Overdub

Name

Overdub

Legal name

Overdub

Website

https://overdub.tech

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Headquarters

HQ city

Belo Horizonte

HQ country

Brazil

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales

Revenue model

1. Strategic Consulting Engagements: Professional services engagements structured around the Value Architecture methodology, typically comprising a diagnostic Roadmap phase followed by implementation Delivery and ongoing Adoption support. Engagements range from 4-12 weeks for initial roadmap to 6-18 months for full implementation.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

Overdub is a strategic consulting firm that delivers corporate transformation through its proprietary 'Arquitetura de Valor' (Value Architecture) methodology, integrating four dimensions—Strategy, Governance, Human Adoption, and Technology—through a structured three-phase engagement model. Engagements begin with a 4-12 week Roadmap de Valor diagnostic phase, followed by 6-18 months of Entrega de Valor implementation with active governance, and parallel Adoção Humana e Tecnologia adoption support, with services sold as custom enterprise consulting engagements rather than as software products.

Product overview

Overdub is a strategic consulting firm (operational since 2016) offering a unified consulting methodology called 'Arquitetura de Valor' (Value Architecture). Rather than a software product platform, Overdub delivers services through a structured three-phase process: (1) Roadmap de Valor—a 4-12 week diagnostic and strategic planning phase; (2) Entrega de Valor—a 6-18 month implementation phase with active governance; and (3) Adoção Humana e Tecnologia—parallel human change management and technology/AI implementation. The firm also offers an upcoming 'Índice de Arquitetura de Valor' assessment tool (free assessment, coming soon). The portfolio includes client case studies showing financial outcomes (R$10.1MM, R$7.5MM, R$6.5MM generated) across industries including beverages, logistics, engineering, transportation, and consumer goods.

Differentiator

Problem solved

Functional benefit

Products and services

• Arquitetura de Valor (Value Architecture) Consulting Engagement A strategic consulting engagement for large enterprises that integrates Strategy, Governance, Human Adoption, and Technology into a single transformation methodology, delivered through a three-phase process (Roadmap de Valor 4-12 weeks, Entrega de Valor 6-18 months, and parallel Adoção Humana e Tecnologia). It is sold as a custom professional services engagement to C-level buyers at large Brazilian and multinational corporations seeking measurable financial outcomes from digital, corporate, or AI transformation initiatives.

Quantifiable outcome

• R$ 10.1 MM generated in 1 year (Beverage industry)
• +4 more outcomes

Named customers26 records

Segments2 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Scale indicators7 records

Recent moves4 records

Expansion highlights4 records

Broad incumbents

• Bain & Company: Global strategy consulting firm with established Brazil presence (Bain & Company São Paulo). Bain's 'Vector' diagnostics and results-delivery orientation closely parallel Overdub's methodology emphasis on quantified financial outcomes and execution discipline.
• Accenture: Global consulting and technology services firm with major operations in Brazil. Accenture's Strategy & Consulting practice competes directly for transformation and AI implementation mandates, and has substantially larger delivery capacity than Overdub.
• McKinsey & Company: Global strategy consulting leader with a significant Brazil practice serving the same Vale/Localiza-class enterprises Overdub targets. Overlaps on transformation, organizational change, and digital strategy mandates, though McKinsey operates at vastly larger scale.
• EY-Parthenon: Strategy consulting arm of Ernst & Young, with a Brazil practice serving corporate transformation clients. The strategy-and-execution orientation is comparable to Overdub's methodology, though delivered at much larger scale and with technology implementation capabilities.
• PwC Strategy&: Strategy consulting practice of PwC with substantial Brazil operations. Competes for the same enterprise transformation and digital strategy mandates Overdub pursues, with the additional advantage of Big 4 tax/audit cross-sell into enterprise accounts.
• Deloitte Consulting: Big 4 advisory firm with Deloitte Brazil serving many of the same enterprise sectors (mining, consumer goods, financial services). Deloitte's Human Capital and Strategy practices overlap with Overdub's governance and human adoption dimensions.
• IBM Consulting: Global consulting arm of IBM, focused on technology-enabled business transformation including AI deployment. Directly competes for AI implementation mandates where Overdub positions its Wave 3 offering, with the advantage of proprietary technology platforms (watsonx).
• Roland Berger: European-origin strategy consulting firm with a Latin America presence (São Paulo office). Serves industrial, automotive, and consumer goods clients — directly overlapping with Overdub's Nidec, Reckitt, and logistics portfolio — with similar mid-size engagement philosophy.
• Boston Consulting Group: Global strategy consulting firm with BCG Brazil offices serving mining, consumer goods, and industrial clients that overlap with Overdub's portfolio (Vale, Reckitt, Nidec). BCG's 'Transformation' practice is the closest internal comparator to Overdub's Value Architecture work.

Direct peers

• Falconi: Brazil's largest homegrown management and strategy consulting firm, founded by Vicente Falconi. Directly comparable to Overdub in operating model (strategy + operational excellence consulting) and target market (large Brazilian enterprises undergoing transformation).

Market position

Strengths4 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/overdub
• Instagraminstagram.com/overdub.tech
• Xx.com/overdubtech
• Facebookfacebook.com/overdub.tech

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Overdub