Omroep Tholen

What Omroep Tholen does

Omroep Tholen is a Dutch nonprofit foundation (Stichting Lokale Omroep Tholen) operating the officially designated local public media institution for the municipality of Tholen under a Commissariaat voor de Media designation running from 15 June 2024 to 15 June 2029. Founded on 5 July 1985 as a cable radio station and renamed Omroep Tholen in 1999, the broadcaster serves approximately 25,000 residents across nine village centers (Anna Jacobapolder, Oud-Vossemeer, Poortvliet, Scherpenisse, Sint-Annaland, Sint-Maartensdijk, Sint Philipsland, Stavenisse, and Tholen). Content covers local news, sports, municipal council meetings, community events, heritage journalism, and a daily accessible-language news bulletin (journaal in makkelijke taal) produced in partnership with NOS.

The organization's product surface spans four broadcast platforms: FM 106.5 radio (continuous since 1988 from the Grote Kerk tower), DAB+ digital radio on channel 8B (launched 1 July 2025), an Omroep Tholen TV cable ticker (kabelkrant) on Zeeland digital TV since August 2014, and a direct-to-website TV streaming service (TV Gemist) introduced in April 2026 when the broadcaster migrated off YouTube to retain ad inventory control. Supporting digital surfaces include the www.omroeptholen.nl website (averaging more than 500 unique daily visitors and described as the most-viewed news site in the Tholen and Sint Philipsland region) and a proprietary mobile app for iOS and Android (version 2.0.21, released April 2026) that delivers 24/7 music streaming and local news. Studio facilities are located at Energieweg 17, Tholen (relocated 2019, officially opened August 2020).

The business model blends four revenue streams: advertising sales across radio, cable TV, website, and banners (sold via direct consultation by board member Stephan Mirer); voluntary donations through the "Vrienden van Omroep Tholen" supporter program; public media funding tied to the regulatory designation; and discrete project subsidies such as the Erfgoedvrijwilligersregeling grant from the Province of Zeeland for heritage journalism equipment. The organization is entirely volunteer-run with a four-person board (Laban Hage as chair, Floris Langendam as secretary/treasurer, Enrico Tichem and Stephan Mirer as general board members), supported by approximately 15 local business sponsors ("Vrienden van de Omroep"). Distribution is operated from a single municipality-level market with no disclosed headcount of paid staff and no disclosed revenue figures.

Name

Omroep Tholen

Legal name

Stichting Lokale Omroep Tholen

Website

https://omroeptholen.nl

Company type

Private

Founded year

1985

Operating status

Operating

Headcount range

11–50 employees

Short description

Omroep Tholen is a Dutch nonprofit local public broadcaster serving the ~25,000 residents of the municipality of Tholen via FM radio, DAB+, cable television, website, and mobile app, delivering local news, sports, municipal coverage, and community content on a volunteer-run basis.

Ownership category

akta.pro rank

Product category

Local Public Broadcasting

NAICS

Radio Broadcasting Stations (51611), Television Broadcasting Stations (516120), Broadcasting and Content Providers (516)

SIC

Radio Broadcasting Stations (4832), Television Broadcasting Stations (4833)

akta.pro primary industry

Local Radio Station Groups (Owned & Operated/Station Chains) (MPABACAC)

akta.pro secondary industries

Network-Affiliated Local Radio Stations (News/Talk/Sports Syndication Affiliates) (MPABACAF), News OTT & Live News Streaming Channels (MPABAHAK)

Keywords

• Local public broadcasting
• Community radio
• Regional news media
• Digital radio broadcasting
• Cable television ticker

Headquarters

HQ city

Tholen

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Infrastructure, Marketing or Sales

Revenue model

1. Advertising & Sponsorship: Omroep Tholen sells advertising spots on its radio broadcasts (commercials aired after the NOS news on the hour), program sponsorships, TV cable ticker (kabelkrant) advertisements, and website banners. Advertising is available across all three channels (radio, TV, website) and can be combined. Production costs are separate from broadcast fees. A personalized sales consultation is offered by board member Stephan Mirer (06-30 60 70 52) or via [email protected].
2. Donations & Membership: The station operates a 'Vrienden van Omroep Tholen' (Friends of Omroep Tholen) program inviting voluntary financial donations from supporters. Donors can contribute via iDeal using the online donation link on the website. Donateurs (donors) provide voluntary financial support in exchange for supporting the local news service and radio programming.
3. Public Media Funding: As a designated local public media institution (lokale publieke media-instelling), Stichting Lokale Omroep Tholen receives public funding. The designation by the Commissariaat voor de Media runs from 15 June 2024 to 15 June 2029.
4. Heritage Reporting Subsidy: Stichting Lokale Omroep Tholen received a subsidy from the Province of Zeeland under the Erfgoedvrijwilligersregeling (Heritage Volunteers Scheme) to invest in modern equipment for heritage journalism coverage.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels9 records

Core offering

Omroep Tholen is the designated local public media institution for the municipality of Tholen in Zeeland, Netherlands, providing 24/7 local news, sports, municipal affairs, and community event coverage across four broadcast platforms: FM radio (106.5 MHz), DAB+ digital radio (channel 8B), a cable television ticker (kabelkrant / Omroep Tholen TV), and a website/mobile app. Content includes a daily accessible-language news bulletin produced with NOS, municipal council meeting coverage, live event broadcasts such as Taptoe Tholen, and heritage journalism. The organization also sells advertising across radio, TV, and web channels to local businesses.

Product overview

Omroep Tholen operates as a local public media institution for the municipality of Tholen, offering a multi-platform portfolio of radio, television, and digital services. The core offerings consist of Omroep Tholen Radio (FM 106.5 and DAB+ 8B), Omroep Tholen TV cable news ticker, and the www.omroeptholen.nl website. Supporting products include the TV gemist catch-up service (launched April 2026), the Omroep Tholen mobile app (iOS/Android v2.0.21), the Dagelijks journaal in makkelijke taal news program, sport coverage, municipal meeting data, and photo albums. All content serves the communities of Anna Jacobapolder, Oud-Vossemeer, Poortvliet, Scherpenisse, Sint-Annaland, Sint-Maartensdijk, Sint Philipsland, Stavenisse, and Tholen.

Differentiator

Problem solved

Functional benefit

Quantifiable outcome

• More than 500 unique website visitors per day, making www.omroeptholen.nl the most viewed news site in the Tholen and Sint Philipsland region
• +2 more outcomes

Named customers1 record

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature4 records

Partnerships

20 partnerships are on record, tiered minor and core.

• Deurloo (Aannemingsbedrijf Deurloo)minorOthersLocal construction company Deurloo is listed as one of the 'Vrienden van de Omroep' (Friends of the Broadcaster), a sponsorship arrangement where local businesses support Omroep Tholen in exchange for logo placement on the broadcaster's website. Deurloo appears in the sponsors section alongside approximately 14 other local businesses.
• FiberlinqminorOthersFiberlinq is listed as a 'Vriend van de Omroep' (Friend of the Broadcaster), a local sponsor supporting Omroep Tholen through logo placement on the broadcaster's website.
• Garage Harm MoerlandminorOthersGarage Harm Moerland is listed as a 'Vriend van de Omroep' sponsor, supporting Omroep Tholen in exchange for logo visibility on the broadcaster's website.
• Auto KoeseminorOthersAuto Koese is listed as a 'Vriend van de Omroep' sponsor, appearing in the sponsors section of the Omroep Tholen website.
• Moerland BVminorOthersMoerland BV is listed as a 'Vriend van de Omroep' sponsor in the sponsors section of the Omroep Tholen website.
• Jansen Tholen BVminorOthersJansen Tholen BV is listed as a 'Vriend van de Omroep' sponsor in the sponsors section of the Omroep Tholen website.
• Van TrierminorOthersVan Trier is listed as a 'Vriend van de Omroep' sponsor in the sponsors section of the Omroep Tholen website.
• WHS (Wij Houden Stand)minorOthersWHS (Wij Houden Stand) is listed as a 'Vriend van de Omroep' sponsor in the sponsors section of the Omroep Tholen website.
• Bergen Stainless SteelminorOthersBergen Stainless Steel is listed as a 'Vriend van de Omroep' sponsor in the sponsors section of the Omroep Tholen website.
• CapellominorOthersCapello is listed as a 'Vriend van de Omroep' sponsor in the sponsors section of the Omroep Tholen website.
• Elon BrandbeveiligingminorOthersElon Brandbeveiliging (fire safety) is listed as a 'Vriend van de Omroep' sponsor in the sponsors section of the Omroep Tholen website.
• VerjaalminorOthersVerjaal is listed as a 'Vriend van de Omroep' sponsor in the sponsors section of the Omroep Tholen website.
• SPC (Sloven PC)minorOthersSPC (Sloven PC) is listed as a 'Vriend van de Omroep' sponsor in the sponsors section of the Omroep Tholen website.
• GroentebroerminorOthersGroentebroer is listed as a 'Vriend van de Omroep' sponsor in the sponsors section of the Omroep Tholen website.
• HV JeroenminorOthersHV Jeroen is listed as a 'Vriend van de Omroep' sponsor in the sponsors section of the Omroep Tholen website.
• NOS (Nederlandse Omroep Zender)coreStrategic or Co-development PartnerOmroep Tholen partners with the NOS (Nederlandse Omroep Zender) to bring national and international news to its viewers. The daily accessible-language news bulletin (journaal in makkelijke taal) is produced in collaboration with NOS and broadcast on weekdays at 18:45 via the website and Omroep Tholen TV.
• Commissariaat voor de MediacoreOthersThe Dutch media regulator (Commissariaat voor de Media) officially designated Stichting Lokale Omroep Tholen as the local public media institution for the municipality of Tholen. This designation is valid from 15 June 2024 to 15 June 2029 and provides the legal basis for the station's public media activities and public funding eligibility.
• Provincie Zeeland (Province of Zeeland)coreOthersThe Province of Zeeland awarded Stichting Lokale Omroep Tholen a subsidy under the Erfgoedvrijwilligersregeling (Heritage Volunteers Scheme). This funding enables Omroep Tholen's volunteer team to invest in modern equipment for heritage journalism reporting in the region.
• Stichting NLPO (Nederlandse Lokale Publieke Omroepen)minorOthersOmroep Tholen is a member of Stichting NLPO, the national association of Dutch local public broadcasters. NLPO commissioned DVJ Insights to conduct research on the role of local broadcasters in the Netherlands (January 2019), the results of which are referenced by Omroep Tholen on its advertising page.
• Thoolse StreekproductenveilingminorOthersThoolse Streekproductenveiling (regional product auction) is promoted on Omroep Tholen's website. The station publishes opening times and information about the auction, indicating a content partnership where the broadcaster promotes the auction's activities in exchange for visibility.

Scale indicators6 records

Recent moves10 records

Expansion highlights5 records

Others

• NOS (Nederlandse Omroep Stichting): National Dutch public broadcaster that supplies news content to Omroep Tholen (including the accessible-language daily news bulletin partnership). Not a direct competitor but a content provider and overarching ecosystem participant.
• PZC (Provinciale Zeeuwse Courant): Regional newspaper covering the province of Zeeland, including the Tholen municipality. Competes for local news advertising and reader attention but in print/digital rather than broadcast; serves the same geographic audience.

Direct peers

• NH Nieuws: Dutch regional public broadcaster serving North Holland with a similar mix of radio, TV, and online local news. Closely comparable business model (designated regional public broadcaster, multi-platform distribution, public funding + advertising).
• L1: Regional public broadcaster for the province of Limburg, operating multi-platform local news (radio, TV, online) with identical regulatory designation and funding structure to Omroep Tholen.
• Omroep West: Regional public broadcaster serving South Holland, with matching business model: designated public media institution distributing local news via radio, TV, and online channels.
• RTV Utrecht: Designated regional public broadcaster for the province of Utrecht, operating under the same Dutch public media framework as Omroep Tholen, with comparable multi-channel local news delivery.
• RTV Rijnmond: Regional public broadcaster for the Rotterdam-Rijnmond area, combining radio, television, and online news distribution under the same Dutch public media designation framework used by Omroep Tholen.
• Omroep Brabant: Designated regional public broadcaster for the province of North Brabant, offering the same combination of local/regional radio, TV, and digital news services funded through the Dutch public media system.
• Omroep Gelderland: Dutch regional public broadcaster for the province of Gelderland, operating radio, TV, and digital channels with the same designated public media institution model and revenue structure (public funding, advertising, sponsorship).

Broad incumbents

• Omroep Zeeland: Designated regional public broadcaster for the entire province of Zeeland, which includes the municipality of Tholen. Operates with paid staff and significantly larger reach, serving as the broader incumbent in the same geographic territory.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/omroeptholen
• YouTubeyoutube.com/channel/UCjTM1IgCIVOj1fxNZkhrOTw
• Facebookfacebook.com/OmroepTholenn
• Instagraminstagram.com/omroeptholen
• LinkedInlinkedin.com/company/omroep-tholen

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Omroep Tholen