City of Melville

Local Government Servicesmelvillecity.com.au

The City of Melville is a Western Australian local government authority delivering municipal services—including waste management, 24/7 community safety, planning, libraries, recreation centres, and animal registration—to residents and ratepayers across suburbs in the southern Perth metropolitan area, via online and in-person channels.

Company typePrivate
Founded-
HeadquartersBooragoon, Australia
Headcount501–1,000
GTM typeB2C
OfferingServices

What City of Melville does

The City of Melville is a statutory local government authority operating under the Local Government Act 1995 (WA), delivering municipal services to residents and ratepayers across suburbs in the southern Perth metropolitan area. Core service lines include waste management (including Food Organics Garden Organics collection), community safety via the 24/7 MelSafe patrol and response service, planning and building approvals, animal registration, libraries, community centres, and the LeisureFit recreation centres. The City is governed by a Mayor and 12 Elected Members representing six wards, accountable to ratepayers with oversight from the Western Australian Department of Local Government, Sport and Cultural Industries.

Service delivery operates on an ePathway-based online portal architecture providing 24/7 self-service for payments, service requests, planning applications, and animal registrations, supported by T1Cloud spatial mapping, Intramaps GIS configuration, and an Integration Platform as a Service layer. Service channels also include the Civic Centre in Booragoon, the Operations Centre in Murdoch, four libraries, four community centres, phone support, and the MelSafe 24/7 response line. A targeted outreach effort addresses the municipality's diverse demographics (32% of residents born overseas, 22% from non-English speaking backgrounds) via TIS National interpreting and partnerships with multicultural service providers.

Revenue is generated primarily through property rates (subscription/recurring), service fees and charges such as planning/building permits and animal registrations (transactional), fines and infringements, and State and Federal grant funding. The 2026-2027 Budget has been adopted with a published Schedule of Fees and Charges, including the introduction of a 0.6% credit card surcharge and a $100,000 online payment limit. Marketing and engagement are conducted through multiple social channels, segmented email newsletters, the Melville Talks community engagement platform, traditional media relations, and community events, with sub-brands including MelSafe, LeisureFit, EcoHub, and Volunteer Melville extending the service portfolio.

City of Melville firmographics

Firmographics

Name: City of Melville
Legal name: City of Melville
Website: https://melvillecity.com.au
Company type: Private
Operating status: Operating
Headcount range: 501–1,000 employees
Short description: The City of Melville is a Western Australian local government authority delivering municipal services—including waste management, 24/7 community safety, planning, libraries, recreation centres, and animal registration—to residents and ratepayers across suburbs in the southern Perth metropolitan area, via online and in-person channels.
Ownership category
akta.pro rank

Where City of Melville is headquartered

Location

Headquarters

HQ city: Booragoon
HQ country: Australia
HQ region: Oceania

Offices2 records

Markets served

City of Melville business model

Business model

GTM type: B2C
Offering type: Services

Revenue model

Rates Revenue: Property rates from residential and commercial ratepayers within the City boundaries. Rates contribute to diverse range of services and capital works projects.
Service Fees and Charges: Various fees including planning/building permits, health licenses, animal registrations, park hire, hall bookings, and other municipal services.
Fines and Infringements: Revenue from parking fines, animal fines, noise fines, litter fines, and various local law offences.
Grant Funding: State and Federal government grants for various programs, infrastructure projects, and community services.

Pricing tiers

Model	Billing	Price
Subscription	Annual	Dog Registration - Sterilised (Life)
Subscription	Annual	Dog Registration - Unsterilised (Life)
Subscription	Multi-year contract	Dog Registration - Sterilised (3 Years)
Subscription	Multi-year contract	Dog Registration - Unsterilised (3 Years)
Subscription	Annual	Dog Registration - Sterilised (1 Year)
Subscription	Annual	Dog Registration - Unsterilised (1 Year)
Transaction based/ take rate	Pay-as-you-go	Credit Card Payment Processing
Other	Pay-as-you-go	Online Payment Limit

Go-to-market motion1 record

Distribution channels5 records

Marketing channels9 records

City of Melville product offering

Product offering

Core offering

No factual content about the company's core offerings is supported by the provided input. The input block contains no resolvable source statements describing what the City of Melville sells or delivers.

Product overview

The City of Melville is a local government organization providing a digital services platform alongside community facilities. The core digital products include an Online Payment System for rates and fees, an Online Services Request and Reporting System for service requests and issue reporting, and Melville Talks for community engagement. These are complemented by physical community services including LeisureFit Recreation Centres, MelSafe 24/7 community safety, Libraries, and Community Centres. The organization operates a Waste, Recycling & FOGO service and an Animal Registration System, all accessible through their digital platform. The EcoHub sub-brand provides environmental sustainability programs. The portfolio uses an ePathway-based portal architecture with integration to TenderLink for procurement.

Differentiator

Problem solved

Functional benefit

Brands

MelSafe: 24/7 community safety team available for community safety needs
LeisureFit
Melville Talks
EcoHub
Cirque Business Centre
Volunteer Melville

Companies that use City of Melville

Customer profile

Segments6 records

City of Melville technology and API

Technology

Technology focussed No

API detail

Has API: No
API docs
API detail

Core technology

AI maturity

App detail

Feature3 records

City of Melville partnerships and signals

Strategic signal

Partnerships

17 partnerships are on record, tiered supporting, core, regulatory and community.

Ishar Multicultural Women's Health Centre Inc.supportingOthersSupports multicultural women of all ages with health services. Ishar's services delivery is flexible and responsive to the needs of participating women who are provided with information, referral, counselling, training and/or support.
Office of Multicultural Interests (OMI)supportingOthersWestern Australian government body providing wide range of information and resources to help multicultural communities participate in social, economic and cultural life.
Umbrella Multicultural Community CaresupportingOthersProvides innovative, responsive and culturally appropriate home support and community services to individuals who are aged or have a disability from diverse backgrounds.
Multicultural FuturessupportingOthersCharitable organisation working in partnership with government and service providers to support migrants and refugees building a new life in Australia since 1981.
Multicultural Services Centre of WA Inc.supportingOthersProvides comprehensive information about various programs and services for migrants and refugees with links to other organisations offering relevant services.
CASE for Refugees (The Humanitarian Group)supportingOthersNot-for-profit community legal centre providing free legal advice, representation and advocacy to refugees, humanitarian visa holders and people from CALD backgrounds in Western Australia.
Translating and Interpreting Service (TIS National)coreOthersAustralian Government service providing free interpreting service for non-English speakers to communicate with the City of Melville. Available via 131 450 during business hours.
Town Team MovementsupportingStrategic or Co-development PartnerNational organisation providing guidance and support for Town Teams across Australia. Provides training, resources, events and funding opportunities (Streets Alive) to empower volunteers and create connected communities.
Department of Primary Industries and Regional Development (DPIRD)regulatoryOthersWestern Australian government department responsible for agriculture, fisheries, biosecurity and regional development. Partner on pest detections including Queensland fruit fly and H5 bird flu notifications.
Department of Agriculture, Water and the EnvironmentregulatoryOthersFederal government department managing national biosecurity. Partner for H5 bird flu detection and reporting through Emergency Animal Disease Hotline.
Applecross Town TeamcommunityOthersCommunity group created in 2019 to promote community spirit, connectedness and neighbour relationships. Activities include Cancer Council fundraising, Light up Applecross Christmas project, and Little Book Library installation.
Brentwood Village Town TeamcommunityOthersFormed in 2018, welcoming community members and businesses. Projects include parklet, mural, Christmas Markets, Buy Nothing market days and Repair Labs.
FABric (Friends of Attadale and Bicton)communityOthersCommunity group interested in rejuvenating local hub. Achieved community mural at Davis Road Park and Project Robin Hood funded little library.
Kardy ConnectcommunityOthersEstablished in 2024 by local families aiming to create playable and walkable streets. Working on reviving neighbourhoods with colour, life and community connection.
Pally6157 (Palmyra Town Team)communityOthersLocal resident group holding SOUP events that empower residents to support local projects through community fundraising and votes.
Piney Lakes Community GardencommunityOthersCommunity garden run by members for the community enabling connections through sustainable veggie gardening with friendly and welcoming atmosphere.
Hulme Court CollectivecommunityOthersCelebration of local businesses, artisans and cultural food precinct in Myaree along Hulme Court. Open 6.30am till 11pm with diverse businesses creating vibrant precinct.

Scale indicators1 record

Recent moves5 records

Expansion highlights5 records

City of Melville competitors and assessment

Company assessment

Direct peers

City of Armadale: Western Australian local government authority delivering parallel statutory municipal services with similar ratepayer-funded operating model and comparable service portfolio.
City of Fremantle: Western Australian port city local government authority delivering similar municipal functions including waste services, planning approvals, community facilities, and rates-based funding from residential and commercial ratepayers.
City of Canning: Neighbouring Perth metropolitan local government authority providing parallel municipal services including rates collection, planning, community programs, and recreation facilities to a comparable residential population.
City of Rockingham: Western Australian coastal local government authority with comparable operational scope including recreation facilities, waste management, community engagement, and rates-based revenue model.
City of Joondalup: Large Perth metropolitan local government authority providing parallel services including leisure centres, libraries, community safety, waste collection, and planning services to a comparable residential population.
Town of Victoria Park: Perth inner metropolitan local government authority delivering comparable municipal services including recreation, libraries, waste collection, and community programs with similar ratepayer funding structure.
City of Swan: Perth metropolitan local government authority providing equivalent municipal services including waste management, recreation, planning, community engagement, and community safety services.
City of Stirling: Western Australian local government authority serving a similar Perth metropolitan population with comparable municipal services including waste management, recreation, community safety, and planning. Most directly comparable peer due to similar scale and operational scope.
City of Cockburn: Perth metropolitan local government authority offering equivalent statutory municipal services, recreation centres, libraries, and community engagement programs to a similar demographic base in Western Australia.
City of Gosnells: Perth metropolitan local government authority offering equivalent municipal services, community facilities, recreation centres, and planning/building services funded through similar rates, fees, and grants revenue model.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

City of Melville financial estimates

Financial estimate

Revenue estimate

Valuation estimate

City of Melville leadership team

Management profile

Number of profiles

City of Melville funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

City of Melville M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about City of Melville

What does City of Melville do?

Is City of Melville a public or private company?

City of Melville is a private company. It is classified as unknown and is currently operating.

When was City of Melville founded?

City of Melville was founded in -1. It employs 501 to 1,000 people.

Where is City of Melville based?

City of Melville is headquartered in Booragoon, Australia, in the Oceania region.

How does City of Melville make money?

Four revenue lines are on record. Rates Revenue is the primary driver. The others are service Fees and Charges, fines and Infringements and grant Funding.

Who are City of Melville's main competitors?

Direct peers on record are City of Armadale, City of Fremantle, City of Canning, City of Rockingham, City of Joondalup, Town of Victoria Park, City of Swan, City of Stirling, City of Cockburn and City of Gosnells.

Does City of Melville have an API?

No public API is recorded for City of Melville.