Gizo Rental

What Gizo Rental does

Gizo Rental (legal entity: GIZO Rental Sp. z o.o. Sp. k.) is a Polish family-owned equipment rental, sales, and service company headquartered in Jawczyce near Warsaw, founded in 1990. The company operates a fleet of over 2,500 machines spanning aerial work platforms (scissor, articulated boom, telescopic, personnel, trailer-mounted, crawler, and eco-electric variants), telehandlers, mini cranes, mini excavators, and forklifts up to 20 tonnes. It is an authorized dealer for major OEMs including Genie (Terex), Manitou, JLG, XCMG, Zoomlion, Sinoboom, Linde, and Kalmar, and also sells refurbished used equipment under its own proprietary Q-Line brand for trailers, fuel tanks, and battery regenerators. Distribution runs through 10 Polish branches plus 8 international locations in Germany (Bremen), Czech Republic (Ostrava, Most), and Slovakia (Nitra, Senec, Lučenec, Koszyce, Bratislava), supported by a mobile service network with a guaranteed 48-hour response window.

The business model blends recurring equipment rental (short-term pay-as-you-go and multi-year contracts with fleet management and buyout options), one-time new and used equipment sales, professional services (mobile and workshop maintenance, UDT inspections and certifications), spare parts e-commerce through czesci.gizo.pl, and UDT-accredited operator training through szkoleniaudt.com. A digital layer includes the Gizo.app mobile application for rental management and an ecosystem of sub-brands (GizoBox, GizoMaty, GizoPiwnice, GizoZbiorniki, GizoPower, LiftStore) extending into mini-warehousing, ground protection, cellar solutions, fuel/water tanks, and power generation. Go-to-market is sales-led via direct field account managers for enterprise clients, supplemented by phone-based inside sales and a self-serve website catalog.

Customers span construction and general contracting, industry and manufacturing, logistics and warehousing, facility management, infrastructure, public institutions, events, and film production, with named enterprise accounts including IKEA, Amazon, Volvo, Michelin, Siemens, KGHM, Orlen, PGE, Lotos, Strabag, Budimex, MAN, Brembo, Solaris, Schenker, Rafako, Mlekovita, Mostostal, Jagiellonia, and the Polish Army. The company is privately held with no institutional investors identified; ownership rests with Grzegorz Niewiński as Właściciel, supported by a management contact layer including sales and service leads.

Name

Gizo Rental

Legal name

GIZO Rental Sp. z o.o. Sp. k.

Website

https://gizo.pl

Company type

Private

Founded year

1990

Operating status

Operating

Headcount range

101–250 employees

Short description

Gizo Rental is a Polish family-owned industrial equipment rental, sales, and service company operating a fleet of 2,500+ aerial work platforms, telehandlers, and forklifts across 18 branches in Poland, Germany, Czech Republic, and Slovakia, serving construction, manufacturing, logistics, and enterprise customers.

Ownership category

akta.pro rank

Product category

Construction Equipment Rental and Sales

NAICS

Construction, Transportation, Mining, and Forestry Machinery and Equipment Rental and Leasing (53241), Other Commercial and Industrial Machinery and Equipment Rental and Leasing (532490)

SIC

Services-Equipment Rental & Leasing, Nec (7359), Services-Miscellaneous Equipment Rental & Leasing (7350), Construction Machinery & Equip (3531)

akta.pro primary industry

Material Handling Equipment Rental/Leasing (Forklifts, Telehandlers, Reach Trucks) (TLABAFAF)

akta.pro secondary industries

Cranes & Heavy Lifting Equipment Rental/Leasing (TLABAFAD), Site Services & Temporary Infrastructure Rental/Leasing (Portable Toilets, Fencing, Storage Containers) (TLABAFAH)

Keywords

• Aerial work platform rental
• Construction equipment leasing
• Forklift sales service
• Boom lift rental
• Material handling equipment

Headquarters

HQ city

Jawczyce

HQ country

Poland

HQ region

Europe

Offices17 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Operations, Supply Chain, Personnel, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Equipment Rental: Short-term and long-term rental of aerial work platforms, forklifts, telehandlers, and construction equipment. Includes transport, on-site service, insurance, and machine replacement on breakdown.
2. New Equipment Sales: Sale of new aerial work platforms from brands including Genie, Manitou, JLG, XCMG, Zoomlion, and proprietary Q-Line products
3. Used Equipment Sales: Sale of refurbished used equipment including Genie, Manitou, JLG, Sinoboom. All used machines are tested, inspected, and prepared for work before sale.
4. Technical Service and Repairs: Mobile and workshop service for aerial work platforms, forklifts, and trucks. Includes UDT inspections and certifications.
5. Spare Parts Sales: Sale of replacement parts for aerial work platforms and telehandlers through dedicated parts portal (czesci.gizo.pl)
6. Training Services: UDT-certified training for forklift operators, aerial work platform operators, and work platforms through szkoleniaudt.com

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels8 records

Core offering

Gizo Rental rents, sells, and services aerial work platforms (boom lifts, scissor lifts, articulated lifts, telescopic lifts, personnel lifts, trailer-mounted lifts, crawler lifts), telehandlers, mini cranes, mini excavators, and forklifts up to 20 tonnes from a fleet of over 2,500 machines. The company operates an extensive branch network across Poland with international presence in Germany, Czech Republic, and Slovakia, complemented by mobile technical service, spare parts e-commerce, UDT-certified operator training, equipment relocation, and a dedicated rental management mobile application.

Product overview

Gizo Rental is a Polish equipment rental, sales, and service company founded in 1990, offering a fleet of over 2,500 machines across Poland and internationally (Czech Republic, Slovakia, Germany). Its core portfolio centers on aerial work platforms — including scissor lifts, articulated boom lifts, telescopic boom lifts, personnel/basket lifts, trailer-mounted lifts, and crawler/tracked lifts — alongside telehandlers, mini cranes, mini excavators, and forklifts up to 20 tonnes. The company sells both new and used equipment across all categories, with used inventory including well-known brands such as Genie, Manitou, JLG, Sinoboom, Teupen, Linde, Kalmar, Merlo, and others. Beyond equipment, Gizo provides a full lifecycle offering: own-brand mobile service and maintenance with up to 48-hour response guarantees, spare parts e-commerce (czesci.gizo.pl), UDT-accredited operator training (szkoleniaudt.com), equipment relocation, and a dedicated rental management mobile app (Gizo App). The portfolio is extended through a family of sub-brands covering auxiliary services: GizoBox (mini warehouse rentals), GizoMaty (equipment mats), GizoPiwnice (cellar solutions), GizoZbiorniki (fuel tanks and separators), GizoPower (generators), and LiftStore (lift storage). Accessories include mobile ramps, fuel tanks, generators, PACTON trailers, Q-Line trailers, transport rollers, composite road mats, safety harnesses, and various attachments. The company operates through a network of branches across Polish cities (Warsaw, Wrocław, Gdańsk, Poznań, Lublin, Białystok, Szczecin, Bełchatów, Tychy) and international locations (Bremen, Ostrava, Most, Nitra, Senec, Lučenec, Koszyce, Bratislava).

Differentiator

Problem solved

Functional benefit

Brands

• Q-Line: Proprietary brand for equipment including trailers, battery regenerators, and other access equipment accessories.
• GizoBox
• GizoMaty
• GizoPiwnice
• GizoZbiorniki
• GizoPower
• LiftStore

Quantifiable outcome

• Guaranteed service response within 48 hours
• +2 more outcomes

Named customers20 records

Segments8 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Eight partnerships are on record, tiered core and minor.

• Genie (Terex)coreTechnology or IntegrationGizo is an authorized dealer of Genie aerial work platforms, offering new and used Genie equipment for rental and sales. Genie products include scissor lifts, boom lifts, and material handlers.
• ManitoucoreTechnology or IntegrationAuthorized dealer of Manitou equipment including telehandlers and aerial work platforms for rental and sales.
• JLGcoreTechnology or IntegrationAuthorized dealer of JLG aerial work platforms and telehandlers for rental and sales.
• XCMGcoreTechnology or IntegrationAuthorized dealer of XCMG aerial work platforms including XG series equipment.
• ZoomlioncoreTechnology or IntegrationAuthorized dealer of Zoomlion aerial work platforms including ZS series electric models.
• SinoboomcoreTechnology or IntegrationAuthorized dealer of Sinoboom aerial work platforms.
• PACTONminorChannel Partner/ Reseller/ DistributorAuthorized dealer of PACTON trailers for transport and logistics applications.
• Q-LinecoreOEM/ Whitelabel/ Licensing PartnerProprietary brand developed by Gizo for trailers, fuel tanks, battery regenerators, and accessories. Q-Line products are designed and sold exclusively through Gizo.

Scale indicators4 records

Recent moves6 records

Expansion highlights6 records

Regional players

• HKL Baumaschinen: German construction equipment rental company operating a large fleet of aerial platforms, excavators, and site equipment across Germany and Austria. Comparable to Gizo in product mix and customer profile, with potential overlap in cross-border German-Central European enterprise contracts.
• Zeppelin Rental: German equipment rental company (part of the Zeppelin Group) offering aerial work platforms, construction equipment, and site services primarily in Germany, Austria, and adjacent markets. Comparable to Gizo in product portfolio and customer profile, with strong German-market overlap with Gizo's Bremen branch.

Broad incumbents

• Sunbelt Rentals: North America's largest equipment rental company, owned by Ashtead Group, with a broad portfolio including aerial work platforms, forklifts, and industrial equipment. Comparable to Gizo in core rental offerings and integrated service model, though operating at vastly larger scale and different geography.
• Loxam: Europe's largest equipment rental company, headquartered in France, operating a fleet of aerial work platforms, forklifts, and construction equipment across 30+ countries. Directly comparable to Gizo in MEWP and construction equipment rental, but at materially greater scale and geographic reach, making Loxam a key competitor for multinational enterprise contracts in Poland and Central Europe.
• Boels Rental: Pan-European equipment rental leader headquartered in the Netherlands, offering aerial work platforms, telehandlers, forklifts, and site services across 17+ countries. Comparable to Gizo in core rental offerings and customer base (construction, industrial, events), with significantly larger scale following the acquisition of Cramo.
• United Rentals: World's largest equipment rental company with operations primarily in North America, offering aerial work platforms, forklifts, construction equipment, and specialty solutions. Comparable to Gizo in core business model and integrated offering, though at global scale.

Direct peers

• Ramirent (Boels): Nordic and Central European equipment rental brand now part of Boels Group, with historical strength in Poland and the Baltic states. Direct comparable to Gizo in market presence, product portfolio, and customer segments across construction, industrial, and infrastructure.
• Mateco: European aerial work platform rental specialist operating in 10+ countries with a fleet focused on MEWPs, telehandlers, and forklifts. Highly comparable to Gizo in product focus, customer base, and integrated service model.
• Kiloutou: French-headquartered equipment rental company serving construction, industry, and local government across Europe with aerial platforms, forklifts, and site equipment. Comparable to Gizo in business model, integrated service offering, and mid-market positioning, with growing Central European presence.
• Riwal: Dutch-headquartered specialist in aerial work platform rental and sales, operating in 17+ countries across Europe, the Middle East, and beyond. Closest direct peer to Gizo given its MEWP-focused fleet, integrated service offering, and presence in Central European markets.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCotx0z4sVXYIoQHMgor6Qiw
• Facebookfacebook.com/GizoPolska
• LinkedInlinkedin.com/company/gizo-rental
• Instagraminstagram.com/gizopolska
• TikToktiktok.com/@gizo.firmapolska

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Gizo Rental