Stock Events
Stock Events GmbH operates a freemium portfolio and dividend tracking platform used by over 500,000 individual investors globally to monitor stocks, ETFs, crypto, and commodities across iOS, Android, and web.
- Company typePrivate
- Founded2014
- HeadquartersLastrup, Germany
- Headcount1–10
- GTM typeB2C
- OfferingSoftware
What Stock Events does
Stock Events GmbH is a privately held financial technology company founded in 2013 and headquartered in Lastrup, Germany, operating a consumer portfolio and dividend tracking platform used by more than 500,000 individual investors globally. The product spans iOS, Android, and web, and is built around a normalized global financial dataset that uses FIGI identifiers to link securities across exchanges and applies a proprietary data-quality scoring system to select the best available provider per asset, covering over 30,000 stocks and ETFs alongside crypto, commodities, and economic events. Differentiated functionality centers on dividend investing — including DRIP automation, per-stock dividend tax settings, dividend prediction algorithms, calendar sync, and DRIP-adjusted cost basis — with deeper integrations via SnapTrade (brokerage sync), Excel/Google Sheets add-ins, and iCal.
The business model is a freemium product-led growth motion: a free tier covering up to 15 stocks converts into a $49.99/year Pro subscription (7-day free trial, unlimited watchlists, advanced analytics, API access, AI assistant, add-ins), supplemented by a $0.99/week Connect add-on for brokerage and crypto wallet synchronization. Monetization is further diversified through a $12-per-subscriber affiliate Partner Program, a free PRO Educational Partner Program for students, and a nascent B2B event data licensing offering. Distribution runs entirely through self-serve app stores and the web, with no sales team identified, and the company is operationally lean (1–10 employees) with no disclosed venture funding; David Künnen serves as the founder and authorized representative.
Stock Events firmographics
Firmographics- Name
- Stock Events
- Legal name
- Stock Events GmbH
- Website
- https://stockevents.app
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Stock Events GmbH operates a freemium portfolio and dividend tracking platform used by over 500,000 individual investors globally to monitor stocks, ETFs, crypto, and commodities across iOS, Android, and web.
- Ownership category
- akta.pro rank
Where Stock Events is headquartered
LocationHeadquarters
- HQ city
- Lastrup
- HQ country
- Germany
- HQ region
- Europe
Offices1 record
Markets served
Stock Events business model
Business model- GTM type
- B2C
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Infrastructure, Marketing or Sales, Operations
Revenue model
- Pro Subscription: Premium tier providing unlimited stocks on watchlist, 50 AI messages per 24 hours, unlimited watchlists, portfolio analytics, extended charts, competitor analysis, custom assets, API access, advanced economics and dividends data. Priced at $49.99/year with 7-day free trial.
- Connect Add-on: Weekly subscription for automatic brokerage and crypto exchange/wallet synchronization. Unlimted connections with no limits. Priced at $0.99/week.
- Affiliate Referrals: Partners earn $12 for every yearly subscriber or $1/month for monthly subscribers for up to one year. Referred users get 5 extra watchlist spots free.
- B2B Event Data Licensing: Business offering access to financial event data for external businesses. Contact-based sales for enterprise data licensing.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Annual | Free tier with core tracking features |
| Subscription | Annual | Premium subscription with full feature access |
| Subscription | Pay-as-you-go | Brokerage/crypto connectivity add-on |
Go-to-market motion1 record
Distribution channels7 records
Marketing channels7 records
Stock Events product offering
Product offeringCore offering
Stock Events operates a freemium, cross-platform investment tracking application that lets individual investors monitor portfolios of stocks, ETFs, cryptocurrencies, and commodities in real time, manage dividend income with DRIP automation and per-stock tax settings, and follow a global calendar of earnings, ex-dividend, and economic events. Premium tier adds unlimited watchlists, advanced analytics, Excel/Google Sheets add-ins, calendar sync, brokerage connectivity through SnapTrade, an AI investment assistant, and API access for power users.
Product overview
Stock Events is a unified investment tracking platform consisting of a freemium mobile app (iOS/Android) and web interface, with paid Pro subscription and Connect add-on tiers. The core product offers integrated portfolio tracking, dividend tracking, stock/ETF/crypto/commodity tracking, a stock calendar showing earnings and economic events, and Stock Events AI chatbot. Premium features include unlimited watchlists, portfolio analytics, extended charts, API access, Google Sheets/Excel Add-Ins, and calendar synchronization. The company also operates business programs including a Partner Program (affiliate), Educational Partner Program, and Event Data service for businesses.
Differentiator
Problem solved
Functional benefit
Products and services
- Stock Events Mobile App The flagship iOS and Android application that lets individual investors track stocks, ETFs, cryptocurrencies, and commodities, manage watchlists and portfolios, monitor dividend payments, view event calendars, and access core features for free with up to 15 stocks.
- Stock Events Web The browser-based companion to the Stock Events mobile app, providing full portfolio management, dividend tracking, news, and events on desktop with QR-code mobile login.
- Excel Add-In A Microsoft Office Add-in that brings live stock prices, dividend metrics, and portfolio holdings into Excel worksheets via STOCKEVENTS namespace functions, with data refreshing automatically every 10 seconds in both Excel desktop and Excel on the web.
- Google Sheets Add-In A Google Workspace Marketplace add-in that exposes portfolio data, live stock prices, and dividend metrics inside Google Sheets through STOCKEVENTS namespace functions, with automatic live data updates and device-based login.
- Stock Events Event Data (B2B) A B2B offering that provides external businesses with access to Stock Events' global financial event data (earnings, dividends, splits, ratings) for integration into their own products and services, sold via contact-based enterprise licensing.
Quantifiable outcome
- 500,000+ users trust the platform
- +2 more outcomes
Companies that use Stock Events
Customer profileNamed customers4 records
Segments6 records
Ideal customer profiles2 records
Stock Events technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration6 records
AI capability2 records
Feature10 records
Stock Events partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered minor and core.
- InvestorunnerminorPartner integration shown on Stock Events partner page. Nature of partnership appears to be content or referral-based collaboration targeting German-speaking dividend investors.
- Dividenden.deminorPartner integration shown on Stock Events partner page. German dividend-focused website partnership for mutual audience reach.
- SnapTrade Inc.coreSnapTrade provides secure brokerage connectivity for Stock Events. SnapTrade stores brokerage credentials encrypted; Stock Events does not access login information. Users can revoke access anytime through in-app settings. Critical integration enabling the Connect add-on feature.
- OpenFIGI (Financial Instrument Global Identifier)coreFIGI provides open API for connecting global security identifiers across exchanges. Stock Events uses FIGI to link same securities listed on different exchanges and select best-quality data provider for each security globally.
- GooglecoreGoogle sign-in authentication for user accounts. Google Sheets Add-In for PRO users. Google Calendar sync via iCal. Google Play Services for Android app distribution.
- ApplecoreApple sign-in authentication for user accounts. Apple App Store distribution for iOS app. Apple Calendar sync via iCal.
- MicrosoftcoreMicrosoft Excel Add-In for PRO users. Microsoft Calendar (Outlook) sync via iCal. Windows ecosystem integration for desktop users.
- Google Play ServicescoreRequired infrastructure for Android app distribution and functionality on Android devices.
Scale indicators4 records
Recent moves6 records
Expansion highlights6 records
Stock Events competitors and assessment
Company assessmentBroad incumbents
- Empower (Personal Capital): Empower (formerly Personal Capital) is a wealth management platform with robust portfolio tracking, dividend views, and net worth tools. While it bundles advisory services, its free tracking dashboard competes for the same dividend and retail investor audience as Stock Events.
- Bloomberg: Bloomberg is a global financial data and analytics incumbent offering portfolio tracking, dividend calendars, and event data through both consumer and enterprise channels. Its event-data licensing business is a relevant comparator to Stock Events' B2B data offering.
- Investing.com: Investing.com is a global financial data platform offering portfolio tracking, dividend calendars, and economic events across stocks, ETFs, commodities, and crypto. It competes with Stock Events across nearly every asset class the app supports.
- Yahoo Finance: Yahoo Finance is a free, broad incumbent in financial data and portfolio tracking with massive global reach. It anchors the low end of the market that Stock Events must differentiate against and is referenced in Stock Events user reviews as a comparison point.
Direct peers
- Seeking Alpha: Seeking Alpha is a large investment research and portfolio tracking platform with a Pro subscription tier. It is explicitly cited by Stock Events users as a benchmark competitor and targets overlapping premium retail investor audiences.
- Stock Analysis: Stock Analysis provides global stock and ETF data, financials, dividend tracking, and portfolio analytics via a freemium model. It is a direct functional competitor to Stock Events' stock and dividend tracking features.
- Sharesight: Sharesight is a portfolio tracking platform headquartered in New Zealand with strong adoption among dividend and international investors. It offers comparable features (dividend tracking, performance reporting, multi-currency, global securities coverage) and serves as the closest functional analog to Stock Events.
- Simply Wall St: Simply Wall St provides visual investment analysis and portfolio tracking via a subscription model with a similar target user (self-directed retail investors). It is explicitly named in Stock Events user testimonials as a comparable, competing solution.
Emerging players
- Koyfin: Koyfin is a financial data and analytics platform offering global stock, ETF, and economic data with portfolio tracking. It targets a similar premium retail/professional investor segment and competes on data depth and workflow tools.
- SigFig: SigFig provides portfolio tracking and analytics, historically integrated into bank and brokerage apps. It targets a similar self-directed retail investor audience and competes for B2B portfolio analytics distribution.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Stock Events social profiles
Digital presenceStock Events financial estimates
Financial estimateRevenue estimate
Valuation estimate
Stock Events leadership team
Management profileNumber of profiles
Profiles1 record
Stock Events funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Stock Events M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Stock Events
What does Stock Events do?
Stock Events operates a freemium, cross-platform investment tracking application that lets individual investors monitor portfolios of stocks, ETFs, cryptocurrencies, and commodities in real time, manage dividend income with DRIP automation and per-stock tax settings, and follow a global calendar of earnings, ex-dividend, and economic events. Premium tier adds unlimited watchlists, advanced analytics, Excel/Google Sheets add-ins, calendar sync, brokerage connectivity through SnapTrade, an AI investment assistant, and API access for power users.
Is Stock Events a public or private company?
Stock Events is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Stock Events founded?
Stock Events was founded in 2014. It employs 1 to 10 people.
Where is Stock Events based?
Stock Events is headquartered in Lastrup, Germany, in the Europe region.
How does Stock Events make money?
Four revenue lines are on record. Pro Subscription is the primary driver. The others are connect Add-on, affiliate Referrals and B2B Event Data Licensing.
Who are Stock Events's main competitors?
Broad incumbents on record are Empower (Personal Capital), Bloomberg, Investing.com and Yahoo Finance. Direct peers are Seeking Alpha, Stock Analysis, Sharesight and Simply Wall St. Emerging players are Koyfin and SigFig.
Does Stock Events have an API?
Yes. API Access is available as a feature within Stock Events Pro subscription. The product offers an API for accessing stock data, though formal API documentation URL and specific technical details (REST/GraphQL, auth method, rate limits) are not specified in the source material.