Retrobot

What Retrobot does

Retrobot s.r.o. is a privately held Czech game development studio founded in 2019 and headquartered in Ostrava, employing approximately six people. The company builds custom Unity-based multiplatform (iOS, Android, Web) applications that apply gamification mechanics — daily tasks, clan systems, leaderboards, seasonal competitions, and Live Ops content updates — to enterprise internal processes and interactive 3D data visualization.

Its two anchor products are Kooparťáci, a gamified employee engagement and onboarding application delivered to Kooperativa pojišťovna, a.s. (Vienna Insurance Group) from 2020 to 2024, which integrated with the client's internal insurance systems and was reported to reduce new-employee turnover in the target group by 20%; and Virtual Forest, an interactive GIS-driven forest visualization and simulation tool developed for StoraEnso OYI from 2017 to 2024, used by forest owners for growth prediction and land management. Technology centers on the Unity engine, SCRUM methodology, 3D Studio Max, and Adobe tooling.

Retrobot earns revenue through custom B2B project contracts (one-time licensing for application delivery) layered with recurring Live Ops services for ongoing content freshness. Its go-to-market is direct enterprise sales, evidenced by the competitive tender win at Kooperativa in 2020, supplemented by distribution through mobile app stores and self-serve web access. The company is bootstrapped, founder-owned, and serves a small portfolio of named enterprise clients across insurance, forestry, technology, healthcare, automotive, and services.

Name

Retrobot

Legal name

Retrobot s.r.o.

Website

https://retrobot.cz

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

1–10 employees

Short description

Retrobot is a six-person Czech Unity studio that builds custom enterprise gamification apps and interactive 3D data visualizations, serving clients such as Vienna Insurance Group and StoraEnso with project licensing plus recurring Live Ops.

Ownership category

akta.pro rank

Headquarters

HQ city

Ostrava

HQ country

Czechia

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Custom B2B Gamification Applications: Development and delivery of custom gamified mobile/web applications for corporate clients including social networking features, daily tasks, clan systems, and competition leaderboards. Includes Live Ops services for ongoing content freshness and sustainability.
2. Live Ops Services: Ongoing operational support and content updates for delivered applications, ensuring freshness and sustainability of gamification concepts.

Go-to-market motion2 records

Distribution channels3 records

Marketing channels1 record

Core offering

Retrobot is a Czech game development studio that designs and builds custom gamified mobile and web applications for enterprise clients using the Unity engine. The company delivers interactive data visualization tools and employee engagement applications, applying behavioral and psychological mechanics from the gaming industry to corporate internal processes, and provides ongoing Live Ops services to maintain product freshness.

Product overview

Retrobot is a Czech game development studio specializing in gamification applications for businesses. The company creates interactive mobile and web applications using Unity engine with gamification elements. Its product portfolio includes Kooparťáci (a gamification app for insurance company employee engagement and onboarding) and Virtual Forest (a forest management visualization tool for StoraEnso). Retrobot offers services in gamification, full-cycle project realization from design to production, creative interactive projects, and Unity-based development.

Differentiator

Problem solved

Functional benefit

Brands

• Virtual Forest: Interactive 3D forest visualization and data platform developed for StoraEnso, enabling users to explore and simulate forest management, tree growth prediction, and land maintenance.
• Kooparťáci

Products and services

• Kooparťáci A gamification mobile application for insurance company sales staff that socializes new employees across teams and branches, drives brand engagement, and enables internal communication through daily tasks, clan systems, game leaderboards, and integration with the client's internal systems. Delivered with Live Ops services to ensure long-term content freshness.
• Virtual Forest An advanced interactive data visualization application with gamification elements developed for iOS, Android, and Web. It uses real geoinformation system data to visualize forest age, growth, tree species, natural formations, and human structures across land parcels, supporting prediction of tree growth, simulation of forest maintenance, harvesting optimization, and forest owner acquisition and retention.

Quantifiable outcome

• Reduced new employee turnover by 20% in target group
• +1 more outcomes

Named customers8 records

Segments2 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Spinify: Sales and employee recognition platform that applies gamification mechanics (leaderboards, contests, rewards) to enterprise workforces, closely mirroring Retrobot's Kooparťáci use case for sales force engagement.
• SweetRush: Custom gamified learning and performance solutions provider building bespoke interactive experiences for Fortune 500 L&D and HR buyers, analogous to Retrobot's bespoke B2B gamification model.
• KnowledgePlanet: Game-based corporate learning platform applying gamification to training, onboarding, and employee engagement, comparable to Retrobot's gamification-for-onboarding offering for enterprise customers.
• Gamelearn: Serious games and gamified corporate training vendor offering Unity-built interactive learning applications for enterprise L&D and HR teams, directly comparable to Retrobot's gamification-for-enterprises offering.
• Mambo.io: Enterprise gamification platform that turns business objectives into game-like challenges and rewards for employees and customers, similar in customer base and gamification mechanics to Retrobot.
• Centrical: Employee engagement and performance platform that layers gamification (points, levels, missions) onto enterprise workflows, comparable to Retrobot's Unity-based gamified enterprise apps for onboarding and engagement.

Broad incumbents

• Badgeville (now part of Salesforce): Pioneering enterprise gamification platform now embedded within Salesforce's broader CRM and customer engagement portfolio; comparable in gamification mechanics but operates at much larger scale and as part of a wider suite.

Regional players

• Bohemia Interactive Simulations: Czech-headquartered serious-games and simulation studio that delivers Unity/VBS-based virtual training and visualization solutions to defense and enterprise clients, sharing Retrobot's Czech base and Unity serious-game DNA.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Instagraminstagram.com/retrobot_official/?hl=cs
• Facebookfacebook.com/retroboto
• LinkedInlinkedin.com/company/retrobot

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Retrobot