Fiaip

What Fiaip does

Fiaip (Federazione Italiana Agenti Immobiliari Professionali) is Italy's national professional federation representing licensed real estate agents and agencies, operating as a non-profit organization headquartered in Rome at Via Sardegna 50. Founded in 1981, the federation is organized through a network of regional and provincial colleges that together cover all 20 Italian regions, providing local representation, training, and service delivery to individual agents and brokerages. Fiaip positions itself as the largest federation of professional real estate agents in Italy and Europe, offering its members a bundled package of services: the UNAFiaip four-phase professional methodology (evaluation, shared exclusive assignment, guaranteed collaboration, preliminary proposal), continuous professional training, insurance convenzioni with ITAS, anti-money laundering compliance support, and political advocacy before Italian and regional institutions.

The federation's product surface is anchored by the MyFiaip member portal and the wholly-owned SimplyAgent digital toolkit, which includes the START data verification system (aggregating information from registered notary deeds — mortgages, appraisals, liens — to surface potential encumbrances and defects), digital signature, cadastral plan retrieval, contract registration, and legal consulting. The adjacent operating subsidiary AUXILIAFINANCE provides mortgage and loan referral services to members at negotiated rates. The Centro Studi Fiaip research division publishes market reports such as the FIAIP Monitora series, and sub-brands including FIAIP Donna (women's division), FIAIP For Charity, and FIAIP Anti Abusivismo address specific member or policy segments. Mobile access is delivered through the Fiaipnews app.

Fiaip's business model is membership-subscription based, anchored on an annual fee of €300 per member, supplemented by revenue from training courses, insurance commission share, financing referral economics (AUXILIAFINANCE), and market research subscriptions. Distribution is multi-channel: provincial and regional colleges serve as the primary local service points, the MyFiaip portal enables 72-hour digital enrollment, and national coordination is handled from Rome. Go-to-market is sales-led through collegiate structures and digital channels, with strategic alliances including EBNAIP (a bilateral welfare entity jointly governed with trade unions), FIMAA and ANAMA (joint legislative advocacy), and SimplyAgent as the technology integration partner. The leadership team is headed by National President Fabrizio Segalerba and Vice President Corrado Mirra.

Name

Fiaip

Legal name

Federazione Italiana Agenti Immobiliari Professionali

Website

https://fiaip.it

Company type

Private

Founded year

1981

Operating status

Operating

Headcount range

5,001–10,000 employees

Short description

Fiaip is Italy's national non-profit federation of licensed real estate agents, providing professional methodology, digital tools (MyFiaip, SimplyAgent, START), training, insurance, and advocacy across all 20 Italian regions through provincial and regional colleges.

Ownership category

akta.pro rank

Headquarters

HQ city

Roma

HQ country

Italy

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Membership Fees: Annual federation membership fees from real estate agents and agencies. The membership fee is €300 per year and provides access to professional services, training, tools, insurance conventions, and networking.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels6 records

Core offering

Fiaip is the Italian Professional Federation of Real Estate Agents (Federazione Italiana Agenti Immobiliari Professionali), founded in 1972. It operates as a national trade body through provincial and regional colleges, providing professional representation, training, certification, legal/fiscal support, technical conformity services, and ancillary services (credit mediation via Euroansa, online listings via Immobiliare.it) to its member real estate agents and firms across Italy.

Product overview

FIAIP is a professional federation for licensed real estate agents in Italy, offering a comprehensive ecosystem of services through its core federation platform and member portal (MyFiaip). The federation provides digital tools including SimplyAgent with START for property data verification and AUXILIAFINANCE for mortgage services, along with market research through FIAIP Monitora and Centro Studi Fiaip. Specialized programs include FIAIP Donna for female professionals and UNAFiaip methodology for standardized professional practices. The offering also includes a mobile app, agent finder service, and advocacy initiatives like Anti Abusivismo.

Differentiator

Problem solved

Functional benefit

Brands

• UNAFiaip: Professional methodology model proposed by Fiaip for standardized work methods among real estate agents
• FIAIP Donna
• Centro Studi Fiaip
• MyFiaip
• Fiaip For Charity

Quantifiable outcome

• Valuation accuracy of 90-95% using professional tools
• +1 more outcomes

Named customers2 records

Segments2 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Ten partnerships are on record, tiered core and minor.

• EBNAIP (Ente Bilaterale Nazionale Agenti Immobiliari Professionali)coreStrategic or Co-development PartnerEBNAIP is the National Bilateral Body for Professional Real Estate Agents, jointly constituted by FIAIP along with FILCAMS-CGIL, FISASCAT-CISL, and UILTUCS-UIL trade unions. EBNAIP provides welfare, training support, and professional development programs for the sector.
• Auxilia FinancecoreTechnology or IntegrationFinancial services partner providing mortgages, loans, and financing at preferential rates exclusively to Fiaip members. Part of the broader service ecosystem for real estate professionals.
• Simply AgentcoreTechnology or IntegrationDigital platform partner providing comprehensive tools including START property data system, cadastral plans, digital signature, contract registration, anti-money laundering compliance, and legal consulting services.
• FIMAA and ANAMAcoreStrategic or Co-development PartnerPartnership within the Consultazione Interassociativa Nazionale dell'Intermediazione Immobiliare (National Inter-Association Consultation for Real Estate Mediation), jointly advocating for professional reforms and representing the category before government institutions.
• AssolombardaminorStrategic or Co-development PartnerRegional employers' association in Lombardy hosting Fiaip events including the Fiaip Monitora Turistico 2026 presentation at Assolombarda headquarters in Milan.
• ITAS InsuranceminorOthersInsurance partner providing professional liability coverage and conventions at preferential rates for Fiaip members.
• Cercare Casa PortalminorGTM or Marketing PartnerReal estate portal partnership providing visibility and marketing channels for Fiaip member agencies.
• UnioncamereminorStrategic or Co-development PartnerPartnership for women's entrepreneurship programs including 'Donne in Attivo' financial education initiative and Unioncamere's Female Entrepreneurship Observatory providing data on women-led businesses in Italy.
• InvitaliaminorGTM or Marketing PartnerGovernment agency for economic development running 'Donne in Digitale' (Women in Digital) program for developing digital skills, part of the National Plan for Female Entrepreneurship.
• IntertekminorOthersQuality certification body providing certification that verifies the quality and safety of FIAIP's products, processes, and systems.

Scale indicators3 records

Recent moves1 record

Expansion highlights5 records

Broad incumbents

• NAR - National Association of Realtors: The U.S. National Association of Realtors is the global benchmark for a national real estate agent trade association. While much larger and operating in a different regulatory environment, NAR is structurally analogous to Fiaip as a dues-funded federation providing advocacy, standards, and member services.
• RICS - Royal Institution of Chartered Surveyors: RICS is a globally recognized professional body for real estate and surveying professionals. It is comparable to Fiaip as an international standards-setting and credentialing organization for property professionals, though it operates across multiple geographies and disciplines.

Others

• Idealista: Idealista is Italy's leading real estate listing portal and is an ecosystem participant that affects the demand for licensed agents. It is relevant as a disintermediation channel that shapes Fiaip's value proposition to its member agents.
• Immobiliare.it: Immobiliare.it is a major Italian real estate classifieds platform. Like Idealista, it is an ecosystem participant that shapes how Italian real estate transactions are sourced and mediated, indirectly affecting the relevance of Fiaip's member agents.

Regional players

• Engel & Völkers Italia: Engel & Völkers is an international real estate brokerage franchise with a significant Italian presence. It represents an alternative professional structure for real estate agents in Italy and competes for the same talent pool as Fiaip's membership.
• RE/MAX Italy: RE/MAX Italy is the Italian arm of the global RE/MAX franchised real estate network. It is a comparable channel for real estate mediation services competing for the same agent base that Fiaip represents, although it operates on a franchise model rather than membership federation model.
• Coldwell Banker Italy: Coldwell Banker Italy is the Italian branch of the global real estate franchise. It is comparable as an alternative professional affiliation channel for real estate agents operating in Italy.
• Tecnocasa: Tecnocasa is one of Italy's largest affiliated real estate agency networks with affiliated agent/franchise structures. It is a comparable channel for real estate mediation services in the same Italian market and competes for the same agent talent pool that Fiaip organizes.

Direct peers

• ANAMA: ANAMA (Associazione Nazionale Agenti e Mediatori d'Affari) is a third national federation for Italian real estate agents, operating with similar membership, advocacy, and training functions. It competes head-to-head with Fiaip for the same professional population and co-sponsors reform efforts.
• FIMAA: FIMAA (Federazione Italiana Mediatori Agenti d'Affari) is the closest direct peer to Fiaip — another national federation representing Italian real estate agents. FIMAA and Fiaip jointly co-sponsor legislative reform proposals (e.g., AS 1894) and compete for the same dues-paying agent population in Italy.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/fiaip
• YouTubeyoutube.com/@fiapnotizie
• Facebookfacebook.com/fiaip
• LinkedInlinkedin.com/company/fiaip

Revenue estimate

Valuation estimate

Number of profiles

Profiles16 records

Subsidiaries3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Fiaip