What 2shopp does

2shopp is a privately held, founder-led software company that operates a cloud-based SaaS website builder and eCommerce platform targeting entrepreneurs, artisans, creatives, and micro/small businesses, with a stated geographic focus on Latin America. Its core product is a visual editor in which users compose pages by combining pre-designed "stripes" (sections) made up of "items" and "elements," supported by responsive templates, integrated hosting and bandwidth, SEO tooling, shopping cart and inventory functionality, and Stripe-based payment processing. The company also markets complementary professional services such as photography, branding, packaging, social media, and foreign trade consulting under an "eBusiness" umbrella.

The company monetizes through three primary streams: tiered SaaS subscriptions priced at USD 9.99/month (Professional) and USD 14.99/month (eCommerce) with a 14-day free trial and money-back guarantee; one-time premium template purchases at USD 29, optionally bundled with hosting and a free .com domain at USD 9.95–13.95/month; and a high-touch Advanced Entrepreneurship Program (Programa Avanzado de Emprendimiento) priced at USD 2,480, with scholarships of up to 70% for Latin American participants. Go-to-market is predominantly product-led and self-serve via the 2shopp.com website, supplemented by content marketing (blog, Escuela tutorial videos, social channels) and direct outreach for the Programa Avanzado.

Operationally, 2shopp appears to be a small, bootstrapped entity led by CEO & Founder Ricardo Zambrano, with no disclosed institutional funding, headcount, office locations, named customers, partnerships, awards, patents, mobile app, or public financial figures. The platform is sold globally on the web but is explicitly localized for the Latin American market, and there is no evidence of AI/ML capabilities, third-party integrations beyond Stripe, or APIs/SDKs.

Name

2shopp

Legal name

2shopp

Website

https://2shopp.com

Company type

Private

Operating status

Operating

Short description

2shopp is a cloud-based SaaS website builder and eCommerce platform that enables entrepreneurs, artisans, and small businesses — primarily in Latin America — to create responsive online stores via a visual drag-and-drop editor, monetizing through subscriptions, premium templates, and a coached entrepreneurship program.

Ownership category

akta.pro rank

GTM type

B2C

Offering type

Software

Cost components

Technology or R&D, Infrastructure, Personnel, Marketing or Sales, Operations

Revenue model

1. SaaS Subscription Plans: Monthly and annual subscription plans providing access to the website builder, hosting, templates, eCommerce features, and platform tools. Auto-renews unless cancelled.
2. Premium Templates: One-time purchases of premium templates at $29, or bundled with hosting at $9.95/month (annual) or $13.95/month (with domain included).
3. Programa Avanzado: Comprehensive entrepreneurship program at 2,480 USD, offering methodology, business model development, photography, branding, website design, and online store setup with enterprise graduation.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels4 records

Core offering

2shopp operates a cloud-based SaaS website builder and eCommerce platform that lets entrepreneurs, artisans, and small businesses build responsive online stores through a visual drag-and-drop editor composed of pre-built "stripes" (sections), items, and elements. The subscription bundles hosting, bandwidth, email accounts, premium designer templates, integrated Stripe payment processing, inventory and coupon tools, SEO settings, and multi-device rendering, with an optional coached entrepreneurship program (Programa Avanzado) for full business launch support.

Product overview

2shopp is an eCommerce platform and website builder designed for entrepreneurs, artisans, and small businesses seeking to connect with global markets. The core offering consists of an Online Store Builder/Editor that enables visual website and store creation through a drag-and-drop interface of Stripes, Items, and Elements, complemented by a Premium Templates marketplace. The platform includes a full eCommerce system with shopping carts, product galleries, payment processing via Stripe, inventory management, and marketing tools. An add-on Advanced Entrepreneurship Program (Programa Avanzado de Emprendimiento) at 2,480 USD provides comprehensive business development including model design, marketing strategy, photography, branding, packaging, web design, and online store setup. Additional eBusiness Services offer specialized support in business models, photography, content, branding, and commercial intelligence.

Differentiator

Problem solved

Functional benefit

Products and services

• Online Store Builder / Editor (with integrated eCommerce) Cloud-based SaaS editor for non-technical entrepreneurs, artisans, creatives and small businesses to build responsive websites and online stores by composing pre-designed Stripes, Items and Elements; bundles hosting, bandwidth, email accounts, SSL, SEO, multi-language support, inventory, coupons, blogs, social media integration and integrated Stripe payments.
• Premium Templates Designer-built, responsive website templates sold individually or bundled with hosting plans, enabling entrepreneurs to launch visually polished sites in categories including eCommerce, photography, business, fashion and restaurants.
• Programa Avanzado de Emprendimiento (Advanced Entrepreneurship Program) A comprehensive coached entrepreneurship program for Latin American founders seeking to launch or formalize their business, covering business model, photography, content, branding, packaging, labeling, foreign trade, marketing, social media, web design, online store setup and a graduation presentation.
• eBusiness Services A suite of professional eBusiness services for entrepreneurs and small businesses, covering business model design, photography portfolio, specialized content creation, branding (including corporate identity manuals), packaging and labeling design, commercial intelligence, marketing, social media management and pricing consultation.

Quantifiable outcome

• Sell 24 hours a day, 7 days a week, 365 days a year while optimizing rent and utility expenses

Segments4 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature6 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Shopify: Leading SaaS eCommerce platform enabling SMBs to build and operate online stores with payments, inventory, and shipping — the same SMB store-building motion that anchors 2shopp's offering.
• Webflow: Visual SaaS website builder with eCommerce, templates, and hosting — directly comparable to 2shopp's editor-and-store model, though typically targeting more design-savvy users.
• Squarespace: Template-driven SaaS website builder with eCommerce and integrated payments, targeting creatives and SMBs — directly overlapping 2shopp's value proposition including artisan and small business segments.
• Wix: Global SaaS website builder with integrated eCommerce, templates, and Stripe payments — the same core offering 2shopp provides, but at vastly greater scale, multilingual, and publicly listed.
• Weebly (Square Online): Drag-and-drop website builder with integrated eCommerce, now part of Block/Square — a directly comparable SMB-focused platform with payment processing bundled in.
• BigCommerce: Headless and SaaS eCommerce platform enabling SMB and mid-market merchants to build stores with payments, inventory, and integrations — directly comparable to 2shopp's eCommerce layer.

Broad incumbents

• WordPress.com: Managed website and eCommerce (WooCommerce) platform with hosting, templates, and themes — comparable SMB store-building motion to 2shopp as part of the broader Automattic ecosystem.
• GoDaddy Website Builder: Website builder bundled into GoDaddy's broader domain, hosting, and SMB services portfolio — overlapping capability to 2shopp but as part of a much larger diversified incumbent.
• Hostinger Website Builder: Hosting company offering an integrated AI-assisted website builder and eCommerce at low price points — directly competitive with 2shopp's budget-tier SMB subscriptions and active in LATAM.

Emerging players

• Carrd: Lightweight, low-cost website builder for simple sites and landing pages — overlaps with 2shopp at the entry-level SMB segment but without full eCommerce depth.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about 2shopp