Jumbo Interactive

Name

Jumbo Interactive

Legal name

Jumbo Interactive Limited

Website

https://jumbointeractive.com

Company type

Public

Founded year

1995

Operating status

Operating

Headcount range

101–250 employees

Ownership category

akta.pro rank

Product category

Lottery Management Software

NAICS

Gambling Industries (7132)

SIC

Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Digital Lottery & iLottery Platforms (Web/App) (MPAEAFAD)

akta.pro secondary industries

Lottery Courier & Ticket Delivery Services (MPAEAFAL), Lottery Data, Analytics & Responsible Gaming Tools (MPAEAFAJ)

Keywords

• Digital lottery platforms
• Lottery management software
• Online lottery retail
• Charity fundraising solutions
• Lottery technology services

Headquarters

HQ city

Toowong

HQ country

Australia

HQ region

Oceania

Offices6 records

Markets served

GTM type

B2B and B2C

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Others

Revenue model

1. Lottery Ticket Sales (B2C): Revenue from online lottery retail operations through Oz Lotteries platform. Company resells official government lotteries and charity lotteries to consumers, earning revenue from ticket sales with players purchasing tickets directly online.
2. SaaS Lottery Platform Licensing: Providing proprietary lottery software platforms to charities, non-profits and government lottery operators. Clients use Jumbo's technology to run their own lottery programs with software licensing and platform fees.
3. Managed Lottery Services: Full-service lottery management where Jumbo operates lotteries on behalf of clients. Includes end-to-end services from setup through draw management, customer support, and compliance. Revenue derived from a share of lottery proceeds or management fees.

Pricing tiers

Go-to-market motion3 records

Distribution channels6 records

Marketing channels8 records

Core offering

Jumbo Interactive operates a portfolio of digital lottery and fundraising solutions across Australia, the UK, Canada, and the USA. The company sells consumer lottery tickets online through Oz Lotteries, licenses proprietary fundraising lottery software (Jumbo Lottery Platform) to Australian non-profits and charities, and provides managed lottery services through subsidiaries (Gatherwell and StarVale in the UK, Stride in Canada, Dream Car Giveaways and Dream Giveaway in the UK/USA prize draw segment).

Product overview

Jumbo Interactive operates a portfolio of digital lottery and fundraising solutions across Australia, the UK, Canada, and the USA. The portfolio comprises a mix of consumer lottery resale (Oz Lotteries), purpose-built fundraising lottery platforms (Jumbo Lottery Platform for Australia, Gatherwell for UK small-to-mid organisations, StarVale for UK external lottery management), and regional prize draw platforms (Stride for Canada, Dream Car Giveaways for UK, Dream Giveaway for USA). These products are connected by Jumbo's proprietary lottery software platform, which provides technology, data analytics, marketing tools, payment processing, and compliance infrastructure.

Differentiator

Problem solved

Functional benefit

Products and services

• Oz Lotteries Australia-based e-commerce lottery retailer and reseller of official government lotteries (e.g., Powerball, Oz Lotto), operating since 2005 as one of Australia's first online lottery resellers, in partnership with The Lottery Corporation.
• Jumbo Lottery Platform Australia-focused fundraising lottery platform for non-profits and charities, providing optimised lottery websites, multi-channel ticket sales, automated ticket fulfilment, seamless payments, marketing integrations, and customisable reporting tools.
• Gatherwell UK-based digital lottery platform for small to mid-sized UK organisations and charities, enabling them to raise funds through engaging lottery programmes.
• StarVale UK-based external lottery manager that creates, administers and manages fundraising lotteries and raffles for non-profit organisations, with all technology built, maintained and operated in-house.
• Stride Canada's leading fundraising lottery and raffle management service, helping Canadian non-profits increase fundraising revenue through data-driven lottery strategies.
• Dream Car Giveaways (UK) UK-based digital prize draw competition platform offering automotive prize draws to UK consumers.
• Dream Giveaway (USA)

Quantifiable outcome

• $250 million raised annually for good causes
• +6 more outcomes

Named customers10 records

Segments5 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

AI capability3 records

Feature8 records

Partnerships

Eight partnerships are on record, tiered minor and core.

• Queensland University of Technology (QUT)minorStrategic or Co-development Partner · 14 February 2025Partnership to launch Jumbo Scholarship for Women in Software Engineering exclusively for QUT students. Scholarship provides financial support and mentorship opportunities, with opportunity to join Graduate Program upon completion of studies. Reflects commitment to diversity, equity, and inclusion in tech industry.
• LifeFlightcoreChannel Partner/ Reseller/ Distributor · 1 January 2021Partnership since 2021 supporting LifeFlight's fundraising lottery. LifeFlight Lottery evolved into one of Australia's fastest-growing charity lotteries, generating $3.6 million in lottery proceeds.
• Endeavour FoundationcoreChannel Partner/ Reseller/ Distributor · 1 January 2016Partnership since 2016 for lottery program now generating approximately $40 million annually. Income enables Endeavour to increase community reach and impact for people with intellectual disabilities.
• The Lottery CorporationcoreStrategic or Co-development Partner · 1 January 2005Oz Lotteries operates in close partnership with The Lottery Corporation (formerly Tabcorp) to ensure strategic objectives are met. Reseller agreement extended for 10 years in 2020. Jumbo began selling lottery tickets online in 2005.
• RSPCAcoreChannel Partner/ Reseller/ Distributor · 1 January 2004StarVale partnership with RSPCA UK for 20 years, celebrating 200th anniversary in 2024. Lottery has provided critical income for animal welfare through partnership described as true collaboration.
• STARScoreChannel Partner/ Reseller/ Distributor · 1 January 2003Stride (Jumbo subsidiary) has worked alongside STARS since 2003 to support their mission with fundraising lottery. Partnership has seen STARS Lottery grow into Western Canada's most successful lottery, delivering sustainable income over 15+ years.
• Macmillan Cancer SupportcoreChannel Partner/ Reseller/ DistributorStarVale (Jumbo subsidiary) manages weekly lottery for Macmillan, grown to become one of largest charity lotteries in UK. Partnership helps more people affected by cancer through lottery fundraising.
• Mater FoundationcoreChannel Partner/ Reseller/ DistributorFirst Australian non-profit client to go live with Jumbo Lottery Platform. Partnership provides funding for groundbreaking medical research, clinical equipment, and healthcare workforce development.

Scale indicators16 records

Recent moves13 records

Expansion highlights5 records

Direct peers

• Pollard Banknote: Pollard Banknote supplies instant lottery tickets, licensed games, and digital lottery solutions (including charity lottery SaaS via its NeoPollard joint venture) to lotteries and charities in North America and Europe. Comparable technology stack and customer base to Jumbo's charity lottery SaaS business.
• Zeal Network: Zeal Network operates online lottery brokerage and lottery-adjacent products (Tipp24, Lotto24) across Europe. Comparable to Jumbo's consumer lottery resale business in operating model (digital distribution of lottery products to retail consumers) and target customer (online lottery players).
• NeoGames: NeoGames provides iLottery software, content, and managed services to national and state lotteries globally. Directly comparable as a pure-play iLottery platform provider serving regulated government operators, similar to Jumbo's B2B platform business.
• Jackpocket (Flutter Entertainment): Jackpocket is the leading US digital lottery courier app, now owned by Flutter. Directly comparable to Jumbo's Oz Lotteries consumer resale business and to the US-facing Dream Giveaway acquisition, sharing the same online lottery ticket resale model.
• Lottoland: Lottoland is an online lottery betting operator offering bets on the outcome of official lotteries worldwide. Comparable to Jumbo's Oz Lotteries consumer offering but differs in operating model (betting on outcomes vs. official ticket resale); both target digital lottery customers across multiple jurisdictions.
• Intralot: Intralot provides lottery systems, iLottery platforms, and managed services to government-regulated operators across Europe, the Americas, and Asia. Closely comparable to Jumbo in offering a proprietary digital lottery platform with multi-jurisdiction licensing and B2B managed-services revenue.

Broad incumbents

• Scientific Games (now part of Light & Wonder): Light & Wonder (formerly Scientific Games) is the largest global supplier of lottery systems, instant games, and iLottery platforms. Comparable because it operates across the same lottery-technology value chain — systems, software, digital channels — as Jumbo, but at vastly larger scale and broader scope.
• The Lottery Corporation: The Lottery Corporation is the operator of Australia's official lotteries (Powerball, Oz Lotto) and Jumbo's primary Australian B2C partner under a 10-year reseller agreement. Comparable as a digital lottery operator-distributor in Jumbo's home market, but operates at much larger scale across retail and digital.
• International Game Technology (IGT): IGT provides lottery systems, instant tickets, and digital lottery solutions to government operators worldwide through its IGT Lottery segment. Directly comparable as a turnkey lottery technology and managed services vendor serving government and charity clients.

Regional players

• Lottomatica (Flutter Entertainment Italian lottery): Lottomatica operates Italian lottery, gaming, and sports betting under government concession. Comparable as a regulated lottery operator/distributor but focused on the Italian market; provides a regional peer for lottery platform economics and distribution.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/JumboInt
• Facebookfacebook.com/JumboInteractive
• LinkedInlinkedin.com/company/jumbo-interactive-limited?trk=company_logo

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles15 records

Subsidiaries5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A1 record

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Jumbo Interactive