Tech Stirrups
Italian equestrian equipment manufacturer founded in 2016, designing and hand-finishing premium safety and classic stirrups in Palazzolo sull'Oglio. Sells through an exclusive agent and wholesale network spanning 29+ countries to competitive and recreational equestrian riders across all major disciplines.
- Company typePrivate
- Founded2016
- HeadquartersPalazzolo, Italy
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
What Tech Stirrups does
Tech Stirrups is an Italian equestrian equipment manufacturer founded in 2016 and headquartered at Via Taranto 14, Palazzolo sull'Oglio (BS), Italy. The company designs, forges, and hand-finishes premium aluminum stirrups targeting competitive and recreational equestrian riders across dressage, jumping, cross-country, hunter/jumper/showing, endurance, racing, polo, and para-dressage disciplines. Its portfolio splits into a Safety Stirrups line (Venice family) built around an internal spring mechanism that opens under foot pressure during a fall and self-resets, and a Classic Stirrups line (Turin, Siena, Capri, Pisa, Rome) without the release mechanism; sub-brands include Fit8 with an 8-degree inclined concave pad and a Crystal Collection with hand-applied authentic Swarovski embellishment in 15 color variants.
Core technology centers on the proprietary safety release mechanism and discipline-specific pad and grip architectures, including the Fit 8 eight-degree inclined concave platform for optimized balance, triangle-tooth treads for jumping/cross-country, square-tooth rounded tips for dressage, an Xtrail endurance variant with shock absorbers, and a 54-gram Rome racing model. Pricing spans roughly €194 (Siena classic) to €446 (Venice HJS Plus Evo safety), positioning Tech Stirrups in the premium tier of a niche consumer hardware category where handmade Italian craftsmanship is a deliberate brand lever.
Tech Stirrups runs a B2B2C channel model with no direct-to-consumer e-commerce; sales flow through exclusive territorial agents and wholesalers in 29+ countries spanning Europe, the Americas, Asia Pacific, and the Middle East, with the US split state-by-state across five dedicated agents. Revenue, exact headcount within the 11-50 range, ownership structure, and funding are not publicly disclosed; no patents, awards, AI/ML capabilities, or management team details appear in the available source material, which constrains due-diligence visibility on the company despite a clear product and distribution footprint.
Tech Stirrups firmographics
Firmographics- Name
- Tech Stirrups
- Legal name
- Tech Stirrups
- Website
- https://techstirrups.com
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Italian equestrian equipment manufacturer founded in 2016, designing and hand-finishing premium safety and classic stirrups in Palazzolo sull'Oglio. Sells through an exclusive agent and wholesale network spanning 29+ countries to competitive and recreational equestrian riders across all major disciplines.
- Ownership category
- akta.pro rank
Tech Stirrups industry classification
Industry- Product category
- Equestrian Safety Stirrups
- akta.pro primary industry
- Riding Jackets, Pants & Suits Retail (Leather/Textile) (CRAMANAF)
Keywords
Where Tech Stirrups is headquartered
LocationHeadquarters
- HQ city
- Palazzolo
- HQ country
- Italy
- HQ region
- Europe
Offices1 record
Markets served
Tech Stirrups business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D
Revenue model
- Safety Stirrups Sales: Sale of premium safety stirrups (Venice collection) featuring patented safety release mechanism. Products are sold through global network of agents and wholesalers. One-time purchase with varying prices based on model, size, and customization options including crystal embellishments.
- Classic Stirrups Sales: Sale of classic stirrup lines (Turin, Siena, Capri, Pisa, Rome) without safety mechanism. Targeted at discipline-specific applications including dressage, jumping, polo, and racing. One-time purchase model.
- Crystal Collection Embellishment: Premium Swarovski crystal embellishment applied to safety and classic stirrups. 15 crystal color options available. Hand-finished in Italian atelier, adding premium pricing to base stirrup products.
- Fit 8 Premium Line: Premium aluminum forged safety stirrups with Fit 8 8-degree inclination technology. Higher price point positioning as the company's flagship innovation product line.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Turin Plus - Classic stirrups with shock absorbing |
| One time/ perpetual license | Pay-as-you-go | Siena - Classic stirrups with sloped pad |
| One time/ perpetual license | Pay-as-you-go | Venice Fit8 - Premium safety stirrups with 8° inclination |
| One time/ perpetual license | Pay-as-you-go | Venice HJS Children - Safety stirrups for young riders |
| One time/ perpetual license | Pay-as-you-go | Venice HJS Medium - Safety stirrups medium size |
| One time/ perpetual license | Pay-as-you-go | Venice HJS Plus Evo - Safety stirrups with shock absorbing |
| One time/ perpetual license | Pay-as-you-go | Rome - Lightweight stirrups for racing |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels2 records
Tech Stirrups product offering
Product offeringCore offering
Tech Stirrups manufactures and sells premium equestrian stirrups engineered in Italy, specializing in safety stirrups with a proprietary internal spring release mechanism and classic stirrups across multiple riding disciplines (jumping, dressage, cross-country, hunter/jumper, polo, racing, para-dressage, and children). The company offers a customizable Crystal Collection embellished with Swarovski crystals and the Fit 8 Pad Technology with an 8-degree ergonomic inclination.
Product overview
Tech Stirrups is an Italian equestrian equipment manufacturer offering two primary stirrup product lines: Safety Stirrups (featuring an internal spring mechanism that opens under pressure during falls for rider release and automatically resets) and Classic Stirrups (traditional design without safety mechanism). The safety stirrup portfolio includes Venice (available in multiple variants for Dressage, Jumping & Cross-Country, Hunter/Jumper/Showing, Endurance, and Para-Dressage), Venice Fit8 (premium 8° inclined model with concave grip), and Venice Children. The classic stirrup line includes Siena/Siena Plus (Jumping), Capri/Capri Plus (Dressage), Turin/Turin Plus (Hunter/Jumper/Showing), and Pisa (Polo). A lightweight Rome model is offered for racing at just 54g. All products are forged and hand-finished in Italy. An optional Crystal Collection offers Swarovski crystal embellishment across most models with 15 color options. Products are available through a global network of agents and wholesalers, with manufacturing based in Palazzolo sull'Oglio, Italy.
Differentiator
Problem solved
Functional benefit
Brands
- Crystal Collection: An exclusive atelier line where Tech Stirrups performance meets authentic Swarovski crystals. Each pair is luminous, hand-finished in Italy. Available in fifteen crystal colors.
- Fit 8
Products and services
- Venice Safety Stirrups Core safety stirrup line featuring an internal spring-loaded release mechanism designed to release the foot in case of a fall or emergency, preventing foot entrapment. Sold across multiple riding disciplines as the flagship safety product.
- Venice Dressage Safety Stirrups Discipline-specific variant of the Venice safety stirrup engineered for dressage riders, with a grip profile tailored to dressage riding requirements.
- Venice HJS Safety Stirrups HJS (Hunter/Jumper/Showing) variant of the Venice safety stirrup, designed for hunter, jumper, and showing disciplines with discipline-specific grip.
- Venice Fit8 Premium Safety Stirrups Premium safety stirrup variant incorporating the Fit 8 Pad Technology with an 8-degree ergonomic inclination system for optimized leg position and comfort.
- Venice Xtrail Endurance Safety Stirrups Endurance-oriented variant of the Venice safety stirrup designed for cross-country and long-distance riding, endorsed by jumping athlete Sienna Hutchings.
- Venice Para-Dressage Safety Stirrups Specialized safety stirrup designed for para-dressage riders, endorsed by Holly Truelove who credited it with enabling her return to riding after a serious injury.
- Venice Children Safety Stirrups Smaller-sized variant of the Venice safety stirrup tailored for young and beginning riders.
- Siena Classic Stirrups Classic-style equestrian stirrup from the Siena line designed for jumping, offering traditional styling without the safety release mechanism.
- Capri Classic Stirrups Classic-style equestrian stirrup from the Capri line designed for dressage riding with traditional styling.
- Turin Classic Stirrups Classic-style equestrian stirrup from the Turin line designed for hunter, jumper, and showing disciplines.
- Pisa Classic Stirrups Classic-style equestrian stirrup from the Pisa line designed for polo.
- Rome Lightweight Racing Stirrups Lightweight stirrup from the Rome line engineered specifically for horse racing, prioritizing minimal weight.
- Crystal Collection Premium customization offering allowing customers to embellish Tech Stirrups models with Swarovski crystals, targeting riders seeking a personalized aesthetic.
Quantifiable outcome
- Safety stirrups have documented prevention of serious injuries during falls, including cases where riders would have been dragged
- +1 more outcomes
Companies that use Tech Stirrups
Customer profileNamed customers4 records
Segments5 records
Ideal customer profiles2 records
Tech Stirrups technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature6 records
Tech Stirrups partnerships and signals
Strategic signalPartnerships
29 partnerships are on record, tiered minor.
- Docma Supplies SAminorWholesaler based in Argentina handling distribution of Tech Stirrups products in the South American market. Contact: [email protected]
- Toptac International Pty LtdminorWholesaler based in Australia. Contact: [email protected], Phone: +61 2 4908 1644
- Saddleworld International Pty LtdminorWholesaler based in Australia serving equestrian retail market. Contact: [email protected], Phone: +61 03 5448 4901
- Carlo LebosiminorAgent based in Austria. Contact: [email protected], Phone: +39 348 706 1409
- Coen BuijsseminorAgent based in Belgium. Contact: [email protected], Phone: +31 653 920 005
- Kauana Com Imp Exp. LtdaminorWholesaler based in Brazil. Contact: [email protected]
- THE EQUESTRIUMminorWholesaler covering China and Hong Kong markets. Contact: [email protected], Phone: +852 5373 7410
- El Corcel S En CminorWholesaler based in Colombia. Contact: [email protected], Phone: +57 1 745 1169
- Katarina HolasovaminorAgent based in Czech Republic. Contact: [email protected], Phone: +42 072 543 42 40
- Equality LineminorWholesaler based in Finland. Contact: [email protected]
- Sarl CandyminorWholesaler based in France. Contact: [email protected], Phone: +33 (0)6 27 62 53 74
- Susanne OssianderminorAgent based in Germany (ZP: 70,000–99,999). Contact: [email protected], Phone: +49 170 919 2514
- Jens HilgerminorAgent based in Germany (ZP: 34,000–36,999, 40,000–48,999, 50,000–69,999). Contact: [email protected], Phone: +49 171 325 5993
- Bernd CarstensminorAgent based in Germany (ZP: 0–19,999). Contact: [email protected], Phone: +49 172 618 9654
- Horsy International co. Ltd.minorWholesaler based in Japan. Contact: [email protected], Phone: +81 423 623 511
- Cabastic SA de CVminorWholesaler based in Mexico. Contact: [email protected], Phone: +52 1 552 086 0911
- Top Notch EquestrianminorWholesaler based in New Zealand. Contact: [email protected], Phone: +64 21 739 844
- EquishopminorWholesaler based in Poland. Contact: [email protected], Phone: +48 32 782 45 68
- Natália Cristina Germano Simões César MonteirominorAgent based in Portugal. Contact: [email protected], Phone: +35 191 847 84 40
- Funun Al Furusiyya Trading CompanyminorWholesaler based in Saudi Arabia. Contact: [email protected], Phone: +966 55 324 2092
- Gabriela WojcickaminorAgent based in Slovakia. Contact: [email protected], Phone: +48 509 674 056
- Carmen Casan SerneguetminorAgent based in Spain. Contact: [email protected], Phone: +34 605 022 543
- Dört Kurtlar Binicilik Malz. Ve Aks. LTD.STI. BINminorWholesaler based in Turkey. Contact: [email protected], Phone: +90 532 261 7387
- Michael DarleyminorAgent based in United Kingdom. Contact: [email protected], Phone: +44 7427 009221
- Pamela BailieminorAgent based in United States covering states: AZ, CA, NV, OR, WA. Contact: [email protected], Phone: +1 530 613 4044
- Tim RafeldminorAgent based in United States covering states: IL, IN, KY, MD, MI, MO, NJ, OH, PA. Contact: [email protected], Phone: +1 740 815 5437
- Heather DoyleminorAgent based in United States covering states: AL, FL, GA, LA, MS, NC, SC, TN. Contact: [email protected], Phone: +1 504 214 8379
- Andrea LopreteminorAgent based in United States covering states: DE, VA, WV. Contact: [email protected], Phone: +1 732 859 8588
- Jennifer CrookminorAgent based in United States covering states: CT, ME, MA, NH, NY, RI, VT. Contact: [email protected], Phone: +1 802 236 8057
Scale indicators1 record
Recent moves4 records
Expansion highlights6 records
Tech Stirrups competitors and assessment
Company assessmentBroad incumbents
- Sprenger: Established German manufacturer of bits, stirrups, and riding accessories with broad distribution. A scaled incumbent that competes with Tech Stirrups on classic stirrups while also offering safety models.
- Eskadron: German premium equestrian brand owned by Horseware, known for boots, saddle pads, and riding accessories. Competes with Tech Stirrups for the same rider wallet through overlapping channel partners in Europe.
- Samshield: French premium equestrian brand known for helmets and riding equipment with high-end positioning. Comparable to Tech Stirrups in 'premium European-made equestrian gear' positioning and global distribution model.
- Cavallo (Stübben/Schockemöhle portfolio): German equestrian brand covering riding boots, apparel, and tack. Provides broader competitive context for Tech Stirrups as an established premium riding brand in the same channel ecosystem.
- Acavallo: Italian riding equipment brand offering a wide range of equestrian products including saddle pads, boots, and stirrups. Broader portfolio than Tech Stirrups but overlaps in stirrups and accessories for the same rider base.
- Horseware Ireland: Large Irish equestrian brand with global distribution across rugs, sheets, and riding apparel. Comparable in global channel reach and premium equestrian positioning, though product categories differ.
Direct peers
- FreeJump: French maker of safety stirrups with a quick-release mechanism, popular in show jumping. Direct competitor to Tech Stirrups' Venice line in the European safety stirrup category.
- MDC Stirrups: Italian-made stirrup manufacturer including safety and traditional designs. Closest geographic and product peer to Tech Stirrups, competing in the same Italian-craftsmanship premium niche.
- Ophena: Swedish manufacturer of magnetic safety stirrups targeting the same equestrian rider base. Ophena competes head-to-head with Tech Stirrups in the safety stirrup niche, with similar premium positioning and similar international e-commerce distribution.
Regional players
- Zilco: Australian equestrian equipment manufacturer focused on harness, saddlery, and riding accessories for the APAC market. Competes with Tech Stirrups in selected categories but is primarily regional in distribution.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks7 records
Key highlights6 records
Customer concentration
Tech Stirrups social profiles
Digital presenceTech Stirrups financial estimates
Financial estimateRevenue estimate
Valuation estimate
Tech Stirrups leadership team
Management profileNumber of profiles
Tech Stirrups funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Tech Stirrups M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Tech Stirrups
What does Tech Stirrups do?
Tech Stirrups manufactures and sells premium equestrian stirrups engineered in Italy, specializing in safety stirrups with a proprietary internal spring release mechanism and classic stirrups across multiple riding disciplines (jumping, dressage, cross-country, hunter/jumper, polo, racing, para-dressage, and children). The company offers a customizable Crystal Collection embellished with Swarovski crystals and the Fit 8 Pad Technology with an 8-degree ergonomic inclination.
Is Tech Stirrups a public or private company?
Tech Stirrups is a private company. It is classified as unknown and is currently operating.
When was Tech Stirrups founded?
Tech Stirrups was founded in 2016. It employs 11 to 50 people.
Where is Tech Stirrups based?
Tech Stirrups is headquartered in Palazzolo, Italy, in the Europe region.
How does Tech Stirrups make money?
Four revenue lines are on record. Safety Stirrups Sales are the primary driver. The others are classic Stirrups Sales, crystal Collection Embellishment and fit 8 Premium Line.
Who are Tech Stirrups's main competitors?
Broad incumbents on record are Sprenger, Eskadron, Samshield, Cavallo (Stübben/Schockemöhle portfolio), Acavallo and Horseware Ireland. Direct peers are FreeJump, MDC Stirrups and Ophena. Zilco is listed as a regional player.
Does Tech Stirrups have an API?
No public API is recorded for Tech Stirrups.
What industry is Tech Stirrups in?
Tech Stirrups's product category is Equestrian Safety Stirrups. Its primary akta.pro industry code is CRAMANAF, Riding Jackets, Pants & Suits Retail (Leather/Textile).