The Dental Suite

What The Dental Suite does

The Dental Suite P.C. is a privately held, two-doctor family dental practice headquartered in Bismarck, North Dakota, at 3255 Greensboro Drive (Suite 101). Founded and operated by husband-and-wife dentists Dr. Nicholas Wangler and Dr. Ashley Wangler, both Bismarck natives, the practice delivers comprehensive dental care spanning general and preventive services (cleanings, Perio Therapy, fillings, extractions, oral cancer screenings, nightguards, one-year-old pediatric evaluations), restorative services (dental implants, implant-supported and traditional dentures, crowns, bridges, TMJ therapy), and cosmetic services (porcelain veneers, Opalescence in-office and take-home whitening, bonding, tooth-colored fillings). The practice has expanded its clinical offering with advanced technology including Dentsply Sirona Axeos CBCT imaging, PrimeScan digital impressions, Picasso Lite soft tissue laser, Digital Doc Iris intraoral camera, digital radiographs, SureSmile clear aligners, and custom sleep appliances for snoring and sleep apnea. The practice supports a team of approximately 13 staff including registered hygienists, dental assistants, a scheduling coordinator, an insurance coordinator, and an office manager, and accepts new patients by phone or web contact.

The Dental Suite generates revenue primarily through fee-for-service dental care, direct insurance billing as a preferred provider on many plans, and third-party patient financing via CareCredit (no-interest plans up to 18 months or extended low-interest plans). Pricing is not publicly disclosed; patients pay co-pays and uncovered portions at time of service via cash, check, money order, or major credit cards. The go-to-market motion is direct-to-consumer from a single physical location, with patient acquisition driven by local SEO, a Facebook and Instagram presence, an information-rich website, and patient referrals that the practice explicitly solicits. The legal entity is a North Dakota professional corporation with no parent company, subsidiaries, or external investors identified, and the practice reports no M&A, funding, or leadership-change activity in the available record.

Name

The Dental Suite

Legal name

The Dental Suite P.C.

Website

https://thedentalsuitend.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

The Dental Suite is a privately owned, two-doctor family dental practice in Bismarck, North Dakota, offering general, restorative, cosmetic, and sleep-apnea dental care to local families and individuals using advanced in-house imaging and digital dentistry technology.

Ownership category

akta.pro rank

Product category

General Dentistry

NAICS

Offices of Dentists (62121)

SIC

Services-Offices & Clinics Of Doctors Of Medicine (8011)

akta.pro primary industry

Comprehensive Family Dentistry (Multi-Disciplinary In-Office General Care) (HLABAAAE)

akta.pro secondary industries

Cosmetic & Esthetic Dentistry (Veneers/Whitening/Bonding) (HLABAAAC), Comprehensive Orthodontic Clinics (HLABABAA)

Keywords

• Family dentistry services
• Preventive dental care
• Cosmetic dental services
• Restorative dental services
• Dental implant services

Headquarters

HQ city

Bismarck

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales

Revenue model

1. Dental Services - Fee-for-Service: Traditional fee-for-service dental care where patients pay for services at time of delivery. Revenue generated from comprehensive dental services including general, preventive, restorative, and cosmetic procedures.
2. Insurance Billing: Direct insurance billing as a preferred provider on many dental insurance plans. Accepts most insurance and files claims on behalf of patients.
3. CareCredit Financing: Third-party patient financing through CareCredit offering no-interest plans up to 18 months or extended plans with low interest for patients needing payment plan options.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

The Dental Suite is a two-doctor family dental practice in Bismarck, North Dakota that provides comprehensive dental care spanning general and preventive dentistry, restorative procedures (implants, dentures, crowns, bridges, TMJ therapy), cosmetic services (veneers, professional whitening), SureSmile clear aligner orthodontics, and custom sleep apnea/snoring appliances. Care is delivered on-site using advanced dental technology including a Dentsply Sirona CBCT scanner, PrimeScan digital scanner, Picasso soft tissue laser, intraoral cameras, and digital radiographs.

Product overview

The Dental Suite is a two-doctor dental practice offering comprehensive family dentistry through four integrated service lines: General and Preventative Care (routine cleanings, Perio Therapy, fillings, extractions, oral cancer screenings, nightguards), Restorative Services (dental implants, implant-supported and traditional dentures, crowns, bridges, TMJ therapy), Cosmetic Services (porcelain veneers, Opalescence whitening systems, porcelain crowns and bridges, tooth-colored fillings), and advanced Technology (SureSmile clear aligners, digital radiographs, CBCT imaging, PrimeScan digital scanner, Picasso laser, intraoral cameras, sleep apnea appliances). The practice combines these services to provide complete dental care from preventive maintenance through complex restorative and cosmetic procedures.

Differentiator

Problem solved

Functional benefit

Products and services

• General and Preventative Care Comprehensive preventive and general dental services for all ages, including routine checkups, cleanings, Perio Therapy for periodontal disease management, one-year-old pediatric evaluations, tooth extractions, fillings, oral cancer screenings, and custom nightguards.
• Restorative Services Restorative dental care including dental implants, implant-supported dentures, traditional and partial dentures, porcelain crowns, bridges, and TMJ therapy for jaw pain.
• Cosmetic Services Cosmetic dentistry including porcelain veneers, Opalescence in-office laser whitening, Opalescence Go and Opalescence PF take-home whitening, porcelain bridges and crowns, tooth-colored fillings, and bonding treatments.
• SureSmile Clear Aligner Treatment Orthodontic treatment using SureSmile clear aligners based on 3D digital imaging to create customized series of transparent, removable trays for teeth straightening, typically completed in 12–18 months for mild to moderate cases.
• Sleep Apnea and Snoring Appliances Custom-fit dental sleep appliances designed to hold airways open during sleep as a non-CPAP alternative for patients with snoring or obstructive sleep apnea.

Quantifiable outcome

• High patient satisfaction based on testimonials citing comfortable experiences, thorough explanations, and quality dental work

Named customers5 records

Segments4 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature7 records

Partnerships

Two partnerships are on record, tiered minor and core.

• Spear Study ClubminorStrategic or Co-development PartnerProfessional dental study club based in Scottsdale, AZ where Dr. Nick and Dr. Ashley are active members. They regularly complete advanced training in complex dental treatment through this continuing education partnership.
• Various Dental Insurance PlanscoreChannel Partner/ Reseller/ DistributorThe Dental Suite is a preferred provider on many dental insurance plans. As a preferred provider, they accept and bill insurance directly on behalf of patients, reducing out-of-pocket costs for insured patients.

Scale indicators2 records

Recent moves1 record

Expansion highlights4 records

Broad incumbents

• Western Dental & Orthodontics: Western Dental is a large dental services provider offering general dentistry, orthodontics, and specialty care through owned practices. Comparable in offering general + orthodontic + restorative services and serving similar insurance-driven patient segments.
• Smile Brands Dental: Smile Brands is a dental support organization operating affiliated practices under brands like Bright Now! Dental, providing general, orthodontic, and specialty services. Comparable in service breadth (general + ortho + cosmetic) but operates at DSO scale across multiple geographies.
• 42 North Dental: 42 North Dental supports a network of general and specialty dental practices across multiple states with a focus on doctor-led care. Comparable as another DSO/MSO model that an independent family practice like The Dental Suite could partner with for non-clinical support.
• Heartland Dental: Heartland Dental is the largest dental support organization in the US, supporting thousands of doctors across general, restorative, and cosmetic dentistry. It is comparable as a scaled, multi-practice operator offering essentially the same family and cosmetic dental services The Dental Suite delivers, but with corporate procurement, marketing, and recruiting infrastructure.
• Mondovi Dental: Mondovi Dental is a regional dental group practice operating multiple office locations offering family and cosmetic dentistry. Comparable to The Dental Suite in its family-focused, community-rooted service model, though it operates at group-practice scale rather than single location.
• MB2 Dental Solutions: MB2 Dental is a dental partnership organization that partners with independent dentists, providing business support while doctors retain clinical autonomy. Comparable as an alternative structural model for a practice like The Dental Suite considering partnership or scale expansion.
• Pacific Dental Services: Pacific Dental Services supports hundreds of dental practices across the US with a focus on modern, technology-enabled general and specialty dentistry. Comparable to The Dental Suite in service mix and tech-forward approach, but at DSO scale.
• Aspen Dental: Aspen Dental operates a large network of branded dental practices offering general, restorative, cosmetic, and denture services nationwide. Comparable to The Dental Suite because both serve families and individuals seeking comprehensive dental care, though Aspen does so at DSO scale with heavy marketing.
• Gentle Dental: Gentle Dental operates a multi-location branded dental group offering comprehensive family, cosmetic, and specialty services. Comparable service mix to The Dental Suite (general + cosmetic + ortho) with similar patient-first branding, but at group scale.

Direct peers

• Affordable Dentures & Implants: Affordable Dentures & Implants is a national network specializing in dentures, extractions, and implant solutions delivered through single-location practices. Directly comparable to The Dental Suite because both compete for restorative and denture patients with similar chair-side delivery models.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat3 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/profile.php
• Instagraminstagram.com/thedentalsuitepc

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The Dental Suite