ZAR Formenti
- Company typePrivate
- Founded1979
- HeadquartersMotta Visconti, Italy
- Headcount11–50
- GTM typeB2C
- OfferingHardware or Manufacturing
ZAR Formenti firmographics
Firmographics- Name
- ZAR Formenti
- Legal name
- ZAR FORMENTI SRL
- Website
- https://zar-formenti.net
- Company type
- Private
- Founded year
- 1979
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
ZAR Formenti industry classification
Industry- Product category
- Recreational Marine / Rigid Inflatable Boats (RIBs)
- NAICS
- Ship and Boat Building (3366), Ship and Boat Building (33661)
- akta.pro primary industry
- Rigid Inflatable Boat (RIB) & Inflatable Leisure Craft Manufacturing (IMAJAEAG)
- akta.pro secondary industries
- Semi-Custom & Series Production Yacht Manufacturing (IMAJAEAM), Semi-Custom Luxury Yacht Manufacturing (IMAJAMAA)
Keywords
Where ZAR Formenti is headquartered
LocationHeadquarters
- HQ city
- Motta Visconti
- HQ country
- Italy
- HQ region
- Europe
Offices3 records
Markets served
ZAR Formenti business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Technology or R&D, Infrastructure, Marketing or Sales
Revenue model
- Boat Manufacturing and Sales: ZAR Formenti manufactures and sells Rigid Inflatable Boats (RIBs) through a global dealer network. The product range includes ZAR (main luxury line), ZAR Tender, ZAR Mini, Makò, and Naxos models. Sales are conducted exclusively through authorized dealers who provide pricing, configuration, and after-sales support.
- Accessories and Apparel: The company sells boat accessories and branded clothing/apparel through its online store (shop.zar-formenti.net), including gear and merchandise for boat owners.
- Dealer Network Revenue: Revenue generated through the sale of boats to the dealer network. Dealers purchase boats from ZAR Formenti and resell to end customers, with the company providing sales support, marketing materials, and product training.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Quote-based pricing through authorized dealers |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels7 records
ZAR Formenti product offering
Product offeringCore offering
ZAR Formenti designs, manufactures, and sells Rigid Inflatable Boats (RIBs) ranging from 4.3m to 13m across multiple product lines (ZAR, ZAR TENDER, ZAR MINI, MAKÒ, NAXOS). Products are sold through a global authorized dealer network in 35 countries, with premium materials, patented deep-V hull and lateral tunnel technology, and supported by ISO 9002-certified Italian craftsmanship.
Product overview
ZAR Formenti is an Italian boat manufacturer specializing in Rigid Inflatable Boats (RIBs), founded in 1979. The company offers a comprehensive portfolio of products organized across multiple sub-brands: the main ZAR RIB line (ranging from 4.3m to 13m, including models like ZAR IMAGINE 130/115, ZAR 95 SL, ZAR 85 SL, ZAR 79 SL, ZAR 75, ZAR 65, ZAR 61, ZAR 59 SL/Limited, ZAR 57 WD, ZAR 53, ZAR 49 SL, ZAR 47, and ZAR 43), the MAKÒ hybrid RIB series (58 and 68 featuring traditional bow tubes with ZAR hull technology), the ZAR TENDER professional tender line (ZF0-ZF5), ZAR MINI compact inflatables, and NAXOS as a separate brand. The company holds 4 international patents for hull design including the absence of tubular elements at the bow and lateral tunnel technology. Recent models like the ZAR IMAGINE series incorporate sustainable materials through FACE Compositi partnership. ZAR Formenti operates with ISO 9002 certification and sells products in 35 countries through a global dealer network.
Differentiator
Problem solved
Functional benefit
Brands
- ZAR TENDER: Tender boat line under the ZAR Formenti brand
- ZAR MINI
- Makò
- NAXOS
- ZAR IMAGINE
Products and services
- ZAR IMAGINE 130 Premium luxury RIB (Rigid Inflatable Boat) featuring advanced composite construction with FACE Compositi sustainable materials and deep-V hull design with lateral tunnels, targeted at luxury recreational buyers.
- ZAR IMAGINE 115 Luxury RIB model featuring FACE Compositi sustainable materials, deep-V hull technology, and lateral tunnels for enhanced lift and comfort at high speed, targeted at premium recreational buyers.
- ZAR 95 SL (Sport Luxury) Maxi Rib model featuring extended hull length for superior navigation quality, deep-V design, and Sport Luxury configuration for premium comfort, targeted at high-end recreational buyers.
- ZAR 85 SL (Sport Luxury) Sport Luxury RIB with extended hull design, deep-V bow configuration, and lateral tunnel technology for increased lift and reduced spray, targeted at premium recreational buyers.
- ZAR 79 Sport Luxury Mid-size luxury RIB with modular seating configuration, extended hull, and Sport Luxury amenities, targeted at premium recreational buyers.
- ZAR 79 Sport Luxury Plus Enhanced version of the ZAR 79 SL with additional features and premium finishes for superior comfort, targeted at high-end recreational buyers.
- ZAR 75 Plus / Suite Plus Versatile RIB with extended living spaces, modular layout, and Suite Plus configuration offering enhanced onboard comfort, targeted at recreational buyers.
- ZAR 75 Standard / Suite Standard configuration RIB with Suite layout, featuring ZAR's patented bow design for maximum interior space, targeted at recreational buyers.
- ZAR 65 Compact RIB with patented bow design eliminating tubular elements for maximized deck space and deep-V hull for excellent navigation, targeted at recreational buyers.
- ZAR 65 Suite ZAR 65 with enhanced Suite configuration featuring extended living areas and modular cushion arrangements, targeted at recreational buyers.
- ZAR 65 Suite Plus Premium version of the ZAR 65 Suite with additional features and luxury appointments, targeted at high-end recreational buyers.
- ZAR 61 Suite Plus Luxury compact RIB with Suite Plus configuration and ZAR's patented bow design for maximum habitability, targeted at premium recreational buyers.
- ZAR 61 Suite ZAR 61 with enhanced Suite configuration for improved onboard comfort and living space, targeted at recreational buyers.
- ZAR 61 Entry-level compact RIB featuring ZAR's innovative hull design with lateral tunnels and deep-V bow, targeted at recreational buyers.
- ZAR 59 SL / Limited Sport Luxury model with Limited edition features, extended hull, and premium appointments, targeted at premium recreational buyers.
- ZAR 57 WD (Well Deck) Well Deck configuration with open stern area for easy loading and launch operations, featuring ZAR's patented hull technology, targeted at buyers needing utility and work-boat functions.
- ZAR 53 Compact RIB with deep-V hull and lateral tunnel technology for superior navigation performance and comfort, targeted at recreational buyers.
- ZAR 49 SL (Sport Luxury) Small Sport Luxury RIB with premium features and ZAR's patented bow design for maximized interior space, targeted at premium recreational buyers.
- ZAR 47 Compact RIB featuring the signature ZAR deep-V hull with lateral tunnels for enhanced lift and reduced spray, targeted at recreational buyers.
- ZAR 43 Entry-level small RIB with ZAR's innovative hull technology and patented bow design for maximum habitability, targeted at recreational buyers.
- ZAR TENDER (ZF0, ZF1, ZF2, ZF3, ZF5) Professional tender line designed for yacht support, available in multiple sizes (ZF0 to ZF5) with ORCA fabric tubes and quality construction, targeted at yacht owners and professional users.
- ZAR MINI Compact inflatable boat line for recreational and professional use, featuring small-format RIBs with ZAR quality construction, targeted at entry-level buyers and small-boat users.
- MAKÒ 58 Hybrid RIB featuring traditional bow tubular design combined with ZAR's deep-V hull technology and construction quality; 5.80m length with 5 watertight compartments, up to 115HP engine power, targeted at recreational buyers preferring a traditional bow.
- MAKÒ 68 Larger hybrid RIB model with tubular bow and ZAR hull technology, offering enhanced interior space and navigation performance, targeted at recreational buyers preferring a traditional bow.
- NAXOS RIBs Distinct RIB brand under the ZAR Formenti portfolio, separate from the main ZAR brand line, sold through the same global dealer network.
- ZAR Apparel & Boat Accessories Branded clothing and boat accessories including gear and merchandise for ZAR boat owners, sold through the company online store (shop.zar-formenti.net).
- Boat Configurator Online tool allowing customers to customize boat colors, features, and configurations before requesting a dealer quote, supporting the pre-sales customization process.
Quantifiable outcome
- ORCA fabric provides wide range of light-fast colours, fire resistance, high abrasion resistance, and easy tubular repairs
- +1 more outcomes
Companies that use ZAR Formenti
Customer profileSegments2 records
Ideal customer profiles2 records
ZAR Formenti technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature7 records
ZAR Formenti partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core, primary and minor.
- FACE CompositicoreStrategic partnership for sustainable boat manufacturing using environmental-friendly materials including FACE-FIBRE (natural fibers), CORECORK (cork composite), and BIRESIN CR83 (styrene-free epoxy resin). Joint development of ECO models using vacuum infusion technology for reduced environmental impact and improved mechanical properties.
- Pennel Industries (ORCA)coreExclusive supplier of ORCA coated fabric for pneumatic tube construction. ORCA features include UV resistance, fire resistance, abrasion resistance, hydrocarbon resistance, easy repairs, mechanical resistance, and extreme condition performance. High-Tenacity polyester fabric with CSM and CR coatings.
- Euronotics LLCprimaryOfficial US importer and distributor for ZAR Formenti boats in the United States market. Based in Riverview, Florida, with office 813-422-8151.
- Server Plan srlminorWeb hosting provider for company website. Located in Via Leopardi, 22-03043 Cassino (FR), Italy. Acts as external data processor under GDPR compliance.
Scale indicators5 records
Recent moves6 records
Expansion highlights5 records
ZAR Formenti competitors and assessment
Company assessmentDirect peers
- Scanner Marine: Italian luxury RIB builder known for the Envy and Trofeo lines targeting premium recreational customers. Closely comparable to ZAR's Sport Luxury positioning, build quality, and Italian design heritage.
- Ranieri International: Italian boat manufacturer producing RIBs and small powerboats across multiple model lines, sold internationally. Comparable to ZAR in product breadth, Italian origin, and family-owned heritage.
- BRIG Boats: Established European RIB manufacturer producing a wide range of rigid inflatable boats for leisure, family, and professional use. Comparable to ZAR in product format, international dealer footprint, and target customer base.
- BWA (Boats): Italian RIB maker offering leisure and professional models distributed internationally. Directly comparable to ZAR in product category, manufacturing origin, and dealer-driven go-to-market.
- Capelli Marine: Italian RIB manufacturer offering a comparable range of inflatable and rigid inflatable boats from small tenders through to larger leisure RIBs. Directly comparable to ZAR in product category, target customer (affluent European leisure boaters), and Italian craftsmanship positioning.
- Novurania: US-based manufacturer of luxury RIBs and yacht tenders for superyacht, resort, and commercial operators. Comparable to ZAR's premium tender line and professional use cases, with strong presence in the Americas.
- Williams Jet Tenders: UK-based premium tender manufacturer specializing in compact RIBs used as superyacht tenders. Closely comparable to ZAR's ZAR Tender line in product format and high-end positioning.
- Lomac: Italian RIB manufacturer with a broad line of leisure and professional RIBs from compact to 11m+ models. Directly competes with ZAR in European recreational markets using a similar dealer-led distribution model.
- Tecnorib: Italian RIB specialist producing the Pirelli-branded speedboats and luxury RIBs. Highly comparable to ZAR as an Italian premium RIB maker serving both leisure and professional segments through an international dealer network.
- SACS Marine: Italian RIB producer focused on luxury dayboat RIBs with performance and comfort features similar to ZAR's Sport Luxury and Imagine lines.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
ZAR Formenti social profiles
Digital presenceZAR Formenti compliance and trust
Trust signalCompliance1 record
ZAR Formenti financial estimates
Financial estimateRevenue estimate
Valuation estimate
ZAR Formenti leadership team
Management profileNumber of profiles
ZAR Formenti funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
ZAR Formenti M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about ZAR Formenti
What does ZAR Formenti do?
ZAR Formenti designs, manufactures, and sells Rigid Inflatable Boats (RIBs) ranging from 4.3m to 13m across multiple product lines (ZAR, ZAR TENDER, ZAR MINI, MAKÒ, NAXOS). Products are sold through a global authorized dealer network in 35 countries, with premium materials, patented deep-V hull and lateral tunnel technology, and supported by ISO 9002-certified Italian craftsmanship.
Is ZAR Formenti a public or private company?
ZAR Formenti is a private company. It is classified as family owned and is currently operating.
When was ZAR Formenti founded?
ZAR Formenti was founded in 1979. It employs 11 to 50 people.
Where is ZAR Formenti based?
ZAR Formenti is headquartered in Motta Visconti, Italy, in the Europe region.
How does ZAR Formenti make money?
Three revenue lines are on record. Boat Manufacturing and Sales are the primary driver. The others are accessories and Apparel and dealer Network Revenue.
Who are ZAR Formenti's main competitors?
Direct peers on record are Scanner Marine, Ranieri International, BRIG Boats, BWA (Boats), Capelli Marine, Novurania, Williams Jet Tenders, Lomac, Tecnorib and SACS Marine.
Does ZAR Formenti have an API?
No public API is recorded for ZAR Formenti.
What industry is ZAR Formenti in?
ZAR Formenti's product category is Recreational Marine / Rigid Inflatable Boats (RIBs). Its primary akta.pro industry code is IMAJAEAG, Rigid Inflatable Boat (RIB) & Inflatable Leisure Craft Manufacturing, with a secondary code of IMAJAEAM, Semi-Custom & Series Production Yacht Manufacturing. Its NAICS code is 3366.