Yarnfield Park
Yarnfield Park is a residential training and conference venue in Staffordshire, UK, offering 338 bedrooms, 40+ meeting rooms, and capacity for 500 delegates. It serves corporate, association, faith, charity, and wellness clients as part of The Venues Collection within Compass Group.
- Company typePrivate
- Founded2010
- HeadquartersStafford, United Kingdom
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Yarnfield Park does
Yarnfield Park is a single-site residential training and conference venue located in Staffordshire, England, positioned within The Venues Collection, a trading division of Compass Contract Services (UK) Limited, itself a subsidiary of Compass Group. The property offers 338 bedrooms, more than 40 meeting rooms, capacity for up to 500 delegates, and 400 on-site parking spaces, enabling it to host multi-day residential events as well as single-day meetings under one roof. Its central UK location with direct M6 motorway access is a key logistical selling point for national clients.
Yarnfield Park firmographics
Firmographics- Name
- Yarnfield Park
- Legal name
- Yarnfield Park Training & Conference Centre
- Website
- https://yarnfieldpark.com
- Company type
- Private
- Founded year
- 2010
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Yarnfield Park is a residential training and conference venue in Staffordshire, UK, offering 338 bedrooms, 40+ meeting rooms, and capacity for 500 delegates. It serves corporate, association, faith, charity, and wellness clients as part of The Venues Collection within Compass Group.
- Ownership category
- akta.pro rank
Where Yarnfield Park is headquartered
LocationHeadquarters
- HQ city
- Stafford
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
Yarnfield Park business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Supply Chain, Infrastructure, Marketing or Sales, Others
Revenue model
- Venue Hire: Rental of training rooms, conference spaces, meeting rooms and function rooms for events. Flexible arrangement of over 40 spaces depending on event needs.
- Accommodation: 338 double bedrooms offered for residential conferences with Dinner, Bed & Breakfast packages. Guests accommodated include corporate travellers and conference delegates.
- Catering and Dining: Restaurant and bar services including working lunches, finger buffets, formal sit-down meals. Special dietary requirements accommodated.
- Delegate Packages: Day delegate packages (8-hour), 24-hour delegate packages, and weekend delegate packages including room hire, catering, and leisure facilities.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | 8-Hour Day Delegate Package - minimum 10 persons |
| Subscription | Monthly | 24-Hour Delegate Package |
| Subscription | Monthly | Weekend Delegate Package |
| Subscription | Annual | Summer Nights Offer - up to 30% off |
| Subscription | Annual | Pick & Mix Summer Offer |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels5 records
Yarnfield Park product offering
Product offeringCore offering
Yarnfield Park is a residential training and conference centre in Staffordshire, UK, offering 340 meeting rooms, 339 bedrooms, restaurant and bar facilities, a gym, free parking and 150 acres of grounds for corporate events, training, conferences, weddings and team building. Revenue is generated through venue hire, delegate packages (Day Delegate, 24-Hour and Weekend) and ancillary services such as catering and accommodation.
Product overview
Yarnfield Park is a single-venue training and conference centre operated as part of The Venues Collection (a division of Compass Contract Services). The offering consists of the core physical venue product complemented by modular day and residential delegate packages. Core venue services include: the main conference centre with 40+ flexible meeting rooms and outdoor space for up to 500 delegates; 338 en-suite bedrooms accommodating 400+ guests; restaurant, bar and lounge with Sky Sports; and gym facilities. The venue also operates as a religious retreat venue for multi-faith conferences. Delegate packages (8-Hour Day Delegate, 24-Hour Delegate, Weekend Delegate) are branded as 'Meetings for Change' and layer onto the venue infrastructure as optional add-ons. Seasonal promotional offers (Summer Nights for accommodation, Pick & Mix for events) provide incentives for bookings. No AI-enabled features, software products, or public API are offered.
Differentiator
Problem solved
Functional benefit
Products and services
- Training & Conference Centre Hire Residential training and conference venue hire comprising 340 meeting rooms (main suites accommodating up to 230 delegates), free parking, and 150 acres of grounds, targeted at corporate, association, charity, religious, wellness and private-event clients booking multi-day events.
- On-Site Accommodation 339 bedrooms provided as part of residential event packages, used by delegates attending training, conferences, retreats and weddings hosted at the venue.
- Restaurant & Bar Service On-site restaurant and bar providing meals, refreshments and drinks for delegates and event guests, including breakfast, lunch, dinner and break-time service as part of delegate packages and private events.
- 8-Hour Day Delegate Package Day-long delegate package including meeting room hire, refreshments and lunch for training and conference attendees who do not require overnight accommodation.
- 24-Hour Delegate Package Full 24-hour residential delegate package bundling meeting room hire, refreshments, lunch, dinner and overnight accommodation for multi-day events.
- Weekend Delegate Package Weekend-format residential delegate package combining meeting space, meals and accommodation for retreats, association weekends and faith-based gatherings.
- Summer Nights Promotion Seasonal promotional offer applying a discount code (SUMMER10) to qualifying delegate or venue bookings during the summer period.
- Pick & Mix Summer Offer Configurable summer promotion using discount code PICKMIX, allowing event organisers to apply promotional pricing to selected elements of their booking.
- Outdoor Event Space 150 acres of outdoor grounds available for team-building activities, outdoor events, wedding receptions and breakout activities.
- On-Site Gym On-site gym facility available to residential delegates and guests during their stay at the venue.
Quantifiable outcome
- Saves approximately 198 tonnes of CO2e annually by removing beef and lamb from menus (equivalent to flying UK to Australia 71 times)
- +3 more outcomes
Companies that use Yarnfield Park
Customer profileNamed customers1 record
Segments5 records
Ideal customer profiles6 records
Yarnfield Park technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Yarnfield Park partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core and flagship.
- Kitt MedicalcoreKitt Medical supplies anaphylaxis emergency equipment (allergen emergency kits) stored in clearly designated locations throughout Yarnfield Park. Trained team members are equipped to respond quickly and effectively in the event of an allergic emergency.
- The Venues CollectionflagshipYarnfield Park is a proud member of The Venues Collection, a trading division of Compass Contract Services (UK) Limited. The collection includes sister venues: Milton Hill House, Eastwood Hall, Kents Hill Park, and Sedgebrook Hall. The Venues Collection operates the Grow Venue Rewards loyalty programme.
- FoodstepscoreFoodsteps recipe calculator is used by Yarnfield Park chefs for climate-friendly menu planning to calculate the environmental impact made by each dish on the menu. This supports the venue's carbon-conscious approach.
Scale indicators7 records
Recent moves5 records
Expansion highlights3 records
Yarnfield Park competitors and assessment
Company assessmentDirect peers
- Milton Hill House: Fourth sister venue within The Venues Collection, a residential training and conference centre; identical business model, package structure, and customer segments as Yarnfield.
- De Vere Cranage Estate: UK country-house conference and training venue with comparable residential capacity, delegate packages, and corporate/association customer base; competes head-to-head in the same Midlands/Northwest catchments.
- Wyboston Lakes Resort: Large UK residential conference and training resort with hotel, meeting rooms, and leisure facilities; comparable product offering and mid-market/corporate customer focus.
- Eastwood Hall: Another The Venues Collection property providing residential conference facilities, delegate packages, and on-site accommodation; nearest direct comparable for size, target customer, and service mix.
- Sedgebrook Hall: Sister venue within The Venues Collection offering conference, training, and residential event services; directly comparable product, customer base (UK corporate/associations), and operating model under shared Compass Group ownership.
- Kents Hill Park: Fellow Venues Collection conference/training venue with meeting rooms, bedrooms, and delegate packages; shares Yarnfield's core offering and Compass Group operating platform.
- Warwick Conferences: Large UK residential conference venue operated by University of Warwick; comparable scale, academic/corporate client mix, and meeting-room capacity for residential events.
Regional players
- Whately Hall Hotel: UK Midlands hotel with conference and banqueting facilities; overlaps with Yarnfield for smaller corporate meetings and events but lacks the same scale of residential training infrastructure.
Others
- Cvent (event management software): Major venue-sourcing and event-management platform; complementary to Yarnfield rather than competitive, but increasingly influences how UK venues are evaluated and booked by corporate event planners.
- Haymarket Media (Corporate Vision / Conference venues coverage): Industry media and events group covering UK corporate events and venue market; adjacent ecosystem participant that shapes corporate event procurement norms relevant to venues like Yarnfield.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Yarnfield Park social profiles
Digital presenceYarnfield Park financial estimates
Financial estimateRevenue estimate
Valuation estimate
Yarnfield Park leadership team
Management profileNumber of profiles
Profiles1 record
Yarnfield Park funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Yarnfield Park M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Yarnfield Park
What does Yarnfield Park do?
Yarnfield Park is a residential training and conference centre in Staffordshire, UK, offering 340 meeting rooms, 339 bedrooms, restaurant and bar facilities, a gym, free parking and 150 acres of grounds for corporate events, training, conferences, weddings and team building. Revenue is generated through venue hire, delegate packages (Day Delegate, 24-Hour and Weekend) and ancillary services such as catering and accommodation.
Is Yarnfield Park a public or private company?
Yarnfield Park is a private company. It is classified as corporate owned and is currently operating.
When was Yarnfield Park founded?
Yarnfield Park was founded in 2010. It employs 11 to 50 people.
Where is Yarnfield Park based?
Yarnfield Park is headquartered in Stafford, United Kingdom, in the Europe region.
How does Yarnfield Park make money?
Four revenue lines are on record. Venue Hire is the primary driver. The others are accommodation, catering and Dining and delegate Packages.
Who are Yarnfield Park's main competitors?
Direct peers on record are Milton Hill House, De Vere Cranage Estate, Wyboston Lakes Resort, Eastwood Hall, Sedgebrook Hall, Kents Hill Park and Warwick Conferences. Whately Hall Hotel is listed as a regional player. Others are Cvent (event management software) and Haymarket Media (Corporate Vision / Conference venues coverage).
Does Yarnfield Park have an API?
No public API is recorded for Yarnfield Park.