Qualicorp

What Qualicorp does

Qualicorp is Brazil's largest independent health benefits administrator and broker, founded in 1995 and headquartered on Avenida Paulista in São Paulo. The company operates a multi-product, multi-channel distribution platform connecting individuals, SMEs (2-199 employees), and large enterprises with health insurance plans from 100+ partner operators (including SulAmérica, Bradesco Saúde, Hapvida, Unimed regionals, Amil, Porto Seguro, NotreDame Intermédica, Sami, and others) across 700+ products nationwide. Its technology stack includes the Qualicorp mobile app (iOS/Android with boleto validation and bill payment), Canal do Cliente online portal, Qualivendas digital sales platform for brokers, QualiSeguros insurance marketplace, TamoJuntoCorretor broker segmentation program, and Qualiviva senior healthcare program, supported by an 80,000+ broker network and 349 professional entity partnerships spanning 180+ professional categories.

The company's revenue model is commission-based and recurring, earning percentages of premiums on each policy sold and maintained. Distribution occurs through three primary channels: (1) a broker network of 80,000+ active insurance brokers using the Qualivendas platform, (2) direct-to-consumer digital self-service via website (compre.qualicorp.com.br), app, WhatsApp, and phone, and (3) enterprise sales teams serving large corporate clients. Customer segments include individuals accessing collective adhesion plans through professional associations, SMEs contracting via CNPJ, and large enterprises receiving specialized consulting, with named clients such as Rede SARAH de Hospitais de Reabilitação (4,000+ employees) and 24+ federal government agencies. Sub-brands include Qualiviva (healthcare program for customers 60+), QualiSeguros (expanded insurance platform), and Qualivendas (broker digital sales). Plans range from R$80/month entry-level to R$200+ premium tiers, with commission structures varying by operator, coverage, and coparticipation selection.

Recent strategic shifts include CEO succession (Mauricio Lopes appointed July 2023, following Elton Carluci's January-July 2023 tenure), ownership restructuring (Prisma Capital acquired 19.85% stake from Rede D'Or in January 2023 to reinforce independence), aggressive product expansion (511 new products launched in 2025, a 270% YoY increase), 12% YoY net debt reduction, and 41.9% EBITDA margin in Q4 2025. The company's annual revenue trajectory has declined from approximately R$376M in 2021 to R$260M in 2025, though Q4 2025 operating signals suggest turnaround momentum. Qualicorp trades on B3 under ticker QUAL3 and maintains a workforce of 1,200+ direct employees and 1,614+ total, with a strong cash position of R$898M as of Q4 2025.

Name

Qualicorp

Legal name

Qualicorp Administradora de Benefícios S.A.

Website

https://qualicorp.com.br

Company type

Public

Founded year

1995

Operating status

Operating

Headcount range

5,001–10,000 employees

Short description

Qualicorp is Brazil's largest independent health benefits broker, distributing plans from 100+ operators across 700+ products to 880,000+ individuals and 160+ corporate clients via an 80,000-broker network, digital channels, and 349 professional association partnerships.

Ownership category

akta.pro rank

Product category

Health Insurance Brokerage and Benefits Administration

NAICS

Agencies, Brokerages, and Other Insurance Related Activities (5242), Insurance Agencies and Brokerages (524210), Insurance Agencies and Brokerages (52421)

SIC

Insurance Agents, Brokers & Service (6411)

akta.pro primary industry

Large Group Health Insurance (Mid-Market & National Accounts) (FSAIAFAE)

akta.pro secondary industries

Eligibility, Coverage Verification & Policy Administration Support (BPAAAFAC), Provider Network & Care Management for Commercial Members (HLAEAAAL)

Keywords

• Health insurance brokerage
• Health benefits administration
• Collective adhesion plans
• Corporate health plans
• Insurance distribution platform

Headquarters

HQ city

São Paulo

HQ country

Brazil

HQ region

Latin America

Offices3 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Commission Revenue: Qualicorp earns commissions from health insurance operators for each policy sold and maintained. This is a recurring commission-based model where the company receives a percentage of premiums paid by customers. The commission-based structure creates recurring revenue as long as customers maintain their policies.
2. Broker Network Management: Revenue generated through a network of 80,000+ active insurance brokers who sell Qualicorp's portfolio of 100+ health insurance operators. Brokers earn commissions while Qualicorp earns override commissions from operators.

Pricing tiers

Go-to-market motion4 records

Distribution channels5 records

Marketing channels9 records

Core offering

Qualicorp is Brazil's largest independent health benefits broker and administrator, distributing collective adhesion, SME and large enterprise health insurance plans from 100+ partner operators (including SulAmérica, Bradesco Saúde, Hapvida, Amil, Unimed, Porto Seguro, NotreDame Intermédica, Klini, Sami, OdontoPrev) through a network of 80,000+ insurance brokers, 349 professional associations and digital self-service channels. The company earns recurring commissions on policies sold and maintained, and serves 880,000+ individual clients across 180+ professional categories plus 160 corporate clients covering 320,000 lives. Supporting technology includes the Qualicorp app, Canal do Cliente portal, Qualivendas broker platform, QualiSeguros insurance marketplace and QualiViva senior care program.

Product overview

Qualicorp is Brazil's largest independent health-benefits broker and administrator operating a multi-product, multi-channel platform. The core offering consists of collective adhesion health insurance plans, SME/business health plans, and individual health plans distributed through partnerships with 100+ insurance operators. The product portfolio includes the Qualicorp App (mobile application for client services), Canal do Cliente (online customer portal), Qualivendas (digital sales platform), QualiSeguros (insurance marketplace), TamoJuntoCorretor (broker support program), and Qualiviva (senior healthcare program). The platform enables online simulation and quoting, with distribution through digital channels, broker networks, and physical touchpoints including Qualistores (retail locations) and Qualicity (broker space).

Differentiator

Problem solved

Functional benefit

Brands

• Qualiviva: Health attention program for clients aged 65 and older, focusing on humanization and prevention with a family doctor concept.
• QualiSeguros
• Qualivendas
• TamoJuntoCorretor

Products and services

• Plano de Saúde Coletivo por Adesão (Pessoa Física)

Quantifiable outcome

• Highest resolvability rate (85%) among health supplement sector companies according to Senacon
• +3 more outcomes

Named customers3 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration11 records

Feature6 records

Partnerships

16 partnerships are on record, tiered core and minor.

• HapvidacoreChannel Partner/ Reseller/ DistributorMajor health insurance operator with plans starting at R$80/month. Plans available nationwide including in Pará interior through Parauapebas partnership.
• SulAméricacoreChannel Partner/ Reseller/ DistributorLeading health insurance company offering plans for SMEs (3-29 people) with national coverage, reimbursement options, and dental benefits.
• Bradesco SaúdecoreChannel Partner/ Reseller/ DistributorPremium health insurance operator with extensive provider network and reimbursement options. Plans available from 3 people for SMEs.
• Porto Seguro SaúdecoreChannel Partner/ Reseller/ DistributorHealth insurance available from 3 lives with options from affordable coparticipation to comprehensive no-coparticipation plans. Accepts rural producers and service providers.
• Unimed (Multiple Regional)coreChannel Partner/ Reseller/ DistributorMultiple Unimed regional operators including Fortaleza, Juiz de Fora, Nova Friburgo, Porto Alegre, Rio, Santos, Natal, Belo Horizonte, Guarulhos, Serrana, and National Central Unimed.
• AmilcoreChannel Partner/ Reseller/ DistributorMajor health insurance operator with ANS registration 326305, part of the portfolio available through Qualicorp's platform.
• NotreDame Intermédica (NDI Sul)coreChannel Partner/ Reseller/ DistributorPlans starting at R$117.29 for Paraná and Santa Catarina. Offers coparticipation plans with ambulatory and hospital coverage including obstetrics.
• Klini SaúdeminorChannel Partner/ Reseller/ DistributorHealth plans from R$120 in Rio de Janeiro and Grande Rio region. Offers 17 own medical units and 12 hospitals with humanized medical care.
• Ativia SaúdeminorChannel Partner/ Reseller/ DistributorPlans from R$141.55 for Vale do Paraíba and Litoral Norte São Paulo. Six categories including Essencial and Ativia Vale options.
• UnihospminorChannel Partner/ Reseller/ DistributorPlans from R$111.30 in São Paulo Metropolitan Region. Two options: Executivo 500 Enfermaria and Executivo 600 Apartamento.
• Sami SaúdeminorChannel Partner/ Reseller/ DistributorHealth insurance operator available through Qualicorp's platform with ANS registration 422398.
• OdontoPrevminorChannel Partner/ Reseller/ DistributorDental insurance operator partnered with Qualicorp (ANS 301949) for dental plan distribution.
• Rede SARAH de Hospitais de ReabilitaçãominorChannel Partner/ Reseller/ DistributorRenewed partnership since 2017. Health plans for 4,000+ employees across units in BH, São Luís, Fortaleza, Rio, Macapá, Belém, Salvador, and Brasília.
• Boa Vista (SCPC)minorOthersCollection partner for credit and debt management services, helping manage payment collections for health insurance premiums.
• SerasaminorOthersCollection partner for credit checking and debt management services supporting collection operations.
• KnewinminorImplementation/ SI/ Consulting PartnerTechnology partner for customer service transformation project that won 3rd place at Prêmio ABT 2022.

Scale indicators11 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• SulAmérica: Major Brazilian group health and dental insurer with ~3M+ lives covered. Direct competitor and partner of Qualicorp — SulAmérica sells through Qualicorp's broker network while also distributing directly via its own sales channels and corporate accounts.
• Marsh & McLennan (Mercer): Global professional services firm with Mercer Health & Benefits acting as a broker/administrator for employer-sponsored health plans in 130+ countries. Directly comparable in benefits administration and broking, though at vastly larger scale and broader scope.
• Hapvida NotreDame Intermédica: Largest vertically integrated health insurer in Brazil with ~16M+ beneficiaries and own provider network. Comparable to Qualicorp as both a major health plan operator (partner) and direct distributor, though Hapvida owns the underlying risk and provider infrastructure whereas Qualicorp distributes third-party products.
• Arthur J. Gallagher & Co. Global insurance brokerage and risk management firm with $10B+ revenue. Closest international analog to Qualicorp's broker/aggregator model — operates in employer benefits, commercial, and specialty lines with a multi-carrier distribution platform.
• Aon (Health & Benefits): Global professional services firm with Health & Benefits broking and large employer consulting practices. Comparable as a multinational benefits advisor/broker serving corporate clients with multi-carrier distribution — same fundamental model as Qualicorp's enterprise segment.
• Unimed (Central Nacional): Brazil's largest cooperative health system with 350+ regional Unimeds covering ~20M lives. Operates multiple regional Unimeds (Fortaleza, Porto Alegre, Rio, etc.) that partner with Qualicorp but also distribute directly via their own broker and corporate channels.
• Bradesco Saúde: One of Brazil's largest health insurers distributed through Bradesco bank network and independent brokers. Comparable as both a Qualicorp partner operator and a competing distribution channel leveraging the bank's customer base.
• Amil: Large Brazilian health insurer with ~3M lives and integrated provider network. Both a core partner operator on Qualicorp's platform and a competing direct-to-consumer distributor — particularly strong in the corporate SME segment where Qualicorp's PME offering competes.

Emerging players

• Sami Saúde: Brazilian digital-first health insurer targeting SMEs and individuals with vertically integrated provider network. Listed as Qualicorp partner operator but also sells direct, competing for the same digitally-engaged SME and association-based customer segments.

Regional players

• Porto Seguro Saúde: Brazilian insurance company with health, auto, and property lines. Comparable as a Qualicorp partner operator distributing health plans through Qualicorp's broker network while also offering direct corporate plans — overlapping customer base in the SME segment.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/qualicorp
• YouTubeyoutube.com/@QualicorpAdministradora
• Facebookfacebook.com/qualicorp
• LinkedInlinkedin.com/company/qualicorp
• Instagraminstagram.com/qualicorp

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles11 records

Subsidiaries1 record

Funding overview

Funding rounds3 records

Investors3 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A1 record

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Qualicorp