Red Salud

What Red Salud does

Red Salud (legal name RED INTERNACIONAL DE ASISTENCIA S.A.) is a Bolivian private health solutions company founded in 2011, headquartered in Santa Cruz de la Sierra with regional offices in La Paz, Cochabamba, Sucre, Tarija, and Oruro. The company serves two principal customer segments: corporate/enterprise clients, for which it delivers occupational health compliance, on-site primary care, workplace wellness, and structured health programs (Médico in Company, Salud Ocupacional, MediCor, Wellness Workplace, Talleres de Salud y Bienestar), and individual/family consumers, for which it offers preventive check-ups, telemedicine, family medical coverage, and supplementary testing (Prevención Salud, MediCor Familia, Medición de Vitaminas y Minerales).

The core technology stack comprises two proprietary digital platforms: MiSalud, a web-based personal health management portal for digital medical records, appointment scheduling, and treatment tracking; and MediCall, a mobile telemedicine application published on iOS, Android, and Huawei AppGallery that delivers video consultations with general and specialty physicians. These platforms are integrated with an occupational health management system providing attention control, medical history tracking, and statistical reporting for corporate clients, and are supported by international partnerships with Hospital Privado de Córdoba (Argentina), Quenti (Argentina), and Geseme (Spain) for second opinions, complex procedures, and wellness programming.

The business model combines recurring subscription-based revenue from annual corporate contracts (Médico in Company, Salud Ocupacional, MediCor, Wellness Workplace) with one-time and episodic revenue from individual service packages and online store (Tienda) purchases, plus telemedicine consultations. Go-to-market is hybrid: enterprise field sales targeting HR and operations leadership, complemented by direct-to-consumer digital channels including the MiSalud portal, MediCall app, and Tienda online store. The company is privately held, self-funded through operations, with no disclosed venture or private equity investment.

Name

Red Salud

Legal name

RED INTERNACIONAL DE ASISTENCIA S.A.

Website

https://redsalud.com.bo

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

51–100 employees

Short description

Red Salud is a Bolivian health solutions company founded in 2011 that delivers occupational health, on-site medical care, telemedicine, and preventive wellness programs to corporate clients and individual/family consumers across Bolivia through a national multi-city footprint and proprietary digital platforms.

Ownership category

akta.pro rank

Headquarters

HQ city

Santa Cruz De La Sierra

HQ country

Bolivia

HQ region

Latin America

Offices6 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure, Supply Chain

Revenue model

1. Corporate Health Programs: Recurring subscription-based services for corporate clients including Médico in Company, Salud Ocupacional, MediCor, Wellness Workplace, and health workshops. Sold as annual contracts with per-employee or flat-fee pricing models.
2. Individual and Family Health Services: Personalized health services including medical check-ups, vitamin and mineral measurement, preventive health programs, and family medical assistance (MediCor Familia). Sold as one-time purchases or episodic service packages.
3. Telemedicine Consultations: Video consultation services through MediCall application with general and specialty physicians including internal medicine, psychology, cardiology, pediatrics, nutrition, and dentistry.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels4 records

Core offering

Red Salud is a Bolivian health solutions company that delivers occupational health programs, on-site corporate medical services, preventive check-ups, wellness workshops, telemedicine consultations, and family medical assistance to enterprise clients and individual consumers. It packages these services under named brands such as Médico in Company, Salud Ocupacional, MediCor, Wellness Workplace, MediCall, MiSalud, Prevención Salud, and MediCor Familia, supported by a national medical provider network and international hospital partnerships.

Product overview

Red Salud operates as a health solutions company offering an integrated portfolio of corporate and personal health services. The core corporate offerings include: MiSalud (a digital health management platform), Médico in Company (on-site medical services), Salud Ocupacional (occupational health evaluations), MediCor (primary preventive care program), MediCall (telemedicine video consultation app), Wellness Workplace (executive wellness programs), and Talleres de Salud y Bienestar (health and wellness workshops). Personal services encompass Prevención Salud (medical check-ups), MediCor Familia (family health coverage), Medición de Vitaminas y Minerales (nutrient testing), and international partnerships with Hospital Privado de Córdoba, Quenti, and Geseme. The company leverages technology platforms including a specialized occupational health management system and electronic medical records infrastructure.

Differentiator

Problem solved

Functional benefit

Brands

• Médico in Company: Primary care and first aid medical service provided at corporate client facilities.
• MediCor
• Salud Ocupacional
• MediCall
• Wellness Workplace
• Talleres de Salud y Bienestar
• MiSalud
• Prevención Salud
• MediCor Familia
• Medición de Vitaminas y Minerales

Products and services

• Médico in Company On-site primary care and first aid medical service delivered at corporate client facilities, acting as a personal physician for employees with periodic health reporting. Designed for companies seeking embedded medical staff at the workplace.
• Salud Ocupacional Occupational health program covering pre-employment, intra-employment, and post-employment medical evaluations to validate employee health conditions and optimize workplace environments. Targeted at enterprises needing regulatory occupational health compliance.
• MediCor Complementary primary and preventive medical assistance program providing employees with permanent access to general consultations, specialist visits, diagnostic studies, nursing services, and pharmacy discounts. Sold to corporate clients as a workplace benefit program.
• MediCall Mobile application providing 24/7 video consultations with general and specialty physicians, digital medical records, and appointment scheduling. Available on iOS, Android, and Huawei AppGallery for both corporate users and individual consumers.
• Wellness Workplace Integral corporate health service combining health evaluation, healthy lifestyle programs, and international coaching workshops to help companies maintain healthy, motivated, and balanced executives and employees.
• Talleres de Salud y Bienestar Experiential and practical health and wellness workshops helping individuals and organizations adapt to rapid changes with tools that promote resilience and mindset awareness. Sold to both corporate clients and individuals.
• MiSalud Web-based digital health platform enabling users to maintain and update personal medical records, track health history, schedule virtual appointments, view prescriptions and treatment instructions, and monitor health statistics over time. Integrates with MediCall for video consultations.
• Prevención Salud Comprehensive medical check-up program allowing individual clients to monitor their health status through curated sets of studies and analyses, including general health, men's health, and women's health plans, focused on early disease detection.
• MediCor Familia Family-oriented complementary medical assistance program extending Red Salud's preventive and primary care coverage to all family members of enrolled clients.
• Medición de Vitaminas y Minerales Non-invasive electroacupuncture-based measurement service that evaluates up to 30 key nutrients in the body to determine supplement needs, guide personalized diets, and identify vitamin deficiency-related ailments. Targeted at individual consumers.
• Hospital Privado de Córdoba International partner hospital service in Córdoba, Argentina, offering Red Salud clients access to 27,000 m2 facilities with 10 operating rooms and 260 beds. Services include video consultations, medical check-ups, second opinions, organ transplants, complex surgeries, and post-operative follow-up care.
• Tienda (Online Store) Red Salud's own online storefront selling medical packages, health plans, and service bundles directly to individual and corporate clients for online purchase.

Segments2 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Three partnerships are on record, tiered core and minor.

• Hospital Privado de CórdobacoreStrategic or Co-development PartnerInternational medical partnership providing access to video consultations, medical check-ups, second medical opinions, organ transplants, complex surgeries, and post-operative follow-up care. Located in Córdoba, Argentina with full hospital infrastructure.
• QuenticoreStrategic or Co-development PartnerPartnership with wellness and healthy living programs offering Healthy Life Plans that optimize physical, psychological, and emotional well-being, achieving sustainable youth and longevity.
• Geseme (Spanish Medical Group)minorStrategic or Co-development PartnerInternational medical alliance with Spanish healthcare group providing access to video consultations, medical check-ups, second opinions, organ transplants, complex surgeries, and post-operative monitoring. Coordinates with Red Salud's Wellness Workplace program.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Regional players

• Assist Card: Latin American travel and medical assistance company with established provider networks and corporate health offerings. Comparable to Red Salud's medical assistance and international referral model, primarily serving travelers and corporate clients across Spanish-speaking Latin American markets.

Broad incumbents

• Cigna: Global health services and insurance company offering employer health benefits and corporate wellness programs. Comparable as a broad incumbent in the same corporate health/wellness space as Red Salud's enterprise offerings, but at portfolio scale rather than as a single-market specialist.
• Teladoc Health: Global telemedicine incumbent offering video consultations and virtual care across multiple specialties. Comparable to Red Salud's MediCall service and broader digital health stack, though Teladoc operates at vastly greater scale and across multiple geographies rather than focused on a single emerging market.
• Allianz Partners: International provider of assistance, health, and travel insurance services including corporate health solutions. Comparable to Red Salud's assistance-style model (Médico in Company, occupational health, international referrals) but operating across multiple continents and integrated with Allianz's broader insurance products.

Direct peers

• 1DOC3: Colombian telemedicine and corporate wellness platform providing video consultations and enterprise health benefits. Highly comparable to Red Salud's B2B telemedicine motion and occupational health programs, though focused on Colombia rather than Bolivia.
• Mediclic: Chilean telemedicine company offering video consultations with general and specialty physicians via mobile app. Directly comparable to Red Salud's MediCall telemedicine application in terms of product, customer segments, and Latin American emerging-market context.
• Doctoralia: Latin American digital health platform connecting patients with specialists and offering online appointment booking. Comparable to Red Salud's MiSalud portal and specialist-driven MediCall consultations, with overlapping physician network and patient-flow dynamics across Spanish-speaking markets.

Emerging players

• Welwaze: Digital health company focused on Latin American corporate wellness and preventive care programs. Comparable to Red Salud's Wellness Workplace and Prevención Salud offerings in the corporate wellness category.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• Instagraminstagram.com/redsalud
• Facebookfacebook.com/redsalud
• LinkedInlinkedin.com/company/red-salud-bo

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Red Salud