What WIBRE does

WIBRE Elektrogeräte Edmund Breuninger GmbH & Co. KG is a German family-owned manufacturer of professional underwater and outdoor architectural lighting, founded in 1919 and headquartered in Leingarten, Baden-Württemberg, where all products are developed and manufactured. The product portfolio centers on IP68-rated recessed and surface-mounted spotlights for pools, fountains, and water features, complemented by IP67-rated exterior/architectural fixtures, underwater windows, underwater loudspeakers, outdoor floodlights, and a full accessory ecosystem (power supplies, RGB/RGB-W controllers with DMX 512 compatibility, control units, and transformers). The premium CENTUM°° series and 2024 Retrofit Inserts reinforce the company's positioning in high-spec and replacement-cycle demand.

The company sells primarily through a global network of distribution partners, with direct project sales from its German headquarters for bespoke installations. Reference projects span luxury hospitality (Burj Al Arab in Dubai), municipal fountains (Place de la Navigation in Lausanne), and urban redevelopment (Pöchlarn Town Square). Trade show presence at Interbad, Piscine, and darc sessions supports pipeline development across Europe, the Middle East, and increasingly Asia. Pricing is quote-based rather than published, reflecting a project-driven, custom-specification sales model. The Breuninger family manages the firm through a traditional GmbH & Co. KG structure, indicating a stable Mittelstand operation with no external capital raises, M&A activity, or public listing.

Name

WIBRE

Legal name

WIBRE Elektrogeräte Edmund Breuninger GmbH & Co. KG

Website

https://wibre.de

Company type

Private

Founded year

1919

Operating status

Operating

Headcount range

51–100 employees

Short description

WIBRE is a 100-year-old German family-owned manufacturer of professional IP68-rated underwater and outdoor architectural lighting, serving pools, fountains, and building projects worldwide through a global distribution partner network.

Ownership category

akta.pro rank

Product category

Underwater and Outdoor Lighting

NAICS

Commercial, Industrial, and Institutional Electric Lighting Fixture Manufacturing (335132), Electric Lighting Equipment Manufacturing (33513)

SIC

Electric Lighting & Wiring Equipment (3640)

akta.pro primary industry

Outdoor & Area Lighting (Street, Roadway, Parking, Flood, Sports/Architectural exterior) (IMAGAIAB)

akta.pro secondary industries

Specialty & Task/Workstation Lighting (Inspection/task lights, cleanroom/food-grade, portable work lights) (IMAGAIAK), Lighting Controls & Building Integration (Drivers, sensors, dimming, lighting control panels, networked lighting) (IMAGAIAI)

Keywords

• Underwater LED lighting
• IP68 lighting solutions
• Stainless steel lighting fixtures
• Outdoor architectural lighting
• Pool lighting systems

Headquarters

HQ city

Leingarten

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Personnel, Supply Chain, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Underwater Lighting Products: Sale of recessed and surface-mounted spotlights designed for underwater applications including pools, fountains, and water features. Products feature IP68 protection for submersion use.
2. Outdoor/Architectural Lighting Products: Sale of exterior lighting solutions for buildings, architecture, and landscape applications with IP67 protection rating for ground-mounted and surface installations.
3. Accessories and Controllers: Power supplies, RGB/RGB-W controllers, control units, transformers, and mounting housings for complete lighting system installations.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels1 record

Core offering

WIBRE manufactures and sells professional underwater and outdoor LED lighting fixtures featuring IP68 protection ratings and V4A stainless steel construction. The product range includes recessed and surface-mounted spotlights for pools, fountains, bridges, and architectural applications, complemented by power supplies, RGB/RGB-W controllers, and accessories. All products are developed and manufactured exclusively at the company's Baden-Württemberg, Germany headquarters.

Product overview

WIBRE is a German manufacturer (since 1919) of professional underwater and outdoor lighting solutions. The product portfolio includes recessed spotlights (underwater/IP68 and exterior/IP67), surface-mounted spotlights, linear recessed spotlights, underwater windows, underwater loudspeakers, and outdoor floodlights. Supporting accessories include power supplies, RGB/RGB-W controllers (with DMX 512 compatibility), control units, transformers, and mounting hardware. The CENTUM°°-Series represents the premium product line. All products are developed and manufactured exclusively in Germany at the company's Baden-Württemberg headquarters, featuring V4A stainless steel (316Ti/1.4571) construction and state-of-the-art LED technology.

Differentiator

Problem solved

Functional benefit

Products and services

• Recessed Spotlights (Underwater | Pools | IP68) Recessed underwater spotlights designed for pool illumination, featuring IP68 protection rating for depths up to 5 meters, made from V4A stainless steel (1.4571/316Ti). For pool construction professionals and architects.
• Recessed Spotlights (Exterior | Ground mounted | IP67) Ground-mounted recessed spotlights for exterior architectural lighting applications, rated IP67 for weather resistance. For architects and landscape designers.
• Surface Spotlights (Exterior | Underwater | IP68) Surface-mounted spotlights suitable for both underwater and exterior use, featuring IP68 protection for fountains, bridges, and water features. For municipal and architectural projects.
• Underwater-Windows Underwater viewing windows allowing observation below the water surface, designed for pools and aquatic installations. For pool facilities and aquarium projects.
• Underwater-Loudspeakers Underwater loudspeakers for aquatic audio applications in pools and water features. For pool facilities and wellness installations.
• Outdoor-Floodlights Outdoor floodlights for architectural illumination and landscape lighting applications. For architects, building developers, and landscape professionals.
• Power supplies Monocolor Power supply units for monocolor LED spotlight installations. For installation professionals and electrical contractors.
• Controller RGB/RGB-W RGB and RGB-W color controllers for dynamic lighting control, supporting DMX 512 interface for professional lighting systems. For lighting designers and professional installers.
• Control units Control units for operating and managing lighting systems. For professional lighting installations.
• Transformers Transformers for voltage conversion in lighting installations. For electrical contractors and installation professionals.
• CENTUM°°-Series Premium product series featuring high-performance underwater lighting with advanced LED technology and robust stainless steel construction. For premium pool and architectural projects.
• Linear Recessed Spotlights Linear recessed spotlights for linear illumination and pathway lighting in pools and water features, available in various lengths and lumen outputs up to 5040 lumens. For pool and wellness installations.
• Retrofit Inserts LED replacement inserts for upgrading existing pool lighting installations to modern LED technology without full fixture replacement. For pool operators and renovation contractors.

Named customers3 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

One partnership is on record.

• Distribution Partners NetworkcoreChannel Partner/ Reseller/ DistributorGlobal network of distribution partners enabling international sales and project support for underwater and outdoor lighting solutions. Partners are listed on the company website under 'Distribution partners' section.

Scale indicators2 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• ERCO: German architectural lighting specialist offering exterior and façade luminaires. Comparable to WIBRE on architectural lighting quality and German manufacturing heritage, though with a much broader commercial portfolio.
• Hayward Pool Products: Major pool equipment manufacturer including the AquaLumin underwater lighting line. Overlaps with WIBRE in pool illumination but competes across the full pool equipment stack rather than specializing in lighting.
• Pentair Pool: Global pool equipment giant offering underwater LED pool lights as part of a broader water and pool solutions portfolio. Competes with WIBRE in the pool/wellness segment but as a broad incumbent rather than specialist.
• Fluidra / AstralPool: Spanish multinational offering pool equipment including underwater LED lighting through the AstralPool brand. Broad incumbent that competes with WIBRE in commercial and competition pool installations.

Direct peers

• WE-EF LEUCHTEN: German specialty manufacturer of outdoor architectural and façade lighting with IP-rated luminaires. Comparable to WIBRE's exterior IP67 recessed spotlight range serving architects and urban planners.
• OASE Living Water: German manufacturer of water feature, fountain, and pond technology including underwater lighting. Direct peer in the IP-rated underwater lighting and fountain illumination space serving pools, fountains, and water gardens across Europe.
• BEGA: Premium German manufacturer of architectural outdoor and exterior lighting for buildings, landscapes, and public spaces. Closely comparable to WIBRE's outdoor/architectural product line with similar Made-in-Germany positioning and IP-rated luminaires.
• Simes: Italian outdoor architectural lighting manufacturer with IP-rated luminaires for façade and landscape applications. Comparable European peer with similar product positioning to WIBRE's exterior recessed spotlights.
• Griven: Italian manufacturer of architectural outdoor and fountain lighting including RGB color-changing fixtures. Direct peer in fountain and water feature illumination with DMX control integration similar to WIBRE's controller line.

Emerging players

• Sistemalux / Lumenpulse Group: Architectural and outdoor LED lighting group serving high-end commercial and urban projects globally. Comparable in DMX-controlled architectural lighting and premium specification projects, though less specialized in underwater applications.

Market position

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/wibre.lighting
• LinkedInlinkedin.com/company/wibre

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about WIBRE