Veritas Health Group
Veritas Health Group operates Veritas Urgent Care, a privately held, walk-in urgent care provider founded in 2015 in Lexington, SC, serving Midlands-region patients and employers with acute care, occupational health, and on-site diagnostics across multiple clinic sites.
- Company typePrivate
- Founded2015
- HeadquartersLexington, United States
- Headcount1–10
- GTM typeB2C
- OfferingServices
What Veritas Health Group does
Veritas Health Group operates as Veritas Urgent Care, a privately held walk-in urgent care provider founded in 2015 by Dr. Lachin Hatemi, MD and headquartered in Lexington, South Carolina. The company serves individual patients, families, local employers, and eligible veterans across the Midlands region with non-life-threatening acute care, occupational health services, and on-site diagnostics including digital X-ray and laboratory testing. It accepts all major insurance plans including Medicare and Medicaid, offers self-pay bundle pricing for uninsured patients, and provides bilingual English and Spanish service. Veritas is a VA-authorized urgent care provider, allowing it to treat veterans under the VA community care network.
The business runs a direct-to-consumer model with no appointments required at most locations, supported by third-party digital infrastructure: online appointment booking via Solv Health, online bill payment via healow Pay, and electronic health records. Locations include the original Lexington clinic on Columbia Avenue, an evening-hours West Columbia clinic on Medical Circle, a newly opened Columbia clinic on South Assembly Street, and a forthcoming location on Broad River Road in Columbia. The clinical and operations team totals roughly 13 employees, including one physician-owner, a COO and clinical director, a billing and medical office administration director, two clinical team leaders, an outreach and social media specialist, and additional clinical and administrative staff.
Revenue is generated primarily through fee-for-service patient visits reimbursed by insurance or paid via self-pay bundles, with a secondary stream from employer-billed occupational health services such as drug testing, pre-employment and work physicals, workplace injury treatment, vision and hearing screenings, and wellness programs including flu vaccines and blood panels. Marketing is driven by local SEO, blog content, Google Reviews, organic social media, and the Solv Health online booking integration. Veritas has no disclosed external funding, no mobile application, no public API, and no documented AI or automation capabilities; the company's technology footprint is limited to on-site digital X-ray, in-house lab testing, EHR, and third-party booking/payment integrations.
Veritas Health Group firmographics
Firmographics- Name
- Veritas Health Group
- Legal name
- Veritas Health Group
- Website
- https://veritasurgentcare.com
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Veritas Health Group operates Veritas Urgent Care, a privately held, walk-in urgent care provider founded in 2015 in Lexington, SC, serving Midlands-region patients and employers with acute care, occupational health, and on-site diagnostics across multiple clinic sites.
- Ownership category
- akta.pro rank
Veritas Health Group industry classification
Industry- Product category
- Urgent Care Services
- NAICS
- Offices of Physicians (6211), Ambulatory Health Care Services (621), Health Care and Social Assistance (62)
- SIC
- Services-Offices & Clinics Of Doctors Of Medicine (8011), Services-Health Services (8000)
- akta.pro primary industry
- Occupational Medicine & Work Injury Urgent Care Clinics (HLAFADAG)
- akta.pro secondary industries
- Community-Based Preventive & Health Promotion Clinics (HLAFAGAO), Contagious Illness Care (Cold/Flu/Strep/COVID Protocol Support) (HSAAAJAE)
Keywords
Where Veritas Health Group is headquartered
LocationHeadquarters
- HQ city
- Lexington
- HQ country
- United States
- HQ region
- North America
Offices4 records
Markets served
Veritas Health Group business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D
Revenue model
- Patient Service Fees: Fee-for-service model for urgent care visits covering treatment of non-life-threatening conditions, injuries, infections, and routine care
- Insurance Billing: Accepts all major insurance plans including Medicare and Medicaid. Bills insurance providers directly for covered services.
- Self-Pay Bundles: Affordable self-pay bundle pricing for uninsured patients, providing transparent pricing for those paying out-of-pocket
- Employer/Occupational Medicine Services: Drug testing, work physicals, workplace injury treatment, and wellness programs billed to employers
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Insurance-based care |
| One time/ perpetual license | Pay-as-you-go | Self-pay bundles |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
Veritas Health Group product offering
Product offeringCore offering
Veritas Health Group, operating as Veritas Urgent Care, runs a walk-in urgent care practice serving non-life-threatening illnesses and injuries across multiple South Carolina locations in the Midlands region. The clinic provides acute care for respiratory infections, injuries, allergies, gastrointestinal issues, STDs, UTIs, and flu, supported by on-site digital X-ray and laboratory testing. It also delivers employer-facing occupational health services such as drug testing, work physicals, workplace injury treatment, and wellness programs.
Product overview
Veritas Health Group operates as a healthcare facility offering walk-in urgent care services through a network of locations in Lexington, Columbia, and West Columbia, South Carolina. The core offering is urgent care for non-life-threatening conditions, supported by on-site diagnostic capabilities including digital X-ray and laboratory testing. Services span acute illness treatment (respiratory infections, allergies, gastrointestinal issues), injury care (lacerations, fractures, sprains, burns), preventive care (vaccinations, physicals), occupational health (employer services, drug testing, workplace injury treatment), and specialized testing (STD testing, flu testing, COVID-19 services). The clinic accepts walk-ins without appointments and accommodates both English and Spanish-speaking patients, accepting major insurances including Medicare and Medicaid with self-pay bundle options available.
Differentiator
Problem solved
Functional benefit
Products and services
- Walk-In Urgent Care
- COVID-19 Testing and Treatment
- Cold and Flu Treatment
- STD/STI Testing and Treatment
- UTI Treatment
- Digital X-Ray Services
- On-Site Laboratory Testing
- Employer and Occupational Health Services
- Vaccinations and Immunizations
- Sports, Camp, and School Physicals
Quantifiable outcome
- Lower co-pays compared to emergency room visits
- +2 more outcomes
Companies that use Veritas Health Group
Customer profileNamed customers3 records
Segments4 records
Ideal customer profiles3 records
Veritas Health Group technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
Feature3 records
Veritas Health Group partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core and minor.
- Solv HealthcoreOnline appointment booking platform integration allowing patients to book urgent care visits online. Located at solvhealth.com with direct booking links from the Veritas website.
- University of South CarolinaminorUniversity donated 3D printed face shields during COVID-19 pandemic to support healthcare workers at Veritas Urgent Care.
- healow PaycoreOnline bill payment platform linked from the Veritas website for patients to pay their medical bills securely.
Scale indicators5 records
Recent moves6 records
Expansion highlights6 records
Veritas Health Group competitors and assessment
Company assessmentRegional players
- Prisma Health Urgent Care: Largest health system in the SC Midlands with affiliated urgent care locations; most direct same-geography competitive threat to Veritas given overlapping service area.
Direct peers
- FastMed Urgent Care: Multi-state urgent care operator with walk-in visits, occupational health, X-ray, and lab services delivered in an outpatient clinic setting; directly comparable on service mix and target customer.
- CareSpot Urgent Care: Walk-in urgent care operator with occupational health, X-ray, and lab services; closely mirrors Veritas's clinic-based acute care and employer services model.
- NextCare Urgent Care: Large urgent care chain offering walk-in acute care, occupational medicine, vaccinations, and on-site diagnostics; operates clinics in the Southeast US and competes for the same patient and employer segments.
- MD Now Urgent Care: Walk-in urgent care chain providing similar acute care, occupational medicine, and diagnostic services; relevant benchmark for clinic throughput and employer contracting.
- Physicians Immediate Care: Multi-site urgent care and occupational health operator with X-ray and lab services; directly comparable on service breadth, occupational medicine, and walk-in model.
Broad incumbents
- American Family Care (AFC Urgent Care): National franchise urgent care chain operating hundreds of walk-in clinics with on-site labs, X-ray, and occupational medicine; highly comparable model to Veritas with similar service menu but vastly greater scale.
- GoHealth Urgent Care: Urgent care operator co-located with major health systems; relevant comparable for a multi-site urgent care strategy integrated with employer and consumer demand.
- CVS MinuteClinic: Retail-based walk-in clinic offering vaccinations, basic urgent care, and screenings; competes for the same walk-in, self-pay, and insured patient demand.
- Concentra: Largest US provider of occupational health services (drug testing, work injury treatment, physicals) with co-located urgent care; a relevant comparison point for Veritas's employer services growth path.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Veritas Health Group social profiles
Digital presenceVeritas Health Group compliance and trust
Trust signalCompliance1 record
Veritas Health Group financial estimates
Financial estimateRevenue estimate
Valuation estimate
Veritas Health Group leadership team
Management profileNumber of profiles
Profiles6 records
Veritas Health Group funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Veritas Health Group M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Veritas Health Group
What does Veritas Health Group do?
Veritas Health Group, operating as Veritas Urgent Care, runs a walk-in urgent care practice serving non-life-threatening illnesses and injuries across multiple South Carolina locations in the Midlands region. The clinic provides acute care for respiratory infections, injuries, allergies, gastrointestinal issues, STDs, UTIs, and flu, supported by on-site digital X-ray and laboratory testing. It also delivers employer-facing occupational health services such as drug testing, work physicals, workplace injury treatment, and wellness programs.
Is Veritas Health Group a public or private company?
Veritas Health Group is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Veritas Health Group founded?
Veritas Health Group was founded in 2015. It employs 1 to 10 people.
Where is Veritas Health Group based?
Veritas Health Group is headquartered in Lexington, United States, in the North America region.
How does Veritas Health Group make money?
Four revenue lines are on record. Patient Service Fees are the primary driver. The others are insurance Billing, self-Pay Bundles and employer/Occupational Medicine Services.
Who are Veritas Health Group's main competitors?
Prisma Health Urgent Care is listed as a regional player. Direct peers are FastMed Urgent Care, CareSpot Urgent Care, NextCare Urgent Care, MD Now Urgent Care and Physicians Immediate Care. Broad incumbents are American Family Care (AFC Urgent Care), GoHealth Urgent Care, CVS MinuteClinic and Concentra.
Does Veritas Health Group have an API?
No public API is recorded for Veritas Health Group.
What industry is Veritas Health Group in?
Veritas Health Group's product category is Urgent Care Services. Its primary akta.pro industry code is HLAFADAG, Occupational Medicine & Work Injury Urgent Care Clinics, with a secondary code of HLAFAGAO, Community-Based Preventive & Health Promotion Clinics. Its NAICS code is 6211 and its SIC code is 8011.