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PEO Partners

Full company profile

uuid003di4g

Namestring
PEO Partners
Legal namestring
PEO Partners, LLC
Company typeenum
Private
Founded yearint
2019
Descriptiontext

PEO Partners, LLC is a US-based private investment management firm founded in early 2019 by Randy Cohen, a Harvard Business School professor, and Jean-Louis Lelogeais, a former co-founder of SVP Global. The firm builds systematic liquid alternatives designed to replicate the return profile of private equity using publicly traded securities, targeting pension funds, institutional investors, asset managers, and family offices. Its distribution mix combines a direct US-registered mutual fund (the PEO Private Equity Access Fund, launched May 2021), a sub-advisory mandate with Mackenzie Investments in Canada (seeded at CAD $15M in December 2020), and a co-branded Liquid PE Indices product with Loomis Sayles and Merqube launched in May 2024.

The firm's underlying technology is a proprietary four-component investment framework — InvestCore, Select StocksCore, TargetOverlay, and HedgeOverlay — used to translate private equity return drivers into liquid public-market exposures. This methodology is supported by a research partnership with Cambridge Associates, which provides private markets data and benchmarking. The firm has explicitly acknowledged that customer acquisition remains a key challenge, and its revenue model is asset-management-fee based, generating management fees on its own fund and sub-advisory fees on partner mandates, with index licensing economics layered in via the Loomis Sayles/Merqube relationship.

Operationally, the firm remains a small, founder-led boutique. Governance build-out is visible through the October 2022 addition of Ray Joseph to the Advisory Board, and thought-leadership activity (including a March 2025 white paper on Liquid Private Equity in the 60/40 portfolio debate) signals active positioning for further institutional mandate and product growth, though no AUM, headcount, or revenue figures are publicly disclosed.

Short descriptiontext

PEO Partners is a US-based investment manager that builds systematic liquid alternatives replicating private equity return profiles via a proprietary four-component framework, distributing through its own mutual fund, a Mackenzie Investments sub-advisory mandate, and a co-branded Liquid PE Indices product with Loomis Sayles and Merqube.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
1–10
akta.pro rankint
HeadquartersNew York, United States
HQ citystring
New York
HQ countrystring
United States
HQ regionstring
North America
Markets served

Serves global market

Keyword5 values
liquid private equity, private equity replication, asset management, sub-advisory services, alternative investments
NAICS code2 codes
  • Portfolio Management and Investment Advice52394
  • Other Investment Pools and Funds5259
SIC code1 code
  • Investment Advice6282
Product category
Institutional Asset Management
Social media profiles1 record
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model2 records
1Sub-advisory Fees
TypeSubscription Recurring
Description

Non-discretionary sub-advisory services to institutional asset managers like Mackenzie Investments, generating recurring management fees based on assets under advisement

peo-partners.com
2Fund Management
TypeSubscription Recurring
Description

Management fees from proprietary fund products including the PEO Private Equity Access Fund launched in May 2021

peo-partners.com
Marketing channels3 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels2 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components4 values
Personnel, Technology or R&D, Marketing or Sales, Operations
GTM typeB2B
B2B
Offering typeServices
Services
Core offering1 text field

PEO Partners is an institutional investment management firm that builds and manages liquid Private Equity alternative strategies. It uses a proprietary investment model to replicate leveraged buyout (LBO) performance in public markets via a proprietary fund, sub-advisory services to major asset managers, and co-branded liquid PE indices. The firm delivers PE-like returns with lower fees and daily liquidity compared to traditional private equity funds.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 of 2 values shown
  • Performance comparable to average LBO performance net of fees in public markets
+1 more record
Product overview1 text field

PEO Partners operates as a Private Equity Liquid Alternatives platform offering multiple investment products and research. The core offerings include the PEO Private Equity Access Fund (launched May 2021) and liquid PE indices co-branded with Loomis Sayles and Merqube (launched May 2024). The company also serves as sub-advisor to Mackenzie Investments for their Private Equity Replication mutual fund. The platform is built on a proprietary investment model that seeks to replicate private equity returns in public markets. In addition to investment products, the firm publishes research and commentary on topics including liquid private equity, portfolio allocation, and market analysis.

Product and service3 records
1PEO Private Equity Access Fund
CategoryCore liquid alternative investment fund
Description

A liquid alternative investment fund designed to deliver performance comparable to average LBO (Leveraged Buyout) performance net of fees in the public markets, using a proprietary investment model to replicate private equity themes. Targeted at institutional investors and asset managers.

2Private Equity Replication Mutual Fund (Mackenzie sub-advisory)
CategorySub-advisory mutual fund product
Description

Non-discretionary sub-advisory service provided by PEO Partners to Mackenzie Investments (Canadian asset manager with CAD $200 Billion AUM) for their Private Equity Replication mutual fund. Designed for institutional and retail investors seeking PE-like returns through a Canadian mutual fund wrapper.

3Liquid PE Indices (Loomis Sayles / Merqube co-branded)
CategoryCo-branded index product
Description

Two liquid Private Equity indices co-branded with Loomis Sayles and Merqube (calculation agent), providing benchmark exposure to liquid private equity alternatives. Designed for institutional investors, asset managers, and index product users seeking transparent PE-style return benchmarks.

Scale indicator5 records

Each record includes

Type, Value, Description, Source

Partnership4 partners
Strategic tierFlagshipTypeStrategic or Co-development PartnerAnnounced on2024-05-01
Description

In May 2024, launched two liquid PE indices co-branded with Loomis Sayles, a prominent investment management firm with almost $300 Billion AUM. Loomis Sayles provides brand credibility and distribution reach for the index products.

Strategic tierCoreTypeTechnology or IntegrationAnnounced on2024-05-01
Description

In May 2024, partnered with Merqube as calculation agent for the liquid PE indices. Merqube is described as an emerging fintech leader in index products.

Strategic tierCoreTypeStrategic or Co-development PartnerAnnounced on2020-12-01
Description

PEO Partners serves as non-discretionary sub-advisor to Mackenzie Investments, a Canadian asset manager with CAD $200 Billion in assets, for the Private Equity Replication mutual fund launched in December 2020 with CAD $15 Million initial investment.

4Leading Private Markets Investment Consulting Firm
Strategic tierMinorTypeStrategic or Co-development Partner
Description

Entered into a partnership with a leading private markets investment consulting and asset management firm (unnamed in source materials).

peo-partners.com
Recent move6 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight6 records

Each record includes

Type, Description

Peers10 records
TypeDirect peer
Description

Digital private equity platform offering curated PE fund access with lower minimums and enhanced liquidity features. Directly comparable to PEO Partners in building liquid, accessible private equity exposure for institutional and high-net-worth investors.

TypeBroad incumbent
Description

Global alternative asset manager with private equity, credit, and insurance balance-sheet strategies including public market alternatives. Broad incumbent comparable in building liquid alternatives exposure strategies targeting pension and institutional allocators.

TypeBroad incumbent
Description

Global alternative asset manager with private equity, credit, and investment solutions businesses serving institutional clients. Broad incumbent with overlapping institutional pension and asset manager clientele to PEO Partners' target segments.

TypeEmerging player
Description

Alternative investment advisory and management firm focused on private credit, real assets, and hedge funds. Comparable to PEO in developing liquid alternative investment strategies targeting institutional pension and endowment allocators.

TypeBroad incumbent
Description

Global investment firm with public markets, private equity, credit, and infrastructure strategies, including liquid alternatives offerings. Broad incumbent comparable to PEO in offering PE-like exposure through public market vehicles while competing across multiple distribution channels.

TypeDirect peer
Description

Alternative investment platform that connects wealth managers with hedge funds, private equity, and private credit managers. Comparable to PEO in providing institutional-grade access infrastructure for alternatives, with similar distribution model targeting advisors and asset managers.

TypeBroad incumbent
Description

Largest global alternatives manager with private equity, credit, real estate, and growing liquid alternatives franchises (BCRED, BCRED-N, BREIT-adjacent public products). Broad incumbent competing directly with PEO in liquid PE-style strategies for institutional capital.

TypeBroad incumbent
Description

Global investment management firm with multi-asset solutions including liquid alternatives and outsourced CIO services for institutional clients. Broad incumbent comparable in offering institutional allocators liquid alternatives strategies within portfolio solutions.

TypeDirect peer
Description

Technology platform providing advisors and institutional investors access to private equity, private credit, and hedge fund investments. Directly comparable to PEO in enabling liquid, scalable institutional access to PE-style strategies through structured product and sub-advisory relationships.

TypeDirect peer
Description

Private markets investment manager with both fund-of-funds and liquid/private credit alternatives offerings. Directly comparable to PEO Partners in building liquid access vehicles that provide PE-style exposure, with overlapping institutional pension and asset manager clients.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat4 records

Each record includes

Type, Details

Key risks5 records

Each record includes

Headline, Details, Source

Key highlights6 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers2 records

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment2 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile2 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Feature4 records

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles3 records

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

PEO Partners

Institutional Asset Managementpeo-partners.com

PEO Partners is a US-based investment manager that builds systematic liquid alternatives replicating private equity return profiles via a proprietary four-component framework, distributing through its own mutual fund, a Mackenzie Investments sub-advisory mandate, and a co-branded Liquid PE Indices product with Loomis Sayles and Merqube.

What PEO Partners does

PEO Partners, LLC is a US-based private investment management firm founded in early 2019 by Randy Cohen, a Harvard Business School professor, and Jean-Louis Lelogeais, a former co-founder of SVP Global. The firm builds systematic liquid alternatives designed to replicate the return profile of private equity using publicly traded securities, targeting pension funds, institutional investors, asset managers, and family offices. Its distribution mix combines a direct US-registered mutual fund (the PEO Private Equity Access Fund, launched May 2021), a sub-advisory mandate with Mackenzie Investments in Canada (seeded at CAD $15M in December 2020), and a co-branded Liquid PE Indices product with Loomis Sayles and Merqube launched in May 2024.

The firm's underlying technology is a proprietary four-component investment framework — InvestCore, Select StocksCore, TargetOverlay, and HedgeOverlay — used to translate private equity return drivers into liquid public-market exposures. This methodology is supported by a research partnership with Cambridge Associates, which provides private markets data and benchmarking. The firm has explicitly acknowledged that customer acquisition remains a key challenge, and its revenue model is asset-management-fee based, generating management fees on its own fund and sub-advisory fees on partner mandates, with index licensing economics layered in via the Loomis Sayles/Merqube relationship.

Operationally, the firm remains a small, founder-led boutique. Governance build-out is visible through the October 2022 addition of Ray Joseph to the Advisory Board, and thought-leadership activity (including a March 2025 white paper on Liquid Private Equity in the 60/40 portfolio debate) signals active positioning for further institutional mandate and product growth, though no AUM, headcount, or revenue figures are publicly disclosed.

PEO Partners firmographics

Firmographics
Name
PEO Partners
Legal name
PEO Partners, LLC
Website
https://peo-partners.com
Company type
Private
Founded year
2019
Operating status
Operating
Headcount range
1–10 employees
Short description
PEO Partners is a US-based investment manager that builds systematic liquid alternatives replicating private equity return profiles via a proprietary four-component framework, distributing through its own mutual fund, a Mackenzie Investments sub-advisory mandate, and a co-branded Liquid PE Indices product with Loomis Sayles and Merqube.
Ownership category
akta.pro rank

Where PEO Partners is headquartered

Location

Headquarters

HQ city
New York
HQ country
United States
HQ region
North America

Markets served

PEO Partners business model

Business model
GTM type
B2B
Offering type
Services
Cost components
Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

  1. Sub-advisory Fees: Non-discretionary sub-advisory services to institutional asset managers like Mackenzie Investments, generating recurring management fees based on assets under advisement
  2. Fund Management: Management fees from proprietary fund products including the PEO Private Equity Access Fund launched in May 2021

Go-to-market motion1 record

Distribution channels2 records

Marketing channels3 records

PEO Partners product offering

Product offering

Core offering

PEO Partners is an institutional investment management firm that builds and manages liquid Private Equity alternative strategies. It uses a proprietary investment model to replicate leveraged buyout (LBO) performance in public markets via a proprietary fund, sub-advisory services to major asset managers, and co-branded liquid PE indices. The firm delivers PE-like returns with lower fees and daily liquidity compared to traditional private equity funds.

Product overview

PEO Partners operates as a Private Equity Liquid Alternatives platform offering multiple investment products and research. The core offerings include the PEO Private Equity Access Fund (launched May 2021) and liquid PE indices co-branded with Loomis Sayles and Merqube (launched May 2024). The company also serves as sub-advisor to Mackenzie Investments for their Private Equity Replication mutual fund. The platform is built on a proprietary investment model that seeks to replicate private equity returns in public markets. In addition to investment products, the firm publishes research and commentary on topics including liquid private equity, portfolio allocation, and market analysis.

Differentiator

Problem solved

Functional benefit

Products and services

  • PEO Private Equity Access Fund A liquid alternative investment fund designed to deliver performance comparable to average LBO (Leveraged Buyout) performance net of fees in the public markets, using a proprietary investment model to replicate private equity themes. Targeted at institutional investors and asset managers.
  • Private Equity Replication Mutual Fund (Mackenzie sub-advisory) Non-discretionary sub-advisory service provided by PEO Partners to Mackenzie Investments (Canadian asset manager with CAD $200 Billion AUM) for their Private Equity Replication mutual fund. Designed for institutional and retail investors seeking PE-like returns through a Canadian mutual fund wrapper.
  • Liquid PE Indices (Loomis Sayles / Merqube co-branded) Two liquid Private Equity indices co-branded with Loomis Sayles and Merqube (calculation agent), providing benchmark exposure to liquid private equity alternatives. Designed for institutional investors, asset managers, and index product users seeking transparent PE-style return benchmarks.

Quantifiable outcome

  • Performance comparable to average LBO performance net of fees in public markets
  • +1 more outcomes

Companies that use PEO Partners

Customer profile

Named customers2 records

Segments2 records

Ideal customer profiles2 records

PEO Partners technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Feature4 records

PEO Partners partnerships and signals

Strategic signal

Partnerships

Four partnerships are on record, tiered flagship, core and minor.

  • Loomis SaylesflagshipStrategic or Co-development Partner · 1 May 2024In May 2024, launched two liquid PE indices co-branded with Loomis Sayles, a prominent investment management firm with almost $300 Billion AUM. Loomis Sayles provides brand credibility and distribution reach for the index products.
  • MerqubecoreTechnology or Integration · 1 May 2024In May 2024, partnered with Merqube as calculation agent for the liquid PE indices. Merqube is described as an emerging fintech leader in index products.
  • Mackenzie InvestmentscoreStrategic or Co-development Partner · 1 December 2020PEO Partners serves as non-discretionary sub-advisor to Mackenzie Investments, a Canadian asset manager with CAD $200 Billion in assets, for the Private Equity Replication mutual fund launched in December 2020 with CAD $15 Million initial investment.
  • Leading Private Markets Investment Consulting FirmminorStrategic or Co-development PartnerEntered into a partnership with a leading private markets investment consulting and asset management firm (unnamed in source materials).

Scale indicators5 records

Recent moves6 records

Expansion highlights6 records

PEO Partners competitors and assessment

Company assessment

Direct peers

  • Moonfare: Digital private equity platform offering curated PE fund access with lower minimums and enhanced liquidity features. Directly comparable to PEO Partners in building liquid, accessible private equity exposure for institutional and high-net-worth investors.
  • CAIS: Alternative investment platform that connects wealth managers with hedge funds, private equity, and private credit managers. Comparable to PEO in providing institutional-grade access infrastructure for alternatives, with similar distribution model targeting advisors and asset managers.
  • iCapital: Technology platform providing advisors and institutional investors access to private equity, private credit, and hedge fund investments. Directly comparable to PEO in enabling liquid, scalable institutional access to PE-style strategies through structured product and sub-advisory relationships.
  • Hamilton Lane: Private markets investment manager with both fund-of-funds and liquid/private credit alternatives offerings. Directly comparable to PEO Partners in building liquid access vehicles that provide PE-style exposure, with overlapping institutional pension and asset manager clients.

Broad incumbents

  • Apollo Global Management: Global alternative asset manager with private equity, credit, and insurance balance-sheet strategies including public market alternatives. Broad incumbent comparable in building liquid alternatives exposure strategies targeting pension and institutional allocators.
  • Carlyle Group: Global alternative asset manager with private equity, credit, and investment solutions businesses serving institutional clients. Broad incumbent with overlapping institutional pension and asset manager clientele to PEO Partners' target segments.
  • KKR: Global investment firm with public markets, private equity, credit, and infrastructure strategies, including liquid alternatives offerings. Broad incumbent comparable to PEO in offering PE-like exposure through public market vehicles while competing across multiple distribution channels.
  • Blackstone: Largest global alternatives manager with private equity, credit, real estate, and growing liquid alternatives franchises (BCRED, BCRED-N, BREIT-adjacent public products). Broad incumbent competing directly with PEO in liquid PE-style strategies for institutional capital.
  • Russell Investments: Global investment management firm with multi-asset solutions including liquid alternatives and outsourced CIO services for institutional clients. Broad incumbent comparable in offering institutional allocators liquid alternatives strategies within portfolio solutions.

Emerging players

  • Cliffwater: Alternative investment advisory and management firm focused on private credit, real assets, and hedge funds. Comparable to PEO in developing liquid alternative investment strategies targeting institutional pension and endowment allocators.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

PEO Partners social profiles

Digital presence

PEO Partners financial estimates

Financial estimate

Revenue estimate

Valuation estimate

PEO Partners leadership team

Management profile

Number of profiles

Profiles3 records

PEO Partners funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

PEO Partners M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about PEO Partners

What does PEO Partners do?

PEO Partners is an institutional investment management firm that builds and manages liquid Private Equity alternative strategies. It uses a proprietary investment model to replicate leveraged buyout (LBO) performance in public markets via a proprietary fund, sub-advisory services to major asset managers, and co-branded liquid PE indices. The firm delivers PE-like returns with lower fees and daily liquidity compared to traditional private equity funds.

Is PEO Partners a public or private company?

PEO Partners is a private company. It is classified as founder individual operated bootstrapped and is currently operating.

When was PEO Partners founded?

PEO Partners was founded in 2019. It employs 1 to 10 people.

Where is PEO Partners based?

PEO Partners is headquartered in New York, United States, in the North America region.

How does PEO Partners make money?

Two revenue lines are on record. Sub-advisory Fees are the primary driver. The others are fund Management.

Who are PEO Partners's main competitors?

Direct peers on record are Moonfare, CAIS, iCapital and Hamilton Lane. Broad incumbents are Apollo Global Management, Carlyle Group, KKR, Blackstone and Russell Investments. Cliffwater is listed as an emerging player.

Does PEO Partners have an API?

No public API is recorded for PEO Partners.

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Live signals
AInvestGAM's 61% Alpha Rate Won't Save a Business Still Losing MoneyGAM reported its 2025 full-year update showing 61% of assets under management outperforming three-year benchmarks, but still posted an IFRS net loss after tax of CHF 74.2 million for the year, with assets under management declining to CHF 12.5 billion from CHF 16.3 billion at the end of 2024. The company has cut underlying expenses by 20% versus 2023 and established new partnerships with Swiss Re (for ILS), Gramercy (for emerging-market debt), and PEO Partners (for AI-driven private-equity replication), though it continues to rely on CHF 100 million in external financing to fund operations. The article argues GAM remains a watchlist name rather than a buy recommendation, requiring proof of self-sustaining profitability before investors should expect sustainable returns.AInvestThe Letter That Admitted the Model BrokeAlphaQuest, a roughly $2 billion quantitative hedge fund founded in 2001 by Nigol Koulajian, announced in February 2026 it was shutting down and returning all capital to investors after three consecutive years of losses, including a 15.2% decline in 2025, with the founder admitting the firm's models 'no longer properly fit the current market regime.' The article highlights a structural governance conflict: despite the fund's struggling performance, AlphaQuest launched a new ETF in January 2025 (PEO AlphaQuest Thematic PE ETF with PEO Partners and sub-advisor Tidal Investments), raising questions about misaligned incentives between founders who extend strategies for fees and investors who need timely exits when models fail.