Meeting Magazine

What Meeting Magazine does

Meeting Magazine is a Dutch-language B2B multimedia platform that serves meeting and event professionals across the Netherlands and Belgium. Headquartered in Nijmegen and published by Van Munster Media Groep, the platform produces six print and online magazine editions per year and operates a website hosting news, articles, columns, event coverage, and member content. Editorial leadership is held by Sofie Fest as Hoofdredacteur (Editor-in-Chief). The publication has run continuously since 2013, with archives spanning 2013 through 2026.

The platform serves two distinct customer segments: meeting and event professionals (planners, organizers) who consume editorial coverage, venue discovery, and industry trends, and hotels, venues, convention bureaus, and event-service suppliers who advertise to reach those decision-makers. Supporting products include a company directory (Bedrijven), venue directory (Locaties), email newsletter, advertising sales (Adverteren), and a paid membership program (Word lid). Distribution combines the website, six annual editions, newsletter, social channels (LinkedIn, Instagram), and editorial participation at trade shows such as IMEX and EMEC.

The revenue model is multi-line and undisclosed: print and digital subscriptions distributed through the VMMShop, advertising sales, and membership fees. Pricing tiers are not publicly listed. There is no app, no API, no disclosed funding, and no AI-based product features in the available materials.

Name

Meeting Magazine

Legal name

Meeting Magazine

Website

https://meetingmagazine.nl

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

11–50 employees

Short description

Meeting Magazine is a Dutch-language B2B multimedia platform that serves MICE professionals and venue suppliers across the Netherlands and Belgium, publishing six print/online editions annually alongside a website, venue directories, newsletter, and membership program.

Ownership category

akta.pro rank

Product category

Trade Media

NAICS

Periodical Publishers (51312)

SIC

Periodicals: Publishing Or Publishing & Printing (2721)

akta.pro primary industry

Business, Finance & Industry Trade Magazines (MPAJAEAM)

Keywords

• Trade publications
• MICE industry media
• Event industry news
• Venue directories
• B2B event media

Headquarters

HQ city

Nijmegen

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Digital Commerce or Content

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Distribution channels3 records

Marketing channels5 records

Core offering

Meeting Magazine is a Dutch-language B2B multimedia platform that publishes editorial content (news, articles, columns, print/online magazine editions) covering the meetings and events industry in the Netherlands and Belgium. It also operates searchable venue and company directories, an advertising program for hospitality and venue suppliers, and a paid membership program for meeting and event professionals.

Product overview

Meeting Magazine is a Dutch B2B multimedia platform serving meeting and event professionals in the MICE industry. The platform operates through its online web platform and quarterly print/online magazine editions, offering content including industry news, articles, columns, venue and company directories, and event coverage. The ecosystem includes a membership program, advertising services, and newsletter subscriptions. The publication is published by Van Munster Media Groep and has been in operation since at least 2013, with archives available dating back to 2013.

Differentiator

Problem solved

Functional benefit

Products and services

• Meeting Magazine Online Platform Dutch-language multimedia web platform providing news, articles, columns, agenda items, and event coverage for meeting and event professionals in the MICE (Meetings, Incentives, Conventions, Exhibitions) industry.
• Meeting Magazine Print Editions Six print and online hybrid magazine editions per year covering event venues, hospitality trends, hotel reviews, and industry news for meeting and event professionals. Issues are available via subscription and can be read in full online.
• Advertising Services

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators2 records

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• Skift: Global B2B media company covering travel, hospitality, and meetings/events with newsletters, research, and conferences. Comparable as a B2B trade media brand in the MICE orbit, but operating at significantly larger scale and broader scope than Meeting Magazine.
• Eventbrite: Global event ticketing and event-discovery platform with editorial content for event organizers. Comparable as an enabling platform serving event professionals with content, discovery, and supplier tools, but operating at vastly different scale and in a different primary business model.
• Cvent: Major event-management technology platform with its own MICE industry content, supplier network, and venue directory. Comparable in addressing MICE professionals with venue sourcing and industry information, though primarily a software vendor rather than a pure trade publication.
• Meetings & Conventions (M&C): Established US B2B trade publication serving the meetings and conventions industry with editorial, directories, and industry research. Comparable as a legacy MICE trade title, though broader in geographic and product scope than Meeting Magazine's Benelux focus.

Direct peers

• BizBash: Leading North American B2B media brand for the event and meeting industry, combining editorial content, venue directories, and industry resources. Directly comparable as a vertical trade publication serving event professionals with a directory-plus-content model.
• Event Industry News: UK-based B2B digital publication serving the meetings, events, and incentive travel industry with news, features, and supplier directories. Directly comparable as a regional B2B event-industry media outlet with a digital-first content and directory model.
• Special Events Magazine: Long-running US B2B trade publication for event professionals, covering event design, venues, and industry trends in print and online. Closely comparable as an established MICE/event trade title with a multi-channel B2B content offering.
• MICE & More: European MICE industry magazine and online platform covering the meetings and events sector across multiple countries. Comparable in being a multilingual/regional B2B trade title with a venue directory and editorial content focus.
• MICE-Contact: European B2B MICE industry portal and magazine covering meetings, incentives, conferences, and events across multiple European markets. Closely comparable to Meeting Magazine in its mix of news, venue directories, and print/digital B2B media for MICE professionals.

Emerging players

• Youmeet: Dutch events company featured in Meeting Magazine's editorial coverage, organizing industry events for management support professionals. Relevant as a regional MICE community organizer whose audience overlaps with Meeting Magazine's readership.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/meetingmagazine
• Facebookfacebook.com/MeetingMagazine.nl
• LinkedInlinkedin.com/company/meeting-magazine

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Meeting Magazine