Washington State Fruit Commission
The Washington State Fruit Commission is a Washington State agency, founded in 1947, that promotes and develops markets for the state's soft tree fruits (cherries, pears, apricots, nectarines, peaches, prunes, plums) using funds collected via mandatory grower assessments.
- Company typePrivate
- Founded1947
- HeadquartersYakima, United States
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Washington State Fruit Commission does
The Washington State Fruit Commission is a Washington State agency established in 1947 under RCW 15.28 to promote, develop, and support the state's soft tree fruit industry. It is funded by mandatory annual assessments levied on all commercial soft tree fruit growers in Washington and operates marketing programs for Northwest Cherries, Processed Northwest Pears, and Washington-grown apricots, nectarines, peaches, prunes, and plums. The Commission coordinates domestic retail marketing through regional managers and international marketing through a global network of country-specific representatives, and it publishes the Good Fruit Grower magazine (founded 1946) twelve times a year to a subscriber base spanning every U.S. state and 43 countries.
The Commission's product surface is a portfolio of marketing programs, an industry publication, and shared administrative services rather than a technology platform. It provides back-office, accounting, and administrative support to at least eight affiliated industry organizations, including Northwest Cherry Growers, the Pacific Northwest Canned Pear Service, the Washington State Tree Fruit Association, the Washington Tree Fruit Research Commission, and two federal marketing order committees (Cherry #923 and Processed Pear #927). Its go-to-market combines bottom-of-funnel direct sales to national and regional retailers and packers/shippers, mid-funnel grower events such as the Cherry Institute and NCW Stone Fruit Day, and top-of-funnel content marketing through Good Fruit Grower and recipe-driven consumer websites.
The business model is a state-mandated assessment-based funding stream (subscription-recurring in nature) rather than commercial pricing. Governance is via a 17-member board (ten producers, four dealers, two processors, and a WSDA representative), and the organization is led by President Eric Patrick following the December 2025 retirement of longtime President B.J. Thurlby. Headcount is in the 20+ range and the Commission is headquartered in Yakima, Washington, the center of one of the world's top tree fruit growing regions. No AI/ML capabilities, software products, or app offerings are associated with the organization.
Washington State Fruit Commission firmographics
Firmographics- Name
- Washington State Fruit Commission
- Legal name
- Washington State Fruit Commission
- Website
- https://wastatefruit.com
- Company type
- Private
- Founded year
- 1947
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- The Washington State Fruit Commission is a Washington State agency, founded in 1947, that promotes and develops markets for the state's soft tree fruits (cherries, pears, apricots, nectarines, peaches, prunes, plums) using funds collected via mandatory grower assessments.
- Ownership category
- akta.pro rank
Washington State Fruit Commission industry classification
Industry- Product category
- Agricultural Marketing Services
- NAICS
- Fruit and Tree Nut Farming (1113), Noncitrus Fruit and Tree Nut Farming (11133)
- SIC
- Agricultural Production-Crops (100), Food And Kindred Products (2000)
- akta.pro primary industry
- Stone Fruit Orchards (Peaches, Nectarines, Plums, Cherries, Apricots) (AFAGACAC)
- akta.pro secondary industry
- Pome Fruit Orchards (Apples, Pears, Quinces) (AFAGACAB)
Keywords
Where Washington State Fruit Commission is headquartered
LocationHeadquarters
- HQ city
- Yakima
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Washington State Fruit Commission business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Operations
Revenue model
- Grower Assessments: The Commission is funded by annual assessments levied upon all commercial soft tree fruits grown in Washington State or packed as Washington soft tree fruit. This is a mandatory industry fee system where producers contribute to fund promotion, market development, research, and education programs.
Go-to-market motion2 records
Distribution channels3 records
Marketing channels5 records
Washington State Fruit Commission product offering
Product offeringCore offering
The Washington State Fruit Commission is a state agency that markets and promotes Washington-grown soft tree fruits, including Northwest Cherries, Processed Northwest Pears, and Washington stone fruits (apricots, nectarines, peaches, prunes, plums). It delivers these services through domestic and international promotion programs, marketing order administration, consumer education, the Good Fruit Grower magazine, and administrative services to allied industry organizations. Activities are funded by mandatory annual grower assessments on commercial soft tree fruit production in Washington State.
Product overview
The Washington State Fruit Commission is a state agency established in 1947 that operates as a marketing and promotion organization for Northwest soft tree fruits. The Commission's portfolio includes multiple marketing programs: Northwest Cherries (fresh sweet cherries with both domestic and international promotion), Processed Northwest Pears (canned pears with dedicated recipe resources), and Washington Stone Fruits (Apricots, Nectarines, Peaches, Prunes, and Plums). The Commission also publishes the Good Fruit Grower magazine (established 1946), provides administrative services to eight industry organizations, and operates grower education programs. The organization is funded by grower assessments and focuses on promotion, market development, research, and education for soft fruits grown in Washington State.
Differentiator
Problem solved
Functional benefit
Brands
- Northwest Cherries: Marketing brand for fresh cherries grown in the Northwest region including Washington, Oregon, Idaho, Montana, and Utah.
- Good Fruit Grower
Products and services
- Northwest Cherries Marketing Program Domestic and international marketing and promotion program for fresh sweet cherries grown in Washington, Oregon, Idaho, Montana, and Utah. Targets consumers and trade partners to drive demand for Northwest sweet cherries.
- Processed Northwest Pears Marketing Program Marketing and promotion program for canned and processed pears from the Pacific Northwest, including consumer-facing recipe resources and trade support.
- Washington Stone Fruits Marketing Program Marketing and promotion program covering Washington-grown apricots, nectarines, peaches, prunes, and plums, supported by consumer-facing recipe content and trade education.
- Good Fruit Grower Magazine Industry magazine covering growing, packing, handling, marketing, and promotion of tree fruits. Published 12 times annually with subscribers in every U.S. state and 43 countries, plus online access to current issue and archives.
- Administrative Services for Industry Organizations Administrative and accounting services provided to eight allied industry organizations and federal marketing order committees serving the Northwest soft tree fruit sector.
Companies that use Washington State Fruit Commission
Customer profileSegments2 records
Ideal customer profiles2 records
Washington State Fruit Commission technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Washington State Fruit Commission partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered core.
- Northwest Cherry GrowerscoreThe Commission provides administrative and accounting services to Northwest Cherry Growers, coordinating marketing and promotion efforts for cherry producers in the Northwest region.
- Good Fruit GrowercoreThe Commission publishes the Good Fruit Grower magazine, established in 1946, which covers growing, packing, handling, marketing, and promotion of tree fruits with subscribers in every U.S. State and 43 countries.
- Pacific Northwest Canned Pear ServicecoreThe Commission provides administrative services to the Pacific Northwest Canned Pear Service, supporting the canned pear industry's marketing and promotion activities.
- Processed Pear Committee (Marketing Order #927)coreThe Commission administers the Processed Pear Committee which handles marketing order provisions relating to the handling of pears for processing.
- Washington Cherry Marketing Committee (Marketing Order #923)coreThe Commission administers the Washington Cherry Marketing Committee which establishes grade, size, and pack regulations for fresh sweet cherries from designated counties in Washington.
- Washington State Tree Fruit AssociationcoreThe Commission provides administrative services to the Washington State Tree Fruit Association.
- Washington Tree Fruit Research CommissioncoreThe Commission provides administrative services to the Washington Tree Fruit Research Commission.
- Washington-Oregon Canning Pear AssociationcoreThe Commission provides administrative services to the Washington-Oregon Canning Pear Association.
Scale indicators3 records
Recent moves4 records
Expansion highlights4 records
Washington State Fruit Commission competitors and assessment
Company assessmentMarket position
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Washington State Fruit Commission social profiles
Digital presenceWashington State Fruit Commission financial estimates
Financial estimateRevenue estimate
Valuation estimate
Washington State Fruit Commission leadership team
Management profileNumber of profiles
Profiles13 records
Washington State Fruit Commission subsidiaries and ownership
Company hierarchySubsidiaries8 records
Washington State Fruit Commission funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Washington State Fruit Commission M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Washington State Fruit Commission
What does Washington State Fruit Commission do?
The Washington State Fruit Commission is a state agency that markets and promotes Washington-grown soft tree fruits, including Northwest Cherries, Processed Northwest Pears, and Washington stone fruits (apricots, nectarines, peaches, prunes, plums). It delivers these services through domestic and international promotion programs, marketing order administration, consumer education, the Good Fruit Grower magazine, and administrative services to allied industry organizations. Activities are funded by mandatory annual grower assessments on commercial soft tree fruit production in Washington State.
Is Washington State Fruit Commission a public or private company?
Washington State Fruit Commission is a private company. It is classified as state government owned and is currently operating.
When was Washington State Fruit Commission founded?
Washington State Fruit Commission was founded in 1947. It employs 11 to 50 people.
Where is Washington State Fruit Commission based?
Washington State Fruit Commission is headquartered in Yakima, United States, in the North America region.
How does Washington State Fruit Commission make money?
One revenue line is on record: grower Assessments.
Does Washington State Fruit Commission have an API?
No public API is recorded for Washington State Fruit Commission.
What industry is Washington State Fruit Commission in?
Washington State Fruit Commission's product category is Agricultural Marketing Services. Its primary akta.pro industry code is AFAGACAC, Stone Fruit Orchards (Peaches, Nectarines, Plums, Cherries, Apricots), with a secondary code of AFAGACAB, Pome Fruit Orchards (Apples, Pears, Quinces). Its NAICS code is 1113 and its SIC code is 100.