Battery Communication

What Battery Communication does

Battery Communication (Batteri Kommunikation AB) is a privately held Swedish education and training company headquartered in Gothenburg, with additional training academies in Stockholm and Malmö. Founded in 2002 by Dick Ander as a successor to his earlier training venture BEDA (1994), the company operates in the niche of creative and digital communications skill-building for working professionals. It serves marketers, communicators ('informatörer'), graphic designers, advertising professionals, and corporate teams, offering courses and events in text/copywriting, photography, graphic design, publishing, web/UX design, video, audio, and — increasingly — generative AI tools for creative workflows.

The core offering is instructor-led training delivered through four formats: open-enrollment public courses, tailored in-house corporate programs ('Skräddarsydd utbildning'), distance learning, and one-on-one private instruction. The curriculum spans roughly 30+ open courses built primarily around authorized partnerships with Adobe, Apple, Wacom, and Quark — covering Photoshop, Illustrator, InDesign, Premiere, After Effects, Audition, Figma, Adobe XD, Final Cut Pro X, Motion, and the Adobe Firefly generative-AI toolset. Each course is taught by a roster of 25+ practicing professionals (including Adobe Certified Experts and Apple Certified Pro Level 2 instructors) drawn from active industry practice rather than purely academic backgrounds. The company also operates a recurring event franchise — Creative Day, Sociala media dagen, Motionday, Stora Photoshopdagen, Stora InDesigndagen, and the Svenska Designpriset design competition — that serves both as a direct revenue stream and a marketing channel.

Commercial mechanics are predominantly transactional and service-based: per-seat course fees (6,975–9,975 SEK per participant per course day), bundled course packages (AI designers, Webbdesigner, Videodesigner at 19,950–20,975 SEK), prepaid multi-day punch cards ('Klippkort') valid 12 months and shareable across colleagues, quote-based enterprise training, event ticketing (2,995–5,995 SEK), and per-hour private instruction. Annual scale is approximately 2,000+ course participants with a 4.8/5 average participant rating. The business is founder-controlled, with no disclosed outside investors or institutional backing, and has remained within the Swedish domestic market since inception.

Name

Battery Communication

Legal name

Batteri Kommunikation AB

Website

https://batteri.se

Company type

Private

Founded year

2002

Operating status

Operating

Headcount range

1–10 employees

Short description

Battery Communication (Batteri Kommunikation AB) is a privately held Swedish training company, headquartered in Gothenburg with studios in Stockholm and Malmö, offering instructor-led courses and events in creative software, design, video, web/UX, and generative AI tools for marketers, communicators, graphic designers, and corporate teams across Sweden.

Ownership category

akta.pro rank

Headquarters

HQ city

Gothenburg

HQ country

Sweden

HQ region

Europe

Offices3 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Open Course Fees: Individual course fees charged per participant per course or course package. Prices range from 6,975 SEK to 9,975 SEK per course day. Course packages (e.g., AI designers, Videodesigner, Webbdesigner) are sold at bundled rates of 19,950–20,975 SEK. Event tickets (e.g., Sociala media dagen 2,995 SEK, Creative Day 2,995–3,995 SEK, Stora InDesigndagen 5,995 SEK) are sold separately.
2. Klippkort (Punch Cards): Prepaid punch cards with 5 or 10 days purchased in advance at discounted per-day rates compared to individual course prices. Valid for 12 months from purchase date. Can be shared among colleagues at the same company.
3. Custom Corporate Training: Tailored in-house training developed and delivered to enterprise clients. Pricing is quote-based, determined by client needs, group size, and delivery format.
4. Private Instruction: One-on-one personalized training offered at a premium per-hour or per-session rate. Customers choose timing and content.

Pricing tiers

Go-to-market motion4 records

Distribution channels4 records

Marketing channels6 records

Core offering

Battery Communication (Batteri Kommunikation AB) is a Swedish education and training company delivering professional development courses, events, and distance learning in text/copywriting, photography, graphic design, publishing, web/UX design, video, and audio for marketers, communicators, graphic designers, and advertising professionals. It operates as an authorized training partner for Adobe, Apple, Wacom, and Quark, offering 60+ open courses, tailored corporate programs (skräddarsydd utbildning), private instruction, and branded events such as Creative Day and Stora InDesigndagen across four Swedish cities.

Product overview

Battery Communication (Batteri Kommunikation) is a Swedish education and training company offering courses and events in text, copywriting, photography, graphic design, publishing, web, UX design, video and audio for professional marketers, communicators, graphic designers and advertising professionals. They offer four delivery formats: open courses, custom corporate training, distance learning, and private instruction. The course portfolio spans AI-genererad design (AI designers Kurspaket, Lovable kurs, AI för kommunikatörer och designers, Adobe Firefly och AI i Photoshop), Design (logotype design, color and trends, graphic production), Web/UX design (Figma, Adobe XD, WordPress, Drupal, HTML5/CSS, Adobe Captivate), Video/Audio (Adobe Premiere, After Effects, Audition, DaVinci Resolve, Final Cut Pro X, Motion), and Graphic production/Photography (Photoshop, Illustrator, InDesign, Keynote, photography, filming). They also organize events including Creative Day, Sociala media dagen, Motionday, Stora Photoshopdagen, Stora InDesigndagen and Svenska Designpriset.

Differentiator

Problem solved

Functional benefit

Products and services

• Open Courses (Öppen kurs) Public individual-enrollment courses in Gothenburg, Stockholm and Malmö covering Adobe Creative Cloud, Figma, AI tools, video/audio production, web/UX design, graphic production, photography, copywriting and design theory, taught by industry professionals. Prices typically 6,975–9,975 SEK per course day, with lunch, materials, fika and post-course support included.

Quantifiable outcome

• 2,000+ annual course participants across Sweden
• +2 more outcomes

Named customers7 records

Segments5 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability7 records

Partnerships

Two partnerships are on record, tiered core.

• AdobecoreTechnology or IntegrationBattery Communication is an authorized Adobe training partner (auktoriserad utbildningspartner). The company offers a comprehensive curriculum of Adobe courses including Photoshop, Illustrator, InDesign, Premiere Pro, After Effects, Audition, XD, and Firefly. Instructors include Adobe Certified Experts. Adobe logo is featured prominently on the company website.
• ApplecoreTechnology or IntegrationBattery Communication is an Apple Authorized Training Centre. The company offers courses in Apple professional tools including Final Cut Pro X and Motion. Instructors include Apple Certified Pro Level 2 professionals.

Scale indicators9 records

Recent moves8 records

Expansion highlights4 records

Emerging players

• Skillshare: Online learning platform with a large creative category covering graphic design, illustration, Adobe tools, and video production. Competes for the same professional upskilling budget through an online subscription model.
• Domestika: Global online creative-learning platform with courses in design, illustration, photography, and creative software. Comparable as a creative-software education provider targeting overlapping skills (Adobe, design, video) though delivered online.

Others

• Adobe Education: Adobe's own education programs, certification paths, and free learning resources for Creative Cloud users. Represents both a partner ecosystem dependency and a structural threat via Adobe's own training content.

Broad incumbents

• LinkedIn Learning: Large-scale subscription learning platform with extensive libraries in Adobe tools, design, video, and business skills. Comparable as a broad incumbent targeting enterprise L&D budgets for software and creative training.
• Folkuniversitetet: Major Swedish adult education organization offering a broad course catalog including design, photography, and digital media. Comparable as a larger established education provider in the same Swedish adult-learning market.

Direct peers

• Berghs School of Communication: Stockholm-based communication school offering courses in advertising, graphic design, copywriting, and digital media. Comparable Swedish creative-education peer serving overlapping professional segments.
• Medieinstitutet: Swedish vocational training provider specializing in media, communication, design, and digital production courses. Overlaps with Batteri's course portfolio and Swedish professional-student target market.
• Hyper Island: Swedish-founded creative and digital leadership education company offering programs in design, innovation, and communication. Directly comparable as a Sweden-based premium creative education brand targeting professional cohorts.
• Noble Desktop: US-based provider of in-person and live-online certificate and short courses in Adobe Creative Suite, web design, video, and digital marketing. Direct comparable in curriculum, delivery model, and target buyer (working professionals seeking vendor-tool certification).
• Sessions College for Professional Design: Online design school offering certificates in graphic design, digital media, and creative software. Comparable creative-software training provider targeting professional upskilling.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/Batterikom
• Instagraminstagram.com/batterikom

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Battery Communication