Urbanize Homes
Urbanize Homes Ltd is a Greater Manchester-based property developer founded in 1999 that converts heritage buildings and delivers selective new-build apartments in south Manchester for individual homebuyers, investors, and renters via direct sales.
- Company typePrivate
- Founded1999
- HeadquartersAltrincham, United Kingdom
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Urbanize Homes does
Urbanize Homes Ltd is a privately-held property development company founded in 1999 and headquartered in Altrincham, Greater Manchester, that focuses on urban regeneration across south Manchester (Ancoats, Fallowfield, Chorlton, Altrincham, Cheadle, Stockport). Its core capability is the conversion of heritage and under-utilised buildings — historic post offices, Georgian hospital buildings, and disused pubs — into modern residential apartments, complemented by selective new-build schemes such as the three-storey extension at Cherry Tree House.
The company monetises through two streams: (i) one-off sales of newly developed residential units (typical projects in the 7-28 unit range, e.g. Cheadle House, Cherry Tree House, The Apex, and the in-progress Tatton Arms scheme of 7 conversion + 21 new-build apartments) and (ii) a more recently introduced recurring rental revenue stream managed through a dedicated rentals section on its website. Customer pricing is not publicly disclosed; sales and rental enquiries are handled directly via phone (+44 161 929 0306), email, in-person visits to the Altrincham head office (Carlton Place, 28-32 Greenwood St), and through social channels (Twitter, LinkedIn, Instagram).
Urbanize Homes serves individual homebuyers, property investors, and renters in the North West of England as a direct-to-consumer seller, with no third-party resellers or distribution partners in scope. Operations are owner-led — the firm is led by team lead "Sal" — with an 11-50 employee headcount and no disclosed external funding, parent company, or institutional investors. The business model is fundamentally project-based, lumpy, and dependent on planning permission cycles, construction delivery, and local submarket absorption.
Urbanize Homes firmographics
Firmographics- Name
- Urbanize Homes
- Legal name
- Urbanize Homes Ltd
- Website
- https://urbanizehomes.com
- Company type
- Private
- Founded year
- 1999
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Urbanize Homes Ltd is a Greater Manchester-based property developer founded in 1999 that converts heritage buildings and delivers selective new-build apartments in south Manchester for individual homebuyers, investors, and renters via direct sales.
- Ownership category
- akta.pro rank
Urbanize Homes industry classification
Industry- Product category
- Residential Property Development
- NAICS
- New Housing For-Sale Builders (236117), Land Subdivision (237210), Lessors of Residential Buildings and Dwellings (531110)
- SIC
- Land Subdividers & Developers (No Cemeteries) (6552), Real Estate Operators (No Developers) & Lessors (6510)
- akta.pro primary industry
- Residential Land Development & Subdivision Homebuilding (Build-to-Sell Communities) (IMAFABAL)
- akta.pro secondary industry
- Urban Renewal, Brownfield Redevelopment & Land Reuse (BPAIANAI)
Keywords
Where Urbanize Homes is headquartered
LocationHeadquarters
- HQ city
- Altrincham
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
Urbanize Homes business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure, Technology or R&D
Revenue model
- Property Sales: Revenue generated from the sale of newly developed residential and commercial properties. The company acquires, develops, and sells property assets including apartments converted from historic buildings and new build developments.
- Property Rentals: Revenue generated from rental income on completed development properties. The company maintains a rentals section on their website for available rental properties.
Go-to-market motion1 record
Distribution channels3 records
Marketing channels4 records
Urbanize Homes product offering
Product offeringCore offering
Urbanize Homes is a North West England-based property developer that specializes in urban regeneration, converting historic and underutilized buildings into modern residential apartments. The company sells new-build apartments to individual buyers and rents out a portion of completed units across south Manchester submarkets, including Ancoats, Fallowfield, Chorlton, Altrincham, Cheadle, and Stockport. Its offering is built around named, individual development projects (such as Tatton Arms, Cheadle House, Cherry Tree House, and The Apex) rather than large-scale master-planned estates.
Product overview
Urbanize Homes is a property development company offering a portfolio of residential development projects in the North West of the UK. Their offerings include current development projects (such as the Tatton Arms riverfront development) and completed past projects (including Cheadle House, Cherry Tree House, and The Apex). The company also provides rental property services. Projects span the south Manchester area including Ancoats, Fallowfield, Chorlton, Altrincham, Cheadle, and Stockport, focusing on urban regeneration, historic building conversions, and contemporary residential developments.
Differentiator
Problem solved
Functional benefit
Products and services
- Tatton Arms Named residential development project by Urbanize Homes, part of the company's portfolio of urban-regeneration apartment schemes in the North West of England, sold or rented to individual buyers and tenants.
- Cheadle House Named residential development project by Urbanize Homes, part of the company's portfolio of urban-regeneration apartment schemes in the North West of England, sold or rented to individual buyers and tenants.
- Cherry Tree House Named residential development project by Urbanize Homes, part of the company's portfolio of urban-regeneration apartment schemes in the North West of England, sold or rented to individual buyers and tenants.
- The Apex Named residential development project by Urbanize Homes, part of the company's portfolio of urban-regeneration apartment schemes in the North West of England, sold or rented to individual buyers and tenants.
- Residential property rentals Rental of completed apartments retained by Urbanize Homes across its south Manchester portfolio, offered to individual tenants in addition to the company's for-sale units.
Companies that use Urbanize Homes
Customer profileNamed customers1 record
Segments1 record
Ideal customer profiles1 record
Urbanize Homes technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Urbanize Homes partnerships and signals
Strategic signalScale indicators3 records
Recent moves6 records
Expansion highlights4 records
Urbanize Homes competitors and assessment
Company assessmentDirect peers
- Urban Splash: Manchester-headquartered property developer focused on urban regeneration and heritage conversions across the North West; comparable niche, geography, and customer base to Urbanize Homes.
- PJ Livesey: Heritage-led residential developer in the North West restoring historic buildings into modern homes; directly comparable niche and regional overlap with Urbanize.
Broad incumbents
- Wain Homes: Established UK for-sale homebuilder with regional operations in the North West; comparable new-build residential product, broader geographic footprint, and larger scale.
- Bruntwood: Manchester-headquartered real estate developer with residential, commercial, and workspace holdings; shares the Manchester development ecosystem but is much broader and larger than Urbanize.
- Keepmoat Homes: Large UK volume homebuilder with significant North West operations; broad overlap in for-sale residential product though focused on volume rather than heritage niche.
- Peel Group: Large North West-focused development and investment group; operates residential, commercial, and infrastructure assets in the same geography as Urbanize at significantly greater scale.
Regional players
- Ask Real Estate: Manchester-based developer active in residential and mixed-use schemes across the North West; comparable market and select residential overlap, though broader in scope.
- Muse Developments: Salford-based developer of mixed-use and residential regeneration schemes in the North West; comparable region and selected residential product overlap.
- Hopkins Homes: East-of-England regional homebuilder; comparable for-sale residential model though geographically distant from Urbanize's south Manchester base.
Emerging players
- Allison Homes: Regional for-sale residential developer in the North West; comparable product offering but with weaker brand overlap and a different sub-market focus.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Urbanize Homes social profiles
Digital presenceUrbanize Homes compliance and trust
Trust signalCompliance1 record
Urbanize Homes financial estimates
Financial estimateRevenue estimate
Valuation estimate
Urbanize Homes leadership team
Management profileNumber of profiles
Profiles1 record
Urbanize Homes funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Urbanize Homes M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Urbanize Homes
What does Urbanize Homes do?
Urbanize Homes is a North West England-based property developer that specializes in urban regeneration, converting historic and underutilized buildings into modern residential apartments. The company sells new-build apartments to individual buyers and rents out a portion of completed units across south Manchester submarkets, including Ancoats, Fallowfield, Chorlton, Altrincham, Cheadle, and Stockport. Its offering is built around named, individual development projects (such as Tatton Arms, Cheadle House, Cherry Tree House, and The Apex) rather than large-scale master-planned estates.
Is Urbanize Homes a public or private company?
Urbanize Homes is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Urbanize Homes founded?
Urbanize Homes was founded in 1999. It employs 11 to 50 people.
Where is Urbanize Homes based?
Urbanize Homes is headquartered in Altrincham, United Kingdom, in the Europe region.
How does Urbanize Homes make money?
Two revenue lines are on record. Property Sales are the primary driver. The others are property Rentals.
Who are Urbanize Homes's main competitors?
Direct peers on record are Urban Splash and PJ Livesey. Broad incumbents are Wain Homes, Bruntwood, Keepmoat Homes and Peel Group. Regional players are Ask Real Estate, Muse Developments and Hopkins Homes. Allison Homes is listed as an emerging player.
Does Urbanize Homes have an API?
No public API is recorded for Urbanize Homes.
What industry is Urbanize Homes in?
Urbanize Homes's product category is Residential Property Development. Its primary akta.pro industry code is IMAFABAL, Residential Land Development & Subdivision Homebuilding (Build-to-Sell Communities), with a secondary code of BPAIANAI, Urban Renewal, Brownfield Redevelopment & Land Reuse. Its NAICS code is 236117 and its SIC code is 6552.