Star Parking
- Company typePrivate
- Founded2000
- HeadquartersLondon, United Kingdom
- Headcount1–10
- GTM typeB2B and B2C
- OfferingServices
Star Parking firmographics
Firmographics- Name
- Star Parking
- Legal name
- Star Parking Ltd
- Website
- https://starparking.co.uk
- Company type
- Private
- Founded year
- 2000
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
Star Parking industry classification
Industry- Product category
- Airport Parking Services
- NAICS
- Parking Lots and Garages (812930)
- SIC
- Services-Automotive Repair, Services & Parking (7500)
- akta.pro primary industry
- Airport Parking, Ground Access & Landside Mobility (THABALAF)
- akta.pro secondary industries
- Off-Street Parking Facilities Operations (Garages, Lots, Park-and-Ride) (TLAJAIAB), Airport Parking Shuttle Operators (THAIAFAD)
Keywords
Where Star Parking is headquartered
LocationHeadquarters
- HQ city
- London
- HQ country
- United Kingdom
- HQ region
- Europe
Offices4 records
Markets served
Star Parking business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Meet & Greet Parking: Premium valet parking service where staff collect vehicles at airport terminals, park securely, and return upon arrival. Core revenue stream at Heathrow, Gatwick, and Luton airports.
- Park & Stroll: Budget option where customers drive to secure car park and take Hotel Hoppa bus to terminals. Lower price point for cost-conscious travelers.
- EV Charging Add-on: Premium EV charging service bundled with meet & greet parking, offering full charge or minimum 80% capacity guarantee.
- Dual Airport Parking / Transfer Service: Inter-airport vehicle transfer service allowing drop-off at one airport and collection at another (Heathrow, Gatwick, Luton) or delivery within M25 range.
- B2B Corporate Accounts: Corporate parking solutions with API access for travel agents and TMCs, account-based billing, consolidated monthly reporting, and dedicated account support.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Meet & Greet Parking - Mid-range premium valet service |
| Unit Pricing | Pay-as-you-go | STAR EVC with Meet & Greet - Premium EV charging service |
| Unit Pricing | Pay-as-you-go | Park & Stroll - Budget parking with bus transfer |
Go-to-market motion2 records
Distribution channels5 records
Marketing channels8 records
Star Parking product offering
Product offeringCore offering
Star Parking provides meet-and-greet airport parking services at Heathrow, Gatwick, and Luton airports, where staff collect vehicles at the departure terminal, park them in secured facilities, and return them on the customer's arrival. The company also offers a budget Park & Stroll option with bus transfer, an EV charging add-on, and a dual-airport transfer service between Heathrow, Gatwick, and Luton. A B2B corporate platform provides API access, account-based billing, and consolidated reporting for travel managers and TMCs.
Product overview
Star Parking is a single-product airport parking company offering meet & greet parking services at Heathrow, Gatwick, and Luton airports in London. The core offering is Meet & Greet Parking, where staff collect vehicles at terminals and return them on arrival. Two premium add-on modules extend the core: STAR EVC adds industrial EV charging capability with 80%+ charge guarantee, while Dual Airport Parking enables cross-airport parking and transfer between Heathrow, Gatwick, and Luton. A budget alternative called Park & Stroll uses the Hotel Hoppa bus service. For corporate clients, the B2B Platform provides API access, live flight tracking, and account-based billing for travel agents and Travel Management Companies.
Differentiator
Problem solved
Functional benefit
Brands
- STAR EVC: Industrial EV car charging service integrated with meet and greet parking at Heathrow Airport, offering electric vehicle charging with a promise of at least 80% battery capacity on return.
Products and services
- Meet & Greet Parking Premium airport parking service where staff collect vehicles directly at the departure terminal, park them securely at a monitored facility, and return the car upon the customer's arrival. Includes 24/7 CCTV, professional patrols, and real-time flight tracking. Available at Heathrow, Gatwick, and Luton airports.
- Park & Stroll Budget-conscious parking option where customers drive to a secure car park near Heathrow (Holiday Inn M4 J4) and use the Hotel Hoppa bus service to reach terminals 2, 3, and 5. Features secure bays, CCTV monitoring, and direct bus links.
- STAR EVC with Meet & Greet Meet & Greet parking enhanced with industrial EV charging points. Supports Type 1 and Type 2 AC sockets, promises at least 80% battery charge on return, with option for full charge.
- Dual Airport Parking Parking service allowing customers to park at both Heathrow and Gatwick under one account, with vehicle transfer between airports. Also includes Luton Airport and M25 range delivery options.
- B2B Corporate Platform Corporate travel parking solution providing live flight tracking, account-based billing, API access for travel agents, consolidated monthly reporting, and dedicated account support for Travel Management Companies and corporate travel managers.
Quantifiable outcome
- Save up to 70% on Heathrow Parking compared to turn-up rates
- +2 more outcomes
Companies that use Star Parking
Customer profileNamed customers11 records
Segments7 records
Ideal customer profiles6 records
Star Parking technology and API
TechnologyTechnology focussed No
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Star Parking partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core and major.
- Sure Parking (Gatwick)coreSure Parking operates as Star Parking's Gatwick team, managing meet and greet services at both South and North terminals. They wear branded orange jackets for identification and manage the same meeting point procedures as Star Parking's Heathrow operations.
- Hotel Hoppa Bus ServicecoreHotel Hoppa provides shuttle bus service from Holiday Inn M4 J4 (Park & Stroll location) directly to Heathrow Terminals 2, 3, and 5. This partnership enables the budget Park & Stroll service by providing convenient terminal transfers.
- Gatwick Airport PartnerscoreUnique long-standing tie-up partnership at Gatwick Airport for meet and greet operations. This partnership enables dual airport parking service between Heathrow and Gatwick.
- Luton Airport PartnerscoreLong-standing partnership at Luton Airport enabling airport transfer service and dual airport parking between Heathrow, Gatwick, and Luton.
- Travel Management Companies (TMCs)majorAPI integration partnerships with travel management companies allowing them to book Star Parking services directly through their own platforms with live rates and availability.
- Travel AgentsmajorAPI access for travel agents to integrate Heathrow parking into their booking platforms, with seamless booking capabilities and no manual intervention required.
Scale indicators6 records
Recent moves6 records
Expansion highlights6 records
Star Parking competitors and assessment
Company assessmentBroad incumbents
- Holiday Extras: UK's largest airport parking, hotel and travel-extras marketplace, distributing meet & greet and on-airport parking across Heathrow, Gatwick and other airports. It is the dominant aggregator customers price-shop against, and now owns Looking4Parking, making it the closest broad competitive benchmark for Star Parking.
- Heathrow Airport (on-airport parking): Heathrow Airport's own on-airport parking products (long stay, short stay, valet) compete directly with Star Parking for the same traveller wallet, and the airport authority also controls access/fees that affect Star's economics as an Approved Operator.
Direct peers
- JustPark: UK digital parking marketplace that has expanded into airport parking via meet & greet partners; comparable as a tech-enabled parking platform with online booking, B2B distribution, and a multi-segment customer base.
- ParkVia: Online booking platform for airport parking across the UK and Europe, aggregating meet & greet and self-park products; competes for the same digital-direct traveller and offers travel-agent API distribution similar to Star's B2B channel.
- Looking4Parking: Airport parking price-comparison and booking platform offering meet & greet and on-airport parking at UK airports; competes with Star Parking for the same digital-first traveller customer, now part of the Holiday Extras group.
- Purple Parking: Long-established UK meet & greet airport parking operator with services at Heathrow, Gatwick and other major airports, offering the same core valet-style product as Star Parking and competing head-to-head on price and service quality.
- Airport Parking & Hotels (APH): UK airport parking and hotel package operator with strong meet & greet presence at Heathrow and Gatwick; directly comparable in product mix (meet & greet + park & ride) and target customer (airport travellers and travel agents).
- BCP (formerly BCP Parking): UK off-airport meet & greet parking operator serving Heathrow and other London airports with a similar valet drop-off model; directly comparable operating model and customer base to Star Parking.
Regional players
- Q-Park: Major European parking operator with UK presence focused on city-centre and station parking rather than airport meet & greet; adjacent rather than direct, but a credible operator if it expanded further into UK airport landside services.
Emerging players
- YourParkingSpace: UK marketplace monetising underused parking capacity, including airport-adjacent driveways and lots; an emerging alternative booking channel for price-sensitive travellers who might otherwise book with Star's Park & Stroll product.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Star Parking social profiles
Digital presenceStar Parking compliance and trust
Trust signalCompliance2 records
Star Parking financial estimates
Financial estimateRevenue estimate
Valuation estimate
Star Parking leadership team
Management profileNumber of profiles
Star Parking funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Star Parking M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Star Parking
What does Star Parking do?
Star Parking provides meet-and-greet airport parking services at Heathrow, Gatwick, and Luton airports, where staff collect vehicles at the departure terminal, park them in secured facilities, and return them on the customer's arrival. The company also offers a budget Park & Stroll option with bus transfer, an EV charging add-on, and a dual-airport transfer service between Heathrow, Gatwick, and Luton. A B2B corporate platform provides API access, account-based billing, and consolidated reporting for travel managers and TMCs.
Is Star Parking a public or private company?
Star Parking is a private company. It is classified as unknown and is currently operating.
When was Star Parking founded?
Star Parking was founded in 2000. It employs 1 to 10 people.
Where is Star Parking based?
Star Parking is headquartered in London, United Kingdom, in the Europe region.
How does Star Parking make money?
Five revenue lines are on record. Meet & Greet Parking is the primary driver. The others are park & Stroll, EV Charging Add-on, dual Airport Parking / Transfer Service and B2B Corporate Accounts.
Who are Star Parking's main competitors?
Broad incumbents on record are Holiday Extras and Heathrow Airport (on-airport parking). Direct peers are JustPark, ParkVia, Looking4Parking, Purple Parking, Airport Parking & Hotels (APH) and BCP (formerly BCP Parking). Q-Park is listed as a regional player. YourParkingSpace is listed as an emerging player.
Does Star Parking have an API?
Yes. API Access for Travel Agents - enables external platforms to plug Heathrow parking directly into their system, providing live rates and real-time availability, instant bookings with no manual intervention, and seamless integration into existing systems. Available for travel agents, tour operators, Travel Management Companies (TMCs), and corporate travel agents.
What industry is Star Parking in?
Star Parking's product category is Airport Parking Services. Its primary akta.pro industry code is THABALAF, Airport Parking, Ground Access & Landside Mobility, with a secondary code of TLAJAIAB, Off-Street Parking Facilities Operations (Garages, Lots, Park-and-Ride). Its NAICS code is 812930 and its SIC code is 7500.