Sinfonia

What Sinfonia does

Sinfonia Inc. (シンフォニア株式会社) is a privately-held Japanese XR technology company founded in May 2014 and headquartered in Fuchu City, Tokyo. The company develops VR/AR/MR content alongside BLE-connected hardware devices, targeting industrial safety training and specialized skills training use cases. Its core product is UNAGI, an app-linked electric shock device that provides programmable haptic feedback synchronized with VR scenarios for electrical hazard safety training; UNAGI ships with a Unity SDK and integrates with Meta Quest, Android, iOS, and Windows platforms. The second core product is the Small Mobile Crane VR Training System (小型移動式クレーンVR訓練システム), offered in lever-operated and radio-control variants, with realistic physics simulation targeting crane qualification and skills training. The company also produces sports VR training (baseball, soccer), a 360° VR guidebook, and custom XR development services for enterprise clients.

Sinfonia operates a multi-channel go-to-market. B2B enterprise sales are pursued through direct inquiry forms, detailed case studies, and trade show participation (XR総合展, CEATEC, RISCON TOKYO, SPORTEC, 労働安全衛生展). Hardware products are sold via the company website, Amazon Japan, and a Thailand distribution partnership with MC TECHNOS (Mitsubishi Corporation group). UNAGI is priced at 88,000 JPY with volume discounts; the crane VR system is sold via direct quote. Customer segments include industrial safety training (utilities, construction, manufacturing), construction and logistics safety training, sports training, and enterprise XR development partners. The company is founder-led by Representative Director Yutaka Seto (瀬戸豊), with an estimated 10-50 employees, and has no disclosed outside funding, parent company, or subsidiary relationships.

Name

Sinfonia

Legal name

シンフォニア株式会社

Website

https://sinfonia.biz

Company type

Private

Founded year

2014

Operating status

Operating

Short description

Sinfonia Inc. is a Japanese XR technology company developing VR training systems and BLE-connected haptic devices, primarily UNAGI (electric shock feedback device) and a small mobile crane VR simulator, serving industrial safety training customers in manufacturing, construction, and logistics.

Ownership category

akta.pro rank

Product category

Industrial Safety Training Technology (XR/VR)

NAICS

Electromedical and Electrotherapeutic Apparatus Manufacturing (334510), Computer Terminal and Other Computer Peripheral Equipment Manufacturing (334118), Computer Systems Design Services (541512)

SIC

Computer Peripheral Equipment, Nec (3577), Electromedical & Electrotherapeutic Apparatus (3845), Services-Computer Programming Services (7371)

akta.pro primary industry

Safety, Compliance & Risk Training Simulations (EHS, OSHA, Hazard Response) (EDAFAJAD)

akta.pro secondary industries

XR/AR/VR/MR Development Frameworks & Toolchains (MPAFAFAF), VR/AR Gaming Hardware (Headsets & Controllers) (HDACANAD)

Keywords

• VR safety training systems
• XR content development
• Haptic feedback devices
• Crane operator simulation
• Industrial VR hardware

Headquarters

HQ city

Fuchu

HQ country

Japan

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Supply Chain, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Hardware Product Sales (UNAGI): Sale of the UNAGI electric shock device and accessories. One-time purchase model with add-on accessory sales (electrode attachments, waist holders). Sold via company website, Amazon, and distributor networks.
2. Custom XR Development Services: Bespoke XR content development for enterprise clients, including VR training systems, safety education content, and custom applications. Revenue from project-based professional services.
3. VR Training System Sales: Sale of the 小型移動式クレーンVR訓練システム (Small Mobile Crane VR Training System) in both lever-operated and RC versions, targeting crane training schools, construction companies, and logistics firms.

Pricing tiers

Go-to-market motion3 records

Distribution channels5 records

Marketing channels8 records

Core offering

Sinfonia is an XR (VR/AR/MR) technology company that develops and sells VR training systems, IoT-enabled hardware devices, and custom XR content for enterprise customers. Its two flagship commercial products are the UNAGI app-linked electric shock feedback device (used to deliver immersive electrical-hazard safety training synchronized with VR scenarios) and the Small Mobile Crane VR Training System (with both lever-operated and radio-control variants). The company also offers bespoke XR development services combining sensors, smart devices, and VR/AR technology to address workplace training challenges for industrial clients.

Product overview

Sinfonia is an XR technology company offering a portfolio of VR training systems and IoT devices for workplace safety and skills training. The core products include the UNAGI app-linked electric shock device for immersive safety education, and the Small Mobile Crane VR Training System with both lever and radio control interfaces. These are complemented by custom XR development services, sports training applications (baseball and soccer VR), and 360-degree VR content solutions. The company develops both hardware devices and software content, integrating with VR platforms like Meta Quest and development tools like Unity.

Differentiator

Problem solved

Functional benefit

Brands

• UNAGI: App-connected electric shock device for safety training applications in VR and XR environments
• 小型移動式クレーンVR訓練システム
• Sinfonia Laboratory

Products and services

• UNAGI App-Linked Electric Shock Device (アプリ連動感電デバイス UNAGI) A programmable electric shock feedback device controlled via Bluetooth Low Energy that delivers tactile electrical stimulation synchronized with VR/AR safety training applications. Supports Meta Quest (Quest 2, Quest 3, Pro), Android, iOS, and Windows platforms. Output parameters: 0.5–5.0 mA current, 66V, 2.7–400 Hz square wave, 0.1–3.0 sec duration. Ships with a Unity SDK and sample apps. Sold to enterprise safety training buyers and XR development partners.
• Small Mobile Crane VR Training System — Lever Version (小型クレーンVR訓練システム レバー版) VR training system for small mobile crane operation using a lever-based control interface, providing realistic physics simulation of wire dynamics, cargo weight, and crane stability. Includes a supervisor monitoring view. Designed for crane operation qualification exam preparation, skills training, and new employee onboarding in logistics, construction, and electrical work companies.
• Small Mobile Crane VR Training System — Radio Control (RC) Version (小型移動式クレーンVR訓練システム RC版) VR training system variant that uses an actual radio-control controller sized to match real small mobile crane equipment, paired with realistic physics simulation. Targeted at construction companies, logistics firms, crane training schools, and enterprises such as Furukawa UNIC Corp. for RC crane operator skills training.
• Custom XR Development Services Project-based custom XR application development combining sensors, smart devices, and VR/AR technology to solve workplace training and operational challenges. Engagements typically span consulting, content design, hardware-software integration (including UNAGI), and delivery of bespoke training applications for enterprise clients.
• Baseball Infield Defense VR Training (野球・内野守備VR) VR training application for baseball infield defensive skills and reaction drills. Allows users to practice catching and fielding techniques with adjustable hit-zone settings controllable via VR controller gestures, originally deployed on HTC VIVE and later ported to Meta Quest for standalone use.
• Soccer Cognitive Judgment VR Training (サッカー認知判断VRトレーニング) VR training system focused on soccer cognitive judgment and decision-making skills. Players respond to game situations by executing realistic kick-pass motions, with body tracking provided by motion sensors (VIVE trackers, Kinect, Perception Neuron, OpenPose). Used by athletes and sports organizations for repetitive situational training.
• 360-Degree VR Guidebook (360度VRガイドブック) 360-degree VR content solution combining drone footage and panoramic photography to create immersive virtual tour experiences. Used for tourism promotion and as a study aid for drone license examination preparation, with integration available with the Yonden Media Works 360°XR platform.

Quantifiable outcome

• VR crane training enables self-directed practice without instructor supervision, reducing training burden
• +2 more outcomes

Named customers10 records

Segments4 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

AI capability3 records

Feature5 records

Partnerships

Three partnerships are on record, tiered core.

• 三菱商事テクノス・タイランド (MC TECHNOS (Thailand) Co., Ltd.)coreChannel Partner/ Reseller/ Distributor · 1 May 2025MC TECHNOS (Thailand), a production machinery trading company based in Bangkok, Thailand, serves as the authorized distributor for UNAGI in Thailand. The partnership enables local sales, distribution, and customer support in the Thai market, targeting the growing demand for workplace safety training solutions in Southeast Asia.
• 株式会社ダイテック (Dai-tech Co., Ltd.)coreGTM or Marketing Partner · 1 July 2024Dai-tech and Sinfonia co-exhibited at the XR総合展 (XR Comprehensive Exhibition) in July 2024 at Tokyo Big Sight. Both companies showcased their respective XR solutions — Dai-tech's 3D data utilization and Sinfonia's VR training systems and UNAGI — under a joint booth, leveraging each company's customer base and industry connections for mutual lead generation.
• 株式会社 積木製作 (Tsumiki Seisaku Co., Ltd.)coreTechnology or IntegrationTsumiki Seisaku, a leading XR safety training company, was the first customer to purchase UNAGI and has integrated it into their safety experience VR content. The partnership has expanded to multiple joint development projects, including VR safety training for IHI and other major manufacturers. Tsumiki Seisaku's high-volume usage (80-100 XR projects per year) makes them a key adoption partner that validates UNAGI's market viability.

Scale indicators3 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Interplay Learning: VR-based training platform for skilled trades (HVAC, plumbing, electrical, multifamily). Directly comparable to Sinfonia because it sells immersive safety/skills training to industrial and contractor end-users, often via hardware-software bundles.
• Talespin: XR workforce skills and soft-skills training platform sold to large enterprises. Comparable to Sinfonia for its B2B XR training focus and emphasis on measurable learning outcomes.
• STRIVR: Enterprise VR training platform originally focused on sports performance and now extended to soft-skills and operational training. Comparable to Sinfonia for its enterprise VR training content and sports-training heritage.
• PIXO VR: XR safety and operational training provider serving industrial and government clients. Comparable to Sinfonia for its industrial safety training use cases and B2B enterprise go-to-market.
• HaptX: Developer of haptic feedback gloves and devices for VR/enterprise applications. Comparable to Sinfonia for its focus on hardware haptics that add physical realism to VR training scenarios.
• EON Reality: XR knowledge transfer and training solutions provider with a broad library of immersive learning content. Comparable to Sinfonia for its XR-based industrial training and educational deployments.

Regional players

• FORUM8: Japanese developer of VR simulation and visualization software for civil engineering, driving, and construction training. Comparable to Sinfonia as a Japan-based regional XR training competitor targeting overlapping industrial customers.

Broad incumbents

• Meta (Quest for Business): Broad incumbent shipping consumer and enterprise VR headsets and a software ecosystem. Comparable to Sinfonia because Meta Quest is one of UNAGI's primary target headsets and sets baseline expectations for enterprise VR training.
• Microsoft (Dynamics 365 Guides / HoloLens): Broad incumbent providing mixed-reality hardware (HoloLens) and enterprise XR training tooling (Dynamics 365 Guides). Comparable to Sinfonia as a wide-portfolio XR training platform against which Sinfonia's specialized devices and content compete.

Emerging players

• GIGXR: Immersive learning company focused on healthcare and nursing simulation. Comparable to Sinfonia as an emerging XR training specialist whose niche focus intersects with Sinfonia's industrial safety vertical.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/SinfoniaInc
• YouTubeyoutube.com/@%E3%82%B7%E3%83%B3%E3%83%95%E3%82%A9%E3%83%8B%E3%82%A2%E6%A0%AA%E5%BC%8F%E4%BC%9A%E7%A4%BE
• Facebookfacebook.com/SinfoniaInc

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Sinfonia