Worrall Media
Worrall Media is a privately held local news media company based in Union, New Jersey, operating two county-focused websites (EssexNewsDaily.com, UnionNewsDaily.com) and twelve print newspapers serving Essex and Union Counties.
- Company typePrivate
- Founded1968
- HeadquartersUnion, United States
- Headcount11–50
- GTM typeB2C
- OfferingDigital Commerce or Content
Worrall Media firmographics
Firmographics- Name
- Worrall Media
- Legal name
- Worrall Media
- Website
- https://worrall-media.com
- Company type
- Private
- Founded year
- 1968
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Worrall Media is a privately held local news media company based in Union, New Jersey, operating two county-focused websites (EssexNewsDaily.com, UnionNewsDaily.com) and twelve print newspapers serving Essex and Union Counties.
- Ownership category
- akta.pro rank
Worrall Media industry classification
Industry- Product category
- Local Newspaper Publishing
- NAICS
- Newspaper Publishers (513110)
- SIC
- Newspapers: Publishing Or Publishing & Printing (2711)
- akta.pro primary industry
- Local & Regional Newspapers (Print & Digital) (MPAJADAB)
Keywords
Where Worrall Media is headquartered
LocationHeadquarters
- HQ city
- Union
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Worrall Media business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Distribution channels2 records
Worrall Media product offering
Product offeringCore offering
Worrall Media is a local news media company that produces and distributes hyperlocal journalism across Essex and Union Counties in New Jersey. Its portfolio consists of two dedicated digital news websites (EssexNewsDaily.com and UnionNewsDaily.com) and twelve print publications (eight weekly newspapers and four monthly newspapers) covering community news for residents in the two counties.
Differentiator
Problem solved
Functional benefit
Brands
- EssexNewsDaily.com: Local news website covering Essex County, New Jersey
- UnionNewsDaily.com
Products and services
- EssexNewsDaily.com
Companies that use Worrall Media
Customer profileSegments1 record
Ideal customer profiles1 record
Worrall Media technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Worrall Media partnerships and signals
Strategic signalScale indicators3 records
Worrall Media competitors and assessment
Company assessmentDirect peers
- Patch.com: National network of hyperlocal community news sites, including numerous towns across Essex and Union Counties. Directly comparable as a digital-first, community-segmented local news business targeting the same reader demographics and local SMB advertisers.
- NJ Advance Media: Publishes The Star-Ledger and NJ.com, with statewide and county-level New Jersey coverage that directly competes for Essex/Union County readers and advertisers. Closest peer by geographic overlap and breadth of local news operations.
- TAPinto: A network of hyperlocal online news sites covering many New Jersey towns and counties, including coverage that overlaps Essex and Union County geographies. Operates a similar vertical, geography-based local journalism model focused on community news and local advertising.
- Star News Group: Publishes community weekly newspapers in multiple New Jersey counties, including titles overlapping Essex/Union markets. Closely comparable as a multi-title New Jersey community newspaper group with weekly print cadence.
Broad incumbents
- MediaNews Group: Owns multiple dailies and weeklies across the U.S., including several New Jersey titles. Comparable as a multi-market local print and digital newspaper chain competing for the same regional advertisers.
- Lee Enterprises: Mid-sized U.S. newspaper chain with daily and weekly print products and digital platforms across multiple markets. Comparable as a multi-title local print publisher reliant on print plus emerging digital subscription revenue.
- Tribune Publishing: Regional and metropolitan newspaper operator with a portfolio of print titles and digital sites. Overlaps in business model (print + digital local news, local advertising) at a substantially larger geographic and financial scale.
- Gannett: Largest U.S. local newspaper publisher (USA Today Network), operating daily and weekly community titles in New Jersey. Overlaps with Worrall Media's local news and print advertising model, but operates at national scale with significantly broader digital capabilities.
Regional players
- North Jersey Media Group (The Record): Publishes The Record and northjersey.com, a daily newspaper serving Bergen, Passaic, and adjacent counties. Adjacent peer by coverage geography — Northern New Jersey local news market with overlapping North Jersey advertiser pool.
- Hudson Reporter: Family-owned group of community weekly newspapers in Hudson County, NJ, with a similar mix of weekly print coverage and county-focused local journalism. Highly comparable in scale and multi-paper local print model.
Market position
Customer concentration
Worrall Media social profiles
Digital presenceWorrall Media financial estimates
Financial estimateRevenue estimate
Valuation estimate
Worrall Media leadership team
Management profileNumber of profiles
Worrall Media funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Worrall Media M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Worrall Media
What does Worrall Media do?
Worrall Media is a local news media company that produces and distributes hyperlocal journalism across Essex and Union Counties in New Jersey. Its portfolio consists of two dedicated digital news websites (EssexNewsDaily.com and UnionNewsDaily.com) and twelve print publications (eight weekly newspapers and four monthly newspapers) covering community news for residents in the two counties.
Is Worrall Media a public or private company?
Worrall Media is a private company. It is classified as unknown and is currently operating.
When was Worrall Media founded?
Worrall Media was founded in 1968. It employs 11 to 50 people.
Where is Worrall Media based?
Worrall Media is headquartered in Union, United States, in the North America region.
Who are Worrall Media's main competitors?
Direct peers on record are Patch.com, NJ Advance Media, TAPinto and Star News Group. Broad incumbents are MediaNews Group, Lee Enterprises, Tribune Publishing and Gannett. Regional players are North Jersey Media Group (The Record) and Hudson Reporter.
Does Worrall Media have an API?
No public API is recorded for Worrall Media.
What industry is Worrall Media in?
Worrall Media's product category is Local Newspaper Publishing. Its primary akta.pro industry code is MPAJADAB, Local & Regional Newspapers (Print & Digital). Its NAICS code is 513110 and its SIC code is 2711.