The X-ray Group

What The X-ray Group does

The X-ray Group is a regional diagnostic imaging provider operating across North East Victoria and Southern New South Wales, headquartered in Albury, Australia. Founded in 2007 and operating as a subsidiary of IDX (Integral Diagnostics), the company runs five clinic locations — Albury (The Gardens), Wodonga, Lavington, Wangaratta, and Yarrawonga — and serves patients referred by GPs and specialists across the NSW-VIC border region. Its service portfolio spans general X-ray, ultrasound, CT, MRI, nuclear medicine, mammography, bone density (DEXA), echocardiography, dental imaging, interventional procedures, cardiac imaging, lung cancer screening, and pain management injections.

The company is built on physical imaging infrastructure (including digital X-ray, large bore MRI, and CT scanners), a patient-facing mobile app and web portal for secure image access, and clinical staff that live permanently in regional areas. It differentiates on regional accessibility, bulk billing through Medicare for eligible services, and digital equipment designed to minimize radiation exposure.

Revenue is generated per scan on a pay-as-you-go basis through two streams: Medicare bulk billing for eligible modalities (general X-ray, most CT, nuclear medicine, dental) and gap/out-of-pocket payments for non-bulk-billed services (mammography, echocardiography, certain ultrasounds, interventional procedures). Distribution occurs via direct clinic access, the patient mobile app and web portal for booking and image retrieval, and a medical liaison program targeting referring health professionals. The company also participates in the National Lung Cancer Screening Program via a partnership with Chest Scan (effective 1 July 2025).

Name

The X-ray Group

Legal name

The X-ray Group

Website

https://thexraygroup.com.au

Company type

Private

Founded year

2007

Operating status

Operating

Headcount range

51–100 employees

Short description

The X-ray Group is a regional Australian diagnostic imaging practice operating five clinics across North East Victoria and Southern NSW, offering X-ray, CT, MRI, ultrasound, mammography, and related services to patients referred by GPs and specialists under Medicare bulk billing and gap-payment models.

Ownership category

akta.pro rank

Product category

Diagnostic Imaging Services

NAICS

Diagnostic Imaging Centers (621512), Medical and Diagnostic Laboratories (62151), Ambulatory Health Care Services (621)

SIC

Services-Offices & Clinics Of Doctors Of Medicine (8011)

akta.pro primary industry

Radiology Imaging Centers (X-ray/CT/MRI/Ultrasound) (HLAFAKAA)

akta.pro secondary industries

Advanced Imaging & Specialty Radiology Centers (PET/CT, Nuclear Medicine, Interventional Radiology) (HLAFAKAB), Breast Imaging Centers (Mammography/Tomosynthesis) (HLAFAKAD), Nuclear Medicine Clinical Services & Therapy Centers (HLAIAGAI), Women’s Imaging & Breast Health Centers (HLAFAJAJ)

Keywords

• Diagnostic imaging services
• Medical radiology
• Mri imaging
• X-ray diagnostics
• Ultrasound imaging

Headquarters

HQ city

Albury

HQ country

Australia

HQ region

Oceania

Offices5 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales

Revenue model

1. Diagnostic Imaging Services: Medical imaging services including X-ray, Ultrasound, CT, MRI, Nuclear Medicine, Mammography, and other diagnostic procedures. Revenue is generated through Medicare bulk billing for eligible services and gap payments for non-bulk-billed procedures.
2. Bulk Billed Services: Many services are bulk billed under Medicare including general X-ray, CT scans (except Calcium Scores and Podiatrist/Physio referrals), Nuclear Medicine, and Dental Imaging. These services are covered fully by Medicare rebates for eligible patients.
3. Gap Payment Services: Some services incur out-of-pocket gap fees including Mammography, Echocardiography, some Ultrasounds, and Interventional Procedures. Patients receive Medicare rebates for eligible MSK injections and biopsy procedures.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

The X-ray Group operates regional diagnostic medical imaging clinics delivering X-ray, Ultrasound, CT, MRI, Nuclear Medicine, Mammography, Bone Density (DEXA), Echocardiography, Dental Imaging, Interventional Procedures, Cardiac Services, Lung Cancer Screening, and Pain Management services across five locations in North East Victoria and Southern New South Wales. Patients access the services primarily through GP and specialist referrals, with results delivered to referring doctors and images accessible through a patient mobile app and web portal.

Product overview

The X-ray Group is a regional medical imaging provider offering a comprehensive suite of diagnostic imaging services across multiple locations in North Eastern Victoria and Southern NSW. The core service portfolio includes General X-ray, Ultrasound, CT Scan, MRI, Interventional Procedures, Bone Density DEXA, Echocardiology, Dental Imaging, Mammography, Nuclear Medicine, Cardiac Services, Lung Cancer Screening, and Pain Management. The company also provides specialized health imaging services for women's health (breast, ovarian, pregnancy) and men's health (prostate, cardiovascular). Technology offerings include The X-ray Group Patient Mobile App (available on Apple App Store and Google Play) and the XRG Patient Web Portal, enabling patients to securely access, view, and share their medical images online. As a subsidiary of IDX - Integral Diagnostics, the company integrates with healthcare systems including My Health Record and Medicare.

Differentiator

Problem solved

Functional benefit

Products and services

• General X-ray

Segments6 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Two partnerships are on record, tiered core.

• Chest ScancoreStrategic or Co-development Partner · 1 July 2025Partnership with Chest Scan as part of the National Lung Cancer Screening Program (NLCSP). Chest Scan focuses on offering screening tests and reporting services for chest and lung issues, working with leading radiology providers across Australia to make lung cancer screening and diagnosis easy and affordable for patients. Low-dose chest CT scans are provided through this partnership with eligible patients bulk billed.
• IDX - Integral DiagnosticscoreStrategic or Co-development PartnerThe X-ray Group is a subsidiary of IDX (Integral Diagnostics), part of a network of radiology providers across Australasia including Apex Radiology, Capital Radiology, Lake Imaging, Direct Radiology, and others. Access to some of Australasia's leading radiologists and diagnostic imaging specialists through this network.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• PRP Diagnostic Imaging: Australia-wide diagnostic imaging network with more than 60 clinics offering MRI, CT, ultrasound, X-ray, mammography, and nuclear medicine. Directly comparable multi-modality peer operating under the Medicare rebate model across regional and metropolitan Australia.
• Lake Imaging: IDX (Integral Diagnostics) subsidiary operating multi-modality diagnostic imaging clinics across regional Victoria. Direct peer — same parent group, same regional multi-modality model, same Medicare bulk-billing revenue model.
• Lumus Imaging: Healius-owned (formerly Primary Health Care) diagnostic imaging network operating more than 80 sites across Australia. Directly comparable as a large multi-modality provider of X-ray, MRI, CT, ultrasound, mammography, and interventional procedures under the Medicare bulk-billing framework.
• Benson Radiology: Adelaide-based diagnostic imaging provider operating more than 30 clinics across South Australia and regional NT. Directly comparable as a privately held, multi-modality regional imaging operator with a long-established regional footprint and comprehensive modality offering.
• I-MED Radiology Network: Australia's largest diagnostic imaging network with more than 240 clinics across the country. Directly comparable as a multi-modality imaging operator offering X-ray, MRI, CT, ultrasound, mammography, and nuclear medicine to regional and metropolitan patients on a bulk-billing and gap-fee model.
• Capital Radiology: Sister IDX (Integral Diagnostics) subsidiary operating diagnostic imaging clinics across Victoria and other Australian states. Highly comparable as a multi-modality regional/metro imaging operator within the same parent network as The X-ray Group.
• Queensland X-Ray: Sonic Healthcare-owned diagnostic imaging operator across Queensland and northern NSW. Comparable as a multi-modality provider (X-ray, MRI, CT, ultrasound, mammography, nuclear medicine, interventional) with a strong regional clinic network and bulk-billing model.
• Apex Radiology: IDX (Integral Diagnostics) subsidiary operating diagnostic imaging clinics in regional Western Australia and Victoria. Directly comparable as a sister IDX subsidiary providing multi-modality regional imaging services.

Broad incumbents

• Integral Diagnostics (IDX): ASX-listed parent of The X-ray Group and sister networks Capital Radiology, Lake Imaging, Apex Radiology, and Direct Radiology. Broad incumbent — direct parent and operator of multiple regional/metro diagnostic imaging brands across Australia and New Zealand.
• Healius Limited: ASX-listed parent of Lumus Imaging and Qscan Radiology Services, providing diagnostic imaging, pathology, and day-hospital services across Australia. Broad incumbent — parent of direct imaging peer Lumus Imaging and a comparable operator of multi-modality regional clinics.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@thexraygroup7223
• Facebookfacebook.com/thexraygroupalbury
• LinkedInlinkedin.com/company/the-x-ray-group
• Instagraminstagram.com/thexraygroup

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The X-ray Group