Minnesota Occupational Therapy Association

What Minnesota Occupational Therapy Association does

Minnesota Occupational Therapy Association (MOTA) is a 501(c)(6) non-profit professional membership organization founded in 1922 and headquartered in Fridley, Minnesota. It serves licensed occupational therapists and occupational therapy students practicing or studying in Minnesota, providing a unified membership platform for professional development, continuing education, networking, and state-level advocacy.

MOTA's core offerings include membership services, an annual conference (with 2025 and 2026 editions scheduled), continuing education courses, Special Interest Groups (SIGs) such as the Student Advocate SIG, and advocacy services delivered through a Government Affairs Committee, advocacy task forces, and legislative updates. The organization operates on a digital-first model built on Wild Apricot membership software, with a recently announced migration to a new website at motamn.org. It also runs a StoreFront advertising platform enabling organizations to reach Minnesota OT professionals.

The business model is community-led and based on three revenue streams: recurring membership dues (subscription), annual conference and CE-related fees (transactional), and advertising and sponsorships through the StoreFront (advertising). No pricing is publicly disclosed. MOTA is member-controlled, governed by an elected board, and operates exclusively within the Minnesota market with no disclosed parent company, subsidiaries, or institutional investors.

Name

Minnesota Occupational Therapy Association

Legal name

Minnesota Occupational Therapy Association

Website

https://motafunctionfirst.org

Company type

Private

Founded year

1922

Operating status

Operating

Headcount range

1–10 employees

Short description

Minnesota Occupational Therapy Association is a 501(c)(6) non-profit professional association serving licensed occupational therapists and OT students in Minnesota through membership, annual conferences, continuing education, special interest groups, and state legislative advocacy.

Ownership category

akta.pro rank

Headquarters

HQ city

Minneapolis

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Membership Dues: Annual membership fees for occupational therapists and related professionals in Minnesota. The organization offers member benefits including professional development, advocacy representation, and networking opportunities.
2. Annual Conference and Continuing Education: Revenue generated from conference registrations, exhibitor fees, presenter opportunities, and continuing education course fees for the 2025 and 2026 MOTA Conferences.
3. Advertising and Sponsorships: Opportunities for organizations to advertise with MOTA through their StoreFront platform, reaching Minnesota occupational therapy professionals.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

MOTA is a 501(c)(6) non-profit professional membership association that serves occupational therapists and OT students in Minnesota. It sells individual memberships and delivers annual conferences, continuing education courses, Special Interest Groups, and state-level advocacy representation through its Government Affairs Committee. Operations are supported by the Wild Apricot membership platform, with the association now migrating its public presence to motamn.org.

Product overview

Minnesota Occupational Therapy Association operates as a 501(c)(6) non-profit professional membership organization providing services to occupational therapy practitioners in Minnesota. The organization offers a unified membership platform delivering professional development through annual conferences, continuing education programs, and Special Interest Groups (SIGs), alongside advocacy representation through its Government Affairs Committee and advocacy task forces. These offerings are accessible through Wild Apricot membership software, with the association recently migrating to a new website at motamn.org.

Differentiator

Problem solved

Functional benefit

Segments2 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators1 record

Recent moves4 records

Expansion highlights4 records

Direct peers

• New York State Occupational Therapy Association (NYSOTA): State-level professional association for OT practitioners in New York. Same membership, advocacy, CE, and conference model as MOTA, serving OTs in a different state.
• Texas Occupational Therapy Association (TOTA): State-level professional society for OTs in Texas. Comparable structure — membership dues, annual conference, advocacy, and SIG-equivalent groups — to MOTA's Minnesota operations.
• California Occupational Therapy Association (COTA): California's state OT professional association. Directly comparable member-services model (advocacy, CE, annual conference) to MOTA but at much larger scale.
• Ohio Occupational Therapy Association (OOTA): Ohio state OT association offering membership, continuing education, and advocacy. Analogous in mission and operating model to MOTA.
• Florida Occupational Therapy Association (FLOTA): Florida state association for OT professionals. Closely analogous membership, advocacy, and conference model to MOTA.
• Wisconsin Occupational Therapy Association (WOTA): Wisconsin's state OT professional association. Most direct geographic neighbor to MOTA; near-identical GTM (membership, advocacy, annual conference, CE) targeting a comparable practitioner pool.
• Illinois Occupational Therapy Association (ILOTA): Illinois state OT association. Mirrors MOTA's positioning as the primary state-level membership body serving practitioners through advocacy, CE events, and networking.

Others

• American Speech-Language-Hearing Association (ASHA): National association for audiologists, speech-language pathologists, and related professionals. Adjacent healthcare professional association with strong CE, certification, and advocacy infrastructure comparable in shape to MOTA's offering.
• American Physical Therapy Association (APTA): National 501(c)(6) for physical therapists. Same professional association archetype as MOTA (membership, advocacy, CE, chapter structure) but in an adjacent therapy profession — useful as a model benchmark rather than direct competitor.

Broad incumbents

• American Occupational Therapy Association (AOTA): National 501(c)(6) professional association for occupational therapists in the U.S. Same member-benefit and advocacy model as MOTA but operating at national scope across all states, providing a broad incumbent comparison for Minnesota-level services.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat2 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/minnesotaoccup1

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Minnesota Occupational Therapy Association