Broadcasters Warehouse

What Broadcasters Warehouse does

Broadcasters Warehouse is a UK-based private e-commerce distributor of professional broadcast equipment, founded in 1996 and headquartered at a mail-only address in London (5 Brayford Square). The company operates a global direct-to-consumer storefront selling more than 10,000 products from over 200 manufacturers, spanning FM, AM, DAB, HD Radio, and TV transmission equipment; radio and TV studio consoles; antennas, masts, and STL links; IP audio codecs and AoIP gateway products; broadcast automation and ingest software; and ancillary components such as processors, sound cards, and monitoring receivers. Representative offerings include Tieline Gateway 4/16 IP audio codecs, ECRESO FM 1kW AiO and DB MOZART NEXT 3000 transmitters, Sielco 1.3-2.5 GHz STL systems, D&R AIRLITE-USB MK2 consoles, MagicSoft Recorder/Playout software, and DEVA DB3011 monitoring receivers. Pricing is per-unit, with products ranging from under $100 to over $174,000 and quote-based pricing on complex packages.

The business model is transactional hardware resale. Customers browse a catalog, configure options, and checkout online via credit card, PayPal, bank transfer (with a 4% fee), or purchase orders for qualified businesses. An inside-sales team supplements self-serve e-commerce via phone (+44 7448 533615), email ([email protected]), and WhatsApp, with certified broadcast engineers providing technical consultation. Primary customers are radio broadcasters (community through national), with secondary verticals including TV broadcasters and internet radio/podcasters/RSL operators. Marketing is top-of-funnel across email newsletter (5% coupon), Facebook, LinkedIn, YouTube, and a company blog. No public exposure, no disclosed funding, and an owner-operator management structure (David Shapiro as Founder, Owner & Principal CEO) are the salient signals from the source data. The single compliance certification disclosed is PCI DSS for payment processing.

Name

Broadcasters Warehouse

Legal name

Broadcasters Warehouse

Website

https://broadcasterswarehouse.com

Company type

Private

Founded year

1996

Operating status

Operating

Headcount range

1–10 employees

Short description

Broadcasters Warehouse is a UK-based e-commerce distributor of professional broadcast equipment, selling 10,000+ products from 200+ manufacturers to radio and TV broadcasters, internet radio operators, and podcasters worldwide.

Ownership category

akta.pro rank

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Marketing or Sales, Technology or R&D, Personnel

Revenue model

1. Hardware Product Sales: One-time sales of professional broadcast equipment including transmitters, receivers, antennas, audio processors, codecs, studio equipment, and broadcast software. Revenue generated per transaction with prices ranging from under $100 to over $174,000 per product.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels5 records

Core offering

Broadcasters Warehouse is an online distributor of professional broadcast equipment, supplying over 10,000 products from 200+ manufacturers worldwide. Its catalog spans FM/AM transmitters, antennas, IP audio codecs, mixing consoles, audio processors, broadcast automation software, sound cards, STL radio links, and RF measurement tools for radio and TV broadcasters, podcasters, and internet radio operators.

Product overview

Broadcasters Warehouse is a professional broadcast equipment distributor offering over 10,000 products from more than 200 leading manufacturers. The company provides a comprehensive portfolio of broadcast solutions including: IP audio codecs (Tieline Gateway 4, Tieline Gateway 16, Tieline ViA, Digigram IQOYA TALK, AEQ Phoenix Alio); studio equipment (D&R AIRLITE-USB MK2, D&R Airmate-12 USB mixers, AudioScience sound cards, D&R On-Air Light); transmission equipment (FM/AM transmitters including Eurotel ETL1000, Eddystone XE10, DB MOZART NEXT 3000, ECRESO FM 1kW AiO, RFE Broadcast 6kW packages); broadcast software (MagicSoft Recorder, Magicsoft Playout); signal monitoring and receivers (DEVA DB3011, Audemat MC6); and STL systems (Sielco 1.3-2.5GHz STL). The company positions itself as a one-stop supplier for the broadcasting industry, offering equipment across FM, AM, DAB, HD Radio, and streaming formats.

Differentiator

Problem solved

Functional benefit

Products and services

• MagicSoft Recorder Broadcast ingest application supporting up to 8 video inputs with 2 simultaneous recordings per input, designed for multicam ingest and conformance recording in broadcast and post-production environments.
• Tieline Gateway 4 IP Audio Codec DSP-based 1RU IP audio codec supporting 4 mono or 2 stereo full-duplex connections, designed for remote broadcasting, Studio-to-Transmitter Links (STL), and Studio-to-Studio Links (SSL).
• Tieline Gateway 16 IP Audio Codec Compact, high-density IP audio codec supporting 16 full-duplex channels with AES67, ST 2110-30, and remote management capabilities.
• DEVA DB3011 FM/HD Radio Monitoring Receiver Professional FM/HD Radio and IP audio monitoring receiver with dual-tuner architecture for continuous off-air supervision, signal analysis, and real-time remote monitoring with SNMP alerting.
• Eddystone XE10 Broadcast Exciter and Low Power FM Transmitter Compact 1U broadcast exciter and low power FM transmitter providing adjustable 3-10W RF power across 87.5-108MHz with synthesized frequency generation.
• Tieline ViA Portable IP Audio Codec Portable IP audio codec with Wi-Fi, LTE, ISDN, and Ethernet support featuring touchscreen control and redundant audio networking for professional on-location streaming.
• AEQ Phoenix Alio Portable IP Audio Codec Rugged, portable IP audio codec designed for remote live broadcasts with dual mono or stereo transmission over wired, Wi-Fi, and 3G/4G networks.
• Digigram IQOYA TALK Portable IP Audio Codec Portable IP audio codec with dual LTE/4G and Wi-Fi connectivity featuring touchscreen, built-in mix engine, and dual SIM slots for field journalists and sport commentators.
• D&R AIRLITE-USB MK2 Broadcast Mixing Console Professional broadcast mixing console with USB and VoIP connectivity, designed for live on-air production, streaming, and podcasting in radio stations and online broadcasting environments.
• Eurotel ETL1000 1kW FM Broadcast Transmitter 1kW FM broadcast transmitter for professional radio broadcasting applications.
• Audemat MC6 DAB/FM Measurement Platform Measurement platform for DAB and FM network testing and measurement.
• MARIAN Clara D AES/EBU PCIe Audio Interface 16 x AES/EBU PCIe interface for HD audio quality with 24 Bit resolution and sample rates up to 192 kHz.
• DB MOZART NEXT 3000 Stereo FM Transmitter 3kW Stereo FM Transmitter for professional broadcast transmission.
• AudioScience ASI5741 PCI Express Broadcast Sound Card PCI Express broadcast sound card for professional audio applications.
• D&R Airmate-12 USB Radio Production Mixer Versatile radio production mixer with USB connectivity for radio production DJs and broadcast applications.
• Magicsoft Playout Broadcast Automation Software Broadcast automation software for TV and radio playout operations.
• PCS Electronics 3000W FM Pallet Amplifier 3000W FM pallet amplifier for broadcast transmitter applications.
• ISS HPR.0990 AM Broadcast Antenna AM broadcast antenna for AM broadcast coverage applications.
• Omnia VOLT Audio Processor Audio processor for broadcast audio processing applications.
• Henry Engineering SPORTS POD Commentary System Sports commentary system for broadcast applications.
• ECRESO FM 1kW AiO Series FM Transmitter All-in-One FM transmitter series for broadcast transmission.
• RFE Broadcast 6kW FM Transmission Package Complete 6kW FM broadcast transmission package with multiple components.
• Sielco 1.3-2.5GHz Studio-to-Transmitter Link System Complete studio to transmitter link system combining EXC19 microwave transmitter and RTX19 receiver with directional antennas and cables for professional FM broadcast networks.
• Tieline Report-IT Smartphone Codec Application Smartphone application that converts iPhone or Android devices into portable 15kHz live IP audio codecs and high-fidelity audio recorders for remote broadcasting.
• D&R On-Air Light Studio Indicator Professional studio indicator light that signals when a microphone or broadcast is live, designed for radio stations, recording studios, and podcasting setups.

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration15 records

Scale indicators2 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• HHB Communications: UK-based pro audio and broadcast equipment supplier offering studio, codec, and audio processing products. Geographic and product overlap with Broadcasters Warehouse, particularly in the UK broadcaster and post-production market.
• Broadcasters General Store: US-based specialty distributor of broadcast equipment carrying transmission, studio, and audio processing products from many of the same manufacturers (e.g., Tieline, DEVA, ECRESO). Closest direct comparable in product mix and go-to-market.
• SCMS Inc. US-based broadcast equipment distributor with a multi-vendor catalog of transmitters, codecs, and studio equipment. Comparable reseller model with similar manufacturer relationships and customer base.
• SoundPro: US-based pro audio retailer stocking mixers, microphones, codecs, and broadcast equipment. Comparable e-commerce-led distribution to radio and podcast producers.
• Markertek: US-based specialty retailer of broadcast and pro AV equipment, including audio interfaces, signal processing, and studio gear. Comparable target customer base of broadcasters, podcasters, and audio engineers.
• Studiospares: UK-based pro audio equipment retailer covering studio, recording, and broadcast gear. Comparable e-commerce-led GTM to broadcasters, podcasters, and small studios in the UK and Europe.
• Full Compass Systems: US-based retailer of professional audio, video, and broadcast equipment. Overlapping catalog of mixers, codecs, and studio gear sold to similar radio and TV broadcaster customers.

Broad incumbents

• Sweetwater: Large US-based retailer of professional audio equipment and musical instruments. While broader in market (musicians, recording) and larger in scale, it carries overlapping studio and pro audio categories and competes in the same UK/global e-commerce space.
• B&H Photo Video: Major US-based retailer of professional photo, video, audio, and broadcast equipment. Overlaps on broadcast audio/video gear and pricing dynamics, though it operates as a much broader category retailer.
• Thomann: Europe's largest music and pro audio retailer, headquartered in Germany with multi-language site and global shipping. Larger and broader than Broadcasters Warehouse but increasingly overlapping in pro audio and broadcast accessories.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/channel/UCXmK8I5TBAFqTT7rWUfkiXg
• Facebookfacebook.com/BroadcastersWarehouse
• LinkedInlinkedin.com/company/broadcasters-warehouse

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Broadcasters Warehouse