Watertech

What Watertech does

Watertech S.p.A. is an Italian manufacturer and solution provider of smart meters for water and gas distribution networks, founded in 1992 and headquartered legally in Milan with its principal manufacturing and commercial operations in Asti. Since 2018 the company has operated as a wholly-owned subsidiary of ARAD Group, an Israeli-origin multinational that runs global data centers managing more than 10 million smart meters worldwide. WaterTech designs and produces ultrasonic smart water meters (SONATA for residential and commercial use, OCTAVE for large-caliber industrial and network-hub applications), hybrid smart gas meters (G4, G10S, G16S, G25S) combining diaphragm measurement with electronic communication modules, hybrid mechanical-electronic water meters, a full line of MID-certified traditional residential and industrial mechanical water meters (Sirius, Polaris, Pegasus, ARA, Omega), specialized process meters, and ISO 17025-accredited test benches and field verification systems. Its proprietary DAQ/MDM data acquisition platform, inherited and customized from ARAD Group, processes metering big data for real-time remote network management, leak detection and non-revenue water reduction.

The business model is hardware-led enterprise sales: WaterTech sells directly to water and gas utilities through a field-sales motion, positioning itself as a turnkey solution provider rather than a commodity meter vendor. Revenue streams include hardware sales of smart and mechanical meters, professional services for smart-metering project rollout (installation, communication network design, SAC provisioning, training), and recurring software/data services through the DAQ/MDM platform. Customers are primarily Italian water and gas utilities, including Gruppo CAP, Acoset Catania and Italgas-certified deployments. Pricing is bespoke and not publicly disclosed; meters are sold with protocol-agnostic communication modules supporting NB-IoT, LoRa WAN, GPRS, 169 MHz and 868 MHz. The September 2024 inauguration of a nearly 10,000 sqm automated Asti plant with AI-integrated manufacturing positions the company to scale production for both domestic Italian regulatory cycles and broader European utility demand within the ARAD Group ecosystem.

Name

Watertech

Legal name

WATERTECH S.P.A.

Website

https://wtmeters.it

Company type

Private

Founded year

1992

Operating status

Operating

Headcount range

11–50 employees

Short description

Watertech S.p.A. is an Italian manufacturer of smart and mechanical water and gas meters, serving European water and gas utilities with ultrasonic and hybrid metering hardware, DAQ/MDM data management software, and turnkey smart-metering deployment services as a subsidiary of ARAD Group.

Ownership category

akta.pro rank

Product category

Smart Water and Gas Meters

NAICS

Totalizing Fluid Meter and Counting Device Manufacturing (334514)

SIC

Totalizing Fluid Meters & Counting Devices (3824), Industrial Instruments For Measurement, Display, And Control (3823)

akta.pro primary industry

Metering Hardware & Field Services (AMI/AMR meters, endpoints, installation, maintenance) (EUANAIAA)

akta.pro secondary industries

Customer Metering, Billing & Retail Water Services (EUANAAAH), Network Monitoring & Smart Water Sensors (Pressure/Flow/Noise Loggers, IoT) (EUANAKAB), Water & Wastewater Utility IoT (SCADA, Leak/Quality Monitoring) (EUADAPAK)

Keywords

• Smart water meters
• Ultrasonic flow measurement
• Gas metering systems
• Meter data management
• Water utility solutions

Headquarters

HQ city

Canelli

HQ country

Italy

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Technology or R&D, Personnel, Marketing or Sales

Revenue model

1. Smart Meters (Water and Gas): Sale of smart metering hardware including ultrasonic water meters (SONATA, OCTAVE), hybrid gas meters (G4, G10S, G16S, G25S), and hybrid water meters. Products are sold directly to utilities as a solution provider, including installation support and network design.
2. Systems and Services (Smart Meter Data Analysis): Comprehensive support for smart metering projects including field supply and installation, data communication network building, SAC and MDM provision, big data processing and management software. Also includes training and customer support services.
3. Traditional Mechanical Water Meters: Sale of traditional mechanical water meters including residential meters (Sirius, Polaris, Pegasus, ARA) and industrial meters (Omega SDC, Omega S). These are certified for fiscal measurements per MID Directive 2014/32/EU.
4. Calibration and Verification Systems: Test benches for verification and calibration of water meters, field verification devices (test boxes), and support for setting up certified laboratories. WaterTech has an ISO 17025 certified laboratory in contact with INRiM in Turin.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Watertech designs, manufactures, and supplies ultrasonic and hybrid smart meters for water and gas distribution networks, alongside traditional mechanical water meters and test/calibration systems. The company positions itself as a smart metering solution provider, supporting utilities through the full deployment lifecycle including field installation, data communication network design, and centralized DAQ/MDM big data software for real-time network management.

Product overview

Watertech is a solution provider for smart metering projects, offering a comprehensive portfolio of water and gas metering products. The core offering includes two generations of smart meters: (1) static ultrasonic smart meters (SONATA for residential/commercial and OCTAVE for industrial/large users) representing next-generation technology, and (2) hybrid meters combining traditional mechanical metering with electronic communication modules. Gas offerings include the G4 residential meter and G10S/G16S/G25S industrial meters, all using hybrid technology. Supporting infrastructure includes traditional mechanical water meters (Sirius, Polaris, Pegasus, ARA, Omega series), specialized meters (Andromeda, Lambda, Delta), and test/calibration systems. Services encompass smart meter data analysis with centralized DAQ/MDM systems, field installation, communication network building, and data processing. The company operates as part of ARAD Group, leveraging Israeli technological excellence in smart water metering.

Differentiator

Problem solved

Functional benefit

Brands

• SONATA: State-of-the-art ultrasonic smart water meter for residential and commercial use, featuring advanced ultrasonic technology with minimum pressure drop (ΔP 0.16 bar), R800 measurement dynamics, IP68 certification, and dual-circuit dual-battery architecture.
• OCTAVE
• G4
• G10S – G16S – G25S

Products and services

• SONATA Ultrasonic Water Meter State-of-the-art ultrasonic water meter for residential and commercial use featuring Z-shaped ultrasonic technology, dual electronic circuitry, dual power batteries, IP68 protection, R800 measurement accuracy, minimum pressure drop of 0.16 bar, and no moving parts. Available in PPS composite or brass body versions.
• OCTAVE Large-Caliber Ultrasonic Water Meter Large-caliber ultrasonic water meter for industrial, commercial, and network hub applications. Features dual-beam ultrasonic technology, IP68 certification, dual-circuit and dual-battery power supply with 15+ year life, sizes from DN40 to DN300, R500 measuring dynamics, and unique vacuum-tube design insensitive to water hammers.
• G4 Smart Gas Meter Class G4 hybrid smart gas meter for residential users combining a membrane measuring unit with an electronic device for storage and communication. IP65 protection, 16+ year metrology battery life, MID and ARERA compliant, ATEX Zone 2 certified, and Italgas-certified supplier.
• G10S - G16S - G25S Smart Gas Meters Smart gas meters with hybrid technology for commercial and industrial applications. G10S max 16 m3/h, G16S max 25 m3/h, G25S max 40 m3/h. IP67 certified with dual circuit and dual battery power supply, NB-IoT, 169 MHz, and GSM transmission compatible.
• Hybrid Smart Gas Meters Hybrid gas meters combining a traditional diaphragm gas measuring unit with an electronic device for data storage and communication. IP67 certified for harsh environments with dust, rain, and humidity, dual electronic circuitry, and dual power batteries. Compatible with NB-IoT, 169 MHz, and GSM transmission systems.
• Hybrid Water Meters Mechanical water meters equipped with add-on or integrated electronic communication modules for remote reading and management. Available in integrated or wired versions, supporting NB-IoT, LoRa WAN, 169 MHz, and 868 MHz protocols. Over 250,000 units sold in Italy, making WaterTech the market leader in hybrid water meters in Italy.
• Sirius (FPU, S) Residential Water Meter Single-jet turbine water meter for cold potable water with protected rollers. Sirius-S reaches up to R400 metrological accuracy. MID Directive 2014/32/EU certified for fiscal measurements.
• Polaris (FSU, S) Residential Water Meter Single-jet turbine meter suitable for cold and hot drinking water with super-dry swiveling clockwork. Polaris-S reaches R250 metrological accuracy. MID Directive 2014/32/EU certified for fiscal measurements.
• Pegasus FPM Residential Water Meter Multi-jet turbine meter for cold potable water reaching up to R315 metrological accuracy. MID Directive 2014/32/EU certified for fiscal measurements.
• ARA Residential Water Meter Rotary piston volumetric counter with composite body for cold drinking water, achieving up to R800 accuracy. Installable in horizontal and vertical positions. MID Directive 2014/32/EU certified for fiscal measurements.
• Omega SDC Industrial Water Meter Woltmann axial reel meter for cold potable water in industrial settings. Available in gauges from DN50 to DN500 with R80 metrology class. MID Directive 2014/32/EU certified.
• Omega S Industrial Water Meter High-performance Woltmann axial reel counter for cold drinking water in gauges from 2\" to 8\". Reaches up to R400 metrological accuracy. MID Directive 2014/32/EU certified.
• Andromeda Process Control Water Meter Turbine water meter with reed-type pulse emitter for process control applications. Configurable pulse frequencies of 1, 2, or 4 pulses per 1, 10, 100, or 1,000 liters.
• Andromeda Big Size Industrial Meter Woltmann-type reel meter for industrial process control in sizes from 2\" to 8\" with flange connection.
• Lambda Dosing Unit Manual or semiautomatic dosing unit for process control of cold or hot water flows, available with dial bottom scales of 100 to 5,000 liters.
• Delta SDC Irrigation Water Meter Tangential turbine water meter with super-dry dial for medium dirty water and solid particulate-rich water, designed for irrigation and process control.
• Test Benches and Calibration Systems Test benches for verification and calibration of water meters using comparison by weight, volume, or reference meter technologies. Cover all meter sizes from DN15 to DN300. WaterTech has an ISO 17025 certified laboratory in direct contact with INRiM in Turin.
• Field Verification Devices (Test Boxes) Portable instruments for verifying installed water meters, featuring high-precision sample meters with pulse output and resettable display totalizer.
• Smart Meter Data Analysis Platform (DAQ/MDM) Comprehensive data management platform for processing smart meter information, enabling utilities to measure consumption, detect anomalies, and implement real-time remote network management. ARAD Group's European data center (Netherlands) processes data from about 2.5 million meters, one of the largest DAQ/MDMs in the world dedicated solely to IoT networks. Includes AI-driven anomaly detection on water and gas networks.

Quantifiable outcome

• Reduce NRW (Non-Revenue Water) through accurate measurement of previously undetected flows and leak detection
• +4 more outcomes

Named customers3 records

Segments5 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability3 records

Feature6 records

Partnerships

One partnership is on record.

• ARAD GroupcoreStrategic or Co-development Partner · 1 January 2018WaterTech has been part of ARAD Group since 2018. ARAD Group is an Israeli-origin multinational and top global player in smart water metering. The group brings Israeli technological excellence and experience in managing scarce water resources. ARAD Group operates global data centers managing 10+ million smart meters worldwide. WaterTech benefits from ARAD's R&D capabilities, having co-developed products like SONATA and OCTAVE with the parent company's engineering company ARAD Technologies.

Scale indicators10 records

Recent moves8 records

Expansion highlights6 records

Broad incumbents

• Itron: US-headquartered global leader in smart water, gas, and electricity metering with extensive AMI/AMR offerings. Comparable in offering smart water meters and data management platforms, but vastly larger scale and broader multi-utility portfolio.
• Landis+Gyr: Global smart metering and grid management provider primarily in electricity but expanding into gas and water. Adjacent competitor with overlapping AMI platform capabilities.
• Sensus (Xylem): Xylem-owned smart metering brand offering water, gas, and electric AMI solutions globally. Competes with WaterTech in smart water and gas metering with much larger installed base and integrated network management.

Direct peers

• Kamstrup: Danish manufacturer of smart water, heat, and electricity meters with ultrasonic technology. Directly competes with WaterTech's SONATA and OCTAVE ultrasonic meters in the European utility market and shares a similar solution-provider positioning.
• Diehl Metering: German smart metering manufacturer offering water, heat, gas, and electricity meters including ultrasonic and hybrid technologies. Comparable European-headquartered solution provider with similar utility customer base and AMI offerings.

Regional players

• Maddalena: Italian manufacturer of water meters for residential and industrial use. Direct competitor in WaterTech's home Italian market, with comparable mechanical and electronic water meter products.
• B METERS: Italian water meter manufacturer (originally Italian, now part of a broader European group). Direct Italian-market peer producing static and volumetric water meters for utilities.

Emerging players

• Zenner International: German manufacturer of water, heat, and gas meters including smart/ultrasonic variants. Comparable European competitor focused on utility smart metering with similar technology profile.
• Aclara (Hubbell): North American smart infrastructure solutions provider for water and gas utilities, offering AMI endpoints and headend software. Comparable in offering AMI metering and data management, though primarily focused on the US/Canada.

Others

• ARAD Group: WaterTech's parent company and Israeli-origin smart water metering multinational. While not a market competitor, ARAD is the source of co-developed technology (SONATA, OCTAVE) and the DAQ/MDM platform WaterTech resells.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@watertechs.p.a.aradgroup4163
• LinkedInlinkedin.com/company/watertech-spa

Compliance8 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Watertech