Hire A Hero

What Hire A Hero does

Hire A Hero is a UK-registered charity (No. 1143606) founded in 2010 and headquartered in Chepstow, Wales, operating a digital platform that supports UK Armed Forces service leavers and veterans in transitioning to civilian careers. Its core offering is an AI-powered CV translation engine that rewrites military service records — including ranks, trades, qualifications, and operational experience — into ATS-optimised, jargon-free civilian resumes. The platform additionally matches veterans with corporate employers before they leave active service and runs a pre-qualification training programme covering role-specific lectures, courses, and industry certifications, enabling candidates to arrive at their civilian roles on day one with reduced ramp-up time.

The organisation operates as a social enterprise with no placement fees charged to employers and free access for veterans. Revenue is derived from donations and charitable funding rather than commercial transactions. Employer relationships span named UK corporates including BAE Systems, Network Rail, BT Group, NHS England, and Rolls-Royce, while the Blue Mountain Group partnership extends the platform into security certifications (SIA Close Protection, HEFAT, CONDO, Security Driving). Alignment with the UK Armed Forces Covenant allows employer partners to count their engagement toward Covenant award applications, embedding the platform within employer ESG/CSR frameworks. The organisation reports a 94% twelve-month retention rate for placed veterans and a 4.9/5 satisfaction score across over 200 respondents.

Name

Hire A Hero

Legal name

Hire A Hero

Website

https://hireahero.org.uk

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

1–10 employees

Short description

Hire A Hero is a UK-registered charity that operates an AI-powered platform translating military service records into civilian CVs and matching UK service leavers and veterans with pre-qualified corporate employers at no cost.

Ownership category

akta.pro rank

Product category

Veteran Employment Services

NAICS

Employment Placement Agencies (561311), Vocational Rehabilitation Services (624310), Employment Placement Agencies and Executive Search Services (56131)

SIC

Services-Employment Agencies (7361), Services-Social Services (8300), Services-Educational Services (8200)

akta.pro primary industry

Veterans & Military-to-Civilian Transition Programs (EDAAAOAH)

akta.pro secondary industries

Employment & Job Readiness Support Services (BPAGAEAJ), Veterans, Military & Employer/Third-Party Billing Benefits (EDALAJAJ), Workforce & Job-Seeker Services (Community-Based) (EDAAAFAM)

Keywords

• Veteran employment services
• Military transition support
• AI CV translation
• Job matching platform
• Veteran career placement

Headquarters

HQ city

Chepstow

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Software

Cost components

Technology or R&D, Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Donations and Charitable Funding: As a registered charity (No 1143606), Hire A Hero operates as a social enterprise funded primarily through donations rather than placement fees. No fees are charged to employers for veteran placements.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Hire A Hero provides a charitable veteran employment platform that converts military service records into civilian-ready CVs using proprietary AI translation, then matches service leavers with UK corporate employers before they leave active service and supports them with pre-qualification training. The platform is free for veterans and free of placement fees for employers, operating as a registered charity (No 1143606) funded through donations.

Product overview

Hire A Hero is a UK-registered charity (No. 1143606) operating a veterans and service leavers support platform consisting of a core AI-powered CV translation service, a job matching platform connecting veterans with civilian careers, and an employer partnership program offering pre-qualified candidates at no placement fees. The platform also includes pre-qualification training and a partnership with Blue Mountain Group for security career certifications.

Differentiator

Problem solved

Functional benefit

Products and services

• AI CV Translation Service Web-based AI engine that takes a military service record (rank, trade, qualifications such as JTAC, CBRN, Commando Course Instructor, Combat Medic) and converts it into a jargon-free, ATS-optimised civilian CV with tailored content for a target role. Free for service leavers and veterans.
• Veteran Employment / Job Matching Platform Job matching platform that lists civilian opportunities (e.g., BAE Systems Project Manager, Network Rail Operations Manager, BT Group Cyber Security Analyst, NHS England Logistics Coordinator, Rolls-Royce Engineering Lead) and matches pre-qualified veterans with employer roles before they leave active service.
• Pre-Qualification Training Programme Structured training programme where matched veterans attend role-specific lectures, courses, and industry certifications while still serving, so they arrive at their new civilian employer pre-qualified and ready on day one.
• Employer Partnership Service Service for UK corporate employers that provides matched, pre-qualified veteran candidates before they leave service, account-managed introductions, and documentation support for Armed Forces Covenant Gold, Silver, or Bronze award applications. No placement fees are charged to employers.

Quantifiable outcome

• 94% retention rate after 12 months for placed veterans
• +3 more outcomes

Named customers6 records

Segments2 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability2 records

Feature3 records

Partnerships

Seven partnerships are on record, tiered core and minor.

• Blue Mountain GroupcoreChannel Partner/ Reseller/ DistributorBlue Mountain Group (Blue Mountain Security Ltd and Blue Mountain Training Ltd) is a trusted charity partner offering security certification and training for veterans. They are SIA-endorsed and a CTP Preferred Supplier with over 20 years experience in Close Protection, HEFAT, CONDO and Security Driving courses. They refer qualified veterans to Hire A Hero for civilian career placement.
• Armed Forces CovenantcoreStrategic or Co-development PartnerPartnering with HireAHero demonstrates commitment to the Armed Forces Covenant and strengthens employer brands. Hire A Hero can provide documentation to support employer Gold, Silver or Bronze Armed Forces Covenant award applications.
• BAE SystemsminorOthersFeatured employer partner posting veteran-friendly roles including Project Manager positions in Bristol, England.
• Network RailminorOthersFeatured employer partner posting Operations Manager positions in Birmingham, England for veterans with logistics and operational planning expertise.
• BT GroupminorOthersFeatured employer partner posting Cyber Security Analyst positions in London for veterans with JTAC and intelligence backgrounds.
• NHS EnglandminorOthersFeatured employer partner posting Logistics Coordinator positions in Manchester for veterans with logistics and procurement backgrounds.
• Rolls-RoyceminorOthersFeatured employer partner posting Engineering Lead positions in Derby for REME and technical corps veterans.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Walking With The Wounded: UK charity focused on employment outcomes for wounded veterans, partnering with major UK employers. Direct peer in the veteran-to-employer transition space.
• RFEA - The Forces Employment Charity: UK's primary veteran-focused employment charity, providing career transition support, training, and employer engagement for ex-military personnel. Closest direct competitor in mission and target population.
• The Officers' Association: UK charity dedicated to employment and resettlement support for ex-officers from the British Armed Forces, with corporate employer outreach. Direct peer in service-leaver employment placement.

Others

• Forces in Mind Trust: UK charity funding research and programmes to support the transition of service leavers. Not a direct competitor but a potential funder or ecosystem partner adjacent to Hire A Hero's mission.

Regional players

• RecruitMilitary: US veteran-focused recruitment platform connecting ex-military talent with employers, comparable to Hire A Hero's employer-matching platform but serving the US market.
• Hire Heroes USA: US-based veteran employment nonprofit offering resume assistance, career coaching, and employer matching. Highly comparable mission and model but operating across the Atlantic with US-specific employer and military relationships.

Broad incumbents

• Royal British Legion (RBL): UK's largest armed forces charity, providing employment, welfare, and housing support to veterans. Significantly larger and broader in scope than Hire A Hero, but overlapping on veteran employment pathways.
• Help for Heroes: Large UK veteran charity offering recovery, welfare, and employment support. Overlaps with Hire A Hero on the veteran employment and resettlement mission but operates across a much wider welfare portfolio.
• Indeed Military / Indeed for Veterans: Large-scale job platform with veteran-targeted landing pages and employer branding. Represents the commoditised, generalist alternative to Hire A Hero's specialised veteran-to-employer matching.
• LinkedIn (Veteran / Military filters): Major professional network with veteran and military-affiliated community features and veteran-focused hiring programmes. Broad incumbent offering self-serve veteran-employer matching at global scale.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/hireaherouk
• LinkedInlinkedin.com/company/hire-a-hero-uk

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Hire A Hero