Cavallo
Cavallo is a German equestrian apparel and footwear brand founded in 1978, specializing in premium leather riding boots, sportswear, riding breeches, and horse accessories for female, male, and competitive riders across five European countries via DTC e-commerce, specialist retailer wholesale, and boot-fitting events.
- Company typePrivate
- Founded1978
- HeadquartersLohne, Germany
- Headcount11–50
- GTM typeB2C
- OfferingHardware or Manufacturing
What Cavallo does
Cavallo GmbH & Co. KG is a privately held German equestrian apparel and footwear brand, founded in 1978 in Bad Oeynhausen and now headquartered in Löhne following a June 2018 management takeover that relocated operations from Bad Oeynhausen. The company is structured as a German limited partnership with its general partner Cavallo Verwaltungs GmbH and operates with 11-50 employees. It serves the equestrian market across five European countries (Germany, Austria, Netherlands, Belgium, and France).
The product portfolio is anchored by premium leather riding boots (CAVALPRIMUS, ATB ONE, CAVALLINUS SLIM, ODB ONE, and the Ingrid Klimke signature line) and expanded through bi-annual sportswear collections for women, men, and children, riding breeches with proprietary grip technologies (CAVAGRIP silicone full-seat, CAVASOFT synthetic leather, CAVATEC PU grip), a horse-accessories line (Cavallo Horsefashion, launched 2019) covering saddle pads, halters, blankets, and stable accessories, plus casual footwear including sneakers and outdoor boots. Differentiation rests on German-made material technologies, a Mix & Match competition clothing system, color-coordinated rider-and-horse collections, and customization (exotic leather colors, crystals, ornate chaps) available through dealers and boot-fitting events.
Cavallo runs a hybrid go-to-market: DTC through its own e-commerce platform cavallo.info (shipping via DHL Go Green), B2B wholesale to specialist equestrian retailers via a dealer portal, and event-based sales through boot-fitting days at partner retailers and major equestrian shows (CHIO Aachen, Bundeschampionat Warendorf, Salon du Cheval Paris). Pricing spans roughly €10 functional socks to €290 premium jackets and bespoke boots, with payment options including Klarna, PayPal, Apple Pay, SEPA, iDEAL, giropay, and eps. Marketing combines organic social (Instagram, Facebook, YouTube, X), email newsletters, performance/SEO via Google and Meta, and ambassador-led brand building anchored by Olympic equestrian Ingrid Klimke.
Cavallo firmographics
Firmographics- Name
- Cavallo
- Legal name
- Cavallo GmbH & Co. KG
- Website
- https://cavallo.info
- Company type
- Private
- Founded year
- 1978
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Cavallo is a German equestrian apparel and footwear brand founded in 1978, specializing in premium leather riding boots, sportswear, riding breeches, and horse accessories for female, male, and competitive riders across five European countries via DTC e-commerce, specialist retailer wholesale, and boot-fitting events.
- Ownership category
- akta.pro rank
Cavallo industry classification
Industry- Product category
- Equestrian Apparel & Riding Boots
- NAICS
- Sporting Goods Retailers (45911)
- SIC
- Sporting & Athletic Goods, Nec (3949), Retail-Apparel & Accessory Stores (5600)
- akta.pro primary industry
- Riding Boots & Foot Protection Retail (CRAMANAD)
Keywords
Where Cavallo is headquartered
LocationHeadquarters
- HQ city
- Lohne
- HQ country
- Germany
- HQ region
- Europe
Offices2 records
Markets served
Cavallo business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Marketing or Sales, Operations, Technology or R&D
Revenue model
- Direct E-commerce Sales: Cavallo sells directly to consumers through its own online shop at cavallo.info, offering the full product range including riding boots, sportswear, horsefashion, and footwear. Orders are shipped with DHL Go Green to Germany, Austria, Netherlands, Belgium, and France.
- B2B Wholesale to Retailers: Cavallo operates a B2B dealer portal (cavallo-shop.info/b2b_account) for specialist equestrian retailers to purchase products wholesale. Dealers can access personalized boot consultations and fitting services.
- Event-based Sales: Cavallo conducts exclusive boot events at partner retailers, offering intensive on-site consultation, custom fitting, and complimentary equipment or partial measurements.
- Custom/Personalized Boot Sales: Cavallo offers individually configurable boots that can be customized with special leather colors, ornate chaps, and other options. These personalized boots are available exclusively through dealers or at events.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Standard Product Pricing - Sportswear and Riding Apparel |
| Unit Pricing | Pay-as-you-go | Riding Boots and Footwear |
| Other | Pay-as-you-go | Shipping Tiers |
| Unit Pricing | Pay-as-you-go | VIP Sortiment |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels8 records
Cavallo product offering
Product offeringCore offering
Cavallo manufactures and sells premium equestrian apparel and riding boots directly to consumers and through specialist retailers. Its heritage product is high-quality leather riding boots (dressage, jumping, eventing, and outdoor), complemented by riding breeches with proprietary grip technologies and a bi-annual sportswear collection (jackets, vests, shirts, socks) for women, men, and children, plus a coordinated line of horse accessories launched in 2019.
Product overview
Cavallo is a premium equestrian sportswear brand founded in 1978 in Bad Oeynhausen, Germany, specializing in high-quality riding apparel and equipment. The company operates as a single unified brand offering leather riding boots as its heritage core product, complemented by bi-annual sportswear collections for women, men, and children, Cavallo Horsefashion accessories for horses (since 2019), and footwear including sneakers and outdoor boots. The product portfolio includes riding boots in various styles (CAVALPRIMUS, ATB ONE, CAVALLINUS SLIM, Ingrid Klimke Stiefel), riding breeches (CAJA GRIP, CELINE GRIP, LIN GRIP), tops and shirts (CAVALBARAH, CAVALBELL, CAVALBAILA, CAVALBRISA, CAVALBUA), outerwear (CAVALBUENA quilted vest), horse accessories (CAVALPOLLY saddle pads, CAVALPAWEL halters), and functional socks—all unified by color-coordinated seasonal collections that blend functional design with fashionable aesthetics for both riding and leisure wear.
Differentiator
Problem solved
Functional benefit
Products and services
- CAVALPRIMUS Reitstiefel (Riding Boots) Premium leather riding boots available in various colors (including dark blue with gold lacing), considered the flagship model of the Cavallo boot line, suitable for dressage and show jumping.
- ATB ONE Versatile all-purpose riding boots in Cavallo's footwear collection, suitable for riding and casual wear.
- CAVALLINUS SLIM Narrow-fit riding boots from Cavallo's slim variant collection, designed for customers seeking a slimmer leg silhouette.
- ODB ONE Outdoor Boots Outdoor boots in the Cavallo footwear range, designed for versatile use beyond the stable.
- Ingrid Klimke Stiefel Professional riding boots named after and endorsed by Olympic equestrian Ingrid Klimke, designed for eventing and dressage.
- Cavallo Sportswear Kollektion Bi-annual sportswear collections for women, men, and children featuring jackets, vests, shirts, sweatshirts, socks, and accessories that combine functionality with fashionable design for both riding and leisure wear.
- Cavallo Reithosen (Riding Breeches) Riding breeches including CAJA GRIP, CELINE GRIP, and LIN GRIP models with full seat, knee grip, and winter variations for women, men, and youth.
- Cavallo Horsefashion Functional horse accessories including saddle pads, coolers, fly fringe, leg protection, and bandages color-coordinated with rider apparel.
- VIP Sortiment (Competition Apparel) Premium competition apparel line including VIP articles for women and men, competition shirts (Turniershirts), competition breeches (Turnierhosen), and hybrid vests priced at EUR 89.90 and above.
- Frühjahr/Sommer 2026 Kollektion (Spring/Summer 2026 Collection) Bi-annual Spring/Summer seasonal collection featuring new prints, colors, and capsule items including the T-Shirt Capsule 2026 with high-quality riding-themed prints.
- Cavallo Sneaker Breathable, sporty sneakers in the Cavallo footwear collection, suitable for leisure wear beyond the stable.
- Equitoys Stable Accessories Functional stable toys and accessories for horses, positioned within the Horsefashion category to enrich the horse's stable environment.
Companies that use Cavallo
Customer profileNamed customers1 record
Segments4 records
Ideal customer profiles5 records
Cavallo technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration18 records
Feature4 records
Cavallo partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core and flagship.
- Reitsport DuuscorePartner retailer hosting exclusive Cavallo boot fitting event on July 31 & August 1, 2026.
- Equiva HennefcorePartner retailer hosting exclusive Cavallo boot fitting event on July 3, 2026. Cavallo field service provides intensive on-site consultation with complimentary equipment or partial measurements included.
- CHIO Aachen / World ChampionshipsflagshipCavallo participates as exhibitor/presence at the prestigious World Championships in Aachen (August 11-23, 2026), one of the most important equestrian events globally.
- Bundeschampionat WarendorfcoreCavallo participates at the German National Championships (August 25-30, 2026), the showcase window for German horse breeding.
- Salon du Cheval de PariscoreCavallo presents premium riding sport highlights at the international horse fair in Paris (December 4-6, 2026).
Scale indicators3 records
Recent moves6 records
Expansion highlights5 records
Cavallo competitors and assessment
Company assessmentDirect peers
- Samshield: French premium equestrian helmet and apparel brand with strong competition and lifestyle positioning. Comparable to Cavallo's premium, fashion-forward riding apparel and accessories approach.
- Horseware Ireland: Irish equestrian brand with deep product portfolio in horse rugs and increasingly rider apparel. Comparable to Cavallo's Horsefashion accessories line and rider sportswear strategy.
- HKM Sports Equipment: German equestrian and outdoor apparel manufacturer offering riding apparel and horse accessories. Direct competitor in the same DACH value and mid-premium tier that Cavallo serves.
- Eskadron: German premium horse accessories brand (saddle pads, blankets, leg protection). Comparable to Cavallo Horsefashion line with similar color-coordinated seasonal collections.
- Pikeur: German premium equestrian apparel and breeches brand, directly competing with Cavallo's riding breeches and sportswear lines. Both target the same DACH equestrian customer base with premium positioning.
- Equiline: Italian premium equestrian apparel manufacturer offering riding jackets, breeches, and competition wear. Directly comparable to Cavallo's premium apparel offering across European riding enthusiasts.
- Kingsland: Norwegian-origin premium equestrian apparel and outerwear brand with strong European retail presence. Competes directly with Cavallo across riding apparel, breeches, and lifestyle sportswear for riders.
Broad incumbents
- Ariat International: Large US-headquartered equestrian and western footwear/apparel brand with broad global reach. Competes with Cavallo on riding boots, footwear, and breeches but at much greater scale and across western and English riding.
Emerging players
- Horze: Nordic-origin equestrian retailer selling both proprietary and third-party riding apparel, boots, and horse gear. Partial overlap with Cavallo via its e-commerce-first multi-brand positioning in Europe.
Regional players
- Dublin Clothing: Australian equestrian apparel and boot brand with comparable riding boots and breeches. Similar product mix to Cavallo but focused on the Australian and UK markets rather than continental Europe.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Cavallo social profiles
Digital presenceCavallo compliance and trust
Trust signalCompliance1 record
Cavallo financial estimates
Financial estimateRevenue estimate
Valuation estimate
Cavallo leadership team
Management profileNumber of profiles
Cavallo funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Cavallo M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Cavallo
What does Cavallo do?
Cavallo manufactures and sells premium equestrian apparel and riding boots directly to consumers and through specialist retailers. Its heritage product is high-quality leather riding boots (dressage, jumping, eventing, and outdoor), complemented by riding breeches with proprietary grip technologies and a bi-annual sportswear collection (jackets, vests, shirts, socks) for women, men, and children, plus a coordinated line of horse accessories launched in 2019.
Is Cavallo a public or private company?
Cavallo is a private company. It is classified as management employee owned and is currently operating.
When was Cavallo founded?
Cavallo was founded in 1978. It employs 11 to 50 people.
Where is Cavallo based?
Cavallo is headquartered in Lohne, Germany, in the Europe region.
How does Cavallo make money?
Four revenue lines are on record. Direct E-commerce Sales are the primary driver. The others are B2B Wholesale to Retailers, event-based Sales and custom/Personalized Boot Sales.
Who are Cavallo's main competitors?
Direct peers on record are Samshield, Horseware Ireland, HKM Sports Equipment, Eskadron, Pikeur, Equiline and Kingsland. Ariat International is listed as a broad incumbent. Horze is listed as an emerging player. Dublin Clothing is listed as a regional player.
Does Cavallo have an API?
No public API is recorded for Cavallo.
What industry is Cavallo in?
Cavallo's product category is Equestrian Apparel & Riding Boots. Its primary akta.pro industry code is CRAMANAD, Riding Boots & Foot Protection Retail. Its NAICS code is 45911 and its SIC code is 3949.