NeoJapan
NeoJapan (TSE Prime: 3921) is a Japanese business-software vendor whose core product, desknet's NEO groupware, has cumulatively served 5.4M+ users across 1,250+ government and enterprise customers, complemented by AppSuite (no-code apps) and ChatLuck (business chat) sold via direct, partner, and ASEAN subsidiary channels.
- Company typePublic
- Founded1992
- HeadquartersYokohama-shi, Japan
- Headcount251–500
- GTM typeB2B
- OfferingSoftware
What NeoJapan does
NeoJapan (株式会社ネオジャパン, TSE Prime: 3921) is a Japanese business-software vendor founded in 1992 and headquartered in Yokohama, with cumulative deployments of desknet's NEO exceeding 5.4 million users and a presence in 39 countries. The company's platform is anchored by desknet's NEO, an all-in-one groupware with 27 standard applications spanning scheduling, workflow, facility reservation, document circulation, and bulletin functionality, complemented by AppSuite (a no-code business-application builder tightly integrated with desknet's NEO) and ChatLuck (a secure business-chat tool supporting cloud and on-premises deployment, including Japanese LGWAN-style government networks). Additional modules include desknet's DB, Denbun (webmail), desknet's DAX (large-file transfer), desknet's SSS (sales support), desknet's CAMS (customer support), RoomMgr, NEOPORT (AI customer service), and the recently launched Neuron ES on-premises enterprise search. The architecture supports both SaaS (cloud) and on-premises deployment, with the company progressively rolling AI capabilities (ChatGPT, RAG-based assistants, proactive agents) across the stack.
NeoJapan monetizes through a mix of cloud/SaaS subscriptions (~70% of software revenue), on-premises perpetual licenses (where a subset of public-sector and regulated customers still demand them), annual support and maintenance contracts, bundled set plans (notably the desknet's NEO + AppSuite bundle at 800 JPY/user/month), and custom professional services. Go-to-market is hybrid: direct field sales from a Yokohama headquarters and three regional offices (Osaka 2017, Nagoya 2019, Fukuoka 2022); a partner channel that has been formalized since 2024 through certified AppSuite Integrators and 代理商 (agent/dealer) resellers; plus four overseas subsidiaries (USA, Malaysia, Thailand, Philippines) targeting Japanese-style business practices in ASEAN markets. Customer base is concentrated in Japan and skewed toward enterprise/mid-market companies, Japanese government (1,250+ public institutions, ~40% of designated cities, more than one-third of prefectural governments), education, and financial services, with priority on government-grade security, LGWAN-ASP readiness, and pending ISMAP cloud certification under subsidiary Pro-SPIRE.
Since its 2015 IPO on TSE Mothers (relocated to TSE First Section in 2018 and to TSE Prime in 2022), NeoJapan has compounded revenue 4.3x and operating profit 6.8x, transitioning from a pure on-premises groupware vendor to a hybrid cloud/on-premises platform with an AI roadmap, ASEAN expansion strategy, and a partner ecosystem that increasingly monetizes long-tail customers via AppSuite customization services.
NeoJapan firmographics
Firmographics- Name
- NeoJapan
- Legal name
- 株式会社ネオジャパン
- Website
- https://neo.co.jp
- Company type
- Public
- Founded year
- 1992
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Short description
- NeoJapan (TSE Prime: 3921) is a Japanese business-software vendor whose core product, desknet's NEO groupware, has cumulatively served 5.4M+ users across 1,250+ government and enterprise customers, complemented by AppSuite (no-code apps) and ChatLuck (business chat) sold via direct, partner, and ASEAN subsidiary channels.
- Ownership category
- akta.pro rank
NeoJapan industry classification
Industry- Product category
- Enterprise Groupware / Business Collaboration Software
- NAICS
- Software Publishers (51321), Custom Computer Programming Services (541511)
- SIC
- Services-Prepackaged Software (7372), Services-Computer Programming, Data Processing, Etc. (7370)
- akta.pro primary industry
- Document Creation & Office Suites (BPAMAMAD)
- akta.pro secondary industries
- Low-Code/No-Code Application Platforms (HDAEAKAA), Process & Case Management Low-Code Platforms (HDAEAKAE)
Keywords
Where NeoJapan is headquartered
LocationHeadquarters
- HQ city
- Yokohama-shi
- HQ country
- Japan
- HQ region
- Asia
Offices8 records
Markets served
NeoJapan business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure
Revenue model
- Software Licenses (On-premises): Perpetual or subscription licenses for on-premises installation of desknet's NEO and other software products, sold primarily to enterprise and government customers who prefer on-premises deployment for security or operational reasons.
- Cloud/SaaS Subscriptions: Monthly or annual subscription fees for cloud-hosted versions of desknet's NEO, AppSuite, and ChatLuck. Cloud services account for approximately 70% of software revenue and continue to grow. Pricing is per user with tiered plans including bundled options.
- Support and Maintenance Services: Technical support, version upgrades, and maintenance services provided to license and cloud customers. Includes 24/7/365 support desk and regular product updates.
- Set Plans and Cross-sell: Bundled packages combining desknet's NEO with AppSuite (Standard Plan at 800 yen per user per month) to drive cross-selling and increase customer lifetime value.
- Professional Services (Custom Development): Custom application development services beyond standard product capabilities, including bespoke solutions for specific customer requirements.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | desknet's NEO + AppSuite bundle (Standard Plan) |
| Subscription | Monthly | Cloud subscription tiers by user count |
| One time/ perpetual license | Annual | On-premises perpetual license |
Go-to-market motion3 records
Distribution channels5 records
Marketing channels8 records
NeoJapan product offering
Product offeringCore offering
NeoJapan develops and sells groupware and business communication software for Japanese enterprises, government, and mid-market organizations. The flagship product, desknet's NEO, is an all-in-one groupware platform with 27 built-in applications (scheduling, workflow, facility reservation, bulletin boards, report circulation), complemented by AppSuite (a no-code business application builder) and ChatLuck (business chat). Supporting modules include desknet's DB (web database), Denbun (webmail), desknet's DAX (file transfer), desknet's SSS (sales support), and desknet's CAMS (customer support). Products are offered as both cloud SaaS subscriptions and on-premises perpetual licenses, and the company is layering in AI capabilities (ChatGPT, RAG, autonomous agents) across the platform.
Product overview
NeoJapan operates a unified groupware platform architecture anchored by desknet's NEO as the core product, complemented by specialized add-on modules and standalone products. The primary product portfolio includes: desknet's NEO (groupware with 27 built-in applications for scheduling, workflow, and collaboration), AppSuite (no-code application builder integrated with desknet's NEO), ChatLuck (business chat with AI capabilities), and several modular tools including desknet's DB (web database), Denbun (webmail), desknet's DAX (file transfer), desknet's SSS (sales support), and desknet's CAMS (customer support management). Additional products include RoomMgr for meeting room reservation, NEOPORT for AI-powered customer service, and Neuron ES for enterprise search. Products are offered in both cloud and on-premises deployment models, with AI features rolling out across the platform via a phased roadmap.
Differentiator
Problem solved
Functional benefit
Brands
- desknet's NEO: グループウェア。組織内の情報共有、スケジュール調整、業務効率化、ペーパーレスを実現するオールインワンのプラットフォーム。
- AppSuite
- ChatLuck
- desknet's DB
- Denbun
- desknet's DAX
- desknet's SSS
- desknet's CAMS
Products and services
- desknet's NEO All-in-one groupware platform with 27 standard applications (scheduling, workflow, facility reservation, bulletin boards, circular reports, file sharing) for organizational information sharing, schedule adjustment, business efficiency, and paperless operations. Deployed by enterprises, government agencies, and municipalities; supports both cloud SaaS and on-premises models.
- AppSuite No-code business application creation tool that enables users to digitize paper, email, and Excel-based workflows through a 4-step customization process without programming. Integrated with desknet's NEO; available on cloud and on-premises.
- ChatLuck Chat-based business communication tool that accelerates on-site information sharing and collaborative work. Available in cloud and on-premises versions with ChatGPT integration and support for high-security environments (government LGWAN, financial networks).
- desknet's DB Web-based database management system for creating and managing custom database applications within the desknet's ecosystem.
- Denbun High-performance webmail system supporting both POP and IMAP protocols for enterprise email management.
- desknet's DAX Large-capacity file transfer and sharing system for secure exchange of large files between users and external parties.
- desknet's SSS Web-based sales support system (営業支援システム) for managing sales activities, customer data, and sales workflows.
- desknet's CAMS Customer support and service management system for handling customer inquiries and support ticket workflows.
- RoomMgr (Meeting Room Reservation System) Meeting room reservation system for managing facility bookings and resource scheduling as part of the desknet's NEO suite.
- NEOPORT AI-powered customer service tool for AI-driven customer support automation.
- Neuron ES for desknet's On-premises enterprise full-text search system launched July 2, 2026, providing internal document and data search across the desknet's environment.
Quantifiable outcome
- Cumulative 540万+ users across cloud and package deployments since 1999 market entry
- +4 more outcomes
Companies that use NeoJapan
Customer profileNamed customers10 records
Segments4 records
Ideal customer profiles3 records
NeoJapan technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration6 records
AI capability7 records
Feature7 records
NeoJapan partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered minor and core.
- 特定非営利活動法人Green Days JapanminorCSR partnership for Sustainable Rice Partnership, supporting agricultural sustainability and employee welfare through rice production at NeoJapan Farm.
- WFP国連世界食糧計画（国連WFP）協会minorSupport for WFP school meal program with 1 million yen donation and council membership for global food security initiatives.
- RICOH (THAILAND) LimitedcoreNEO THAI ASIA Co., Ltd. signed a sales agency agreement with RICOH Thailand for distribution of desknet's NEO and related products in the Thai market, leveraging Ricoh's established customer base and service network.
- NEO Philippine Tech Inc.coreSubsidiary established for Philippines market entry, expanding ASEAN presence.
- NEO THAI ASIA Co., Ltd.coreWholly-owned subsidiary for Thailand market, distributing groupware products and building local partner network.
- NEOREKA ASIA Sdn. Bhd.coreJoint venture subsidiary for Malaysia market expansion, focusing on selling desknet's NEO and AppSuite to Japanese and local businesses in ASEAN markets.
- DELCUI Inc.coreUS subsidiary in California for technology intelligence gathering, market research, and global partnership/collaboration development.
Scale indicators10 records
Recent moves16 records
Expansion highlights5 records
NeoJapan competitors and assessment
Company assessmentBroad incumbents
- Slack (Salesforce): Dominant business chat platform, increasingly bundled with Salesforce CRM. Competes with ChatLuck especially in larger Japanese enterprises with global operations, while offering a broader ecosystem than NeoJapan.
- Google Workspace: Global collaboration + productivity suite with strong adoption in Japanese education and tech-forward SMEs. Competes with desknet's NEO on integrated productivity, scheduling, and chat.
- monday.com: Global work management and low-code platform expanding into Japanese enterprise and government markets. Competes with AppSuite in no-code workflow digitization and with desknet's NEO in cross-departmental work management.
- Microsoft (Microsoft 365 / Teams): Largest competitor in Japanese collaboration market via Office 365 + Teams bundle. Indirectly competes through bundling, scale, and global brand — the primary external threat to NeoJapan's standalone groupware pricing.
Direct peers
- Cybozu: Closest Japanese groupware competitor offering kintone (no-code platform), Garoon (groupware), and Cybozu Chat. Highly comparable in customer base (Japanese SMEs and government), product overlap (no-code + groupware + chat), and pricing model (per-user SaaS).
- SmartDB (Macon): Japanese no-code / low-code business application platform that competes directly with AppSuite. Targets similar Japanese enterprise and government customers seeking to digitize paper-based workflows without programming.
- Odoo: Global all-in-one open-source business application suite combining CRM, groupware, chat, no-code app builder, and document tools. Closely mirrors NeoJapan's all-in-one groupware + no-code positioning with broader geographic reach.
- LINE Works (Ly Corporation / LINE Yahoo): Japan-focused business communication and groupware platform from LINE Yahoo. Directly competes with ChatLuck and desknet's NEO in Japanese SME and mid-market segments with strong consumer brand recognition.
- Works Applications: Japanese enterprise software vendor offering HUE (workflow + groupware) and AI Works. Comparable in customer focus on large Japanese enterprises and government, with overlapping groupware and workflow digitization use cases.
Emerging players
- Notion: Fast-growing all-in-one workspace and no-code platform with overlapping functionality to AppSuite + desknet's NEO docs/wiki features. Gains traction with younger Japanese SMEs and tech teams, but limited government penetration.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
NeoJapan social profiles
Digital presenceNeoJapan compliance and trust
Trust signalCompliance4 records
NeoJapan financial estimates
Financial estimateRevenue estimate
Valuation estimate
NeoJapan leadership team
Management profileNumber of profiles
Profiles12 records
NeoJapan subsidiaries and ownership
Company hierarchySubsidiaries5 records
NeoJapan funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
NeoJapan M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about NeoJapan
What does NeoJapan do?
NeoJapan develops and sells groupware and business communication software for Japanese enterprises, government, and mid-market organizations. The flagship product, desknet's NEO, is an all-in-one groupware platform with 27 built-in applications (scheduling, workflow, facility reservation, bulletin boards, report circulation), complemented by AppSuite (a no-code business application builder) and ChatLuck (business chat). Supporting modules include desknet's DB (web database), Denbun (webmail), desknet's DAX (file transfer), desknet's SSS (sales support), and desknet's CAMS (customer support). Products are offered as both cloud SaaS subscriptions and on-premises perpetual licenses, and the company is layering in AI capabilities (ChatGPT, RAG, autonomous agents) across the platform.
Is NeoJapan a public or private company?
NeoJapan is a public company. It is classified as public and is currently operating.
When was NeoJapan founded?
NeoJapan was founded in 1992. It employs 251 to 500 people.
Where is NeoJapan based?
NeoJapan is headquartered in Yokohama-shi, Japan, in the Asia region.
How does NeoJapan make money?
Five revenue lines are on record. Software Licenses (On-premises) is the primary driver. The others are cloud/SaaS Subscriptions, support and Maintenance Services, set Plans and Cross-sell and professional Services (Custom Development).
Who are NeoJapan's main competitors?
Broad incumbents on record are Slack (Salesforce), Google Workspace, monday.com and Microsoft (Microsoft 365 / Teams). Direct peers are Cybozu, SmartDB (Macon), Odoo, LINE Works (Ly Corporation / LINE Yahoo) and Works Applications. Notion is listed as an emerging player.
Does NeoJapan have an API?
No public API is recorded for NeoJapan.
What industry is NeoJapan in?
NeoJapan's product category is Enterprise Groupware / Business Collaboration Software. Its primary akta.pro industry code is BPAMAMAD, Document Creation & Office Suites, with a secondary code of HDAEAKAA, Low-Code/No-Code Application Platforms. Its NAICS code is 51321 and its SIC code is 7372.