Supertino
Supertino is a privately held Italian agricultural-machinery manufacturer founded in 1956, headquartered in Saluzzo, that designs and builds equipment for haymaking and animal husbandry, serving professional farming and livestock operators as a small-scale industrial SME.
- Company typePrivate
- Founded1956
- HeadquartersSaluzzo, Italy
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
What Supertino does
Supertino is a privately held Italian industrial SME that designs and builds agricultural machinery for haymaking and animal husbandry. Founded in 1956 and headquartered in Saluzzo, in the Piedmont region of Italy, the company operates with a workforce of 11–50 employees, placing it firmly in the small-to-mid European manufacturer tier. Its commercial focus — haymaking equipment (cutting, tedding, raking, baling) and animal-husbandry machinery — targets the professional farming and livestock sector, a specialized niche within Italy's broader agricultural-equipment industry.
The company's product portfolio and underlying technology are not documented in the available source material. There is no disclosed information on specific product lines, mechanical specifications, proprietary design features, or platform architecture. The corporate website (supertino.it) is the primary digital channel referenced, but the available content from that site consists solely of a loading/verification page, providing no operational, product, technical, or commercial detail. No patents, trademarks, certifications, or regulatory credentials are recorded in the dataset, and there is no evidence of R&D activity, third-party integrations, or digital product features.
The business model is similarly undocumented. There is no information on pricing, distribution channels, customer segments, geographic markets served, revenue, ownership structure, or funding. The firm shows no recorded leadership team, no partnerships or alliances, no M&A history, and no product launches in the source data. The only inferred commercial signal is longevity: nearly seventy years of continuous operation since 1956 implies a durable, relationship-driven, likely family-owned industrial business, but contemporary commercial signals — order growth, export expansion, dealer network development — are entirely absent from the available evidence.
Supertino firmographics
Firmographics- Name
- Supertino
- Website
- https://supertino.it
- Company type
- Private
- Founded year
- 1956
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Supertino is a privately held Italian agricultural-machinery manufacturer founded in 1956, headquartered in Saluzzo, that designs and builds equipment for haymaking and animal husbandry, serving professional farming and livestock operators as a small-scale industrial SME.
- Ownership category
- akta.pro rank
Supertino industry classification
Industry- Product category
- Agricultural Machinery
- NAICS
- Farm Machinery and Equipment Manufacturing (333111)
- SIC
- Farm Machinery & Equipment (3523)
- akta.pro primary industry
- Hay & Forage Machinery (Mowers, Rakes, Tedders, Balers, Wrappers) (AFAAAAAE)
- akta.pro secondary industries
- Livestock & Dairy Equipment (IMAHACAG), Hay & Bale Handling Equipment (IMAHACAF), Harvesting & Forage Equipment (IMAHACAD)
Keywords
Where Supertino is headquartered
LocationHeadquarters
- HQ city
- Saluzzo
- HQ country
- Italy
- HQ region
- Europe
Markets served
Supertino business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure
Supertino product offering
Product offeringCore offering
Supertino designs and manufactures agricultural machinery for haymaking operations and animal husbandry. The company produces physical equipment used by farms and livestock operations, with a focus on two adjacent niches in the agricultural sector. Specific product lines, models, and technical specifications are not documented in available sources.
Differentiator
Problem solved
Functional benefit
Products and services
- Haymaking machinery Agricultural machinery designed and built by Supertino for haymaking operations on farms. Intended for farm and agricultural operator buyers; specific models and specifications are not documented.
- Animal husbandry machinery Agricultural machinery designed and built by Supertino for animal husbandry and livestock operations. Intended for farm and livestock operator buyers; specific models and specifications are not documented.
Companies that use Supertino
Customer profileIdeal customer profiles1 record
Supertino technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Supertino competitors and assessment
Company assessmentDirect peers
- Pöttinger: Austrian family-owned manufacturer of grassland and harvesting machinery (mowers, tedders, rakes, loader wagons), competing head-to-head with Supertino in the European hay/forage segment.
- Fella-Werke: German maker of mowers, tedders, rakes, and hay-handling equipment now part of AGCO; closely comparable niche specialist in haymaking machinery to Supertino.
- Krone: German manufacturer of hay and forage harvesting machinery, including mowers, tedders, rakes, and large square balers, directly overlapping with Supertino's core haymaking product line.
- Lely: Dutch manufacturer of agricultural machinery with strong positions in livestock (dairy) and forage handling equipment, overlapping with Supertino's animal-husbandry and haymaking focus.
- Kuhn Group: French-based global specialist in hay and forage machinery (mowers, tedders, rakes, balers, wrappers) serving the same haymaking customer base as Supertino across Europe and worldwide.
Broad incumbents
- Claas: German global leader in harvesting machinery with a wide hay/forage portfolio, including balers, mowers, and tedders; competes broadly with Supertino across haymaking equipment categories.
- New Holland Agriculture: CNH-owned global full-line agricultural equipment brand offering hay tools, tractors, and livestock-related implements that overlap with Supertino's product range at a much larger scale.
- Massey Ferguson: AGCO-owned global full-line farm equipment brand with hay and forage implements and livestock-related attachments, operating in the same end markets as Supertino across Europe.
Regional players
- SIPMA: Polish manufacturer of agricultural machinery including hay and forage equipment, serving Central/Eastern European markets with comparable products to Supertino's haymaking line.
Emerging players
- DeLaval: Swedish specialist in dairy and livestock farming equipment (milking, barn systems, feeding), adjacent to Supertino's animal-husbandry machinery with overlapping European dairy-farm customers.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat1 record
Key risks5 records
Key highlights4 records
Customer concentration
Supertino social profiles
Digital presenceSupertino financial estimates
Financial estimateRevenue estimate
Valuation estimate
Supertino leadership team
Management profileNumber of profiles
Supertino funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Supertino M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Supertino
What does Supertino do?
Supertino designs and manufactures agricultural machinery for haymaking operations and animal husbandry. The company produces physical equipment used by farms and livestock operations, with a focus on two adjacent niches in the agricultural sector. Specific product lines, models, and technical specifications are not documented in available sources.
Is Supertino a public or private company?
Supertino is a private company. It is classified as unknown and is currently operating.
When was Supertino founded?
Supertino was founded in 1956. It employs 11 to 50 people.
Where is Supertino based?
Supertino is headquartered in Saluzzo, Italy, in the Europe region.
Who are Supertino's main competitors?
Direct peers on record are Pöttinger, Fella-Werke, Krone, Lely and Kuhn Group. Broad incumbents are Claas, New Holland Agriculture and Massey Ferguson. SIPMA is listed as a regional player. DeLaval is listed as an emerging player.
Does Supertino have an API?
No public API is recorded for Supertino.
What industry is Supertino in?
Supertino's product category is Agricultural Machinery. Its primary akta.pro industry code is AFAAAAAE, Hay & Forage Machinery (Mowers, Rakes, Tedders, Balers, Wrappers), with a secondary code of IMAHACAG, Livestock & Dairy Equipment. Its NAICS code is 333111 and its SIC code is 3523.