Parivar Seva Sanstha

What Parivar Seva Sanstha does

Parivar Seva Sanstha is a professionally managed Indian non-governmental organization registered under the Societies Registration Act in 1978 and headquartered in New Delhi at C-374, Defence Colony. The organization's mission is to enhance the quality of life of women, men, adolescents and children with respect to reproductive health, with a primary goal of preventing unwanted pregnancies through informed choice and quality of care. It operates across 14 Indian states through 31 comprehensive Reproductive Health Care clinics (the 'Stree Clinic' network), 32 Education and Training units, mobile health vans, community-based distribution, Blue Star franchise doctors, and Youth Friendly Services centers (Aadhar). Its branded social marketing portfolio includes ECROZ and ECROZ GOLD oral contraceptive pills, SAWAN and RIDER condoms, SATIN sanitary napkins and Iron Plus IFA tablets, distributed via commercial and non-traditional channels. The organization also runs the Management Institute of Population and Development (MIPD), a wholly-owned unit offering distance-learning certificate and diploma courses in Family Life Education.

The business model is a hybrid of grant-funded programming, fee-based clinical services, social marketing product sales, and education/training fees. Revenue sources include individual and institutional donations (eligible under Section 80G of the Income Tax Act), foreign contributions (under FCRA Registration 231650118), grants from bilateral and multilateral donors (USAID, KfW, DFID, EU, UNFPA, WHO, Bill & Melinda Gates Foundation/FHI 360, World Vision India, Jansankhya Sthirata Kosh), affordable clinical service fees, branded contraceptive/hygiene product sales, and tuition for MIPD courses and skill development programs. Go-to-market relies on a mix of 31 static clinics, mobile vans, peer educators, interpersonal communication, outdoor promotion, mass media campaigns and partnerships with government frontline health workers (ASHA, ANM, AWW) and state health missions.

On the technical side, the organization has conducted clinical research that has shaped national practice, including a 501-volunteer study demonstrating efficacy of a lower-dose Mifepristone/Misoprostol regimen (subsequently adopted by the Government of India as the standard medical abortion protocol) and a 676-client study validating sublingual Misoprostol administration. It implements NACO's color-coded STI/RTI syndromic drug kits, uses laparoscopes for no-cut/no-stitch female sterilization, and operates a PPP model franchise network for STI/RTI services. Key institutional partnerships include NACO (STI/RTI PPP), WHO (situational analyses), ICMR (KAP studies), IPAS (abortion safety advocacy), and Marie Stopes International (Odisha urban reproductive health). The organization is led by Technical Advisor Dr. Alok Banerjee (MS AIIMS, 1976) and a stable senior team with 25-35 year tenures, and celebrated its 45th Foundation Day in 2023.

Name

Parivar Seva Sanstha

Legal name

Parivar Seva Sanstha

Website

https://parivarseva.org

Company type

Private

Founded year

1978

Operating status

Operating

Headcount range

251–500 employees

Short description

Parivar Seva Sanstha is an Indian non-profit founded in 1978 that delivers affordable reproductive health and family planning services, social marketing of contraceptives, and education across 14 Indian states through 31 clinics, 32 training units, and mobile outreach, primarily serving low-income women, adolescents and government frontline health workers.

Ownership category

akta.pro rank

Product category

Reproductive Health Services

NAICS

Family Planning Centers (621410)

SIC

Services-Social Services (8300)

akta.pro primary industry

Sexual & Reproductive Health & Family Planning (SRH/FP) Programs (BPADAIAD)

akta.pro secondary industry

Family Planning & Contraception (Including Abortion Care) (HLAKAJAG)

Keywords

• Reproductive health services
• Family planning
• Contraceptive products
• Social marketing
• Sexual health education

Headquarters

HQ city

New Delhi

HQ country

India

HQ region

Asia

Offices20 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Supply Chain, Technology or R&D

Revenue model

1. Donations and Grants: Parivar Seva is a professionally managed NGO that operates primarily through donations from individuals, corporations, and institutional donors. The organization accepts donations under Section 80G of Income Tax Act (Exemption No: DIT(E)/2012-2013/973). Donations in kind are also accepted including computers, printers, medical equipment, and supplies for clinics.
2. Social Marketing of Contraceptives and Health Products: The organization sells branded contraceptive products including ECROZ GOLD (oral contraceptive pills), SAWAN and MILAN (condoms), and SATIN sanitary napkins at affordable prices through commercial and other distribution channels, generating revenue to sustain operations.
3. Affordable Clinical Services: Provides need-based affordable clinical services to communities through its 31 comprehensive Reproductive Health Care service clinics. Revenue is generated through service fees for reproductive health services including medical abortion, sterilization, and other clinical procedures.
4. Education and Training Programs: Offers certificate and diploma courses in Family Life Education through distance learning from MIPD. Fee-based courses for students seeking education in population and development issues.

Pricing tiers

Go-to-market motion3 records

Distribution channels7 records

Marketing channels8 records

Core offering

Parivar Seva Sanstha is a non-governmental organization that delivers affordable reproductive health clinical services (medical abortion, sterilization, contraception, STI/RTI management) through 31 clinics across 11 states in India. It also manufactures and distributes branded contraceptive and hygiene products (ECROZ GOLD oral pills, SAWAN and RIDER condoms, SATIN sanitary napkins, Iron Plus IFA tablets) via commercial and community channels in 14 states. Additionally, it runs education, training, and Youth Friendly Services (Aadhar) programs targeting adolescents, women, and frontline health workers.

Product overview

Parivar Seva Sanstha is a professionally managed NGO that provides a range of quality, affordable reproductive health services and products. The organization operates through multiple integrated offerings: contraceptive products (ECROZ GOLD oral pills, SAWAN and RIDER condoms), hygiene products (SATIN sanitary napkins), health supplements (Iron Plus IFA tablets), a network of 31 Stree Clinics providing clinical reproductive health services, Youth Friendly Services (Aadhar) for adolescent reproductive health, and the Management Institute of Population and Development (MIPD) offering distance learning courses in Family Life Education. The organization focuses on prevention of unwanted pregnancies through a client-centric approach combining counselling, clinical services, and awareness building.

Differentiator

Problem solved

Functional benefit

Brands

• ECROZ GOLD: Oral Contraceptive Pill (OCP)
• SAWAN
• RIDER
• SATIN
• Iron Plus
• Blue Star
• Aadhar
• Purush Clinics
• Stree Clinic
• MIPD

Products and services

• ECROZ GOLD

Quantifiable outcome

• 61.14 million condoms sold at 112% of target and 3.34 million OCPs sold at 146% of target in social marketing project
• +5 more outcomes

Named customers6 records

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Nine partnerships are on record, tiered minor and core.

• World Vision IndiaminorStrategic or Co-development Partner · 1 January 2016Development partner supporting various education and training initiatives across multiple states including Ajmer, Bhilwara, Bhubaneshwar, Delhi, Jaipur, Kota in Rajasthan and Bhopal in Madhya Pradesh.
• NACO (National AIDS Control Organisation)coreStrategic or Co-development Partner · 1 January 2008Awarded PPP Model Implementation for STI/RTI Services in Punjab, Delhi, and Rajasthan (April 2008), using franchised route with allopathic and AYUSH healthcare providers.
• Government of India (MOHFW, NRHM)coreStrategic or Co-development PartnerPartnership with Ministry of Health & Family Welfare and National Rural Health Mission for family planning programs, injectable contraceptive introduction, and reproductive health initiatives.
• State Governments (Various)coreStrategic or Co-development PartnerPartnerships with state governments in Rajasthan, Odisha, Uttar Pradesh, West Bengal, Madhya Pradesh, and others for reproductive health projects and PPP models.
• Marie Stopes InternationalminorStrategic or Co-development PartnerTechnical support partner for monitoring and specific technical aspects of Odisha Comprehensive Urban Reproductive Health Project.
• IPASminorStrategic or Co-development PartnerPartner in national conferences on Making Early Abortion Safe and Accessible and support for abortion-related research and advocacy.
• WHOcoreStrategic or Co-development PartnerPartner in situational analysis study on pregnant women attending Parivar Seva clinics and assessment of community health worker skills for medical abortion.
• Family Planning Association of IndiaminorStrategic or Co-development PartnerPartner in promoting condoms among highway truck drivers with free condom outlets along highways in Odisha.
• ICMR (Indian Council of Medical Research)minorStrategic or Co-development PartnerCollaborative partner in KAP study on emergency contraceptives conducted with Maulana Azad Medical College (2015).

Scale indicators9 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• Pathfinder International: US-headquartered SRHR and family planning NGO with active India programs on contraception, abortion, and adolescent SRH. Comparable donor mix (USAID, BMGF) and program design to Parivar Seva's restricted-grant portfolio.
• Population Services International (PSI) India: Global health organization running social marketing of contraceptives (including condoms and OCPs) and SRH programs in India. Highly comparable in combining donor-funded programs, branded product distribution, and behavior-change communications.
• Family Planning Association of India (FPAI): India's oldest and largest family planning and SRH NGO, affiliated to IPPF. Operates a network of family planning clinics and conducts contraceptive social marketing across India, directly comparable to Parivar Seva's clinic-plus-social-marketing model.
• World Health Partners: India-based social franchise and telemedicine network delivering reproductive, maternal and primary healthcare in rural and underserved areas. Overlaps with Parivar Seva in last-mile SRH service delivery via franchised providers.
• Marie Stopes International (MSI) India: Global SRH provider operating static clinics, mobile outreach and social franchising in India focused on contraception, safe abortion and post-abortion care. Direct competitor to Parivar Seva in clinical reproductive health service delivery and abortion services.
• Hindustan Latex Family Planning Promotion Trust (HLFPPT): Public-sector-promoted social marketing organization that runs Nirog Street, Reach Out and Merrygold health networks. Competes head-to-head with Parivar Seva in social marketing of condoms/OCPs and clinic-based family planning services in multiple Indian states.
• Janani (DKT International): DKT International's India affiliate, a major social marketing organization selling low-priced contraceptives and providing clinical family planning services. Directly comparable in the social marketing of condoms/OCPs and clinic-based FP services.

Others

• FHI 360: Global development organization that has directly funded Parivar Seva (e.g., Urban Health Initiative in UP) and is itself a major implementer of USAID/BMGF family planning and SRH programs globally — relevant as both a donor/peer partner and occasional co-bidder.

Broad incumbents

• International Planned Parenthood Federation (IPPF): Global SRHR umbrella that funds and federates national affiliates including FPAI. Sets SRH service standards and influences the donor ecosystem (UNFPA, BMGF) in which Parivar Seva operates.
• Piramal Swasthya: Large Indian healthcare non-profit running telemedicine (104 health helpline), mobile health services and maternal/child health programs. Broader primary-care footprint but competes for the same restricted government and CSR funding that PSS accesses.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/parivarseva1978
• Facebookfacebook.com/parivarseva
• LinkedInlinkedin.com/company/parivarsevasanstha

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

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M&A

Investments

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Frequently asked questions about Parivar Seva Sanstha