Wanderlust Entrepreneur

What Wanderlust Entrepreneur does

Wanderlust Entrepreneur is a US-based, privately held business coaching and education company that trains coaches, healers, wellness practitioners, and heart-centered entrepreneurs to design, price, promote, and monetize transformational destination retreats. Founded in 2014 by Dr. Sheri Rosenthal and operating under the legal entity Sheri A Rosenthal DPM Inc., the company packages Rosenthal's two decades of retreat leadership experience — including more than 1,000 retreats personally run and a wholly owned boutique travel agency, Journeys of the Spirit, in operation since 2003 — into a multi-tier curriculum and community.

The product stack consists of: a free four-part video training, The Profitable Retreat Formula, used as a lead magnet; an entry-level program, Retreats Made Easy, for first-time retreat planners; the signature subscription-style Retreat Blueprint Program (twenty-six live coaching classes per year, six modules with lifetime access, proprietary forms and liability documents); one-on-one business coaching; and the annual VORTEX experiential event held at all-inclusive Caribbean resorts ($3,995–$4,495 per attendee). The underlying technology is a self-serve online course platform with gamified progress tracking, supporting a Facebook-hosted private community and a broader distribution footprint spanning blog, email, Facebook, Pinterest, Instagram, and Trustpilot.

The business is bootstrapped and founder-controlled with 1–10 employees, no external funding, and no disclosed revenue; the company's flagship Retreat Blueprint Program has reportedly reached seven-figure revenue within three years of launch, and the cumulative trainee base is described as more than 25,000 retreat leaders since 2014. GTM is community-led and event-driven: free training funnels prospects into the paid ladder, the Facebook community and VORTEX event drive retention and word-of-mouth, and Journeys of the Spirit monetizes the vertical through a full-service retreat logistics offering.

Name

Wanderlust Entrepreneur

Legal name

Sheri A Rosenthal DPM Inc.

Website

https://wanderlustentrepreneur.com

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

1–10 employees

Short description

Wanderlust Entrepreneur is a privately held US company that trains coaches, healers, and heart-centered entrepreneurs to run profitable transformational retreats through signature online courses, one-on-one coaching, a private community, and an annual experiential event.

Ownership category

akta.pro rank

Product category

Business Coaching and Training

NAICS

Tour Operators (56152)

SIC

Services-Management Consulting Services (8742)

akta.pro primary industry

Wellness, Spa & Retreat Travel Agencies (THAKAFAI)

akta.pro secondary industry

Wellness Retreats & Immersions (Multi-day, Digital Detox, Mind-Body Programs) (THAJAHAB)

Keywords

• Retreat business coaching
• Online business courses
• Entrepreneur training programs
• Travel agency services
• Membership community platform

Headquarters

HQ city

St. Petersburg

HQ country

United States

HQ region

North America

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D, Others

Revenue model

1. Retreat Blueprint Program: Signature online course teaching coaches, healers, and entrepreneurs how to design, price, promote, and monetize transformational retreats. Includes 26 LIVE coaching classes per year, six course modules with lifetime access, Facebook community, proprietary forms and worksheets, and liability forms.
2. Retreats Made Easy Program: Entry-level program for first-time retreat leaders to plan local or in-country retreats with step-by-step guidance.
3. 1:1 Business Coaching: Private coaching services for retreat leaders needing personalized support with business strategy, branding, offerings, and marketing.
4. VORTEX Event Tickets: Annual experiential event combining business content with travel and wellness activities. Includes accommodations, meals, activities, and programming.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels7 records

Core offering

Wanderlust Entrepreneur delivers a tiered suite of coaching, training, and travel-related services for coaches, healers, and heart-centered entrepreneurs who want to build and scale retreat-based businesses. The stack includes a free 4-part video training (The Profitable Retreat Formula), the entry-level Retreats Made Easy course, the flagship The Retreat Blueprint Program (an eight-week LIVE program with 26 weekly coaching classes), a monthly Wanderlust Retreat Community, 1:1 business coaching, full-service travel agency services under Journeys of the Spirit, and the annual VORTEX live event.

Product overview

Wanderlust Entrepreneur is a business coaching and training company specializing in education for retreat leaders, coaches, and heart-centered entrepreneurs. The company offers a portfolio of educational products and services: The Retreat Blueprint Program serves as the signature comprehensive course for experienced retreat leaders; Retreats Made Easy targets first-time retreat planners; and The Profitable Retreat Formula provides free introductory video training. Supporting services include one-on-one business coaching, the Journeys of the Spirit full-service travel agency for retreat planning and management, and the Wanderlust Retreat Community for peer networking. The company also offers the VORTEX annual in-person event and various marketing tools like the Promo Calendar. Since 2014, the company has trained over 20,000 retreat leaders and has personally run over 1,000 retreats.

Differentiator

Problem solved

Functional benefit

Brands

• The Retreat Blueprint Program: Signature course teaching coaches, healers, and heart-centered entrepreneurs to design, price, promote, and monetize transformational retreats.
• Retreats Made Easy
• The Profitable Retreat Formula
• Journeys of the Spirit

Products and services

• The Retreat Blueprint Program Eight-week LIVE signature coaching program for retreat-based entrepreneurs, comprising 26 weekly live coaching classes, designed to help participants build and scale a profitable retreat business.
• Retreats Made Easy Entry-level training program designed for aspiring retreat leaders who want a lower-commitment path into retreat planning and launch.
• The Profitable Retreat Formula Free 4-part video training series introducing prospective retreat leaders to building a profitable retreat business; positioned as a top-of-funnel lead magnet.
• Wanderlust Retreat Community Members-only monthly community subscription providing ongoing support, training, and resources for retreat-based entrepreneurs.
• Business Coaching & Biz Services (1:1) Personalized one-on-one business coaching and strategy services for individual retreat entrepreneurs who want hands-on guidance.
• Journeys of the Spirit Travel Agency Full-service travel booking service for retreat leaders, handling venue and room reservations and travel logistics for retreat experiences.
• Retreat Planning & Management (Jots) Hands-on retreat planning and management service that supports retreat leaders with operational execution of retreat events.
• VORTEX Event Annual flagship live event gathering the Wanderlust community for in-person training, networking, and retreat-business acceleration.

Quantifiable outcome

• Trained over 25,000 retreat leaders since 2014
• +3 more outcomes

Named customers6 records

Segments3 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Pencils of PromiseminorStrategic or Co-development PartnerCharitable partnership where Wanderlust Entrepreneur has pledged to raise $50,000 to build a school through Pencils of Promise. Organization believes every child should have access to quality education and creates schools, programs, and global communities around this goal. 100% of online donations go to PoP programs.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Tony Robbins: Tony Robbins operates a global personal-development and business-coaching empire with events, programs, and premium experiences — the archetype of founder-led, high-ticket transformational education at scale.
• Sounds True: Sounds True is a multimedia publisher and online education company in mindfulness, spirituality, and wellness — overlapping audience and product format (courses, books, audio) with Wanderlust Entrepreneur's retreat-leader curriculum.
• Dean Graziosi: Dean Graziosi sells high-ticket business and real-estate education programs with a strong personal-brand model — comparable monetization and GTM mechanics applied to a different niche audience.
• Mindvalley: Mindvalley is a large-scale personal-growth and transformation education platform offering courses, events, and a global community — a much broader incumbent operating in the same transformational-education category.
• Hay House: Hay House is a publisher and educator in the self-help, wellness, and spiritual-development space with courses, events, and a large author community — overlapping audience and editorial-product model at greater scale.

Direct peers

• Marie Forleo: Marie Forleo runs MarieTV and B-School, training heart-centered entrepreneurs to build profitable businesses with a strong personal-brand-driven coaching model — the closest analogue in niche-audience, high-ticket online education.
• Jenna Kutcher: Jenna Kutcher sells courses and coaching to creative female entrepreneurs on marketing, list-building, and offers — comparable founder-led course business targeting heart-centered entrepreneurs.
• Stu McLaren: Stu McLaren coaches entrepreneurs on launching and scaling membership sites and recurring revenue programs — similar model around high-ticket training for a niche entrepreneurial audience.
• Amy Porterfield: Amy Porterfield sells online courses and coaching that teach entrepreneurs how to build and sell digital courses — directly comparable in business model (course + coaching + community) and audience (aspiring online entrepreneurs).

Emerging players

• Lacy Phillips (To Be Magnetic): To Be Magnetic is a smaller-scale, founder-led manifestation and self-development course/coaching brand — an emerging peer with similar niche audience and course-plus-community monetization.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/WanderlustEntrepreneurs
• Instagraminstagram.com/wanderlustentrepreneurs
• Pinterestpinterest.com/wanderpreneur

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Wanderlust Entrepreneur