Shmeer

What Shmeer does

Shmeer (legal entity Shmeer Digital) is a privately held, senior-only digital marketing agency founded in 2016 and headquartered in Paris, operating as a remote-first team across the US and EU. The company delivers full-stack marketing services — SEO and content, paid media, social strategy, web design and development, brand and strategy, email and lifecycle, and AI-driven automation — targeting ambitious brands in DTC, B2B SaaS, fintech, hospitality, and industrial/B2B manufacturing. Engagements typically run six or more months and are sold through a senior-led, discovery-call-driven enterprise field-sales motion.

The company's technical core is InfluenceLayer, a proprietary platform that tracks brand visibility and citation share across multiple generative AI engines (ChatGPT, Perplexity, Gemini, Claude, Copilot, and Grok) and powers custom AI agents and multi-step workflows for content production, lead enrichment, and reporting. This platform underpins a differentiated Generative Engine Optimization (GEO) service line that targets the structural shift in buyer research behavior toward AI-mediated discovery, alongside traditional SEO, paid media, and lifecycle services. Notable client outcomes cited include a publicly-traded industrial client generating 2.1M organic visits as its #1 pipeline source, a B2B fintech client moving from zero to 71% AI share of voice, and a multi-brand DTC portfolio with +312% revenue growth in 11 months.

Shmeer generates revenue through professional-services engagements on a project and retainer basis, with no publicly disclosed pricing. The company claims $40M+ in paid media managed since launch, 120+ brands launched, scaled, or rescued, 4.2x average return on ad spend across active accounts, and reach across 14 industries. No external funding, parent company, M&A activity, or patent portfolio is disclosed.

Name

Shmeer

Legal name

Shmeer Digital

Website

https://shmeer.com

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

1–10 employees

Short description

Shmeer is a senior-only digital marketing agency offering full-stack services including SEO, paid media, brand strategy, and proprietary GEO (Generative Engine Optimization) via its InfluenceLayer platform, serving ambitious DTC, B2B SaaS, fintech, hospitality, and industrial brands worldwide.

Ownership category

akta.pro rank

Product category

Digital Marketing Services

NAICS

Advertising Agencies (541810), Advertising Agencies (54181), Marketing Consulting Services (541613), Media Buying Agencies (54183)

SIC

Services-Advertising Agencies (7311), Services-Advertising (7310)

akta.pro primary industry

SEO Content Strategy & Production (Topic Research, Editorial Planning) (BPAFAJAH)

Keywords

• Digital marketing agency
• Generative engine optimization
• Paid media management
• Search engine optimization
• AI marketing automation

Headquarters

HQ city

Paris

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

1. Digital Marketing Agency Services: Full-stack digital marketing services including SEO, paid media, social strategy, web design, brand identity, email lifecycle, and AI automation. Engagements typically run 6+ months.

Go-to-market motion2 records

Distribution channels1 record

Marketing channels4 records

Core offering

Shmeer is a full-stack digital marketing agency selling eight service lines (SEO & Content, AI Optimization/GEO, Paid Media, Social Strategy, Web Design & Dev, Brand & Strategy, Email & Lifecycle, AI Marketing Automation) to ambitious brands across DTC, B2B SaaS, fintech, hospitality, and industrial sectors. Engagements typically run 6+ months and are delivered by a senior-practitioner-only team. The services are powered by Shmeer's proprietary InfluenceLayer platform, which tracks brand visibility across AI engines and runs automated content, campaign, and reporting agents.

Product overview

Shmeer is a full-stack digital marketing agency offering a comprehensive portfolio of eight distinct service offerings plus a proprietary platform. The services include SEO & Content, AI Optimization (GEO), Paid Media, Social Strategy, Web Design & Dev, Brand & Strategy, Email & Lifecycle, and AI Marketing Automation. All AI-driven and automation work is powered by their proprietary InfluenceLayer platform, which provides real-time citation tracking across AI search engines and manages automated content and campaign agents. The company positions itself as a unified marketing solution for ambitious brands seeking compounding growth across search, social, paid, and AI-mediated discovery channels.

Differentiator

Problem solved

Functional benefit

Products and services

• SEO & Content Technical SEO audits, topic clustering, long-form content creation, link-building, and programmatic content at scale, designed for compounding traffic growth for ambitious brands.
• AI Optimization (GEO) Optimization for AI search engines including ChatGPT, Perplexity, Gemini, and Claude with citation tracking and competitive benchmarking through the InfluenceLayer platform.
• Paid Media Campaign management across Google Ads, Meta Ads, TikTok, LinkedIn, Reddit, and Pinterest with creative production and conversion tracking.
• Social Strategy Channel-fit content systems for Instagram, TikTok, LinkedIn, and X; short-form video production; community management; and influencer partnerships.
• Web Design & Dev Website development on Shopify, Webflow, Framer, and custom Next.js/React applications with CRO and Core Web Vitals optimization.
• Brand & Strategy Brand positioning, messaging frameworks, visual identity systems, naming, verbal identity, and go-to-market strategy development.
• Email & Lifecycle Klaviyo, Customer.io, and HubSpot setup with welcome, abandoned cart, win-back flows, segmentation, and campaign calendars.
• AI Marketing Automation Custom AI agents and multi-step workflows for content production, lead enrichment, and automated reporting, built on the InfluenceLayer platform.
• InfluenceLayer Proprietary platform powering GEO and automation work, tracking visibility across AI engines (ChatGPT, Perplexity, Gemini, Claude, Copilot, Grok) and running agents that ship content, campaigns, and reports.

Quantifiable outcome

• 4.2x average return on ad spend across active accounts
• +6 more outcomes

Named customers5 records

Segments5 records

Ideal customer profiles5 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

One partnership is on record.

• InfluenceLayercoreTechnology or IntegrationProprietary platform built by Shmeer for GEO (Generative Engine Optimization) and AI automation work. Tracks visibility across ChatGPT, Perplexity, Gemini, Claude, and Copilot. Powers citation tracking, share-of-model dashboards, and automated content/campaign agents.

Scale indicators5 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Ladder: Growth marketing agency offering paid media, SEO, and creative with a focus on testing and compounding growth. Targets similar ambitious mid-market and enterprise brands across DTC and B2B SaaS.
• Directive Consulting: B2B SaaS-focused performance marketing agency covering SEO, paid media, and content. Directly comparable on enterprise B2B SaaS pipeline generation and category-positioning services.
• Disruptive Advertising: Paid media and lifecycle marketing agency serving mid-market and enterprise clients across multiple verticals. Overlaps with Shmeer on paid media management and ROAS-driven engagement models.
• Single Grain: Digital marketing agency specializing in SEO, paid media, and content for SaaS and DTC brands. Comparable on service breadth, target verticals, and outcome-driven positioning.
• AdVenture Media: Digital marketing agency with a strong focus on paid media, Google Ads, and CRO. Comparable on paid-media-led engagements and training-led thought leadership positioning.
• Gusto Partners: DTC growth marketing agency working with scaling consumer brands. Comparable on the $5M-$30M+ DTC scaling segment and full-funnel paid media and lifecycle offerings.
• Clay: Full-stack growth marketing agency serving ambitious DTC, B2B SaaS, and fintech brands with paid media, SEO, and creative services. Closely mirrors Shmeer's vertical mix and senior-led delivery model.

Emerging players

• Profound: AI-search visibility platform helping brands track and optimize citations across LLM-mediated discovery. Directly competes with the InfluenceLayer GEO capability at the tooling layer.
• Surfer SEO: SEO content optimization platform with growing AI-search and GEO functionality. Adjacent competitor for Shmeer's SEO content and AI-citation tracking services.

Broad incumbents

• Publicis Groupe: Global advertising holding company headquartered in Paris offering the full spectrum of advertising, media, and digital services. Represents the broad incumbent alternative Shmeer competes against for enterprise retainers.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/shmeerdigital
• LinkedInlinkedin.com/company/shmeer-digital
• Instagraminstagram.com/shmeerdigital

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Shmeer