Vier Hoog Breda

What Vier Hoog Breda does

Vier Hoog Breda is a privately held leisure and entertainment venue located at Bavelseparklaan 12 in Breda, Netherlands, operating as part of the multi-location Vier Hoog chain. Founded in 2016 and employing 51–100 staff, the company provides a bundled offering of five core physical activities — bowling on 10 modern disco-lit lanes, a lasergame arena, an interactive PixelFloor light-emitting tile floor, modern shuffleboard, and sjoelen — combined with on-site table-grill dining and seasonal outdoor barbecue arrangements for groups of 4 to 100+ persons. The technology stack is primarily physical (sensor/lighting hardware, electronic scoring systems, online reservations via the third-party Nostium booking portal), with no disclosed AI or proprietary software moats beyond the PixelFloor installation.

The business model is direct-to-consumer pay-as-you-go, with revenue generated from per-hour/per-session activity rentals, per-person dining (table grill at €22–€31, BBQ at €25–€37), and bundled package deals for children's parties (Kinderfeestjes from €12.50/child), school outings (Schoolbowlen from €8.50/student), and corporate events (321 Bedrijfsuitje €59.95/person; Vier Hoog Exclusief from €82.50/person). Customer segments are diversified across families with children, friend groups, corporate teams, schools, and local visitors, with distribution handled through the venue's own website, Google Business Profile, organic social (Instagram, Facebook, TikTok), email newsletter, and partnership channels with Kinepolis cinema and Kabonk indoor play park. Centralized gift voucher (Cadeaubon) sales are administered via the parent Vier Hoog HQ's vierhoog.com platform.

Strategically, Vier Hoog Breda is in a product- and segment-expansion phase rather than a geographic-expansion phase: the company has broadened its corporate-event vertical, layered a children's sub-brand (Rollo), added seasonal BBQ offerings, and built partnership-driven cross-promotion. However, the venue remains a single physical location in North Brabant with no disclosed acquisitions, no external funding, and no public revenue figures, and ownership and governance sit within the broader Vier Hoog HQ umbrella rather than at the local entity level.

Name

Vier Hoog Breda

Legal name

Vier Hoog Breda

Website

https://vierhoogbreda.nl

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

51–100 employees

Short description

Vier Hoog Breda is a privately held leisure venue in Breda, Netherlands, operating bowling, lasergame, interactive PixelFloor, shuffleboard, sjoelen, and table-grill dining under the Vier Hoog chain. It serves families, friend groups, corporate teams, and schools with pay-as-you-go packages and bundled group offerings.

Ownership category

akta.pro rank

Product category

Family Entertainment Center

NAICS

Bowling Centers (713950)

SIC

Services-Amusement & Recreation Services (7900)

akta.pro industry

PRIMARYMPAGAMAG

Sports Venue Operations for Live Games (Stadiums/Arenas)

Media, Entertainment & Sports/Live Entertainment & Events (Concerts, Theater, Festivals)/Live Sports Events

Keywords

• Leisure entertainment venue
• Bowling alley services
• Laser tag arena
• Interactive shuffleboard
• Table grill dining

Headquarters

HQ city

Breda

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Supply Chain, Technology or R&D

Revenue model

1. Activity Revenue: Hourly/daily rental of bowling lanes, lasergame sessions, shuffleboard, sjoelen, and PixelFloor time slots. Core revenue stream from entertainment activities with varying peak/off-peak pricing.
2. Food & Beverage: Table grill dining experiences, BBQ arrangements, buffet services, kids meals, drinks. Combines entertainment with dining for bundled revenue.
3. Package Deals: Pre-configured combo packages (Combideal) bundling multiple activities with dining options at discounted rates compared to individual bookings.
4. Gift Vouchers: Sale of gift vouchers (Cadeaubon) for future use, providing upfront cash flow.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels7 records

Core offering

Vier Hoog Breda operates a single-location leisure entertainment venue in Breda, Netherlands, renting activity time on 10 modern bowling lanes, a lasergame arena, a PixelFloor interactive light floor, and Sjoelen/Shuffleboard tables, combined with an in-house table-grill restaurant and BBQ arrangements. The venue sells both individual activity rentals and bundled package deals (kinderfeestjes, schoolbowlen, bedrijfsuitjes) targeting families, friend groups, schools, and corporate teams. Reservations are processed online via the Nostium portal or on-site, with gift voucher sales through the centralized Vier Hoog web store.

Product overview

Vier Hoog Breda is a leisure venue offering a diverse portfolio of entertainment activities and dining experiences. The core activity portfolio includes bowling (10 modern lanes), lasergame (futuristic arena), PixelFloor (interactive light floor), Sjoel & Shuffle (traditional and modern shuffleboard games), and Tafelgrillen (DIY table grilling). These activities are offered both individually and as combined package deals. The company serves multiple market segments including families (kinderfeestjes with various activity combinations), schools (discounted schoolbowlen packages), and corporate clients (321 Bedrijfsuitje, Vier Hoog Exclusief, Bowlen & Buffet, and other bedrijfsuitje packages). Additional offerings include seasonal barbecue arrangements (Tafel-BBQ and Groeps-BBQ), shotjesbowlen (party bowling variant), and gift vouchers. The company also operates a careers portal with openings for Operations Manager, Leisure Staff, Front Office Internship, and Open Applications.

Differentiator

Problem solved

Functional benefit

Brands

• Rollo: Mascot/brand name for children's parties at Vier Hoog Breda, featuring character imagery used in marketing materials for kids' packages.

Products and services

• Bowling (Bowlen) Hourly rental of one of 10 modern bowling lanes featuring disco-style lighting and adjustable bumpers per person, with pricing from €27.50 (Vroege Vogel) to €37.50 (Friday/Saturday evenings) and €5 second-hour discounts on quieter days. Designed for families, friend groups, schools, and corporate outings with a minimum of 60 minutes per session.
• Lasergame (Lasergamen) Per-session laser tag rental in a futuristic arena with light and sound effects, scored via high-tech laser guns and vests. Sessions are priced €11 per adult (€17.50 for 2 sessions) and €8.50 per child aged 8–12 (€13 for 2 sessions), with a 6-person minimum and 20-person maximum. Targeted at families, friend groups, and corporate team building.
• PixelFloor Time-slot rental of an interactive light floor with illuminated, motion-reactive tiles supporting game variants such as Floor is Lava and cooperative games. Priced at €45 (30 min), €90 (60 min), or €135 (90 min) per session with a maximum of 10 persons, suited to small groups and birthday parties.
• Sjoel & Shuffle Per-hour rental of traditional Dutch Sjoelen tables (€14.50/table/hour, max 6 persons) and modern interactive Shuffleboard tables with 3 game variants (€22.50/table/hour, max 8 persons). Targets casual friend groups and families.
• Tafelgrillen (Table Grilling) DIY table-grill dining experience where guests grill their own meat, vegetables, or vegan options at the table for 2 hours, with unlimited fries, salads, bread, and sauces. Priced at €31 per adult and €22 per child (4–12), with a €2 Friday/Saturday evening surcharge; children 0–3 eat free. Available à la carte or as part of bowling/dining combo packages.
• Kinderfeestjes (Children's Birthday Parties) Pre-configured children's birthday party packages for ages 4–12 (minimum 4 children), bundling bowling with optional add-ons such as lasergame (€20.45–€24.50/child), Kinepolis cinema (€16.00/child), or Kabonk indoor play park (€17.95/child). Bowling-only packages are €12.50/child and include a free gift for the birthday child.
• Schoolbowlen (School Bowling) Discounted bowling outing packages for school classes (minimum 18 students) on Thursday and Friday afternoons: Klassenuitje S (€8.50, bowling+drink), M (€11, bowling+sandwich), or L (€12.50, bowling+fries+snack), with optional lasergame add-on at €5 per student.
• 321 Bedrijfsuitje All-inclusive corporate outing package priced at €59.95 per person (minimum 12 persons), including 3 hours of drinks, 2 hours of table grilling, and 1 hour of bowling for a complete team-building experience.
• Vier Hoog Exclusief Premium corporate outing package from €82.50 per person providing 3 hours of unlimited access to all Vier Hoog activities plus a drinks package, designed for large groups from 100 persons.
• Bowlen & Buffet Corporate event package from €42 per person combining 1 hour of bowling with an extensive buffet including hot dishes, a salad buffet, and a bread buffet. Designed for groups of 20–100 persons.
• Bowlen & 12-uurtje Corporate event package combining 1 hour of bowling with a Dutch 12-uurtje lunch (tomato soup, croquette sandwich, sandwich with healthy toppings). Available for groups up to 25 persons.
• Bowlen & Tafelgrillen Combined bowling and dining package offering 1 hour of bowling with 2 hours of table grilling (meat, vegetarian, or fish options available). From €31 per person.
• Barbecue (BBQ) Arrangement Seasonal outdoor barbecue service (April–September) with Tafel-BBQ for 4–30 persons (from €35/adult, €25/child) and Groeps-BBQ with grillmaster for 31–50 persons (from €37/adult, €27/child). Meat or vegetarian variants available.
• Cadeaubon (Gift Voucher) Pre-paid gift vouchers sold through the central Vier Hoog web store (vierhoog.com/cadeaubon), valid across all Vier Hoog locations for future activity, dining, and package use.

Quantifiable outcome

• 10 modern bowling lanes accommodate various group sizes simultaneously
• +2 more outcomes

Named customers4 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Feature5 records

Partnerships

Two partnerships are on record, tiered minor.

• KabonkminorStrategic or Co-development PartnerCombined Bowlen & Kabonk arrangement where Vier Hoog Breda provides bowling while Kabonk provides indoor play facilities. Adults free with children paying €17.95 per child. Booking managed through Vier Hoog Breda.
• Kinepolis BredaminorChannel Partner/ Reseller/ DistributorBowlen & Bios combination packages where customers can combine bowling at Vier Hoog Breda with movies at Kinepolis. Booking and payment for the film portion handled through Kinepolis. Available for groups from 4 persons.

Scale indicators4 records

Expansion highlights5 records

Broad incumbents

• Tenpin: UK bowling and family entertainment chain with multi-activity venues including arcades, laser tag, and food. Comparable multi-activity indoor leisure model to Vier Hoog Breda at larger scale with similar family and corporate group focus.
• Hollywood Bowl: Largest UK bowling chain with on-site food and beverage, family entertainment centers, and group events. Comparable to Vier Hoog Breda's bowling-plus-dining model, though operating at significantly larger, publicly listed scale.
• Lucky Strike Entertainment: US bowling, dining, and nightlife operator with a strong hospitality-led positioning. Comparable bowling-as-hospitality model with full F&B and group events, mirroring Vier Hoog Breda's table-grill and bar integration alongside lanes.
• Bowlero: Largest US bowling and entertainment operator with venues combining bowling, arcades, food, and beverage. Comparable integrated bowling-plus-entertainment model to Vier Hoog Breda at significantly larger scale.

Direct peers

• Playdôme: Dutch multi-activity indoor leisure venue combining bowling, lasergame, karting, escape rooms, and dining. The closest direct comparable to Vier Hoog Breda's integrated activities-plus-F&B model in the Netherlands, targeting the same family, group, and corporate event customers.
• Lane7: UK bowling and entertainment operator offering bowling, shuffleboard, karaoke, pool, and food. Closest concept-level comparable to Vier Hoog Breda's adult-grouped bowling-plus-shuffleboard-plus-dining positioning with strong food and beverage integration.
• All Star Lanes: UK boutique bowling venues pairing lanes with full bar and dining, with strong focus on group events and adult social outings. Comparable to Vier Hoog Breda's positioning of bowling as a food-and-drink social experience.
• Monkey Town: Dutch indoor playground and family entertainment chain with on-site food. Comparable in family group focus, children's party packages, and integrated food offerings, though Monkey Town skews more playground than active gaming formats.
• Jumpsquare: Dutch indoor trampoline and activity park chain with multiple locations. Comparable to Vier Hoog Breda's family and group-focused, activity-based leisure offering including corporate and school event packages, with a similar direct-to-consumer group booking model.

Emerging players

• Tough Guys: Dutch multi-activity adventure centers including lasergame, escape rooms, and group challenges. Comparable to a subset of Vier Hoog Breda's lasergame and group event offerings, with a narrower activity mix.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/vierhoogbreda
• YouTubeyoutube.com/user/Wix
• Facebookfacebook.com/VierHoogBreda
• LinkedInlinkedin.com/company/vier-hoog-breda
• Instagraminstagram.com/4hoogbreda
• TikToktiktok.com/@vierhoogbreda

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Vier Hoog Breda