ELITAZ

What ELITAZ does

ELITAZ (legal entity UAB "ELITAZ Grupė", operating as Kūrybos namai ELITAZ / ELITAZ Creative House) is a Vilnius-headquartered creative production house founded in 2005-2006 with 11-50 employees, delivering integrated media and entertainment services across Lithuania and, since 2026, Estonia. Its portfolio spans television production (notably Lietuvos Balsas / The Voice of Lithuania across 13 seasons, and the Estonian version of The Floor), live event production (the M-1 Music Awards at Žalgirio Arena, Citadele Karaliaus Mindaugo Taurė basketball finals halftime shows, concerts, corporate events), original content (Elitaz Originals covering documentary and concert films), video production, and music production plus artist management (Elitaz Music). The core technology is rooted in physical production infrastructure — stage design, dynamic LED screens, lifting platforms, and integrated multimedia presentation — rather than software or AI.

The company operates a project-based, professional services revenue model with quote-based pricing and no publicly disclosed rates. Revenue streams include TV production services for broadcasters, event production and organization, original content licensing (Elitaz Originals), and music production/artist management. Go-to-market is event-driven and reputation-led, relying on brand credibility, flagship productions, and direct relationships with Lithuanian and Baltic television networks, sports organizations (Lietuvos Krepšinio Lyga), and venues (Žalgirio Arena, Šiaulių Arena), with consumer-facing ticket distribution via partner Bilietai.lt. Operations are privately held with no disclosed institutional investors, no parent company, and no public funding rounds. Management includes a senior producer, creative director, executive producers, project managers, marketing and sales director, and dedicated leadership for the newly established Estonia division (ELITAZ Eesti).

Name

ELITAZ

Legal name

UAB „ELITAZ Grupė"

Website

https://elitaz.lt

Company type

Private

Founded year

2006

Operating status

Operating

Headcount range

11–50 employees

Short description

ELITAZ is a Vilnius-based creative production house serving Baltic television broadcasters, sports organizations, and corporate clients with end-to-end TV production, live event organization, original content, and music production services built on 20 years of regional market presence.

Ownership category

akta.pro rank

Product category

Media Production Services

NAICS

Motion Picture and Video Production (512110), Motion Picture and Sound Recording Industries (512), Sound Recording Studios (51224), Musical Groups and Artists (71113)

SIC

Services-Motion Picture & Video Tape Production (7812), Services-Advertising Agencies (7311)

akta.pro primary industry

Event Production & Technical Services (AV, Lighting, Staging) (BPAFAGAB)

akta.pro secondary industries

Activation/Experiential Creative Agencies (MPAAAAAO), Music Programming & MIDI Production (MPAIAHAH), Arts & Culture Documentaries (MPADADAI), Backline & Musical Instrument Rentals (Concert/Performance Support) (THAHAEAL)

Keywords

• TV production services
• Live event production
• Music production
• Video production services
• Event organization services

Headquarters

HQ city

Vilnius

HQ country

Lithuania

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. TV Production Services: Production of television shows, reality programs, and broadcast content for Lithuanian and international television networks.
2. Event Production and Organization: Concert production, corporate events, sports event halftime shows, and live entertainment production services.
3. Original Content Production: Production of original music, documentary films, and concert films under Elitaz Originals brand.
4. Music Production and Artist Management: Music production services and management of music talent through Elitaz Music division.

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

ELITAZ is a Lithuanian creative production house that produces television shows, live events, concerts, music videos, documentary films, and original entertainment formats for Baltic broadcasters, sports organizations, and corporate clients. The company delivers end-to-end production services from creative development through on-site execution, including stage design, LED screens, dynamic platforms, and integrated multimedia presentations. It also operates a music division (ELITAZ Music) and an Estonian subsidiary (ELITAZ Eesti).

Product overview

ELITAZ operates as a creative production house offering an integrated portfolio of media and entertainment services. The core offerings span TV production, original content creation (Elitaz Originals), video production, event management, and music production. The company also operates Production Hubs providing infrastructure for media projects. Key programs include Lietuvos Balsas (The Voice of Lithuania), The Floor, M-1 Music Awards, and the Citadelė Karaliaus Mindaugo Taurė basketball finals. ELITAZ functions as a unified production platform rather than a modular software solution.

Differentiator

Problem solved

Functional benefit

Brands

• Elitaz Originals: Original productions created by ELITAZ, including documentary films and original content.
• ELITAZ Music

Products and services

• TV Production (TV produkcija)

Quantifiable outcome

• Lietuvos Balsas has run for 13 seasons as Lithuania's most-watched singing competition.
• +2 more outcomes

Named customers4 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Six partnerships are on record, tiered core and minor.

• ELITAZ Eesti (ELITAZ Estonia)coreStrategic or Co-development Partner · 1 January 2025Expansion division in Tallinn, Estonia as part of Baltic regional expansion strategy, creating a new Baltic creative superteam with operations across Lithuania and Estonia.
• Lietuvos Krepšinio Lyga (Lithuanian Basketball League)coreStrategic or Co-development PartnerMulti-year partnership for production of the Citadele Karaliaus Mindaugo Taurė final four tournament entertainment shows. ELITAZ has been producing the halftime shows and entertainment programming for the event for two consecutive years, combining sports with high-quality entertainment production.
• Žalgirio ArenacoreStrategic or Co-development PartnerVenue partnership for hosting major events including the annual M-1 Music Awards and other large-scale productions.
• Bilietai.ltminorChannel Partner/ Reseller/ DistributorOfficial ticketing partner for selling tickets to ELITAZ-produced events including M-1 Music Awards and other concerts and shows.
• Lithuanian Television BroadcasterscoreChannel Partner/ Reseller/ DistributorBroadcasting partnerships for distribution of TV productions including Lietuvos Balsas, The Floor, and other original content.
• Music Legends and Artists (Rosita Čivilytė, Česlovas Gabalis, Neda Malūnavičiūtė, Steponas Januška, Egidijus Sipavičius)coreStrategic or Co-development PartnerStrategic collaborations with established Lithuanian music artists for music production, performances at events, and original content creation including the 'Kylam aukštai' collaborative project.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Fremantle: Global production company producing entertainment, drama, and documentary content for broadcasters and streamers. Direct peer for ELITAZ's TV production and format development business, with broader international reach and deeper content library.
• All3Media: Independent television, film, and digital production company with a large portfolio of production labels across multiple markets. Comparable to ELITAZ as a multi-label production group serving both broadcasters and digital platforms.
• Tinopolis Group: Independent TV production group operating production labels across entertainment, factual, and live events. Overlaps with ELITAZ's mix of entertainment formats and live event production, particularly the mix of branded and broadcast content.
• ITV Studios: Global production and distribution arm of ITV, producing entertainment, drama, and factual programming worldwide. Comparable to ELITAZ in entertainment format production and international licensing, with a much larger content catalogue.
• Banijay Group: World's largest independent content production and distribution group, producing reality, entertainment, and scripted formats globally. Comparable to ELITAZ as a multi-format TV production house, though at vastly larger scale and with global format licensing capabilities.

Emerging players

• Endemol Shine (now part of Banijay): Major production house now merged into Banijay, known for global entertainment formats like Big Brother and MasterChef. Comparable to ELITAZ in entertainment format production, with brand recognition that supports international licensing.

Broad incumbents

• BBC Studios: Commercial arm of the BBC producing and distributing content globally. Comparable to ELITAZ in entertainment and factual production, with global format licensing and an extensive content catalogue spanning multiple genres.
• Live Nation Entertainment: Largest live entertainment company globally, producing concerts, festivals, and live events. Comparable to ELITAZ's event production and concert staging business, with massive scale advantage in ticketing, promotion, and global touring infrastructure.
• AEG Live (AEG Presents): Global live entertainment and venue operator producing concerts, tours, and award shows. Overlaps with ELITAZ's concert production and award show work (M-1 Music Awards), with much broader venue ownership and artist roster.

Regional players

• Modern Times Group (MTG): Nordic and Baltic media group operating TV channels, streaming services, and esport properties. Regional player comparable to ELITAZ's Baltic focus, but as a broadcaster/distributor rather than a production house — a potential both competitor and customer.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@elitaz2375
• Facebookfacebook.com/knelitaz
• LinkedInlinkedin.com/company/kurybos-namai-elitaz
• Instagraminstagram.com/elitaz_official
• Xx.com/hause_of_ELITAZ

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about ELITAZ