Epicentr
Epicentr Group is a privately held Ukrainian conglomerate operating an integrated omnichannel ecosystem spanning 73 shopping centers, a 167,000-hectare agricultural business, industrial energy supply, ceramics manufacturing, and humanitarian demining, serving Ukrainian consumers, industrial clients, and agricultural markets.
- Company typePrivate
- Founded2003
- HeadquartersKyiv, Ukraine
- Headcount5,001–10,000
- GTM typeB2B and B2C
- OfferingServices
What Epicentr does
Epicentr Group is a privately held Ukrainian conglomerate founded in 2003 by Oleksandr and Galyna Gereha as the country's first DIY hypermarket, now operating as an integrated omnichannel ecosystem spanning retail, agriculture, manufacturing, energy, and humanitarian demining. Its retail flagship Epicentr K runs 73 shopping and entertainment centers and 50+ Express convenience stores across Ukraine, complemented by the epicentrk.ua e-commerce marketplace offering 6M+ SKUs, supported by 400 order pickup centers and 550 parcel lockers, serving 80M+ customer visits annually and sourcing from 7,200+ local and international suppliers. Beyond retail, Epicentr Agro manages 167,000 hectares of farmland across six regions with 16 grain elevators (1.8M tons storage), 11 dairy farms producing up to 100 tons of milk per day, a certified seed plant, and an agrochemical laboratory; Epicentr Generation supplies electricity and natural gas to industrial and commercial consumers; Epicentr Ceramic Corporation and Osmoloda provide ceramic tile and wood manufacturing; Intersport operates 84 sports retail stores in Ukraine and Poland; and Epicentr Safety conducts humanitarian demining.
The business model is a diversified, asset-heavy conglomerate: revenue is generated through one-time retail transactions across 700K+ in-store SKUs and millions online, recurring energy supply contracts with industrial/commercial clients (with consumption-based flexible pricing), commodity agricultural sales (grains, oilseeds, dairy), manufacturing hardware sales, and logistics services. Distribution relies on a wholly owned fleet of 3,000–4,000 vehicles and 175,000+ m² of logistics space, with go-to-market motion split between direct-to-consumer (retail, agro) and sales-led enterprise (energy supply). The technology backbone includes an omnichannel platform integrating physical and digital retail, a B2B portal, a customer mobile app, proprietary logistics software, and precision-farming tools (drone monitoring, in-house agrochemical lab). Founded and controlled by the Gereha family, with no public listing or institutional external equity disclosed, Epicentr has financed expansion primarily through retained earnings, traditional debt, and a ~$76.85M facility from the Black Sea Trade & Development Bank (Dec 2023).
Epicentr firmographics
Firmographics- Name
- Epicentr
- Legal name
- Epicentr Group of Companies
- Website
- https://epicentr-group.com
- Company type
- Private
- Founded year
- 2003
- Operating status
- Operating
- Headcount range
- 5,001–10,000 employees
- Short description
- Epicentr Group is a privately held Ukrainian conglomerate operating an integrated omnichannel ecosystem spanning 73 shopping centers, a 167,000-hectare agricultural business, industrial energy supply, ceramics manufacturing, and humanitarian demining, serving Ukrainian consumers, industrial clients, and agricultural markets.
- Ownership category
- akta.pro rank
Epicentr industry classification
Industry- Product category
- Diversified Conglomerate — Omnichannel Retail, Agriculture, Energy Supply, and Manufacturing
- NAICS
- Warehouse Clubs, Supercenters, and Other General Merchandise Retailers (45521), Warehouse Clubs and Supercenters (455211), Specialty Food Retailers (4452), Other Food Manufacturing (3119)
- SIC
- Retail-Food Stores (5400), Retail-Hobby, Toy & Game Shops (5945), Food And Kindred Products (2000)
- akta.pro primary industry
- National Big-Box Mass Merchandisers (CRAGABAA)
- akta.pro secondary industry
- Full-Line Sporting Goods Superstores (CRAMABAA)
Keywords
Where Epicentr is headquartered
LocationHeadquarters
- HQ city
- Kyiv
- HQ country
- Ukraine
- HQ region
- Europe
Offices11 records
Markets served
Epicentr business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Supply Chain, Infrastructure, Marketing or Sales, Technology or R&D
Revenue model
- Retail Operations (Epicentr K): Revenue from sale of building materials, electronics, food, fashion, and general merchandise through 73 shopping centers and online marketplace epicentrk.ua with 6+ million SKUs
- Agricultural Products (Epicentr Agro): Revenue from crop production (wheat, corn, sunflower, soybean, sugar beet, buckwheat, berries), dairy products (up to 100 tons of milk per day), and grain storage services
- Energy Supply (Epicentr Generation): Revenue from electricity trading, natural gas trading, electricity generation, transmission and distribution services to industrial and commercial consumers
- Manufacturing (Epicentr Ceramic Corporation & Osmoloda): Revenue from ceramic tile production and wood product manufacturing for domestic and international markets
- Logistics & Transportation: Revenue from logistics network covering 175,000+ square meters and fleet of 3,000+ vehicles supporting distribution across retail, agriculture, and production operations
Go-to-market motion3 records
Distribution channels5 records
Marketing channels5 records
Epicentr product offering
Product offeringCore offering
Epicentr Group of Companies is Ukraine's leading omnichannel ecosystem, integrating retail, agriculture, manufacturing, energy, and demining into a unified customer-focused experience. Its flagship Epicentr K operates 73 shopping and entertainment centers and an online marketplace with 6+ million SKUs, supplemented by Epicentr Agro's large-scale farming and grain storage, Epicentr Generation's industrial energy supply, ceramic tile and wood product manufacturing, multi-brand sports retail via Intersport, and humanitarian demining operations.
Product overview
Epicentr Group of Companies is Ukraine's leading omnichannel ecosystem integrating retail, agriculture, manufacturing, energy, and demining into a seamless, customer-focused experience. The portfolio includes Epicentr K (flagship retail chain with 73 shopping centres and e-commerce marketplace), Epicentr Agro (167,000+ hectare agricultural operation with grain elevators and dairy farms), Epicentr Generation (industrial energy supply), Epicentr Ceramic Corporation (tile production), Osmoloda (woodworking), Intersport (84 sports retail stores), Epicentr Safety (humanitarian demining), and extensive logistics operations. The ecosystem is unified through an omnichannel approach combining physical retail with the epicentrk.ua digital marketplace.
Differentiator
Problem solved
Functional benefit
Brands
- E1 Charging Hubs: Electric vehicle charging stations launched in 2023, strategically placed across Epicentr shopping centers to encourage eco-friendly transportation.
Products and services
- Epicentr K Retail Chain Ukraine's largest retail chain and the cornerstone of Epicentr Group; operates 73 shopping and entertainment centers across Ukraine with 2.2 million m² of total retail space, serving over 80 million customers annually with DIY home improvement products, groceries, electronics, household goods, fashion, and dining/family entertainment.
- Epicentr K E-commerce Marketplace (epicentrk.ua) Online marketplace offering over 6 million SKUs with nationwide delivery through 400 order pickup centers and 550 parcel lockers, supporting Epicentr K's omnichannel retail strategy across Ukraine.
- Epicentr Agro Agricultural Operations One of the largest agricultural producers in Ukraine managing over 167,000 hectares of fertile land across six regions, with 16 grain elevators (1.8 million tons storage), 11 dairy farms producing up to 100 tons of milk per day, a certified seed plant, and a modern agrochemical laboratory. Produces grains (wheat, corn), oilseeds (sunflower, soybean), and niche crops (sugar beet, buckwheat, berries).
- Epicentr Generation Energy Supply Limited Liability Company Epicentr Generation supplies electricity and natural gas to industrial and commercial consumers across Ukraine, combining European best practices with Ukrainian market expertise. Provides electricity trading, generation, transmission, distribution, natural gas trading via local pipelines, construction of power supply and telecommunication facilities, and wholesale trade of solid, liquid, and gaseous fuels.
- Epicentr Ceramic Corporation Operates one of the largest ceramic tile production plants in Ukraine, manufacturing top-quality ceramic tiles for domestic and international markets using cutting-edge production technologies.
- Osmoloda Woodworking Woodworking operations contributing to the forestry industry, producing a wide range of wood products for construction, furniture, and retail sectors, with a commitment to sustainable forest management.
- Intersport Sports Retail Network Multi-brand sports store network with 84 stores across Ukraine and Poland, offering high-quality products ranging from professional athletic gear to casual sportswear to promote a healthy and active lifestyle.
- Epicentr Safety Demining Humanitarian demining operations clearing landmines, unexploded ordnance (UXO), and explosive remnants of war (ERW) in collaboration with national and international partners, enabling the safe return of displaced communities, restoration of agricultural productivity, and stability in war-affected regions.
- Logistics & Transportation Services Group-wide logistics network covering over 175,000 square meters with a fleet of around 4,000 vehicles (including trucks, delivery vans, and electric vehicles), supporting efficient product distribution across retail, agriculture, and production operations.
- E1 Charging Hubs Electric vehicle charging stations network launched in 2023 across Epicentr shopping centers to support eco-friendly transportation and broaden the group's sustainable infrastructure footprint.
- Epicentr Express Convenience Retail Convenience store format with 50+ locations across Ukraine, complementing the larger shopping centers and providing accessible retail options in local communities.
Quantifiable outcome
- 6-fold increase in elevator storage capacity in past five years, positioning Epicentr Agro as leading grain storage operator in Ukraine
- +3 more outcomes
Companies that use Epicentr
Customer profileNamed customers7 records
Segments5 records
Ideal customer profiles4 records
Epicentr technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature7 records
Epicentr partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core and minor.
- IntersportcorePartnership signed in 2015 to expand sports goods network in Ukraine, later expanded to include acquisition of Intersport's Polish assets. Epicentr operates 84 Intersport stores across Ukraine and Poland as part of this strategic partnership.
- Vinnytsia Agroindustrial GroupcoreAcquired 80% stake in 2015 as foundation for Epicentr Agro agricultural division. This acquisition enabled Epicentr Group to enter the agricultural sector and build its extensive farming operations.
- Nova LiniiacoreAcquired Ukrainian DIY hypermarket chain Nova Liniia in 2013, integrating it under the Epicentr brand to expand retail footprint.
- Kalynivka Logistics ComplexminorAcquired large logistics complex in Kalynivka in 2013 to support expanded retail operations and supply chain capabilities.
Scale indicators15 records
Recent moves9 records
Expansion highlights6 records
Epicentr competitors and assessment
Company assessmentDirect peers
- ATB-Market: Largest grocery retailer in Ukraine with over 1,300 stores nationwide. Comparable to Epicentr K as a major national retail chain serving Ukrainian consumers across multiple store formats and geographic regions.
- Leroy Merlin: Global DIY and home improvement hypermarket chain operating across Europe. Directly comparable to Epicentr K's original DIY hypermarket concept, offering building materials, home improvement, and household goods in large-format stores.
- Kernel Holding: Ukrainian agricultural producer and grain exporter with extensive farmland and grain storage infrastructure. Directly comparable to Epicentr Agro's large-scale crop production, grain storage (1.8M tons), and oilseed operations in Ukraine.
- Fozzy Group: Ukrainian retail conglomerate operating Silpo supermarkets, Fora convenience stores, and other food and consumer goods retail formats. Directly comparable to Epicentr as a Ukrainian diversified retail conglomerate combining food retail with adjacent services.
- Rozetka: Largest Ukrainian e-commerce platform with extensive marketplace offering millions of SKUs. Comparable to Epicentr K's e-commerce marketplace (epicentrk.ua with 6+ million SKUs) as a direct competitor in Ukrainian online retail.
Broad incumbents
- IKEA: Global home furnishings and home improvement retailer. Comparable to Epicentr K for home improvement and household goods categories, though IKEA specializes in furniture rather than building materials.
- Metro AG: International wholesale and cash & carry retailer serving B2B and B2C customers across Europe and emerging markets. Comparable to Epicentr for its hybrid B2B/B2C retail model and focus on serving both professional and consumer segments.
- Kingfisher: UK-listed home improvement retailer operating B&Q, Castorama, and Screwfix across Europe. Comparable to Epicentr K as a major DIY/home improvement retailer with multi-country footprint and omnichannel strategy.
- OBI: European DIY and home improvement hypermarket chain with stores across Germany, Austria, and Central/Eastern Europe. Comparable to Epicentr K's original DIY hypermarket positioning and shop format.
Regional players
- Astarta-Kyiv: Ukrainian agro-industrial holding operating sugar production, crop cultivation, and dairy farming. Comparable to Epicentr Agro for diversified agricultural operations in Ukraine including crop production and dairy.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
Epicentr social profiles
Digital presenceEpicentr financial estimates
Financial estimateRevenue estimate
Valuation estimate
Epicentr leadership team
Management profileNumber of profiles
Profiles2 records
Epicentr subsidiaries and ownership
Company hierarchySubsidiaries11 records
Epicentr funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Epicentr M&A and investment
M&A and investmentM&A
Investments1 record
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Epicentr
What does Epicentr do?
Epicentr Group of Companies is Ukraine's leading omnichannel ecosystem, integrating retail, agriculture, manufacturing, energy, and demining into a unified customer-focused experience. Its flagship Epicentr K operates 73 shopping and entertainment centers and an online marketplace with 6+ million SKUs, supplemented by Epicentr Agro's large-scale farming and grain storage, Epicentr Generation's industrial energy supply, ceramic tile and wood product manufacturing, multi-brand sports retail via Intersport, and humanitarian demining operations.
Is Epicentr a public or private company?
Epicentr is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Epicentr founded?
Epicentr was founded in 2003. It employs 5,001 to 10,000 people.
Where is Epicentr based?
Epicentr is headquartered in Kyiv, Ukraine, in the Europe region.
How does Epicentr make money?
Five revenue lines are on record. Retail Operations (Epicentr K) is the primary driver. The others are agricultural Products (Epicentr Agro), energy Supply (Epicentr Generation), manufacturing (Epicentr Ceramic Corporation & Osmoloda) and logistics & Transportation.
Who are Epicentr's main competitors?
Direct peers on record are ATB-Market, Leroy Merlin, Kernel Holding, Fozzy Group and Rozetka. Broad incumbents are IKEA, Metro AG, Kingfisher and OBI. Astarta-Kyiv is listed as a regional player.
Does Epicentr have an API?
No public API is recorded for Epicentr.
What industry is Epicentr in?
Epicentr's product category is Diversified Conglomerate — Omnichannel Retail, Agriculture, Energy Supply, and Manufacturing. Its primary akta.pro industry code is CRAGABAA, National Big-Box Mass Merchandisers, with a secondary code of CRAMABAA, Full-Line Sporting Goods Superstores. Its NAICS code is 45521 and its SIC code is 5400.