Videocon d2h
- Company typePublic
- Founded2007
- HeadquartersMumbai, India
- Headcount501–1,000
- GTM typeB2C
- OfferingServices
Videocon d2h firmographics
Firmographics- Name
- Videocon d2h
- Legal name
- Dish TV India Limited
- Website
- https://d2h.com
- Company type
- Public
- Founded year
- 2007
- Operating status
- Operating
- Headcount range
- 501–1,000 employees
- Ownership category
- akta.pro rank
Videocon d2h industry classification
Industry- Product category
- Satellite Television (DTH) Subscription Services
- NAICS
- Satellite Telecommunications (5174), Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (5162), Satellite Telecommunications (51741)
- SIC
- Cable & Other Pay Television Services (4841)
- akta.pro primary industry
- Satellite DTH Pay-TV Operators (MPABAGAB)
- akta.pro secondary industries
- Satellite Video & Media Distribution (DTH, Contribution/Distribution, Occasional Use) (HDAIAJAG), Pay-TV Value-Added Services (DVR, VOD, TV Everywhere, Apps) (MPABAGAG), Set-Top Box, CPE & Home Video Distribution Hardware (STB/Gateways/Remotes) (MPABAGAI), Direct-to-Consumer (DTC) Network/Studio Streaming Channels (MPABAHAG)
Keywords
Where Videocon d2h is headquartered
LocationHeadquarters
- HQ city
- Mumbai
- HQ country
- India
- HQ region
- Asia
Offices1 record
Markets served
Videocon d2h business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Infrastructure, Supply Chain, Technology or R&D, Marketing or Sales, Operations, Personnel
Revenue model
- DTH Subscription Services: Monthly and yearly subscription recharges for DTH television services including SD and HD channel packages, regional combos, and active value-added services. Customers pay advance recharges to maintain service and access channels under their subscribed plans.
- Pay-Per-View (Zeeplex): Pay-per-view movie service for new movie releases where customers book showings at specific time slots (8 shows daily) and pay per movie viewing.
- Box Service Plan (Extended Warranty): Annual warranty extension plans for set top boxes offered at Rs.142-153 for first year with auto-renewal at Rs.100 per year, providing free STB swapping and technician visits.
- Hardware Sales: Sale of set top boxes (SD, HD), d2h Stream, d2h Magic devices, and accessories. Boxes sold at varying price points from Rs.399 (introductory d2h Magic) to Rs.3,999 (d2h Stream).
- Value-Added Services (Active Services): Subscription add-ons including Movies Active, Kids Active, Fitness Active, Comedy Active, devotional channels, regional packs, and sports packages at additional monthly costs.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | D2H Recommended Combo - Standard monthly subscription |
| Transaction based/ take rate | Pay-as-you-go | Zeeplex Pay-Per-View Movies |
| Subscription | Annual | Box Service Plan - Extended Warranty |
| Unit Pricing | One time/ perpetual license | d2h Stream - Android HD Set Top Box |
| Unit Pricing | One time/ perpetual license | d2h Magic Voice Enabled Kit |
| Unit Pricing | Monthly | d2h Magic Standard Device |
| Subscription | Monthly | Standard Recharge Offers |
| Unit Pricing | Monthly | Multi-TV Secondary Connection |
Go-to-market motion1 record
Distribution channels6 records
Marketing channels7 records
Videocon d2h product offering
Product offeringCore offering
Videocon d2h is a Direct-to-Home (DTH) satellite television subscription service operated under Dish TV India Limited, delivering over 700 channels and services (including 60+ HD channels) to Indian households via satellite platforms NSS-6, SES-8, GSAT-15, and ST-2. The offering includes SD and HD set-top boxes, the d2h Stream Android-based smart box, the d2h Magic streaming device, subscription plans, value-added active services, pay-per-view movies through Zeeplex, and the Watcho OTT streaming platform.
Product overview
d2h (Videocon d2h, now merged with Dish TV India Limited) is a Direct-to-Home (DTH) television service provider in India offering satellite TV broadcasting with a portfolio of over 650 channels including SD and HD options. The core offering consists of DTH service with set-top boxes (SD, HD, and Android-based d2h Stream), complemented by streaming solutions (d2h Magic, d2h Magic Voice Enabled) that bridge traditional TV with OTT content from platforms like Watcho, Amazon Prime Video, Zee5, and YouTube. The product ecosystem includes subscription plans (D2H Recommended Combo, Addons, FTA, A-la-Carte), value-added Active Services across lifestyle, entertainment, devotional, and regional categories, the Watcho OTT platform for original content streaming, Zeeplex pay-per-view movie service, and the D2H Infinity mobile app. Voice control is enabled through Amazon Alexa skill and built-in Google Assistant on d2h Stream devices. Additional services include Box Service Plan for extended warranty, Quick Recharge for online payments, Corporate Connection for business customers, and Second Connection for multi-TV households.
Differentiator
Problem solved
Functional benefit
Brands
- d2h Magic: Content streaming device enabling access to OTT apps like ZEE5, Watcho, ALTBalaji, and Hungama Play on existing d2h set top boxes
- d2h Stream
- Watcho
- Dish Infra Services Private Limited
Quantifiable outcome
- 5X better picture quality compared to standard cable television
- +1 more outcomes
Companies that use Videocon d2h
Customer profileSegments5 records
Ideal customer profiles2 records
Videocon d2h technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
AI capability5 records
Feature4 records
Videocon d2h partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core.
- Google (Android TV)cored2h Stream uses Android TV 9.0 OS by Google, providing access to Google Play Store, built-in Google Assistant, and Chromecast functionality. This partnership enables OTT streaming capabilities and smart TV features on d2h set top boxes.
- Amazon (Alexa)coreIntegration of Alexa voice assistant in d2h Magic voice-enabled kit and d2h Stream remote control. Allows voice commands for content discovery, account access, cab booking, news, recipes, and program reminders through Alexa-enabled devices.
- WatchocoreHome-grown OTT platform of Dish TV India Limited available on d2h Magic devices, offering original shows, web series, and streaming content integrated with the DTH experience.
- Songdew TVcoreMusic television channel partnership for the 'Singing Star' talent hunt program and ongoing music content. Includes Songdew TV channel 278 and collaborative talent discovery initiatives.
- Lowe LintascoreAdvertising agency responsible for creating major brand campaigns including the 'Direct to Heart' brand positioning campaign and new TV commercial targeting rural markets.
Scale indicators6 records
Recent moves7 records
Expansion highlights6 records
Videocon d2h competitors and assessment
Company assessmentDirect peers
- Dish TV India Limited: Sister brand under the same parent Dish TV India Limited that operates d2h post-merger. Offers identical DTH service categories and has subsumed d2h's operations, making it the closest comparable by business model, content offering, and customer base.
- Sun Direct: Indian DTH operator backed by Sun TV Network and Astro Group, providing satellite TV services across South and rest of India. Competes with d2h in the DTH market with similar subscription-based model and channel packaging.
- Tata Play (formerly Tata Sky): India's largest DTH operator by subscriber base, offering satellite TV services with similar SD/HD channel packages, set-top boxes, and OTT integration (Tata Play Binge). Directly competes with d2h in the same Indian DTH market with comparable business model and value proposition.
- DD Free Dish (Doordarshan): India's free-to-air DTH platform operated by public broadcaster Prasar Bharati. While not a direct paid-TV competitor, it competes with d2h in the same satellite TV distribution category, particularly in tier 3/4 markets where price sensitivity is high.
- Airtel Digital TV (Bharti Airtel): Major Indian DTH operator owned by Bharti Airtel, offering satellite TV services with Xstream set-top boxes integrating OTT platforms. Competes directly with d2h and benefits from cross-selling via Airtel's mobile and broadband customer base.
- Watcho (Direct Competitor Brand): Owned by Dish TV India Limited but functions as a standalone OTT competitor in the Indian streaming market. Comparable to Disney+ Hotstar, ZEE5, SonyLIV in short-form and original web series content targeting Tier 2/3 audiences.
Broad incumbents
- DEN Networks: Indian cable TV and broadband operator providing multi-system operator services. Competes with d2h in the pay-TV distribution space, particularly in northern and western Indian markets where cable has strong penetration.
- Reliance JioFiber / JioTV+: Reliance Jio's fiber broadband with bundled JioTV+ offering streaming aggregation including live TV channels. Competes with d2h by combining broadband, OTT, and linear TV in converged bundles, leveraging Jio's massive telecom subscriber base.
- Hathway Cable & Datacom: Major Indian cable TV and broadband operator, partially owned by Reliance. While cable-based rather than satellite, competes with d2h for pay-TV subscribers in urban markets with combined broadband offerings.
Emerging players
- Times Network / MX Player: Indian OTT/video platform competing with Watcho for ad-supported video-on-demand audiences. Represents the OTT competitive landscape that is eroding traditional DTH viewership, relevant to d2h's strategic positioning.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks7 records
Key highlights7 records
Customer concentration
Videocon d2h social profiles
Digital presenceVideocon d2h compliance and trust
Trust signalCompliance1 record
Videocon d2h financial estimates
Financial estimateRevenue estimate
Valuation estimate
Videocon d2h leadership team
Management profileNumber of profiles
Profiles4 records
Videocon d2h subsidiaries and ownership
Company hierarchySubsidiaries4 records
Videocon d2h funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Videocon d2h M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Videocon d2h
What does Videocon d2h do?
Videocon d2h is a Direct-to-Home (DTH) satellite television subscription service operated under Dish TV India Limited, delivering over 700 channels and services (including 60+ HD channels) to Indian households via satellite platforms NSS-6, SES-8, GSAT-15, and ST-2. The offering includes SD and HD set-top boxes, the d2h Stream Android-based smart box, the d2h Magic streaming device, subscription plans, value-added active services, pay-per-view movies through Zeeplex, and the Watcho OTT streaming platform.
Is Videocon d2h a public or private company?
Videocon d2h is a public company. It is classified as public and is currently operating.
When was Videocon d2h founded?
Videocon d2h was founded in 2007. It employs 501 to 1,000 people.
Where is Videocon d2h based?
Videocon d2h is headquartered in Mumbai, India, in the Asia region.
How does Videocon d2h make money?
Five revenue lines are on record. DTH Subscription Services are the primary driver. The others are pay-Per-View (Zeeplex), box Service Plan (Extended Warranty), hardware Sales and value-Added Services (Active Services).
Who are Videocon d2h's main competitors?
Direct peers on record are Dish TV India Limited, Sun Direct, Tata Play (formerly Tata Sky), DD Free Dish (Doordarshan), Airtel Digital TV (Bharti Airtel) and Watcho (Direct Competitor Brand). Broad incumbents are DEN Networks, Reliance JioFiber / JioTV+ and Hathway Cable & Datacom. Times Network / MX Player is listed as an emerging player.
Does Videocon d2h have an API?
No public API is recorded for Videocon d2h.
What industry is Videocon d2h in?
Videocon d2h's product category is Satellite Television (DTH) Subscription Services. Its primary akta.pro industry code is MPABAGAB, Satellite DTH Pay-TV Operators, with a secondary code of HDAIAJAG, Satellite Video & Media Distribution (DTH, Contribution/Distribution, Occasional Use). Its NAICS code is 5174 and its SIC code is 4841.