Wavestorm
Wavestorm is a US surfboard and water-sports brand under AGNA Corp that designs and sells affordable foam-deck surfboards, paddleboards, skimboards, bodyboards, and accessories to beginner and recreational surfers via DTC e-commerce and a global dealer network.
- Company typePrivate
- Founded-
- HeadquartersIrvine, United States
- Headcount—
- GTM typeB2C
- OfferingHardware or Manufacturing
What Wavestorm does
Wavestorm is a US surfboard and water-sports brand operated by privately held AGNA Corp, headquartered at 9750 Irvine Blvd., Irvine, California. Founded approximately 15 years ago with the stated mission of making surfing accessible to beginners and casual riders, the brand sells a multi-category recreational water-sports portfolio including surfboards (SSR, longboards, and shortboards), stand-up paddleboards and youth SUPs, skimboards, bodyboards, kids' boards, snow sleds (under the Sno Storm sub-brand), apparel, and accessories.
The company's core product technology combines a durable foam deck, an EPS (expanded polystyrene) core, wood stringers for reinforcement, and an HDPE (high-density polyethylene) bottom — a construction positioned as more durable and forgiving than traditional polyurethane/fiberglass boards. Boards are concepted and designed in the USA, with input from surfboard shapers based in Hawaii, the West Coast, the East Coast, and internationally. The flagship 8ft Classic Surfboard retails at $299.99; fins are sold individually from $15 and as sets at $30.
Wavestorm's go-to-market is primarily direct-to-consumer through the shop.agit-global.com e-commerce storefront, layered with a dealer/reseller network and a warehouse in Irvine offering free local pickup. The site ships to the US, Canada, Australia, the UK, Japan, and Germany with multi-currency checkout (USD, CAD, AUD, GBP, JPY, EUR). In 2024 the brand launched a co-branded limited-edition 8ft surfboard with Fender Guitars commemorating the 70th Anniversary of the Stratocaster, available at Fender's first concept mega store in Japan and through exclusive Wavestorm dealers — its most prominent recent partnership and a signal of brand-extension ambitions into adjacent lifestyle retail channels.
Wavestorm firmographics
Firmographics- Name
- Wavestorm
- Legal name
- AGNA Corp
- Website
- https://wavestormboards.com
- Company type
- Private
- Operating status
- Operating
- Short description
- Wavestorm is a US surfboard and water-sports brand under AGNA Corp that designs and sells affordable foam-deck surfboards, paddleboards, skimboards, bodyboards, and accessories to beginner and recreational surfers via DTC e-commerce and a global dealer network.
- Ownership category
- akta.pro rank
Wavestorm industry classification
Industry- Product category
- Surfboards and Water Sports Equipment
- NAICS
- Sporting Goods Retailers (45911)
- akta.pro primary industry
- Surf & Beach Sports Retail (Surfboards, Bodyboards, Skimboards) (CRAMAIAE)
- akta.pro secondary industries
- Water Sports Equipment Retail (Wake, Ski, Tow, Tubes) (CRAMAIAC), Swim & Surf Performance Wear (CRAAAEAG), Water Sports & Marine Recreation Retail (Paddle/Surf/Dive/Boat Accessories) (CRAMABAI)
Keywords
Where Wavestorm is headquartered
LocationHeadquarters
- HQ city
- Irvine
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Wavestorm business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Marketing or Sales, Personnel, Infrastructure
Revenue model
- Surfboard Sales: One-time sales of surfboards including longboards (8ft Classic Surfboard), shortboards, and specialty boards. Boards are sold at fixed price points with various color/design options.
- Accessories Sales: Sale of complementary surf accessories including fins, leashes, paddles, board bags, stickers, and components. Accessories sold at various price points ($15-$30 for fins).
- Paddleboard and Skimboard Sales: One-time sales of stand-up paddleboards, youth SUPs, and skimboards under the Wavestorm brand.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | 8ft Classic Surfboard - $299.99 |
| Unit Pricing | Pay-as-you-go | Surf Fins - $15-$30 |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels4 records
Wavestorm product offering
Product offeringCore offering
Wavestorm designs, manufactures, and sells recreational surfboards and water sports equipment including longboards, shortboards, stand-up paddleboards, skimboards, bodyboards, kids boards, and snow sleds. Each board features a durable foam deck, EPS core, wood stringers, and HDPE bottom, and is designed for beginner through seasoned surfers. The brand also sells complementary accessories such as fins, leashes, paddles, board bags, and apparel, distributed through direct-to-consumer e-commerce and a dealer network.
Product overview
Wavestorm is a surfboard and water sports brand offering a comprehensive product line across multiple board categories. The brand provides surfboards (SSR, Longboards, Shortboards), paddleboards (stand-up and youth SUPs), skimboards, bodyboards, kids boards, snow sleds (under Sno-Storm brand), apparel, and accessories. Each board is designed in the USA with durable foam decks, EPS cores, wood stringers, and HDPE bottoms. The product portfolio includes core boards as well as complementary accessories like fins, leashes, and paddles. The brand celebrated its 15th year of board building and recently launched a Fender collaboration surfboard for the 70th anniversary of the Stratocaster.
Differentiator
Problem solved
Functional benefit
Products and services
- 8ft Classic Surfboard
Companies that use Wavestorm
Customer profileSegments2 records
Ideal customer profiles3 records
Wavestorm technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Wavestorm partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Fender GuitarsflagshipCollaboration commemorating the 70th Anniversary of the Stratocaster guitar. Produced a Strat-inspired Classic Wavestorm 8ft Surfboard featuring volume knob fin screws, retro coil-leash, and classic surf green graphic top and bottom. Both companies headquartered in Southern California. Limited edition collaboration available at Fender concept mega store in Japan and exclusive Wavestorm dealers.
Scale indicators2 records
Recent moves5 records
Expansion highlights4 records
Wavestorm competitors and assessment
Company assessmentBroad incumbents
- REI Co-op: REI is a major sporting goods retailer carrying surfboards, SUPs, and water sports accessories from multiple brands including Wavestorm at retail — a comparable channel partner and indirect competitive retailer in the surf/outdoor category.
- Body Glove: Body Glove is a long-established water sports brand selling wetsuits, rashguards, bodyboards, and accessories — overlapping with Wavestorm's bodyboards, accessories, and apparel categories while serving a broader water sports audience.
Direct peers
- iROCKER SUP: iROCKER sells inflatable and rigid stand-up paddleboards direct-to-consumer globally, directly competing with Wavestorm's Paddleboards category using similar multi-channel online retail.
- California Board Company (CBC): CBC makes foam/soft-top surfboards, bodyboards, and skimboards for the entry-level market using similar durable foam construction, serving comparable beginner surfers and beach retailers.
- Softech Surfboards: Softech (under Firewire) produces soft-top foam construction surfboards targeting beginners and intermediates, with overlapping technology (EPS core, soft deck) and price points vs Wavestorm.
- BIC Sport: BIC Surf is a long-established entry-level foam surfboard brand using similar durable foam/EPS construction, directly competing with Wavestorm in the beginner-to-intermediate recreational segment.
- Boardworks Surf: Boardworks designs and distributes surfboards, SUPs, and skimboards across beginner-to-intermediate segments, directly overlapping with Wavestorm's multi-board product portfolio and dealer-channel distribution.
- Liquid Shredder: Liquid Shredder specializes in soft-top foam surfboards for beginners and kids, using EPS/HDPE construction similar to Wavestorm and competing directly in the entry-level surf retail market.
- Catch Surf: Catch Surf makes soft-top/foam surfboards (Beater, Log, Odysea) targeting exactly the same casual/fun surf segment as Wavestorm, with comparable price points and direct-to-consumer plus dealer distribution.
- Tower Paddle Boards: Tower is a leading direct-to-consumer stand-up paddleboard brand with comparable foam/inflatable construction and an online-led distribution model that overlaps with Wavestorm's SUP product line and DTC e-commerce channel.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Wavestorm social profiles
Digital presenceWavestorm financial estimates
Financial estimateRevenue estimate
Valuation estimate
Wavestorm leadership team
Management profileNumber of profiles
Wavestorm funding detail
Funding detailFunding overview
Funding rounds1 record
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Wavestorm M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Wavestorm
What does Wavestorm do?
Wavestorm designs, manufactures, and sells recreational surfboards and water sports equipment including longboards, shortboards, stand-up paddleboards, skimboards, bodyboards, kids boards, and snow sleds. Each board features a durable foam deck, EPS core, wood stringers, and HDPE bottom, and is designed for beginner through seasoned surfers. The brand also sells complementary accessories such as fins, leashes, paddles, board bags, and apparel, distributed through direct-to-consumer e-commerce and a dealer network.
Is Wavestorm a public or private company?
Wavestorm is a private company. It is classified as unknown and is currently operating.
When was Wavestorm founded?
Wavestorm was founded in -1.
Where is Wavestorm based?
Wavestorm is headquartered in Irvine, United States, in the North America region.
How does Wavestorm make money?
Three revenue lines are on record. Surfboard Sales are the primary driver. The others are accessories Sales and paddleboard and Skimboard Sales.
Who are Wavestorm's main competitors?
Broad incumbents on record are REI Co-op and Body Glove. Direct peers are iROCKER SUP, California Board Company (CBC), Softech Surfboards, BIC Sport, Boardworks Surf, Liquid Shredder, Catch Surf and Tower Paddle Boards.
Does Wavestorm have an API?
No public API is recorded for Wavestorm.
What industry is Wavestorm in?
Wavestorm's product category is Surfboards and Water Sports Equipment. Its primary akta.pro industry code is CRAMAIAE, Surf & Beach Sports Retail (Surfboards, Bodyboards, Skimboards), with a secondary code of CRAMAIAC, Water Sports Equipment Retail (Wake, Ski, Tow, Tubes). Its NAICS code is 45911.