Two Rivers Golf Club

What Two Rivers Golf Club does

Two Rivers Golf Club is a full-service public golf facility operating a single 18-hole par-70 course of approximately 6,000 yards at 150 Oak Tree Lane in Dakota Dunes, South Dakota. The course was designed by Leonard Macomber and opened in 1932 as the Elmwood Course of the Sioux City Boat Club; it was renamed Two Rivers Golf Club in 1991 when it was repositioned from a private club to a public-access facility, and was acquired in January 2020 by holding company Dakota Dunes Land Holdings, LLC, with TR Golf LLC as the operating entity. The facility supports year-round engagement through two TrackMan simulator bays inside the recently remodeled Elmwood Clubhouse, alongside PGA instruction, three membership tiers, a corporate pass program, private event spaces, and an online merchandise store.

The business operates multiple revenue lines with distinct pricing mechanics: daily green fees ($70 riding / $45 walking for 18 holes), three annual membership tiers (Basic at $750 single, Select at $1,200 single, Priority at $2,150 single), a corporate pass at $3,750, private PGA instruction at $150/hour (juniors at $60/hour), TrackMan simulator rentals at $30-$60/hour, event and room rentals (The Bag Room at $250-$300, clubhouse at $1,500, May graduation at $500-$750), and private cart storage plus trail fees. Operational infrastructure integrates foreUp for tee-time and simulator booking, Golf Genius for tournament management, and a third-party storefront (1RTI.com) plus Acushnet Golf for merchandise distribution. The primary customer segment is individual and family golfers, with secondary segments comprising corporate clients and event hosters (private celebrations, graduations, corporate meetings).

The go-to-market is direct-to-consumer with no third-party distribution: customers book through the website or walk in, and the club promotes through Facebook, X (Twitter), and an E-Club email newsletter. Social engagement is layered onto the Elmwood Lounge and patio, which hosts Friday happy hours, couples events, live music, and other community programming designed to extend passholder value. The business operates exclusively within the Siouxland/Dakota Dunes market with a single location and no disclosed geographic expansion plans, making the analysis fundamentally that of a regional single-asset golf operator rather than a multi-site enterprise.

Name

Two Rivers Golf Club

Legal name

Two Rivers Golf Club (TR Golf LLC)

Website

https://golftworivers.com

Company type

Private

Founded year

1932

Operating status

Operating

Headcount range

1–10 employees

Short description

Two Rivers Golf Club is a single-location public golf facility in Dakota Dunes, South Dakota, operating an 18-hole par-70 course, two TrackMan simulator bays, PGA instruction, three membership tiers, a corporate pass program, and event rentals for individual golfers, families, and corporate clients in the Siouxland market.

Ownership category

akta.pro rank

Product category

Public Golf Facility & Recreational Golf Services

NAICS

Golf Courses and Country Clubs (71391)

SIC

Services-Membership Sports & Recreation Clubs (7997), Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Golf Courses & Golf Facilities (MPAKAEAD)

akta.pro secondary industry

Golf Clubs & Tournament-Host Clubs (Professional/Elite Golf Clubs) (MPAKABAE)

Keywords

• Public golf course
• Golf simulator rentals
• Golf membership passes
• Golf instruction services
• Golf event hosting

Headquarters

HQ city

North Sioux City

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Personnel, Marketing or Sales, Infrastructure, Technology or R&D, Supply Chain

Revenue model

1. Daily Green Fees: Revenue from daily golf play including green fees and cart rentals. 18-hole rates: $70 riding, $45 walking. 9-hole rates: $40 riding, $25 walking (after 11am weekends/holidays). Range bags: $8 per bag.
2. Season Passes and Memberships: Three-tier annual membership program: Basic ($750 single/$875 family) - 4 days/week Mon-Thurs, 5-day advance booking; Select ($1,200 single/$1,585 family) - 7-day access, 7-day advance booking; Priority ($2,150 single/$2,450 family) - exclusive access, 14-day advance booking, unlimited range. All tiers include cart fees as additional cost.
3. Corporate Passes: Corporate pass at $3,750 allows one tee time per day for up to 5 players, includes golf, cart, range, and one off-season party room reservation for up to 60 people. Designed for businesses to entertain employees, vendors, and customers.
4. Golf Instruction: Private coaching by PGA Professional Rodd Slater. Adults: $150 per hour, Juniors: $60 per hour. Instruction based on Manuel de la Torre's complete system focusing on Balance, Geometry, and Physics of the golf club.
5. Golf Simulator Rentals: TrackMan simulator bay rentals: $30/hour for passholders, $60/hour for non-passholders. Available for 1 or 2-hour blocks with advance or walk-in booking. Passholders get 14-day advance booking with 4 reservations allowed within 168 hours.
6. Event and Room Rentals: Clubhouse private rental: $1,500. The Bag Room (seats 60): $300 for passholders ($250), $300 for non-passholders. May graduation rate: $750 ($500 for passholders). All areas include audio/video capabilities for corporate and family events. 20% gratuity on rental and tab.
7. Merchandise and Pro Shop: Online store offering apparel, accessories, bags, and shoes. Products available through the club's branded store.
8. Private Cart Storage and Trail Fees: Cart storage: $500/year for private storage, $300/year for parking space. Trail fees: $300 annual or $20 daily. Required for all private carts on property. Insurance requirements: $100,000 personal injury liability per occurrence, $50,000 property damage coverage per occurrence.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels6 records

Core offering

Two Rivers Golf Club operates a public 18-hole par-70 golf course in Dakota Dunes, South Dakota, offering daily green fee play, three-tier annual season passes, corporate passes, private cart storage, TrackMan simulator rentals, and PGA professional instruction. The facility also provides private event hosting in The Bag Room and Elmwood Lounge, leagues and tournaments, social events, and an online merchandise store.

Product overview

Two Rivers Golf Club is a full-service public golf facility offering a 1932 Leonard Macomber-designed par-70 course with two TrackMan golf simulator bays for year-round play. The club provides PGA instruction, three-tiered season membership programs (Basic, Select, Priority), corporate pass options, and private cart storage. Additional offerings include The Bag Room event space, Elmwood Lounge with social events and live music, an online merchandise store, and daily fee golf with walking and riding options. The facility integrates with foreUp Software for tee time booking, Golf Genius for tournament management, and TrackMan for simulator technology.

Differentiator

Problem solved

Functional benefit

Products and services

• Daily Golf Fees Public 18-hole play at $70 riding / $45 walking and 9-hole play at $40 riding / $25 walking (weekends/holidays after 11am), plus practice range bags at $8 each. Available to walk-in and reserved golfers at the Dakota Dunes facility.
• Season Passes (Annual Memberships) Three-tier annual membership program: Basic ($750 single / $875 family, 4 days Mon-Thu, 5-day advance booking), Select ($1,200 single / $1,585 family, 7-day access, 7-day advance), and Priority ($2,150 single / $2,450 family, exclusive play, 14-day advance, unlimited range, included simulator in-season).
• Corporate Pass

Quantifiable outcome

• Course established 1932 with continuous operation through 2024 (92+ years of course operations)
• +2 more outcomes

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Feature1 record

Partnerships

Two partnerships are on record, tiered core.

• foreUp (foreupsoftware.com)coreTechnology or IntegrationforeUp provides the online tee time booking and reservation platform for Two Rivers Golf Club. The software handles tee time scheduling, simulator bay bookings, and passholder reservation management with tiered access rules.
• TrackMancoreTechnology or IntegrationTrackMan provides the simulator technology for the two simulator bays at Two Rivers Golf Club. TrackMan radar-based launch monitors enable accurate ball flight data and year-round golf practice and play.

Scale indicators4 records

Recent moves8 records

Expansion highlights5 records

Broad incumbents

• Troon: Golf and club-management company operating hundreds of courses under management contracts. Comparable as a benchmark for operating model, membership tiering, and corporate-outing programming at public and private facilities.
• American Golf Corporation: One of the largest operators of public and private golf facilities in the U.S. Comparable as a multi-course public-golf operator with similar daily-fee, membership, and event-rental revenue mix, though at significantly larger scale than a single-course club.
• Arcis Golf: Owns and operates a portfolio of public-access and private golf clubs across the U.S. Comparable in monetizing courses through green fees, memberships, lessons, F&B, and event rentals.
• KemperSports: Golf course, country club, and resort management company with a portfolio spanning daily-fee, private, and resort facilities. Comparable in operating public-access courses with membership tiers, F&B, and event-hosting revenue streams.

Emerging players

• Drive Shack: Owns and operates golf-entertainment venues (Puttery, Drive Shack) using simulator bays and competitive socializing formats. Comparable in targeting year-round, tech-enabled, event-driven golf entertainment spend that competes for the same casual/corporate dollars as Two Rivers' TrackMan bays and Bag Room.
• Topgolf: Tech-enabled golf entertainment venue competing for casual play, social events, and corporate outings. Comparable in monetizing non-traditional 'golf' experiences (TrackMan-style tech, F&B, group bookings) rather than traditional 18-hole play.

Direct peers

• Dakota Dunes Country Club: Private club in the same Dakota Dunes market explicitly referenced in Two Rivers' own history (built 1991 as part of the Dakota Dunes master-planned community). Directly comparable as the principal competing golf facility serving the same Siouxland catchment, with overlap on tournaments, corporate entertainment, and memberships.

Regional players

• Riverside Casino & Golf Resort: Iowa-based resort with an attached public golf course serving the same Siouxland/Iowa tri-state region. Comparable in combining daily-fee golf, memberships, lessons, and event hosting for a regional Midwestern customer base.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/golf2rivers
• Facebookfacebook.com/tworiversgolfclub
• LinkedInlinkedin.com/company/two-rivers-golf-club

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Two Rivers Golf Club