West Interactive
West Technology Group delivers AI-driven omnichannel customer experience and healthcare communication solutions through its WestCX platform and Mosaicx and TeleVox brands, serving Fortune 1000 companies, governments, SMEs, and healthcare providers globally.
- Company typePrivate
- Founded1988
- HeadquartersOmaha, United States
- Headcount5,001–10,000
- GTM typeB2B
- OfferingSoftware
What West Interactive does
West Technology Group, LLC (operating as West, with sub-brands WestCX, Mosaicx, and TeleVox) is a cloud-based technology company that delivers AI-driven omnichannel communication and customer experience automation solutions to enterprises, governments, and healthcare organizations. The company has been controlled by affiliates of Apollo Global Management since 2017 and is headquartered in Omaha, Nebraska, with sales and operations spanning the United States, Canada, Europe (UK, Germany, France, Netherlands, Sweden), Asia-Pacific (Australia, India, Singapore, China), Latin America (Brazil), and Africa (South Africa). Its portfolio processes more than 7 million connections per day and serves Fortune 1000 companies, state and local governments, small and medium enterprises, and healthcare and pharmacy providers.
The company's product architecture centers on the WestCX platform, which combines conversational AI, machine learning, and natural language processing to automate and optimize customer interactions across multiple communication channels. Two go-to-market brands operate on top of WestCX: Mosaicx, a cloud-based SaaS solution specializing in CX automation for general enterprise buyers, and TeleVox, a 30+ year healthcare and pharmacy communication partner focused on intelligent patient outreach and engagement. The platform supports analytics, recommendations, and predictive insights, and the company maintains an extensive compliance posture including SOC 2 Type 2, HIPAA, GDPR, CCPA, CALEA, and GLBA.
West generates revenue primarily through SaaS subscriptions on Mosaicx and TeleVox under a quote-based, negotiated enterprise contract model. Distribution is direct via enterprise field sales targeting Fortune 1000, government, and mid-market accounts globally. Leadership includes CEO John Shlonsky (joined 2017), CFO John Russo (joined 2019), and President of WestCX Sam Meckey (appointed April 2025). The company is privately held and has issued West 8.50% Notes due 2027 as part of its capital structure.
West Interactive firmographics
Firmographics- Name
- West Interactive
- Legal name
- West Technology Group, LLC
- Website
- https://west.com
- Company type
- Private
- Founded year
- 1988
- Operating status
- Operating
- Headcount range
- 5,001–10,000 employees
- Short description
- West Technology Group delivers AI-driven omnichannel customer experience and healthcare communication solutions through its WestCX platform and Mosaicx and TeleVox brands, serving Fortune 1000 companies, governments, SMEs, and healthcare providers globally.
- Ownership category
- akta.pro rank
West Interactive industry classification
Industry- Product category
- Customer Experience Communication Software
- NAICS
- Telephone Call Centers (56142), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (5182)
- SIC
- Services-Prepackaged Software (7372), Services-Telephone Interconnect Systems (7385)
- akta.pro primary industry
- Customer Service/Support CRM & Contact Center Platforms (BPAFAFAK)
- akta.pro secondary industry
- B2B SaaS & Enterprise Personalization (CRM, Sales, Support) (HDAAAGAJ)
Keywords
Where West Interactive is headquartered
LocationHeadquarters
- HQ city
- Omaha
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
West Interactive business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Operations, Marketing or Sales, Infrastructure
Revenue model
- SaaS Subscriptions: Cloud-based SaaS solutions provided under subscription model. Mosaicx delivers CX automation solutions while TeleVox provides healthcare communication solutions, both likely through recurring subscription fees.
Go-to-market motion1 record
Distribution channels1 record
West Interactive product offering
Product offeringCore offering
West Technology Group delivers AI-driven omnichannel communication solutions through its unified WestCX cloud platform, which powers two go-to-market brands: Mosaicx, a SaaS for customer experience (CX) automation built on conversational AI, machine learning, and natural language processing; and TeleVox, a healthcare and pharmacy communication solution for patient engagement and care delivery. The platform automates interactions and optimizes engagements across multiple channels, processing more than 7 million connections daily for Fortune 1000 enterprises, governments, and SMEs.
Product overview
West Technology Group operates as a cloud-based technology partner delivering AI-driven omnichannel solutions. The company operates through WestCX as its unified technology platform, which serves as the innovation engine behind two distinct go-to-market brands: Mosaicx (B2B SaaS customer experience automation using conversational AI, ML, and NLP) and TeleVox (healthcare communication solutions for patient engagement and care delivery). The portfolio enables organizations to automate interactions and optimize engagements across multiple channels.
Differentiator
Problem solved
Functional benefit
Brands
- WestCX: Technology and innovation engine behind Mosaicx and TeleVox brands, delivering AI-driven, omnichannel solutions that automate interactions and optimize engagements.
- Mosaicx
- TeleVox
Products and services
- WestCX Cloud-based AI-driven omnichannel technology platform that automates customer and patient interactions and optimizes engagements across multiple communication channels. Serves as the technology and innovation engine powering the Mosaicx and TeleVox brands for enterprise and healthcare customers.
- Mosaicx Cloud-based SaaS solution specializing in customer experience (CX) automation that leverages conversational AI, machine learning, and natural language processing to deliver seamless, personalized interactions, enhancing satisfaction, reducing costs, and improving operational efficiency for enterprise customers.
- TeleVox
Quantifiable outcome
- More than 7 million connections made per day
Companies that use West Interactive
Customer profileSegments4 records
Ideal customer profiles4 records
West Interactive technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability5 records
Feature5 records
West Interactive partnerships and signals
Strategic signalScale indicators3 records
Recent moves5 records
Expansion highlights5 records
West Interactive competitors and assessment
Company assessmentDirect peers
- 8x8: 8x8 delivers integrated cloud contact center, voice, video, and chat with AI capabilities, directly overlapping Mosaicx's enterprise CX automation positioning and target customer profile.
- Five9: Five9 is a born-in-the-cloud CCaaS vendor offering AI-powered omnichannel routing, virtual agents, and workflow automation — competing with Mosaicx for enterprise and mid-market customer experience deals.
- NICE (inContact): NICE's CXone platform competes head-to-head with Mosaicx in cloud contact center and conversational AI, serving similar Fortune 1000 enterprise and government customers with comparable omnichannel capabilities.
- Genesys: Genesys is a leading cloud-based customer experience and contact center platform offering omnichannel routing, conversational AI, and workforce engagement — directly comparable to WestCX/Mosaicx for enterprise CX automation deals.
- Talkdesk: Talkdesk offers AI-first cloud contact center and CX solutions for enterprise customers, closely comparable to Mosaicx in architecture, target market, and conversational AI capabilities.
Broad incumbents
- Avaya: Avaya is a long-tenured contact center and unified communications incumbent undergoing cloud transformation, competing with West across enterprise voice and CX modernization engagements.
- RingCentral: RingCentral provides UCaaS and CCaaS through its RingCX platform, overlapping with Mosaicx in cloud contact center, omnichannel communications, and conversational AI for mid-market and enterprise customers.
- Salesforce (Service Cloud): Salesforce Service Cloud and Einstein GPT deliver enterprise CX, contact center, and conversational AI functionality, competing with WestCX/Mosaicx for CRM-anchored customer experience deals.
- Cisco (Webex Contact Center): Cisco/Webex offers contact center as part of a broader collaboration and networking portfolio, competing with Mosaicx in enterprise CX while leveraging incumbency in telephony infrastructure.
Emerging players
- Zendesk: Zendesk offers AI-powered customer service and CX tooling with growing contact center capabilities, an adjacent competitor to Mosaicx in customer experience automation workflows.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
West Interactive social profiles
Digital presenceWest Interactive compliance and trust
Trust signalCompliance6 records
West Interactive financial estimates
Financial estimateRevenue estimate
Valuation estimate
West Interactive leadership team
Management profileNumber of profiles
Profiles4 records
West Interactive subsidiaries and ownership
Company hierarchySubsidiaries3 records
West Interactive funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
West Interactive M&A and investment
M&A and investmentM&A1 record
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about West Interactive
What does West Interactive do?
West Technology Group delivers AI-driven omnichannel communication solutions through its unified WestCX cloud platform, which powers two go-to-market brands: Mosaicx, a SaaS for customer experience (CX) automation built on conversational AI, machine learning, and natural language processing; and TeleVox, a healthcare and pharmacy communication solution for patient engagement and care delivery. The platform automates interactions and optimizes engagements across multiple channels, processing more than 7 million connections daily for Fortune 1000 enterprises, governments, and SMEs.
Is West Interactive a public or private company?
West Interactive is a private company. It is classified as private equity controlled and is currently operating.
When was West Interactive founded?
West Interactive was founded in 1988. It employs 5,001 to 10,000 people.
Where is West Interactive based?
West Interactive is headquartered in Omaha, United States, in the North America region.
How does West Interactive make money?
One revenue line is on record: saaS Subscriptions.
Who are West Interactive's main competitors?
Direct peers on record are 8x8, Five9, NICE (inContact), Genesys and Talkdesk. Broad incumbents are Avaya, RingCentral, Salesforce (Service Cloud) and Cisco (Webex Contact Center). Zendesk is listed as an emerging player.
Does West Interactive have an API?
No public API is recorded for West Interactive.
What industry is West Interactive in?
West Interactive's product category is Customer Experience Communication Software. Its primary akta.pro industry code is BPAFAFAK, Customer Service/Support CRM & Contact Center Platforms, with a secondary code of HDAAAGAJ, B2B SaaS & Enterprise Personalization (CRM, Sales, Support). Its NAICS code is 56142 and its SIC code is 7372.