Somerset Hills School District

What Somerset Hills School District does

Somerset Hills School District (SHSD) is a public K-12 school district organized under New Jersey state law, headquartered at 25 Olcott Avenue in Bernardsville, New Jersey. The district serves approximately 1,600 students residing in Bernardsville, Bedminster, and Far Hills through a four-school network: Bedwell Elementary School (grades K-5), Bernardsville Middle School (grades 6-8), Bernards High School (grades 9-12), and a district-operated preschool program. The district is governed by an elected Board of Education and administered by Superintendent Dr. Brian Brotschul (in role since August 2, 2023) and Business Administrator Richard Liguori.

The district's operating technology stack is built entirely on third-party EdTech platforms rather than proprietary systems. Student information is managed through Genesis (with separate staff, parent, and student portals); curriculum planning runs on Rubicon Atlas; classroom device monitoring is handled by Classwize (Qoria); substitute scheduling via AESOP; anti-bullying incident reporting via HIBster (for NJ Anti-Bullying Bill of Rights compliance); IT helpdesk ticketing through Qualtrics; online payments through RevTrak; facilities maintenance requests through MySchoolBuilding; and cafeteria operations through a partnership with Maschio's Food Services. Microsoft Outlook and Google Workspace support staff and family communications respectively.

The business model is non-commercial: as a government entity, SHSD does not charge tuition to district residents. Funding flows from three primary sources — local property taxes levied across the three constituent municipalities, New Jersey state education aid, and federal grants including Title programs and American Rescue Plan funds. Ancillary revenue comes from fee-based programs such as before/after care, summer programs, facility rentals, and cafeteria services. Go-to-market is effectively zero: enrollment is automatic by residential address within the statutory catchment, making the district a regulated geographic monopoly. The customer base is the resident student population and their families, segmented by grade band (elementary, middle, high school) with horizontal differentiation across academic, athletic, performing arts, and student-support services.

Name

Somerset Hills School District

Legal name

Somerset Hills School District

Website

https://shsd.org

Company type

Private

Founded year

1996

Operating status

Operating

Headcount range

11–50 employees

Short description

Somerset Hills School District is a New Jersey public K-12 school district serving approximately 1,600 students in Bernardsville, Bedminster, and Far Hills through three schools and a preschool program, funded by local property taxes, state aid, and federal grants.

Ownership category

akta.pro rank

Product category

K-12 Public Education

NAICS

Elementary and Secondary Schools (611110), Educational Support Services (6117)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Public School Districts (K–12) (EDADABAA)

akta.pro secondary industry

School Counseling Services (EDAJAIAA)

Keywords

• Public K-12 education
• Elementary school services
• Secondary school programs
• School district administration
• Preschool education programs

Headquarters

HQ city

Bernardsville

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales

Revenue model

1. Public School Funding: District operates as a public school district funded primarily through local property taxes, state education funding from New Jersey, and federal grants including Title programs and American Rescue Plan funds.
2. School Meal Services: District partners with Maschio's Food Services for cafeteria operations. School breakfast program implemented for 1600+ students in 2024-2025 school year.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels6 records

Core offering

Somerset Hills School District is a public K-12 school district operating three schools (Bedwell Elementary School for grades K-5, Bernardsville Middle School for grades 6-8, and Bernards High School for grades 9-12) plus a district-operated preschool program. The district delivers comprehensive educational services including curriculum instruction, athletics, performing arts, student support services, and technology-enabled learning to over 1,600 students residing in Bernardsville, Bedminster, and Far Hills, New Jersey.

Product overview

Somerset Hills School District is a public K-12 educational institution operating a four-school network: three main schools (Bedwell Elementary School serving grades K-5, Bernardsville Middle School serving grades 6-8, and Bernards High School serving grades 9-12) plus a preschool program. The district provides comprehensive educational services including curriculum instruction, athletics, performing arts, student services, health services, technology support, facilities management, and transportation. The district is governed by a Board of Education and administered by a Superintendent's Office, with operations spanning academic programs, extracurricular activities, and community engagement.

Differentiator

Problem solved

Functional benefit

Products and services

• Bedwell Elementary School (BES)

Quantifiable outcome

• Multiple students named National Merit Scholarship winners annually
• +1 more outcomes

Named customers1 record

Segments3 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration9 records

Feature3 records

Partnerships

Nine partnerships are on record, tiered core, minor and major.

• Maschio's Food ServicescoreOthersDistrict partners with Maschio's Food Services for cafeteria operations. Implemented school breakfast program for 1600+ students in 2024-2025 school year. Food services include online payment systems for parents.
• Somerset Hills Education Foundation (SHEF)coreOthersNonprofit foundation supporting district through fundraising and community engagement. Announced its renaissance in 2023 with renewed commitment to work with the diverse community to close funding gaps and support district vision. Co-chairs Chili Cook Off event.
• Community in CrisisminorOthersCommunity organization providing support services. District students and staff participate in fundraisers and service projects. Honored by White House Office of National Drug Control Policy as Blue Ribbon Coalition in 2023.
• Eleventh Hour RescueminorOthersAnimal rescue organization in Rockaway, NJ. BMS Random Acts of Kindness Club collects donations for the organization.
• Bernardsville Shade Tree CommitteeminorOthersCommunity partnership for environmental education. Organized Arbor Day tree dedication ceremonies at Bedwell Elementary and Bernardsville Middle School.
• Market Street MissionminorOthersCommunity organization receiving cereal donations from Bedwell Elementary School's chain reaction collection project.
• Somerset County Food BankminorOthersBHS staff participated in Bernards Beard Contest fundraiser raising money for the food bank during holiday season.
• Cardz for KidzminorOthersOrganization distributing handmade cards to pediatric patients nationwide. MLL Club organized community service project to support the organization.
• Bedminster Board of EducationmajorStrategic or Co-development PartnerDistrict conducting a regionalization study with Bedminster School District to explore potential partnership or consolidation. Study process documented as of October 2025. Gabriela Gomez serves as Bedminster representative on Somerset Hills BOE.

Scale indicators3 records

Recent moves7 records

Expansion highlights5 records

Broad incumbents

• PowerSchool: Major K-12 education technology platform that owns the Genesis Student Information System used by Somerset Hills. Comparable as a broad incumbent serving the same operational and instructional workflows across thousands of US school districts.
• Instructure (Canvas LMS): Leading K-12 and higher education learning management system provider. Comparable as a broad incumbent enabling the instructional and curriculum management functions Somerset Hills performs via Atlas and similar platforms.
• Frontline Education: K-12 administrative and human capital management software provider used widely by public school districts. Comparable as a broad incumbent serving operational, HR, and student-services workflows similar to Somerset Hills' ed-tech stack.

Emerging players

• Qoria (Classwize / Linewize): K-12 student wellbeing and classroom/digital safety platform that supplies Classwize, the classroom management tool deployed by Somerset Hills. Comparable as an emerging vendor intersecting directly with the district's instructional and student-safety operations.

Direct peers

• Chester School District: Small Morris County, NJ public K-8 district serving a comparable affluent suburban population. Closely matches Somerset Hills in scale, NJ public funding structure, and community-funded governance model.
• Mendham Borough School District: Morris County, NJ public K-8 school district in an affluent commuter suburb. Comparable in scale, suburban New Jersey public school funding model, and demographic catchment to Somerset Hills.
• Bernards Township School District: Neighboring Somerset County, NJ public K-8 school district serving a similar affluent commuter suburb. Directly comparable in geography, funding model (NJ public school district), and demographic profile to Somerset Hills School District.
• Madison School District: Morris County, NJ public K-12 district (PK-12) of similar suburban character. Comparable operating structure, NJ state aid funding, and student-support service profile to Somerset Hills School District.
• Bedminster Township School District: Adjacent Somerset County, NJ public K-8 district that already feeds into Somerset Hills for high school. Currently engaged in a regionalization study with Somerset Hills, making it the most operationally and geographically comparable peer.

Regional players

• Somerset County Vocational & Technical School District: Somerset County, NJ public vocational-technical school district serving the same region as Somerset Hills. Comparable as a regional public education provider under NJ state law with overlapping catchment and funding mechanisms.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

• Facebookfacebook.com/people/Somerset-Hills-School-District-Referendum-2026/61579640651892
• Instagraminstagram.com/shsd_referendum2026
• Xx.com/SomersetHillsSD
• LinkedInlinkedin.com/company/bernards-high-school

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Somerset Hills School District