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Melika Swimwear

Full company profile

uuid003fj1r

Namestring
Melika Swimwear
Websiteurl
melika.com
Company typeenum
Private
Founded yearint
2005
Short descriptiontext

Melika Swimwear is an online women's swimwear retailer founded in 2005 and headquartered in Hood River, Oregon, listed with 11-50 employees. Its website domain is currently parked at GoDaddy with no active storefront.

Operating statusenum
Unknown
Ownership categoryenum
Headcount rangeband
11–50
akta.pro rankint
HeadquartersHood River, United States
HQ citystring
Hood River
HQ countrystring
United States
HQ regionstring
North America
Markets served

Serves global market

Keyword5 values
women's swimwear, swimwear apparel, online swimwear store, beachwear clothing, women's swimwear retailer
Industry1 code
1Intimates, Lingerie, Swimwear & Sleepwear Brands
CodeCRAAAAAFPrimaryYes
NAICS code1 code
  • Clothing and Clothing Accessories Retailers45811
SIC code1 code
  • Retail-Apparel & Accessory Stores5600
Product category
Women's Swimwear
Social media profiles1 record
Cost components4 values
Supply Chain, Operations, Marketing or Sales, Personnel
GTM typeB2C
B2C
Offering typeHardware or Manufacturing
Hardware or Manufacturing
Core offering1 text field

Melika Swimwear is an online retail store selling women's swimwear apparel. The company operates as a for-profit private apparel retailer serving female consumers seeking swimwear. Its intended sales channel is the e-commerce website at melika.com.

Differentiator
Functional benefit
Problem solved
Product and service1 record
1Women's Swimwear
No data
Peers10 records
1Seafolly
TypeBroad incumbent
Description

Seafolly is an established Australian women's swimwear brand with global wholesale and DTC distribution. Comparable in core category to Melika, though primarily serves international markets with a much larger retail footprint.

2Shopify (as platform peer)
TypeOthers
Description

Shopify is the dominant e-commerce platform for DTC apparel brands like Melika. Relevant as the infrastructure layer most comparable DTC women's swimwear brands are built on, making it an ecosystem reference rather than a direct competitor.

3Summersalt
TypeDirect peer
Description

Summersalt is a digitally-native women's swimwear and apparel brand focused on inclusive sizing and travel-friendly products. As one of the highest-funded DTC swimwear brands, it sets the competitive benchmark Melika would need to match on digital marketing and product differentiation.

4Lululemon
TypeBroad incumbent
Description

Lululemon has aggressively expanded into women's swimwear as part of its broader athletic and lifestyle assortment. While not a swim-only specialist, it competes for the same digital shelf space and active-lifestyle customer.

5Cupshe
TypeDirect peer
Description

Cupshe is a leading direct-to-consumer women's swimwear brand selling affordable swimwear online globally. It competes head-to-head with any DTC women's swimwear brand like Melika for the same customer wallet share via similar e-commerce channels.

6L*Space
TypeDirect peer
Description

L*Space is a women's swimwear and beachwear brand selling online and through specialty retailers. Direct peer in women's swimwear category with overlapping product types (bikinis, one-pieces, cover-ups).

7Andie Swim
TypeDirect peer
Description

Andie is a women's swimwear DTC brand emphasizing minimalist, comfortable one-piece and bikini designs sold online. Direct competitor targeting the same online women's swimwear shopper with a similar curated product assortment.

8Beach Bunny Swimwear
TypeDirect peer
Description

Beach Bunny is a California-based women's swimwear brand with celebrity-driven marketing and a robust DTC channel. Competes with Melika for the online women's swimwear customer at the premium/contemporary tier.

9Vitamin A Swimwear
TypeDirect peer
Description

Vitamin A is a premium women's swimwear brand operating both DTC and select wholesale. Comparable to Melika in its dedicated women's swimwear positioning, though at a much higher price point.

10Athleta
TypeBroad incumbent
Description

Athleta (a Gap Inc. brand) sells women's activewear including a substantial swimwear line. As a broad women's apparel incumbent with significant marketing and supply-chain scale, it represents the type of competitor any small DTC swimwear brand must differentiate against.

Market position
Customer concentration

Classification, Details

Ideal customer profile1 record

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Core technology
Revenue estimate
Valuation estimate
Number of profiles
No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Melika Swimwear

Women's Swimwearmelika.com

Melika Swimwear is an online women's swimwear retailer founded in 2005 and headquartered in Hood River, Oregon, listed with 11-50 employees. Its website domain is currently parked at GoDaddy with no active storefront.

Melika Swimwear firmographics

Firmographics
Name
Melika Swimwear
Website
https://melika.com
Company type
Private
Founded year
2005
Operating status
Unknown
Headcount range
11–50 employees
Short description
Melika Swimwear is an online women's swimwear retailer founded in 2005 and headquartered in Hood River, Oregon, listed with 11-50 employees. Its website domain is currently parked at GoDaddy with no active storefront.
Ownership category
akta.pro rank

Melika Swimwear industry classification

Industry
Product category
Women's Swimwear
NAICS
Clothing and Clothing Accessories Retailers (45811)
SIC
Retail-Apparel & Accessory Stores (5600)
akta.pro primary industry
Intimates, Lingerie, Swimwear & Sleepwear Brands (CRAAAAAF)

Keywords

  • Women's swimwear
  • Swimwear apparel
  • Online swimwear store
  • Beachwear clothing
  • Women's swimwear retailer

Where Melika Swimwear is headquartered

Location

Headquarters

HQ city
Hood River
HQ country
United States
HQ region
North America

Markets served

Melika Swimwear business model

Business model
GTM type
B2C
Offering type
Hardware or Manufacturing
Cost components
Supply Chain, Operations, Marketing or Sales, Personnel

Melika Swimwear product offering

Product offering

Core offering

Melika Swimwear is an online retail store selling women's swimwear apparel. The company operates as a for-profit private apparel retailer serving female consumers seeking swimwear. Its intended sales channel is the e-commerce website at melika.com.

Differentiator

Problem solved

Functional benefit

Products and services

  • Women's Swimwear

Companies that use Melika Swimwear

Customer profile

Ideal customer profiles1 record

Melika Swimwear technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Melika Swimwear competitors and assessment

Company assessment

Broad incumbents

  • Seafolly: Seafolly is an established Australian women's swimwear brand with global wholesale and DTC distribution. Comparable in core category to Melika, though primarily serves international markets with a much larger retail footprint.
  • Lululemon: Lululemon has aggressively expanded into women's swimwear as part of its broader athletic and lifestyle assortment. While not a swim-only specialist, it competes for the same digital shelf space and active-lifestyle customer.
  • Athleta: Athleta (a Gap Inc. brand) sells women's activewear including a substantial swimwear line. As a broad women's apparel incumbent with significant marketing and supply-chain scale, it represents the type of competitor any small DTC swimwear brand must differentiate against.

Others

  • Shopify (as platform peer): Shopify is the dominant e-commerce platform for DTC apparel brands like Melika. Relevant as the infrastructure layer most comparable DTC women's swimwear brands are built on, making it an ecosystem reference rather than a direct competitor.

Direct peers

  • Summersalt: Summersalt is a digitally-native women's swimwear and apparel brand focused on inclusive sizing and travel-friendly products. As one of the highest-funded DTC swimwear brands, it sets the competitive benchmark Melika would need to match on digital marketing and product differentiation.
  • Cupshe: Cupshe is a leading direct-to-consumer women's swimwear brand selling affordable swimwear online globally. It competes head-to-head with any DTC women's swimwear brand like Melika for the same customer wallet share via similar e-commerce channels.
  • L*Space: L*Space is a women's swimwear and beachwear brand selling online and through specialty retailers. Direct peer in women's swimwear category with overlapping product types (bikinis, one-pieces, cover-ups).
  • Andie Swim: Andie is a women's swimwear DTC brand emphasizing minimalist, comfortable one-piece and bikini designs sold online. Direct competitor targeting the same online women's swimwear shopper with a similar curated product assortment.
  • Beach Bunny Swimwear: Beach Bunny is a California-based women's swimwear brand with celebrity-driven marketing and a robust DTC channel. Competes with Melika for the online women's swimwear customer at the premium/contemporary tier.
  • Vitamin A Swimwear: Vitamin A is a premium women's swimwear brand operating both DTC and select wholesale. Comparable to Melika in its dedicated women's swimwear positioning, though at a much higher price point.

Market position

Customer concentration

Melika Swimwear social profiles

Digital presence

Melika Swimwear financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Melika Swimwear leadership team

Management profile

Number of profiles

Melika Swimwear funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Melika Swimwear M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Melika Swimwear

What does Melika Swimwear do?

Melika Swimwear is an online retail store selling women's swimwear apparel. The company operates as a for-profit private apparel retailer serving female consumers seeking swimwear. Its intended sales channel is the e-commerce website at melika.com.

When was Melika Swimwear founded?

Melika Swimwear was founded in 2005. It employs 11 to 50 people.

Where is Melika Swimwear based?

Melika Swimwear is headquartered in Hood River, United States, in the North America region.

Who are Melika Swimwear's main competitors?

Broad incumbents on record are Seafolly, Lululemon and Athleta. Shopify (as platform peer) is listed as an others. Direct peers are Summersalt, Cupshe, L*Space, Andie Swim, Beach Bunny Swimwear and Vitamin A Swimwear.

Does Melika Swimwear have an API?

No public API is recorded for Melika Swimwear.

What industry is Melika Swimwear in?

Melika Swimwear's product category is Women's Swimwear. Its primary akta.pro industry code is CRAAAAAF, Intimates, Lingerie, Swimwear & Sleepwear Brands. Its NAICS code is 45811 and its SIC code is 5600.

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