GRAND Addiction Recovery Center

What GRAND Addiction Recovery Center does

GRAND Addiction Recovery Center, operating publicly as GRAND Mental Health, is a nonprofit behavioral health organization founded in 1985 and headquartered in Tulsa, Oklahoma. It delivers a continuum of behavioral health services including crisis intervention, addiction recovery, community mental health counseling, and specialty clinical services across 27 clinics spanning 13 Oklahoma counties, supplemented by mobile crisis response and virtual care. The organization operates under a Certified Community Behavioral Health Clinic (CCBHC) designation and holds CARF accreditation, signaling compliance with federal and national quality frameworks for community behavioral health delivery.

The service portfolio spans outpatient clinics, an Enhanced Residential Care Facility, mobile crisis response, virtual care, and a mobile application launched in 2025. Revenue is generated primarily through public healthcare programs (Medicaid, Medicare, CHIP) and is increasingly anchored by county-level CCBHC contracts, with the Tulsa County CCBHC contract awarded in January 2026. Distribution is reinforced by partnerships with the YMCA of Greater Tulsa, Oklahoma Caring Foundation, Broken Arrow Public Schools, Northern Oklahoma College, and the Tulsa Fire Department, which function as referral and community-access channels.

Operationally, GRAND has been in an active expansion phase: new clinic and crisis-center openings in Payne County and Delaware County during 2025, a residential facility launch in late 2024, and a pending merger with 12&12, Inc. Josh Cantwell was appointed CEO in November 2024. External recognitions include the 2026 Most Admired CEO award, Leadership Oklahoma Class 39, the UKG Innovation Award, and ongoing CARF accreditation, all of which support institutional credibility with public payors and community stakeholders.

Name

GRAND Addiction Recovery Center

Legal name

Grand Mental Health Center, Inc.

Website

https://grandaddictionrecovery.com

Company type

Private

Founded year

1985

Operating status

Operating

Headcount range

1–10 employees

Short description

GRAND is a nonprofit Certified Community Behavioral Health Clinic operating 27 clinics across 13 Oklahoma counties, delivering addiction recovery, crisis intervention, mental health counseling, and residential care funded primarily through Medicaid, Medicare, and CHIP.

Ownership category

akta.pro rank

Product category

Behavioral Health and Addiction Recovery Services

NAICS

Outpatient Mental Health and Substance Abuse Centers (621420), Residential Mental Health and Substance Abuse Facilities (623220), Residential Mental Health and Substance Abuse Facilities (62322)

SIC

Services-Social Services (8300), Services-Health Services (8000), Services-Nursing & Personal Care Facilities (8050)

akta.pro primary industry

Community Mental Health Centers (CMHCs) & Public Behavioral Health Providers (HLAFACAI)

akta.pro secondary industries

Substance Use Recovery & Harm Reduction Support Services (BPAGAEAO), Residential Substance Use Rehabilitation (Inpatient Rehab) (HLAFACAE), Residential Mental Health Treatment Centers (HLAFACAC)

Keywords

• Behavioral health services
• Addiction recovery treatment
• Crisis intervention services
• Mental health counseling
• Substance abuse treatment

Headquarters

HQ city

Tulsa

HQ country

United States

HQ region

North America

Offices7 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales, Supply Chain

Revenue model

1. Government Healthcare Programs: Primary revenue from Medicaid, Medicare, and CHIP as a Certified Community Behavioral Health Clinic (CCBHC). GRAND Mental Health is a nonprofit organization that provides services regardless of ability to pay.

Go-to-market motion1 record

Distribution channels5 records

Marketing channels6 records

Core offering

GRAND Mental Health delivers community-based behavioral health and addiction recovery services through a Certified Community Behavioral Health Clinic (CCBHC) model. Core offerings include 24/7 crisis intervention (mobile crisis teams, crisis stabilization centers, crisis line), outpatient counseling and mental health assessments for children and adults, addiction recovery services (Medication-Assisted Treatment for opioid dependency, gambling addiction treatment, 12-week Intensive Outpatient Program), residential care, the GRAND Infusion Center for treatment-resistant depression, and specialty programs partnering with schools, law enforcement, and underserved populations.

Product overview

GRAND Mental Health operates as a Certified Community Behavioral Health Clinic (CCBHC) offering a comprehensive suite of mental health and addiction services across 27 clinics in 13 Oklahoma counties. The organization provides crisis intervention services (24/7 Mobile Crisis teams, Crisis Stabilization Centers, Crisis Line), community counseling and assessments, addiction recovery including Medication-Assisted Treatment and Intensive Outpatient Programs, and specialty services. GRAND also operates mobile services (Care-A-Van), residential facilities, an Infusion Center for depression treatment, and a podcast content platform. Virtual appointments are available alongside physical locations.

Differentiator

Problem solved

Functional benefit

Products and services

• Crisis Services

Quantifiable outcome

• Inaugural Battle of the Bands benefit competition raised over $25,000 for addiction recovery

Named customers6 records

Segments7 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Five partnerships are on record, tiered core.

• YMCA of Greater TulsacoreStrategic or Co-development Partner · 22 May 2025Partnership to provide mental health support for Tulsa area kids, families and YMCA employees. Combines GRAND's behavioral health expertise with YMCA's community fitness and family programming infrastructure.
• The Oklahoma Caring FoundationcoreStrategic or Co-development Partner · 20 May 2025Partnership to provide access to mental health care to rural Oklahomans. Focuses on expanding reach to underserved communities across Oklahoma through mobile and virtual services.
• Broken Arrow Public SchoolscoreStrategic or Co-development Partner · 9 July 2024Partnership to provide in-school behavioral health support for students. GRAND provides mental health professionals and services directly within school settings.
• Northern Oklahoma CollegecoreStrategic or Co-development Partner · 20 June 2024Partnership to provide mental health services to college students. Addresses mental health gaps in higher education settings.
• Healthy Minds Policy Initiative and Tulsa Fire DepartmentcoreStrategic or Co-development Partner · 1 January 2024Joint initiative to fight opioid overdoses in high-risk Tulsa neighborhoods. Combines GRAND's clinical expertise with first responder networks to address the opioid crisis.

Scale indicators3 records

Recent moves13 records

Expansion highlights6 records

Direct peers

• Family & Children's Services: Oklahoma-based nonprofit behavioral health and social services organization offering counseling, crisis intervention, and community mental health services. Direct peer serving overlapping populations in the Tulsa region.
• NorthCare: Oklahoma-certified community mental health center offering behavioral health and substance use services in the Oklahoma City metro. Comparable CCBHC-equivalent peer operating outpatient, crisis, and community-based services in the same state.
• Red Rock Behavioral Health Services: Oklahoma nonprofit community behavioral health provider offering outpatient mental health, substance use treatment, and crisis services. Closely comparable in funding model (Medicaid/CCBHC-style contracts) and scope of services.
• CREOKS Behavioral Health Services: Oklahoma CCBHC-designated nonprofit providing outpatient mental health, substance use, and crisis services across central and northeastern Oklahoma. Closely comparable CCBHC peer in the same state with similar funding model and service mix.
• 12&12, Inc. Tulsa-based nonprofit addiction treatment provider specializing in opioid dependency and substance use recovery. GRAND's announced merger partner and most direct local peer, operating overlapping substance use and outpatient services in the same Oklahoma geography.

Broad incumbents

• Caron Treatment Centers: Nonprofit addiction treatment provider with residential and outpatient programs for substance use disorders. Comparable in its nonprofit, addiction-focused model and integrated care approach.
• Discovery Behavioral Health: National for-profit behavioral health provider operating residential and outpatient mental health and addiction programs. Comparable service lines, though a for-profit, PE-backed operator that contrasts with GRAND's nonprofit model.
• Rogers Behavioral Health: Large nonprofit behavioral health system operating inpatient, residential, and outpatient mental health and addiction programs across multiple states. Comparable addiction and mental health service portfolio at much larger scale.
• Hazelden Betty Ford Foundation: National nonprofit addiction treatment organization offering residential, outpatient, and recovery services nationwide. Comparable in its focus on substance use treatment and continuum of care, though at significantly larger scale.

Others

• Oklahoma Department of Mental Health and Substance Abuse Services: State behavioral health authority that contracts with and regulates CCBHCs in Oklahoma, including GRAND. Not a direct competitor but the principal counterparty and ecosystem context for CCBHC operations in the state.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@GRANDMentalHealthOK
• Facebookfacebook.com/grandmhOK
• LinkedInlinkedin.com/company/12and12
• Instagraminstagram.com/grandmentalhealth

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about GRAND Addiction Recovery Center