Clash Media Advertising
Clash Media Advertising is a London-based, privately held online performance marketing firm founded in 2006 that delivers lead generation, marketing solutions, and customer acquisition services to advertisers, operating with 1-10 employees.
- Company typePrivate
- Founded2006
- HeadquartersLondon, United Kingdom
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Clash Media Advertising does
Clash Media Advertising is a London-based, privately held online performance marketing firm founded in 2006. Its stated function is online lead generation, marketing solutions and customer acquisition services delivered to advertisers, with the website clash-media.com as its commercial front. The firm operates at a very small scale, with 1-10 employees reported in the firmographic data, and is registered as a for-profit private company in the United Kingdom. No detailed product architecture, proprietary technology stack, or named advertiser clients are disclosed in the available source material.
The company received three consecutive institutional rounds led by MMC Ventures between June 2007 and July 2009 totaling approximately $8.7M, representing its only disclosed capital events; no subsequent funding activity is recorded. The founder is Lucila Benitez, listed in an Online Business role, and no further management team is captured. The input also references a Facts.net content publishing property spanning 30+ topical categories and 25+ language versions, with a YouTube channel and a discussion forum; whether this property is operated by or affiliated with Clash Media is not confirmed in the source data and should be treated as an unverified association.
The business model is described at a services level only: advertiser-facing lead generation and customer acquisition, with no disclosed pricing model, contract structure, revenue split, or advertiser roster. There are no AI/ML capability disclosures, no patents, no certifications, no partnerships, and no regulatory actions in the input. Data gaps are material and cover revenue, headcount trajectory, customer concentration, geographic footprint beyond a London HQ, and the relationship between the company and any affiliated content properties.
Clash Media Advertising firmographics
Firmographics- Name
- Clash Media Advertising
- Website
- https://clash-media.com
- Company type
- Private
- Founded year
- 2006
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Clash Media Advertising is a London-based, privately held online performance marketing firm founded in 2006 that delivers lead generation, marketing solutions, and customer acquisition services to advertisers, operating with 1-10 employees.
- Ownership category
- akta.pro rank
Clash Media Advertising industry classification
Industry- Product category
- Digital Marketing Services
- NAICS
- Media Buying Agencies (54183), Media Buying Agencies (541830), Advertising Agencies (54181)
- SIC
- Services-Advertising (7310), Services-Advertising Agencies (7311)
- akta.pro primary industry
- Digital & Programmatic Media Buying (Display, Video, CTV, Audio) (BPAFABAB)
- akta.pro secondary industries
- Integrated Advertising (Brand + Performance + Media) (BPAFAAAA), Affiliate & Partner Media Buying (BPAFABAJ)
Keywords
Where Clash Media Advertising is headquartered
LocationHeadquarters
- HQ city
- London
- HQ country
- United Kingdom
- HQ region
- Europe
Markets served
Clash Media Advertising business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Technology or R&D, Operations
Revenue model
- Advertising Revenue: The site generates revenue through display and content advertising, likely through ad networks and affiliate marketing. The presence of 'Affiliate Disclosure' and 'Sponsored content' references indicates affiliate commission-based revenue alongside advertising.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels5 records
Clash Media Advertising product offering
Product offeringCore offering
Clash Media Advertising offers online lead generation, marketing solutions, and customer acquisition services to advertisers. The company focuses on connecting advertisers with qualified prospects through digital performance marketing channels. Founded in 2006, the firm operates from London, United Kingdom.
Product overview
Facts.net is a single unified fact-based content publishing platform. The website publishes curated factual articles organized into multiple topic categories including Airlines, Celebrity, Characters, Culture & The Arts, Earth & Life Science, Events, Fitness & Wellbeing, History, Human Activities, Lifestyle, Mathematics & Logic, Movies, Nature, Philosophy & Thinking, Reviews, Science, Society & Social Sciences, Tech & Sciences, and World Facts. The platform also features a Gallery section with image-based content collections, a Forum community (discuss.facts.net), a Quotes section (quotes.cx), and maintains international versions in multiple languages including German, French, Spanish, Italian, Portuguese, Danish, Swedish, Norwegian, Finnish, Arabic, Greek, Hindi, Indonesian, Japanese, Korean, Malay, Dutch, Polish, Romanian, Russian, Vietnamese, Turkish, Chinese, and Turkish.
Differentiator
Problem solved
Functional benefit
Products and services
- Online Lead Generation Services Online lead generation service that delivers qualified prospects to advertisers through digital performance marketing campaigns.
- Customer Acquisition Services Customer acquisition service focused on helping advertisers acquire new customers through online marketing channels.
- Online Marketing Solutions Online marketing solutions delivered to advertisers, encompassing campaign management and digital marketing execution.
Companies that use Clash Media Advertising
Customer profileSegments1 record
Ideal customer profiles1 record
Clash Media Advertising technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Clash Media Advertising partnerships and signals
Strategic signalScale indicators2 records
Recent moves4 records
Expansion highlights4 records
Clash Media Advertising competitors and assessment
Company assessmentDirect peers
- Awin: Global affiliate and partner marketing network headquartered in London with European roots. Directly comparable to Clash Media as a UK-based performance/partner media intermediary serving advertisers seeking online customer acquisition.
- QuinStreet: US-based public performance marketing company focused on online customer acquisition and lead generation for advertisers across verticals. Closely comparable business model to Clash Media's online lead generation / customer acquisition services.
- Tradedoubler: European-headquartered affiliate and performance marketing network. Comparable as a regional performance/lead-generation intermediary competing for similar advertiser budgets across European markets.
- Digital Media Solutions (DMS): US-based provider of customer acquisition and lead-generation solutions for advertisers and agencies. Directly comparable business model delivering measurable online customer-acquisition outcomes.
Broad incumbents
- The Trade Desk: Leading independent programmatic advertising buying platform. Relevant overlap through digital media buying that powers online customer acquisition, though at materially larger scale and product breadth.
- Taboola: Public content-discovery and native advertising platform driving customer acquisition for advertisers at scale. Comparable as a digital customer-acquisition channel, with broader reach and proprietary bidding infrastructure.
- CJ Affiliate (Commission Junction): One of the largest global affiliate marketing networks, owned by Publicis. Overlaps in affiliate/partner-driven customer acquisition but operates at significantly greater scale across many verticals and geographies.
- Rakuten Advertising: Global affiliate and display/advertising business owned by Rakuten. Comparable in offering affiliate-driven lead/customer acquisition as part of a much broader global ad-tech portfolio.
- Outbrain: Global content-discovery platform using native ads to drive traffic and customer acquisition for advertisers across premium publisher networks. Comparable as a digital performance-marketing intermediary.
Regional players
- Webgains: UK/EU-based affiliate marketing network. Compares to Clash Media as a regional affiliate/partner-driven customer acquisition partner serving European advertisers.
Market position
Strengths3 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights4 records
Customer concentration
Clash Media Advertising social profiles
Digital presenceClash Media Advertising financial estimates
Financial estimateRevenue estimate
Valuation estimate
Clash Media Advertising leadership team
Management profileNumber of profiles
Profiles1 record
Clash Media Advertising funding detail
Funding detailFunding overview
Funding rounds3 records
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Clash Media Advertising M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Clash Media Advertising
What does Clash Media Advertising do?
Clash Media Advertising offers online lead generation, marketing solutions, and customer acquisition services to advertisers. The company focuses on connecting advertisers with qualified prospects through digital performance marketing channels. Founded in 2006, the firm operates from London, United Kingdom.
Is Clash Media Advertising a public or private company?
Clash Media Advertising is a private company. It is classified as venture growth investor backed and is currently operating.
When was Clash Media Advertising founded?
Clash Media Advertising was founded in 2006. It employs 1 to 10 people.
Where is Clash Media Advertising based?
Clash Media Advertising is headquartered in London, United Kingdom, in the Europe region.
How does Clash Media Advertising make money?
One revenue line is on record: advertising Revenue.
Who are Clash Media Advertising's main competitors?
Direct peers on record are Awin, QuinStreet, Tradedoubler and Digital Media Solutions (DMS). Broad incumbents are The Trade Desk, Taboola, CJ Affiliate (Commission Junction), Rakuten Advertising and Outbrain. Webgains is listed as a regional player.
Does Clash Media Advertising have an API?
No public API is recorded for Clash Media Advertising.
What industry is Clash Media Advertising in?
Clash Media Advertising's product category is Digital Marketing Services. Its primary akta.pro industry code is BPAFABAB, Digital & Programmatic Media Buying (Display, Video, CTV, Audio), with a secondary code of BPAFAAAA, Integrated Advertising (Brand + Performance + Media). Its NAICS code is 54183 and its SIC code is 7310.