Alexander Marine

Name

Alexander Marine

Legal name

Alexander Marine International Co., Ltd.

Website

https://oceanalexander.com

Company type

Private

Founded year

1977

Operating status

Operating

Headcount range

501–1,000 employees

Ownership category

akta.pro rank

Product category

Luxury Motor Yacht Manufacturing

NAICS

Boat Building (336612), Ship and Boat Building (3366)

SIC

Ship & Boat Building & Repairing (3730)

akta.pro primary industry

Luxury Motor Yacht Manufacturing (IMAJAMAD)

akta.pro secondary industries

Luxury Yacht Manufacturing (IMAJAEAE), Motor Yacht Manufacturing (IMAJAEAB), Luxury Yacht Systems Integration & Commissioning (Shipyard) (IMAJAMAI)

Keywords

• Luxury yacht manufacturing
• Motor yacht design
• Semi-custom yachts
• Yacht engineering
• Luxury boat building

Headquarters

HQ city

Kaohsiung

HQ country

Taiwan

HQ region

Asia

Offices6 records

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. New Yacht Sales: Ocean Alexander generates the majority of its revenue from the manufacture and sale of new luxury motor yachts across its three series: Revolution (27R, 30R, 35R), Legend (28L, 32L, 37L), and Puro (30P, 35P, 40P). Yachts range from approximately 27 meters to 40 meters in length. Sales are facilitated through an authorized dealer network (MarineMax, Alexander Marine USA) and direct factory sales.
2. Aftermarket Service and Parts: OA generates revenue from service operations at dedicated facilities in Seattle, WA and Fort Lauderdale, FL. Services include transport up to 100 tons, parts ordering, light mechanics, bottom paint, shaft and strut service, watermaker installation, engine and oil filter changes, zinc repair, plumbing, hull and topside polishing and waxing, electronics/electrical, and guidance. Service revenue is recurring as yachts require ongoing maintenance.
3. Branded Merchandise: The Ocean Alexander website functions as an e-commerce platform selling general merchandise with Ocean Alexander branding, providing a supplementary revenue stream.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels7 records

Core offering

Ocean Alexander designs, manufactures, and sells semi-custom luxury motor yachts ranging from approximately 27 to 40 meters across three series: Revolution (27R, 30R, 35R), Legend (28L, 32L, 37L), and Puro (30P, 35P, 40P). The company produces yachts at facilities in Taiwan and Florida, distributes through an authorized dealer network led by MarineMax in the US, and supports owners through dedicated service centers and the Build Your Dream customization program.

Product overview

Ocean Alexander is a luxury motor yacht manufacturer offering three distinct series of semi-custom yachts: the Revolution Series (27R, 30R, 35R) designed with Evan K. Marshall emphasizing style and performance; the Legend Series (28L, 32L, 37L) embodying safety, quality, and design excellence; and the Puro Series (30P, 35P, 40P) designed by Italian architect Giorgio M. Cassetta representing pure yachting essence for the global market. The company provides comprehensive owner services including OA Service maintenance facilities, a Build Your Dream semi-custom program, annual OA Rendezvous events, and a global dealer network spanning the Americas, Australia, and New Zealand. Founded in 1977, Ocean Alexander manufactures yachts ranging from 88 feet to 132 feet from facilities in Taiwan and the United States.

Differentiator

Problem solved

Functional benefit

Brands

• Revolution Series: Luxury motor yacht series built to maximize journey, designed by Evan K. Marshall. Models include 27R, 30R, and 35R.
• Legend Series
• Puro Series
• Divergence

Quantifiable outcome

• OA 100 delivered nearly 20 units in 6 years
• +3 more outcomes

Named customers19 records

Segments3 records

Ideal customer profiles2 records

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature10 records

Scale indicators7 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• Westport Yachts: US-built luxury motor yacht manufacturer in the 100-130 ft range; documented customer trades (Westport 112 → OA 90 Revolution) confirm direct competition for US buyers seeking large semi-custom motor yachts.
• Ferretti Group: Italian luxury motor yacht builder (Riva, Pershing, Ferretti Yachts, CRN, Custom Line) producing yachts in overlapping27-40 meter sizes. Directly comparable in product category, target HNW buyer, and competitive set referenced in OA's market commentary.
• Sanlorenzo: Italian luxury motor yacht builder (24-70m+) competing with OA in the semi-custom superyacht space, particularly with design-led positioning similar to Ocean Alexander's Puro series.
• Lazzara Yachts: US luxury motor yacht builder with semi-custom offerings; documented customer trades (Lazzara → OA 85 Motoryacht) confirm direct competition for buyers seeking large, semi-custom US-built motor yachts.
• Marlow Yachts: US builder of semi-custom luxury motor yachts in the 65-100 ft range; documented customer trades (Marlow 88' → OA 112') indicate direct competition in the US semi-custom segment.
• Hargrave Custom Yachts: US-based semi-custom luxury motor yacht builder (~78-130 ft), comparable in build philosophy (Taiwan hull / US outfitting) and target buyer to Ocean Alexander's Legend and Revolution series.
• Princess Yachts: British luxury motor yacht manufacturer with a model range (e.g., 68') that competes head-to-head with OA in the semi-custom mid-size luxury segment, as evidenced by documented customer trade-ins from Princess 68' into OA 100 Skylounge.
• Azimut Benetti Group: World's largest luxury yacht builder by volume, producing Azimut and Benetti motor yachts across sizes overlapping with Ocean Alexander's Revolution, Legend, and Puro series. Closest peer on global scale and product breadth.
• Sunseeker: UK luxury motor yacht builder producing yachts in the 50-130 ft range. Comparable target market (UHNWI), comparable semi-custom offering, and competing for the same global dealer footprint.
• Hatteras Yachts: American luxury motor yacht builder with overlapping size ranges and a similar US-centric dealer/service model. Comparable US build origin and target buyer profile.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks7 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCX6qZa23Il8D_OpV7dq2uaw/feed
• Facebookfacebook.com/OAYachts
• Instagraminstagram.com/oceanalexander
• Pinterestpinterest.com/oceanalexander
• Xx.com/OAyachts
• LinkedInlinkedin.com/company/ocean-alexander

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Subsidiaries3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Alexander Marine