Inlo Design

What Inlo Design does

Inlo Design is a London-based bespoke digital design studio trading under SGF Property Ltd, serving primarily UK SMBs and micro-businesses. The firm offers an integrated portfolio of services spanning brand identity and creative design, bespoke web design and development, UX/UI design, print and digital marketing collateral, and ecommerce builds on Shopify and WooCommerce. Its technical stack is built on mainstream platforms (WordPress, WooCommerce, Shopify, Elementor, Figma, Adobe Creative Cloud), with a stated emphasis on lightweight, high-speed front-ends delivered via a headless CMS approach, and integrates standard third-party tooling (HubSpot, ActiveCampaign, Hotjar, Calendly, LiveChat) into client builds.

Revenue is generated through three primary mechanisms: bespoke one-off website and brand projects requiring a 30% non-refundable deposit and quoted pricing; recurring design subscriptions (Graphic Design from £799/month, UI/UX from £1,099/month); and ongoing Website Care Plans providing maintenance and security. The company has developed three property-sector-specific packages (Rental, Investment, Sourcing & Marketing) targeting UK short-term rental operators, serviced accommodation providers, property investors, and sourcers — explicitly incorporating PMS/CRM and direct-booking integration. Sales are conducted direct-to-client via website CTAs ('Send a Brief', 'Get a Quote') supplemented by a Free Website Audit tool and a Free Marketing Templates Pack for property professionals.

The customer base disclosed is entirely within the property and real estate vertical and adjacent trades (property management, serviced accommodation, construction, beauty), with all named clients classified as micro-business, SMB, or startup — there are no enterprise anchors. The firm is led by Founder and Senior Designer Shirin Gholamian, operates from a single London office, and is privately held with no disclosed external investors, funding rounds, or senior leadership beyond the founder.

Name

Inlo Design

Legal name

SGF Property Ltd

Website

https://inlodesign.com

Company type

Private

Founded year

2023

Operating status

Operating

Headcount range

11–50 employees

Short description

Inlo Design is a London-based bespoke digital design studio, trading under SGF Property Ltd, serving UK SMBs and startups with web design and development, branding, UX/UI, ecommerce builds, design subscriptions, and property-sector-specific website packages.

Ownership category

akta.pro rank

Product category

Digital Design and Web Development Services

NAICS

Graphic Design Services (541430), Graphic Design Services (54143)

SIC

Services-Mailing, Reproduction, Commercial Art & Photography (7330), Services-Advertising Agencies (7311)

akta.pro primary industry

Environmental & Experiential Brand Design (Retail/Exhibit/Signage) (MPAAAEAG)

Keywords

• Web design services
• Branding and identity
• Ecommerce development
• UI/UX design
• Graphic design subscriptions

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

1. Design Subscriptions: Monthly subscription services providing ongoing design support including graphic design and UI/UX design. Offers flexible workload management with unlimited requests within subscription scope.
2. Custom Website Design & Development: Bespoke website projects including brand identity, web design, ecommerce builds (Shopify/WooCommerce), and property-specific packages. Pricing requires consultation with 30% non-refundable deposit.
3. Brand Identity & Creative Services: Logo design, brand identity development, and visual storytelling services for businesses looking to establish or refresh their brand presence.
4. Print & Digital Marketing Designs: Marketing collateral including brochures, social media graphics, presentations, reports, and campaign assets.
5. Website Care Plans: Ongoing maintenance, support, content updates and security monitoring for existing websites.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels6 records

Core offering

Inlo Design is a London-based creative digital agency that delivers bespoke web design and development, brand identity, UX/UI design, print and digital marketing collateral, and custom ecommerce builds on Shopify and WooCommerce. It also runs recurring monthly design subscriptions (Graphic Design and UI/UX) and provides ongoing website care plans, with a vertical specialisation in UK property-sector businesses such as short-term rental operators, serviced accommodation providers, property investors, and property sourcers.

Product overview

Inlo Design is a London-based bespoke website design and development agency offering a portfolio of interconnected creative and digital services. The core offering spans brand identity and creative design, web design and development (built on WordPress), UX and UI design, print and digital marketing designs, and ecommerce build services on Shopify and WooCommerce platforms. The company operates a subscription model through two design subscription tiers: the Unlimited Graphic Design Subscription and the UI/UX Design Subscription, both providing flexible monthly design support without hiring in-house. Web development is structured around fixed-price packages including a Custom Website Package and three property-specialised packages (Property Rental Website Package, Property Investment Website Package, and Property Sourcing & Marketing Package) targeting the real estate and serviced accommodation sectors. Supporting free tools include a Free Website Audit and a Free Marketing Templates Pack. Ongoing client support is delivered through Website Care Plans. The company positions itself as a creative studio rather than a software platform, with all services delivered by its in-house team of designers, developers, and strategists.

Differentiator

Problem solved

Functional benefit

Products and services

• Brand Identity & Creative Brand identity and creative design service combining strategy, creativity, and visual storytelling to build a distinctive brand; includes logo design, brand strategy, and visual identity development for growing UK businesses.
• Web Design & Development Bespoke web design and development service producing high-performing, SEO-optimised, responsive websites built on WordPress with custom functionality for businesses seeking to stand out online.
• UX & UI Design UX and UI design service blending user research and visual identity to craft intuitive digital products; includes user flows, wireframes, dashboards, product design, and design systems.
• Print & Digital Marketing Designs Design of brochures, social media ads, email marketing creatives, presentations, reports, documents, and campaign assets aligned with brand identity for online and offline channels.
• Ecommerce Build (Shopify & WooCommerce) Custom ecommerce website development on Shopify and WooCommerce platforms, building scalable, conversion-focused storefronts tailored for business growth.
• Unlimited Graphic Design Subscription Monthly subscription providing unlimited graphic design requests for marketing teams and growing businesses, covering social graphics, presentations, marketing materials, reports, documents, and campaign assets, from £799 per month.
• UI & UX Design Subscription Monthly subscription for ongoing product and interface design support for startups, SaaS companies, and digital teams, covering user flows, wireframes, dashboards, product design, and design systems, from £1,099 per month.
• Custom Website Package Bespoke website development package offering custom design and development tailored to specific business needs, including custom functionality and backend solutions, with a 30% non-refundable deposit required.
• Property Rental Website Package Website package for short-term rental owners and serviced accommodation providers, including branding, responsive websites, direct booking functionality, PMS and CRM integration, and tailored marketing assets.
• Property Investment Website Package Website package for property investors and investment firms to present portfolios and investment opportunities with authority and style.
• Property Sourcing & Marketing Package Website package for property sourcing specialists and fast cash buyers, designed to attract motivated sellers quickly and effectively.
• Website Care Plans Ongoing website maintenance and support subscription providing regular updates, security monitoring, performance checks, and minor design tweaks after website launch.

Quantifiable outcome

• Clients report increased enquiries and direct bookings after website redesign
• +1 more outcomes

Named customers7 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration18 records

Feature3 records

Scale indicators2 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Bureau: London creative studio delivering brand, web design and digital product work for ambitious businesses — comparable in size, location and end-to-end creative services.
• Loved By Humans: UK design and branding studio focused on purpose-led SMBs and startups — directly comparable in scale, geography and brand-identity-led offering.
• KOTA: London-based creative agency providing branding, web design and digital experiences — same city, similar client profile (UK growth businesses), comparable service stack.
• Studio Bisson: Small UK creative studio delivering brand identity, website design and digital strategy for growth-stage businesses — closely overlaps Inlo's bespoke branding + web positioning.
• Superrb: UK creative agency offering branding, web design and digital services to ambitious SMBs — directly comparable in size, geography and service mix to Inlo Design.

Emerging players

• ManyPixels: Unlimited design subscription provider with a similar monthly-request model to Inlo's graphic and UI/UX subscriptions, but at lower price points.
• Penji: Unlimited graphic design subscription service competing head-to-head with Inlo's Graphic Design Subscription tier on a global, lower-cost basis.
• Design Pickle: Established unlimited graphic design subscription competing with Inlo's graphic design tier, offering global scale that Inlo lacks.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights5 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Inlo Design