InsPal

What InsPal does

InsPal is a Hong Kong-headquartered SaaS provider that builds modular, cloud-based software for the insurance intermediary market. The product portfolio centers on the flagship InsPal web platform, complemented by the InsPal Mini smartphone application for individual agents, the Referral Module for referral networks, and three specialized editions: InsPal Bancassurance Edition (IBE) for banks, InsPal Underwriter Edition (IUE) for small general insurers, and InsPal Reinsurance Edition for reinsurance brokers. Functional coverage spans General Insurance and Life Insurance policy administration, proposal/quoting, CRM with group calendar, full accounting with bank reconciliation and Excel-based journal voucher import, document imaging, AML compliance, and Hong Kong IA levy processing, with FPS (Faster Payment System) QR code payment support integrated into debit note printouts. The platform is web-based, requires only Internet Explorer 6.0 or above on the client side, and supports seven interface languages (English, Traditional Chinese, Simplified Chinese, Japanese, Korean, Thai, Vietnamese) plus multi-currency settlement.

The company operates as InsPal Limited, a wholly-owned subsidiary of GammaSoft International Limited, with a headquarters in Tuen Mun (Hong Kong) and a research and development centre in Shenzhen. Go-to-market combines enterprise field sales — anchored by a 'Request a Demo' website funnel for insurance intermediary companies, banks, and insurance companies — with a product-led growth motion offering a 30-day free trial for both InsPal and InsPal Mini. Revenue is generated primarily through monthly SaaS subscriptions that bundle version upgrades and technical support without separate maintenance fees, supplemented by paid product training services covering GI, LF, Proposal, CRM, and Accounting modules.

The platform has been continuously developed since the launch of InsPal v.1.0 in May 2008, with the company celebrating its 10th anniversary in December 2019 and operating as of 2026 according to scheduled training events. Named enterprise customers include Bank of East Asia, ChinaCITIC Bank International, CNTAIPING (Hong Kong), AEON, and Riseful, while the broader addressable customer base spans individual agents, brokers, banks, small general insurers, reinsurance brokers, and referral networks across Hong Kong, Mainland China, Japan, Korea, Thailand, and Vietnam. Headcount is reported in the 1-10 range, reflecting an asset-light operating model.

Name

InsPal

Legal name

InsPal Limited

Website

https://inspal.com

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

1–10 employees

Short description

InsPal is a Hong Kong-based SaaS provider offering modular insurance intermediary software — covering CRM, accounting, GI/LF policy administration, proposal, AML, and IA levy — to brokers, banks, insurers, and reinsurers across Asian markets including Hong Kong, Mainland China, Japan, Korea, Thailand, and Vietnam.

Ownership category

akta.pro rank

Product category

Insurance Intermediary Software

NAICS

Agencies, Brokerages, and Other Insurance Related Activities (5242), Other Insurance Related Activities (52429)

SIC

Insurance Agents, Brokers & Service (6411), Services-Computer Integrated Systems Design (7373)

akta.pro primary industry

Policy Administration, Underwriting & Rating Platforms (Core Insurance SaaS) (FSAGAGAB)

akta.pro secondary industries

Document, Workflow & Policy Servicing Automation (RPA/No-Code) (FSAGAGAK), Insurtech-Enabled Brokerage (Digital Brokers & Aggregators) (FSAEADAN), Identity, Fraud & Insurance-Specific RegTech Platforms (FSAGAGAJ)

Keywords

• Insurance intermediary software
• Insurance SaaS platform
• Bancassurance solutions
• Underwriter workflow tools
• Reinsurance management software

Headquarters

HQ city

Tuen Mun

HQ country

Hong Kong SAR China

HQ region

Asia

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure

Revenue model

1. InsPal SaaS Subscription: Monthly subscription-based SaaS model providing access to cloud-based insurance intermediary software platform. Includes access to core modules (GI, LF, Proposal, CRM, Accounting), version upgrades, and technical support without additional maintenance fees.
2. InsPal Mini Mobile App: Smartphone application subscription for individual insurance intermediaries, sold separately from core platform.
3. Professional Services - Training: Product training services offered to existing and potential customers including GI Module, Proposal Module, LF Module, Basic Accounting, and Advance Accounting training sessions.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

InsPal is a Hong Kong-based SaaS company that provides software platforms for insurance intermediaries, brokers, bancassurance teams, underwriters, and reinsurers. Its flagship InsPal platform automates front-to-back office workflows — from product content management and client engagement to proposal generation, e-application submission, and policy servicing. Specialized editions (IBE, IUE, Reinsurance) and the consumer-facing InsPal Mini extend the platform across the insurance value chain.

Product overview

InsPal is a comprehensive, complete, and modular software platform designed specifically for the modern insurance intermediary market. The product portfolio consists of the flagship InsPal web platform for insurance intermediary companies, supplemented by InsPal Mini (a mobile application for individual agents), the Referral Module for managing referral networks, and three specialized editions: InsPal Bancassurance Edition (IBE) for banks, InsPal Underwriter Edition (IUE) for small general insurance companies, and InsPal Reinsurance Edition for reinsurance brokers. The platform uses a SaaS delivery model with multi-language interface support and is accessible via web browser.

Differentiator

Problem solved

Functional benefit

Brands

• InsPal: The flagship system for insurance intermediary companies
• InsPal Mini
• Referral Module
• InsPal Bancassurance Edition (IBE)
• InsPal Underwriter Edition (IUE)
• InsPal Reinsurance Edition

Quantifiable outcome

• Significant reduction in administrative costs through paperless office and automated workflows
• +1 more outcomes

Named customers5 records

Segments6 records

Ideal customer profiles5 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature19 records

Partnerships

One partnership is on record.

• GammaSoft International LimitedcoreOthersInsPal Limited is a wholly-owned subsidiary of GammaSoft International Limited. GammaSoft appears to be the parent company providing corporate structure for the InsPal insurance software business.

Scale indicators2 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Applied Systems: North America's largest insurance agency management SaaS provider. Highly comparable to InsPal as both sell integrated management systems (policy, accounting, CRM) to insurance intermediaries and brokerages, although Applied Systems focuses primarily on US/Canadian agencies.
• CoverGo: Hong Kong-based insurance platform builder for insurers, brokers, and bancassurance. Directly comparable to InsPal in serving Asian insurance intermediaries with configurable insurance software, including bancassurance workflows.
• Vertafore: Major insurance agency and brokerage management software vendor (AMS360, Sagitta, Agency Platform). Directly comparable to InsPal in targeting intermediaries with end-to-end policy, accounting, and CRM workflows.

Emerging players

• OneConnect Financial Technology: China-based fintech-as-a-service provider with insurance and bancassurance solutions. Comparable to InsPal's Bancassurance Edition and China focus, though OneConnect is much larger and serves insurers rather than intermediaries as its primary buyers.
• NowCerts: Cloud-based insurance agency management system with comparative rater, CRM, and document management. Functionally comparable to InsPal's core intermediary platform, though serving primarily US-based agencies.

Broad incumbents

• Insurity: P&C insurance software suite covering policy administration, billing, and claims. Overlaps with InsPal's policy and underwriting functionality, particularly the Underwriter Edition, though focused on US carrier-side workflows.
• Salesforce Financial Services Cloud: Horizontal CRM platform with insurance and financial services extensions. Comparable to InsPal's CRM and customer-management modules, though Salesforce lacks the deep Asian intermediary-specific compliance (IA Levy, AML) workflows that InsPal offers.
• Sapiens International: Global provider of core insurance software solutions for life, P&C, reinsurance, and workers' comp. Comparable to InsPal's underwriting, policy administration, and reinsurance edition offerings, though operating at a much larger, enterprise-carrier scale.
• Microsoft Dynamics 365 Insurance: Enterprise CRM and ERP platform with insurance industry templates and ISV extensions. Comparable to InsPal in providing an integrated platform that can be configured for intermediary operations, though typically requires heavier customization.
• Duck Creek Technologies: Cloud-native core insurance platform for P&C and life carriers. Comparable to InsPal in policy administration and underwriting functionality, though typically sold to insurers rather than intermediaries and brokers.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks7 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/profile.php
• LinkedInlinkedin.com/company/inspal

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about InsPal